ROOM
ROOM designs and manufactures modular soundproof office pods and acoustic furniture for hybrid-work enterprises, selling direct-to-business via e-commerce and 9 showrooms across the US and Canada, with 8,000+ customers including Fortune 500 companies in technology, finance, healthcare, and retail.
- Company typePrivate
- Founded2018
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What ROOM does
ROOM designs, manufactures, and sells modular soundproof office pods and acoustic furniture for hybrid-work enterprises, founded in 2018 and headquartered in New York. Its product portfolio centers on three lines: the original Phone Booth (starting at $6,495), the modular Room Collection in S/M/L sizes (starting at $16,995), and the lower-priced Acoustic Lounge furniture line (starting at $2,395). Core technology is proprietary acoustic isolation built around 1.6-inch recycled-material insulation delivering 32 dB NIC noise reduction, paired with 59 ft³/min ultra-quiet ventilation, motion-activated lighting and airflow, ADA-compliant configurations, and SCS Indoor Advantage Gold / IBCCES autism-accessibility certifications. Products are designed in-house and manufactured in the USA through an OEM partnership with OFS Brands, then shipped flat for under-an-hour or under-three-hour plug-and-play assembly.
The business operates a direct-to-business model that bypasses traditional dealer markups, executed through self-serve e-commerce on room.com, a dedicated enterprise sales team, a network of physical showrooms spanning nine North American cities (New York, DC, San Francisco, Miami, Los Angeles, Dallas, Chicago, Atlanta, Toronto), a global virtual showroom, and international dealers and direct sales in Canada, Australia, New Zealand, and Europe. Pricing is unit-based ($2,395 to $29,995) with optional third-party monthly financing (e.g., $194/month for a Phone Booth), volume discounts for enterprise buyers, and a higher-margin ROOM Studio Design Services add-on for custom projects.
The customer base spans 8,000+ businesses worldwide and is concentrated in large enterprises, with named logos across technology (Google, Apple, Amazon, Meta, Salesforce, Uber, Lyft), financial services (J.P. Morgan), retail (Walmart, Nike, Adidas, Starbucks, Pepsi, Heineken), government and healthcare (NASA, NHS, Roche, Carolina co-developed pod), and commercial real estate and flexible workspace operators (CBRE, Cushman & Wakefield, Industrious, Venture X). Segment strategy targets Fortune 500 enterprises, healthcare facilities, companies with open floor plans, hybrid teams, and flexible-workspace providers, with recently announced sustainability and reforestation efforts via a One Tree Planted partnership. The company is privately held with no disclosed institutional parent or recent priced funding round beyond a $12.5M Series A in 2020.
ROOM firmographics
Firmographics- Name
- ROOM
- Legal name
- ROOM
- Website
- https://room.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- ROOM designs and manufactures modular soundproof office pods and acoustic furniture for hybrid-work enterprises, selling direct-to-business via e-commerce and 9 showrooms across the US and Canada, with 8,000+ customers including Fortune 500 companies in technology, finance, healthcare, and retail.
- Ownership category
- akta.pro rank
ROOM industry classification
Industry- Product category
- Modular Office Pods
- NAICS
- Office Furniture (except Wood) Manufacturing (337214), Office Furniture (including Fixtures) Manufacturing (33721), Showcase, Partition, Shelving, and Locker Manufacturing (337215)
- SIC
- Office Furniture (2520), Office Furniture (No Wood) (2522), Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)
- akta.pro primary industry
- Flat-Pack & Modular Furniture Assembly (IKEA, Wayfair, etc.) (HSAGAHAA)
Keywords
Where ROOM is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
ROOM business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hardware Sales - Office Pods: One-time purchase of soundproof office pods and phone booths. Revenue from direct product sales with optional financing. Major product lines include Phone Booth ($6,495+), Room Collection ($16,995+), and Acoustic Lounge ($2,395+).
- Financing Services: Monthly payment plans offered through third-party financing partners. Phone Booth available from $194/month, Room Collection from $508/month, Acoustic Lounge from $72/month.
- Studio Design Services: Custom workspace design and planning services for larger projects and enterprise customers requiring tailored solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Phone Booth - Solo use soundproof pod |
| Unit Pricing | Pay-as-you-go | ROOM x Carolina Phone Booth - Healthcare grade |
| Unit Pricing | Pay-as-you-go | Room S - Modular office pod |
| Unit Pricing | Pay-as-you-go | Room M - Medium modular pod |
| Unit Pricing | Pay-as-you-go | Room L - Large modular pod |
| Unit Pricing | Pay-as-you-go | Acoustic Lounge Solo |
| Unit Pricing | Pay-as-you-go | Acoustic Lounge Duo |
| Unit Pricing | Pay-as-you-go | Acoustic Lounge Solo Connect |
| Unit Pricing | Pay-as-you-go | Acoustic Lounge Duo Connect |
| Unit Pricing | Pay-as-you-go | Accessories |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels8 records
ROOM product offering
Product offeringCore offering
ROOM designs, manufactures, and sells soundproof office pods, phone booths, and acoustic furniture for modern workplaces. The product portfolio includes the original Phone Booth, modular Room Collection pods in S, M, and L sizes, Acoustic Lounge furniture, and a healthcare-specific ROOM x Carolina Phone Booth. Products are manufactured in the USA in partnership with OFS Brands, use recycled materials, and are shipped flat for plug-and-play assembly in under an hour.
