Mizrahi Tefahot Bank

What Mizrahi Tefahot Bank does

Mizrahi Tefahot Bank (legal entity: United Mizrahi-Tefahot Bank Ltd.) is Israel's third-largest bank and a publicly listed company on the Tel Aviv Stock Exchange under the ticker MZTF. The bank provides a full spectrum of retail, mortgage, business, and investment banking services to a mass-market customer base that includes more than one million mortgage holders. Service breadth spans Priority, Managers, Employees, Business, Students, Teens, Soldiers, and Married Couples accounts; fixed and indexed deposits (Lychee, Strawberry, Orange, Pineapple, Cherry, Coconut, Pomegranate product families); a wide mortgage portfolio including Pension Mortgage for seniors and Flexible and Secured variants; personal and business loans (Express up to 125,000 ILS, Car, Electric Car, Renovation, Solar Installation, Shielding, Happy Event); credit cards across five networks (Cal, American Express, MAX, Isracard/Mastercard, Diners) plus digital wallet support; international trade services; factoring; investment advisory; pension advisory; and portfolio management through its Etgar subsidiary.

The bank's underlying technology is a multi-channel digital banking platform combining an online portal, iOS/Android mobile apps, telephone banking at *8860, WhatsApp banker communication, self-service terminals, and an Open Banking aggregation feature that lets customers view all bank and credit-card data in one place. Distribution is hybrid: an extensive nationwide branch network across more than 80 Israeli cities handles teller services, mortgages, investment services, and accessibility accommodations, while digital channels handle account management, applications, and routine transactions. The bank also operates an international correspondent banking network spanning more than 1,000 banks in over 100 countries.

The business model is interest-income-driven, supplemented by transaction and recurring fees. Primary revenue comes from net interest on mortgages, personal loans, business loans, and credit facilities. Secondary streams include credit card transaction and interchange fees across five networks, monthly account management fees on tiered account products, deposit gathering funding the lending book, and brokerage/advisory fees from capital markets activities. Go-to-market is sales-led through personal bankers at branches and the loyalty/CRM program (Orange Club / Hacartis), with digital channels layered on top for convenience. Customer segments cover retail/priority banking, SME and hi-tech business banking, mortgage seekers including pension-age customers, investors/savers, and youth/military segments, all served within Israel as the primary market.

Name

Mizrahi Tefahot Bank

Legal name

United Mizrahi-Tefahot Bank Ltd.

Website

https://mizrahi-tefahot.co.il

Company type

Public

Founded year

1923

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Mizrahi Tefahot Bank is Israel's third-largest publicly listed bank (TASE: MZTF), providing retail, mortgage, business, and investment banking services through nationwide branches, mobile, and digital channels to over one million customers.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Commercial Banking (52211)

SIC

National Commercial Banks (6021)

akta.pro primary industry

Branch & In-Person Banking (Teller/ATM Networks) (FSABAAAE)

akta.pro secondary industry

Real Estate (Commercial Property, REITs) (FSABACAH)

Keywords

• Retail banking services
• Mortgage lending
• Business banking
• Credit card services
• Deposit products

Headquarters

HQ city

Tel Aviv

HQ country

Israel

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Interest Income: Primary revenue from interest on mortgages, personal loans, business loans, and credit facilities. The bank offers various loan products including mortgages, car loans, home improvement loans, and business financing.
2. Credit Card Operations: Revenue from credit card transactions, annual fees, and interchange fees across multiple credit card brands (Cal, American Express, MAX, Isracard, Diners)
3. Deposit Taking and Savings: Accepting customer deposits and savings, offering various deposit products including term deposits, indexed deposits, and savings accounts
4. Account Fees and Services: Monthly account management fees, transaction fees, and service charges for various banking services
5. Mortgage Services: Mortgage origination, processing, and ongoing management fees for home loans including pension mortgages and refinancing

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Mizrahi Tefahot Bank is Israel's third largest bank providing retail and commercial banking services including checking and savings accounts, residential mortgages (standard, pension, secured, flexible, and Tefahot Extra), personal and business loans, fixed-term and indexed deposits, and credit cards across five networks. Services are delivered through a nationwide branch network combined with digital channels including online banking, mobile apps, telephone banking, and WhatsApp-based banker communication.

