What Mediprix Pharmacies does

Mediprix is a French pharmacy groupement (network) founded in 2016 in Pérols, near Montpellier, by pharmacist titulaires Bertrand Pagès and Jérôme Escojido. The company recruits independent pharmacy owners into its branded network while preserving their operational independence, providing them with collective purchasing leverage, shared digital infrastructure, and access to three exclusive private-label product brands (Médicinal, MédiExpert, Viva Protection) manufactured domestically in Montpellier, Avignon, and Lille. As of the most recent disclosures, the network comprises 275+ pharmacies staffed by 2,500+ health professionals across France.

The underlying technology stack is a proprietary digital pharmacy platform developed by an in-house software team. It includes a consumer mobile application (iOS and Android) for prescription photo submission, click & collect, home delivery, appointment booking, and loyalty card management; a 100% digital in-pharmacy advertising system centrally managed by Mediprix; a Mediprix cloud with personalised shop functionality per pharmacy; and an email marketing engine. The platform is complemented by content assets — a health blog and a published quarterly magazine ('So Santé & Beauté') — and a loyalty programme with tiered points, €10 voucher redemption at 400 points, and a solidarity mechanic that routes a portion of rewards to charitable associations. End-consumer services exposed via the platform include vaccination, antigen testing, health screenings, nutritional consultations, and parapharmacy e-commerce.

Mediprix's business model is B2B-led groupement economics rather than direct retail. Revenue is generated through five streams: (1) membership/subscription fees paid by independent pharmacies for access to collective terms and shared services; (2) margins on exclusive own-brand products sold exclusively through member pharmacies; (3) e-commerce transaction revenue from parapharmacy and wellness products; (4) loyalty card partnership contributions from co-funding pharmaceutical laboratories (notably Laboratoire Biogaran as the flagship 'Made in France' partner); and (5) digital advertising services through the in-pharmacy screen network. The 2,500+ health professionals figure refers to staff employed by the independently owned member pharmacies, not by Mediprix SAS itself. In July 2023, NextStage AM invested €16 million to accelerate network growth and develop new digital health solutions.

Name

Mediprix Pharmacies

Legal name

MEDIPRIX

Website

https://mediprix.fr

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Mediprix Pharmacies is a French pharmacy groupement founded in 2016, operating 275+ independent pharmacies across France and serving general consumers with health services, parapharmacy products, and three exclusive private-label brands developed in-house.

Ownership category

akta.pro rank

Product category

Retail Pharmacy Services

NAICS

Pharmacies and Drug Retailers (456110)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro primary industry

Retail & Community Pharmacies (Chain/Independent) (HLAFALAA)

akta.pro secondary industry

DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription) (HLALAIAA)

Keywords

• Retail pharmacy services
• Pharmacy network
• Digital health platform
• Pharmaceutical distribution
• Private-label pharmacy

Headquarters

HQ city

Pérols

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Retail Pharmacy Sales: Revenue is primarily generated through the sale of pharmaceutical products, parapharmacy, beauty, and wellness products across the network of 275+ independent pharmacies operating under the Mediprix banner.
2. Exclusive Own-Brand Products (Médilab): Mediprix develops and distributes three exclusive product lines — Médicinal (phytotherapy, aromatherapy, vegetable oils), MédiExpert (micronutrition supplements), and Viva Protection (incontinence products) — manufactured in France and sold exclusively through member pharmacies.
3. Digital Services & E-commerce: Pharmacies within the groupement offer e-commerce for parapharmacy and wellness products via the Mediprix platform, generating online transaction revenue.
4. Loyalty Card Partnership Contributions: Pharmaceutical laboratories (labos partenaires) contribute to the loyalty card scheme, effectively co-funding promotional activity and creating a B2B revenue-support mechanism for member pharmacies.
5. Groupement Fees / Network Subscription: Independent pharmacies pay to join and remain members of the Mediprix groupement, gaining access to collective purchasing power, shared digital tools, marketing support, and the exclusive brand portfolio.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Mediprix operates a groupement (network) of 275+ independent French pharmacies delivering retail pharmacy services, prescription dispensing, vaccinations, health screenings, and parapharmacy product sales. The groupement provides member pharmacists with proprietary digital tools (mobile app, in-store digital advertising, cloud, e-commerce, loyalty system) and an exclusive in-house laboratory of French-manufactured private-label brands (Médicinal, MédiExpert, Viva Protection). Patients access the network through physical pharmacies and a digital platform offering click & collect, prescription photo submission, online appointment booking, and a solidarity loyalty card.

Product overview

Médiprix is a groupement (network) of over 275 independent pharmacies in France, offering a digitally enabled pharmacy platform for patients alongside an exclusive private-label brand portfolio manufactured in France. The core platform provides prescription management via its mobile application (click-and-collect, delivery, and electronic prescription sending), online appointment booking for vaccinations, screenings, and consultations, an e-commerce service for parapharmacy products, and a loyalty card program with solidarity features. The exclusive brand portfolio, developed under the Médilab laboratory (Médicinal launched 2018, MédiExpert launched 2020, Viva Protection launched 2016), comprises natural health products (phytotherapy, aromatherapy, micronutrition) and incontinence care solutions, all manufactured in Montpellier, Avignon, and Lille. A health information blog and So Santé & Beauté magazine (10 issues) provide editorial content to customers.