Product overview
ROOM offers a portfolio of soundproof office pods and acoustic furniture for modern workplaces. The core product line includes the original Phone Booth (single-person soundproof booth starting at $6,495) and the ROOM x Carolina Phone Booth (healthcare-specific variant). The Room Collection is a modular system of scalable office pods available in three sizes (Room S, M, L) and three formats (Focus, Meeting, Frame), with prices starting at $16,995 for Room S. The Acoustic Lounge is a separate line of freestanding acoustic furniture including Solo, Duo, Solo Connect, and Duo Connect units for private work and collaboration. Accessories include an Accessory Kit and The Stool. All products feature soundproofing made from recycled plastic bottles and are shipped flat for plug-and-play assembly. The company also offers ADA-compliant and IBCCES-certified autism-accessible pod configurations.
Differentiator
Problem solved
Functional benefit
Brands
- Phone Booth: Soundproof office phone booths for solo calls, virtual meetings and focused work. The company's original, award-winning product line.
- Room Collection
- Acoustic Lounge
- ROOM x Carolina Phone Booth
Products and services
- Phone Booth The original soundproof office phone booth engineered for solo calls, virtual meetings, and focused work. Features 32 dB NIC noise reduction via 1.6-inch sound insulation made from recycled materials, built-in desk, motion sensor, ventilation fans, power outlets, and Ethernet port. Ships flat for assembly in under an hour. Starting at $6,495 USD or $194/month financing.
- ROOM x Carolina Phone Booth A medical-grade soundproof phone booth developed in partnership with Carolina for healthcare environments and high-traffic spaces. Features bleach-cleanable fabrics, wipeable finishes, and certifications for health environment safety. Starting at $6,995 USD or $209/month financing.
- Room S The smallest pod in the Room Collection, designed for one person or small group collaboration. Available in Focus (private office for one), Meeting (collaboration space for up to two), and Frame (modular office pod) configurations. Includes custom linoleum desktop, acoustic privacy panels, and sound-absorbing fabric. ADA-compatible options available. Starting at $16,995 USD or $508/month financing.
- Room M Medium-sized modular pod in the Room Collection supporting up to 4 people. Available in Focus (private office), Meeting (collaboration space), and Frame configurations. ADA-compatible options available. Ships flat and assembles in under three hours. Starting at $22,995 USD or $687/month financing.
- Room L Large-format modular pod serving as a private executive office or meeting space for up to six team members. Available in Focus, Meeting, and Frame configurations with optional ADA-compliant configurations. Starting at $29,995 USD or $896/month financing.
- Acoustic Lounge Solo A single-seat acoustic sofa workstation designed for private work in open offices. Features sound-dampening shroud, smart storage compartment, built-in electrical power, and custom desktop. Four fabric palette options: Cactus, Terracotta, Sand, and Graphite. Starting at $2,395 USD or $72/month financing.
- Acoustic Lounge Duo A two-seater acoustic sofa with sound absorption panels and solid oak legs, designed for one-on-ones, casual catch-ups, and comfortable work sessions. Starting at $3,045 USD or $91/month financing.
- Acoustic Lounge Solo Connect A collaboration space acoustic pod for two people, featuring a custom desktop and sound-dampening shroud for private meetings and intimate one-on-ones in open office environments. Starting at $4,495 USD or $135/month financing.
- Acoustic Lounge Duo Connect An acoustic collaboration space designed for four people, enabling peaceful and private small team meetings in open office environments. Starting at $6,845 USD or $205/month financing.
- ADA Compliant Office Pods Office pods designed for accessibility, available in Room M and Room L configurations. Features include clear turning space, ADA-compliant entry clearance, and minimal entrance threshold. Certified by IBCCES for autism accessibility.
- ROOM Studio Design Services Custom workspace design and planning services for larger projects and enterprise customers requiring tailored solutions beyond standard pod offerings.
Quantifiable outcome
- 32 decibels of noise reduction (NIC rating)
- +7 more outcomes
Companies that use ROOM
Customer profileNamed customers25 records
Segments5 records
Ideal customer profiles3 records
ROOM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
ROOM partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- IndustriouscoreWorkspace Galleries partnership showcasing new private meeting spaces. Industrious, a leading flexible workspace provider, features ROOM pods in their locations worldwide.