Product overview

Mizrahi Tefahot Bank operates as a comprehensive multi-channel banking platform offering both digital and human banking services. The bank's product portfolio includes: (1) Core deposit and savings accounts with various terms including Lychee (2, 4, and 1-year), Strawberry, Orange, Pineapple, Cherry, Coconut, Pomegranate, and Savings deposits; (2) Mortgage products including standard mortgages, Pension Mortgage for seniors, Secured Mortgage, Flexible Mortgage, and Tefahot Extra; (3) Business banking with dedicated services, international trade, and hi-tech solutions; (4) Credit cards across five networks (Cal, American Express, MAX, Israelcard/Mastercard, Diners) plus digital wallet support; (5) Personal and business loans including Express, All-Purpose, Car, Electric Car, Renovation, and Solar installation loans; (6) Investment and capital market services including advisory, pension planning, and portfolio management; (7) Digital banking platform with mobile app, open banking integration, and self-service terminals; (8) The Orange Club loyalty program. The bank emphasizes combining digital convenience with personal banker relationships as its primary differentiator.

Differentiator

Problem solved

Functional benefit

Brands

• טפחות טאצ' (Tefahot Touch): Mobile banking application for mortgage management and tracking
• פיקדון ליצ'י (Lychee Deposit)
• מועדון כתום (Orange Club)
• כרטיס טפחות (Tefahot Credit Card)

Products and services

• Priority Account Premium personal checking account for high-income individuals or those with significant financial wealth, providing personalized banking accompaniment and dedicated banker support.
• Managers Account Personal account combining personal banking relationships with digital banking services for everyday banking needs.
• Employees Account Private checking account designed for salaried employees at the start of their career.
• Students Account Personal checking account for students under 35 years old pursuing undergraduate, graduate, or engineering degrees.
• Teens Account Personal checking account for young people aged 14 to 18 requiring written parental consent to open.
• Soldiers Account Personal checking account for soldiers up to age 21.5 in regular service, yeshiva students, and national service volunteers.
• Married Couples Account Personal checking account for couples planning a wedding within six months or married within the last three months.
• Premium / Private Banking Account Premium personal banking account offering customized asset management and investment services for high-net-worth clients.
• Business Account Business checking account with a dedicated business banker, tailored banking solutions, and digital tools for managing business finances.
• Lychee 2-Year Deposit Fixed-interest deposit product for two years with exit points every six months, providing guaranteed growth with known interest rates.
• Lychee 4-Year Deposit Four-year term deposit with fixed interest rate and annual exit option.
• Lychee 1-Year Deposit One-year fixed-interest deposit with quarterly exit points for liquidity flexibility.
• Strawberry Deposit Dual-track deposit product allowing withdrawal of the better-performing track each year after a four-year term.
• Orange Deposit Fixed-interest deposit with rising interest paid retroactively and immediate liquidity available with 35-day notice.
• Pineapple Deposit Fixed tiered-interest deposit with interest rising annually after three years, offering daily liquidity.
• Pomegranate Deposit (Until Purchase) Goal-based deposit for home purchase, car, or renovation with monthly exit points.
• Cherry Deposit Fixed-interest deposit paying monthly interest as a recurring monthly amount rather than at maturity.
• Coconut Deposit Index-linked deposit with guaranteed maturity amount designed for long-term stable investment.
• Savings Deposit (Until Needed) Flexible deposit maintaining money until needed with attractive interest and quarterly exit flexibility.
• Mortgages Full range of residential mortgage products with expert guidance, digital mortgage approval, and the Tefahot Touch app for application tracking.
• Pension Mortgage Reverse-style mortgage product for seniors aged 60+ allowing increased monthly income or one-time expense financing with terms tailored for third-age customers.
• Secured Mortgage Mortgage product offering stable monthly payments even in a variable interest rate environment.
• Flexible Mortgage Mortgage product allowing flexible monthly payments based on borrower capacity.
• Tefahot Extra Mortgage Special mortgage providing fixed monthly amount during complex financial periods for customers with reduced income.
• Express Loan Immediate personal loan up to 125,000 ILS with up to 72 monthly payments, available without guarantors.
• All-Purpose Loan General-purpose personal loan with attractive terms suitable for short or long-term financing needs.
• Car Loan Personal loan dedicated to vehicle purchase, enabling better deals by having cash available at the point of sale.
• Electric Car Loan Personal loan dedicated to electric vehicle purchases supporting the transition to sustainable mobility.
• Renovation Loan (Shapetz Na) Personal loan for home renovation offering low monthly payments without significantly increasing household expenses.
• Happy Event Loan Personal loan up to 100,000 ILS with repayment spread up to 7 years for celebrations and special events.
• Shielding Loan Personal loan for building a protected room (Mamad) or reinforcing an existing shelter.
• Solar Installation Loan Personal loan for financing residential solar panel installations to support environmental sustainability.
• Business Loans Comprehensive business financing including joining loans, state-guaranteed loans, and various business lending solutions for SMEs and corporations.
• Cal Credit Cards Credit cards from the Cal network including Visa Platinum, Visa Gold, Visa Cal, Visa Business, and Debit variants for retail and business customers.
• American Express Cards American Express credit cards including Centurion, Platinum, Gold, Green, Blue, Credit, and Business variants.
• MAX Credit Cards MAX network credit cards including MAX FIRST, Visa Platinum, Visa Gold Business, and Visa International variants.
• Israelcard (Mastercard) Credit Cards Mastercard credit cards including World Elite, Platinum, Gold, Gold Corporate, Business, Corporate, and Young variants.
• Diners Cards Diners Club credit cards including Platinum, Business, International, Local, and Club variants.
• Tefahot Credit Card Exclusive credit card for mortgage holders providing an additional credit framework up to 120,000 ILS at particularly low interest rates.
• International Trade Services Foreign trade solutions including international payments, guarantees, and financing, leveraging a network of connections to more than 1,000 banks in 100+ countries.
• Hi-Tech Banking Solutions Dedicated banking services for technology companies offering flexible credit frameworks and specialized solutions tailored to the hi-tech sector.
• Factoring Services Factoring services providing immediate liquidity when trade receivables grow, offering smart financing for business cash flow management.
• Investment Advisory Professional investment consultation and capital market services with investment professionals available at branches and the investment center.
• Pension Advisory Objective pension advisory service ensuring retirement savings match individual client needs.
• Portfolio Management (Etgar) Investment portfolio management company (Etgar) meeting various investment challenges for clients seeking managed portfolio solutions.
• Digital Banking Service Advanced digital banking service combining personal banker support with digital technology, available 24/7 through the website and mobile applications.