Differentiator

Problem solved

Functional benefit

Brands

• Médicinal: Natural health products brand launched in 2018 offering phytotherapy, aromatherapy, vegetable oils, and winter complexes. Products are primarily composed of BIO ingredients (90% bio essential oils, 99% bio phytotherapy, 100% bio vegetable oils). Packaged in recyclable glass or cardboard.
• MédiExpert
• Viva Protection

Products and services

• Mediprix Pharmacy Network Platform A network of 275+ independent Mediprix pharmacies across France offering health services (vaccination, antigen testing, health screenings, nutritional consultations), prescription dispensing, parapharmacy product sales, click & collect, and delivery.
• Mediprix Mobile Application Mobile app for iOS and Android enabling patients to photograph and send prescriptions to their local pharmacy, book appointments, manage loyalty card points (cagnottes), and order parapharmacy products for click & collect or home delivery.
• Mediprix Loyalty Card (Carte de Fidélité) Free patient loyalty programme awarding points (up to 4 per euro) convertible into €10 vouchers at 400 points, with enhanced rates for partner and Médilab-labelled products and a solidarity component that supports charitable associations.
• Click & Collect / E-commerce Parapharmacy Shop E-commerce service allowing patients to order parapharmacy, beauty, and wellness products online from their nearest Mediprix pharmacy, with exclusive promotions throughout the year and options for home delivery or click & collect.
• Online Appointment Booking (Rendez-vous) Online booking service for in-pharmacy health services including vaccination, rapid antigen testing, health screenings, bilans, follow-ups, and nutritional consultations, allowing patients to select pharmacy, service, and time slot.
• Prescription Sending Service (Envoyer mon ordo) Service enabling patients to photograph their paper prescriptions and electronically transmit them to their pharmacist in advance so the order can be prepared and retrieved without waiting in-store.
• Médicinal (Médilab brand) Private-label phytotherapy, aromatherapy, vegetable oils, and winter wellness range with primarily BIO ingredients (90% BIO essential oils, 99% BIO phytotherapy, 100% BIO vegetable oils), manufactured in Montpellier, Avignon, and Lille, France, and sold exclusively within the Mediprix pharmacy network.
• MédiExpert (Médilab brand) Private-label expert micronutrition supplement range using 100% liposomal technologies, micro-encapsulated probiotics, and bisglycinate minerals, packaged in recyclable glass or cardboard and manufactured in Montpellier, Avignon, and Lille, France, sold exclusively within the Mediprix pharmacy network.
• Viva Protection (Médilab brand) Private-label range of urinary incontinence solutions for active individuals and persons with reduced mobility, including feminine protection, masculine protection, absorbent underwear, bedding protection, and wheelchair protections, dermatologically tested and manufactured in Montpellier, Avignon, and Lille, France.

Quantifiable outcome

• 275+ pharmacies and 2,500+ health professionals across France
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Laboratoire BiogarancoreStrategic or Co-development PartnerBiogaran is Mediprix's flagship 'Made in France' laboratory partner. Founded in 1996, Biogaran is France's leading generic medicines laboratory and the most recognised generic medicines brand among French consumers. Mediprix features Biogaran as its primary partner in its 'Nos partenaires Made in France' section, reflecting a strategic commitment to French pharmaceutical partnerships. Biogaran is the 2nd largest laboratory by volume in France, distributing 290 million boxes of medication per year.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Aprium Pharmacie: French groupement/network of independent pharmacies positioned around modernisation, digital services, and shared commercial terms with laboratories — peers on the same affiliation-plus-digital axis as Mediprix.
• Giphar (Réseau GIPHAR): Long-established French cooperative/groupement of independent pharmacies offering shared purchasing, exclusive own-brand products, digital tools, and marketing support to titulaires — directly comparable network affiliation model to Mediprix.
• Boticinal: French pharmacy groupement with a digital platform offering online appointment booking, click-and-collect, prescription management, and loyalty programmes across an affiliated pharmacy network — operates the same groupement-plus-digital-pharmacy model as Mediprix.
• Pharmacie Lafayette: One of France's largest pharmacy networks/groupements with comparable member-pharmacy affiliation model, collective purchasing power, exclusive private-label brands, and digital services for member titulaires — directly competes with Mediprix for independent pharmacist recruitment.
• Alphega Pharmacy: Pan-European pharmacy network/groupement affiliated with Alliance Healthcare that aggregates independent pharmacies under a shared brand with digital and marketing services — comparable to Mediprix as a French operating groupement affiliation model.

Broad incumbents

• Phoenix Group AG: European pharmaceutical wholesale and retail group (parent of Alliance Healthcare / Alphega) active across distribution, pharmacy retail, and pharmacy services — overlaps with Mediprix across pharmacy retail and B2B services at much larger scale.
• Walgreens Boots Alliance: Global pharmacy retail and healthcare giant operating Boots, Walgreens, and Alliance — represents the global, scaled incumbent chain model that French groupements like Mediprix are positioned against; relevant as a competitive backdrop rather than a direct match.
• Celesio / McKesson Europe: Major European pharma distribution and pharmacy retail group (Lloyds Pharmacy and others) — a broad incumbent operating at scale across wholesale, retail, and pharmacy services; benchmark for the economics of large European pharmacy operations against which Mediprix's groupement model must compete.

Emerging players

• DocMorris (Zur Rose Group): European online pharmacy / mail-order prescription platform — competes with Mediprix member pharmacies' prescription-dispensing revenue, particularly for chronic refills and online channel customers.
• 1001Pharmacies: French online pharmacy marketplace/platform aggregating partner pharmacies for e-commerce and home delivery — competes directly with Mediprix's online parapharmacy and prescription e-commerce ambitions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mediprix
• LinkedInlinkedin.com/company/mediprix
• Instagraminstagram.com/mediprix_pharmacies
• TikToktiktok.com/@mediprix_pharmacies
• Xx.com/mediprix

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mediprix Pharmacies