- Venture XcorePartnership with Venture X, a premium coworking and flexible workspace provider, to offer ROOM pods in their office spaces.
- One Tree PlantedminorEnvironmental partnership for global reforestation. ROOM plants trees for each booth purchased, working to restore forests, create habitat for biodiversity, and make positive social impact. Partnership active since 2020.
- CarolinacoreROOM and Carolina launched the ROOM x Carolina Phone Booth, a modular healthcare-specific privacy pod. The product features hygienic, soundproof design with bleach-cleanable fabrics and finishes designed for healthcare settings and high-traffic spaces. Quick installation and health environment safety certifications included.
- OFS BrandscoreManufacturing partnership where products are designed in-house and made in the USA in partnership with OFS Brands. Ensures products withstand test of time and maintain quality standards.
- OEO StudiominorDesign collaboration for The Stool accessory - oak and powder-coated steel stool designed in collaboration with OEO Studio to perfectly fit the Phone Booth.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
ROOM competitors and assessment
Company assessmentDirect peers
- Bureau: Bureau is a startup offering modular office privacy pods similar to ROOM. It is a direct competitor targeting enterprise buyers with comparable soundproof booth products.
- Talkbox: Talkbox manufactures and sells soundproof office booths and pods. It competes with ROOM in the same phone booth category, serving similar SMB and enterprise buyers.
- Framery: Framery is the original and largest soundproof office pod manufacturer, founded in Finland. It is the closest direct competitor to ROOM with similar phone booth and meeting pod products and a strong global footprint.
- Zenbooth: Zenbooth designs and sells soundproof office booths and phone booths as modular prefab pods. It is a direct competitor in the same product category, with overlapping pricing and target customers.
- Pillar: Pillar is a US-based maker of modular privacy pods and phone booths for open offices. It competes directly with ROOM in the same product category and price range.
Broad incumbents
- Steelcase: Steelcase is a Fortune 500 global office furniture manufacturer. It is a broad incumbent in the office furniture space and has entered the office pod category with competing products.
- Haworth: Haworth is a global office furniture manufacturer with a broad portfolio of workspace solutions. It serves similar enterprise customers and competes in adjacent categories to ROOM's pods.
- MillerKnoll (Herman Miller): MillerKnoll (parent of Herman Miller) is a leading designer and manufacturer of office furniture. It is a broad incumbent serving similar enterprise customers with workspace solutions that increasingly include privacy products.
- Poppin: Poppin is a workspace furniture brand offering office furniture and acoustic solutions for modern offices. It competes with ROOM in adjacent workspace furniture categories with overlapping target customers.
Others
- OFS Brands: OFS Brands is ROOM's manufacturing partner and US-based office furniture maker. It is included as an OEM/strategic partner that also serves adjacent office furniture customers and shares showroom locations with ROOM.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ROOM social profiles
Digital presenceROOM compliance and trust
Trust signalCompliance3 records
ROOM financial estimates
Financial estimateRevenue estimate
Valuation estimate
ROOM leadership team
Management profileNumber of profiles
Profiles3 records
ROOM funding detail
Funding detailFunding overview
Funding rounds6 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ROOM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ROOM
What does ROOM do?
ROOM designs, manufactures, and sells soundproof office pods, phone booths, and acoustic furniture for modern workplaces. The product portfolio includes the original Phone Booth, modular Room Collection pods in S, M, and L sizes, Acoustic Lounge furniture, and a healthcare-specific ROOM x Carolina Phone Booth. Products are manufactured in the USA in partnership with OFS Brands, use recycled materials, and are shipped flat for plug-and-play assembly in under an hour.
Is ROOM a public or private company?
ROOM is a private company. It is classified as venture growth investor backed and is currently operating.
When was ROOM founded?
ROOM was founded in 2018. It employs 101 to 250 people.
Where is ROOM based?
ROOM is headquartered in New York, United States, in the North America region.
How does ROOM make money?
Three revenue lines are on record. Hardware Sales - Office Pods are the primary driver. The others are financing Services and studio Design Services.
Who are ROOM's main competitors?
Direct peers on record are Bureau, Talkbox, Framery, Zenbooth and Pillar. Broad incumbents are Steelcase, Haworth, MillerKnoll (Herman Miller) and Poppin. OFS Brands is listed as an others.
Does ROOM have an API?
No public API is recorded for ROOM.
What industry is ROOM in?
ROOM's product category is Modular Office Pods. Its primary akta.pro industry code is HSAGAHAA, Flat-Pack & Modular Furniture Assembly (IKEA, Wayfair, etc.). Its NAICS code is 337214 and its SIC code is 2520.