Quantifiable outcome

• Over 1 million customers have taken mortgages with the bank
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Dromena Tfahona (Dror Hanegev/Forward North)minorStrategic or Co-development PartnerPartnership with Dromena Tfahona Idan HATIDSHUT Ltd., established by Eitan Wertheimer z"l with partnership of the Jewish Agency and North American Jewish Federations, operating the 'Dror Hanegev' loan fund for private businesses in the north and south of Israel.
• International Banking NetworkcoreChannel Partner/ Reseller/ DistributorExtensive international banking network providing foreign exchange, international transfers, and trade financing services with connections to more than 1,000 banks in more than 100 countries.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bank Hapoalim: Israel's largest bank, offering a near-identical suite of retail, mortgage, business, and capital-markets services through an even larger branch and digital network. Direct head-to-head competitor across all of Mizrahi Tefahot's core product lines.
• Bank Leumi: Israel's second-largest bank with a full retail, mortgage, corporate, and international banking franchise. Competes with Mizrahi Tefahot across virtually every product category and customer segment in the Israeli market.
• Israel Discount Bank: Israel's fourth-largest bank, providing retail banking, mortgages, commercial banking, and capital markets services with a comparable nationwide branch network. Closely comparable in scale and product mix to Mizrahi Tefahot.
• First International Bank of Israel (FIBI): Mid-sized Israeli commercial bank offering retail banking, mortgages, and SME/corporate services. A direct competitor in retail and business banking with similar product breadth though smaller national footprint.
• Mercantile Discount Bank: Israeli commercial bank focused on retail, mortgage, and small business banking. Comparable in scale and product offering to Mizrahi Tefahot, with overlapping customer segments and similar distribution model.
• Bank of Jerusalem: Smaller Israeli bank offering retail banking, mortgages, and business services. A niche direct competitor, particularly relevant for mortgage and SME segments where Mizrahi Tefahot competes.

Broad incumbents

• JPMorgan Chase: Global broad incumbent with retail, mortgage, commercial, and investment banking franchises. Comparable as a reference point for the diversified commercial-banking business model Mizrahi Tefahot operates, though at vastly greater scale and geographic reach.
• Bank of America: Large diversified US bank with retail, mortgage, wealth, and commercial banking businesses. Relevant as a comparable for Mizrahi Tefahot's full-service retail-plus-commercial-banking model and digital-plus-branch hybrid distribution.
• Wells Fargo: Major diversified bank with a particularly large mortgage origination franchise alongside retail and commercial banking. Comparable as a reference for the mortgage-heavy strategy Mizrahi Tefahot has pursued.
• BNP Paribas: European universal bank combining retail, corporate, and international trade finance. Relevant as a peer for Mizrahi Tefahot's correspondent-banking-led international trade services and full-service commercial banking model.

Market position

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds6 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments20 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mizrahi Tefahot Bank