payfy
- Company typePrivate
- Founded2018
- HeadquartersFlorianópolis, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
payfy firmographics
Firmographics- Name
- payfy
- Legal name
- PAYFY S.A.
- Website
- https://payfy.io
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
payfy industry classification
Industry- Product category
- Corporate Expense Management Software
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Activities Related to Credit Intermediation (5223)
- SIC
- Finance Services (6199), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Accounts Payable Automation & Supplier Payments (FSAGAJAD)
- akta.pro secondary industries
- Bill Pay, Invoicing & Payables Platforms (BPAMAFAF), Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB)
Keywords
Where payfy is headquartered
LocationHeadquarters
- HQ city
- Florianópolis
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
payfy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Platform Subscription (per user): Monthly or annual subscription fees charged per user. Plans include Expert (R$17/user from 5 users) and Intelligence (R$21/user from 5 users). The subscription provides access to the core platform including corporate cards, expense management, approvals workflow, real-time dashboards, and mobile app.
- Card Issuance Fees: R$12.00 per physical card issuance plus R$21.50 shipping fee. Additional fees apply for replacement cards.
- Transaction Fees: Various transaction-based fees including Pix operations (R$4.90 per transaction), ATM withdrawals (R$6.50 per operation), and international transaction IOF (5.38%).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Per seat | Monthly | Expert Plan: R$17/user/month from 5 users - Complete spending solution with visibility and control |
| Per seat | Monthly | Intelligence Plan: R$21/user/month from 5 users - Total control with customization and dedicated support |
| Transaction based/ take rate | Pay-as-you-go | Additional Transaction Fees |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
payfy product offering
Product offeringCore offering
Payfy provides a corporate expense management platform combining Mastercard-powered prepaid and postpaid corporate cards, Pix corporate payments, and AI-driven expense tracking with native ERP integrations for Brazilian companies. The platform automates receipt reconciliation via OCR, policy enforcement, multi-level approval workflows, and accounting exports to systems such as TOTVS, SAP, OMIE, Senior, and Sankhya. It serves finance teams at mid-to-large enterprises seeking to replace manual spreadsheet-based expense processes with real-time visibility and automated financial closing.
Product overview
Payfy is a comprehensive corporate expense management platform combining payment methods with intelligent financial software. The platform offers a unified suite of products including corporate credit cards (post-paid and prepaid), virtual corporate cards, Corporate Pix payments, and digital reimbursement workflows—all integrated with AI-powered expense categorization and accounting automation. The core architecture centers on the expense management platform with add-on modules: Payfy AI for intelligent categorization and receipt scanning, Accounting Automation for ERP synchronization, and Budget controls for spending oversight. Two pricing tiers structure access: Expert (from R$17/user) provides core expense management, approvals, reporting, and API access, while Intelligence (from R$21/user) adds AI agents, advanced ERP integrations, and dedicated support. A notable co-branded product, BB Expenses, was developed in partnership with Banco do Brasil.
Differentiator
Problem solved
Functional benefit
Products and services
- Corporate Credit Card Post-paid corporate credit card issued under Mastercard branding with spending controls, customizable limits per user, approval workflows, and real-time expense tracking for corporate finance teams.
- Prepaid Corporate Card Prepaid corporate card requiring funds to be loaded before use, providing strict budget control and defined spending rules for teams.
- Virtual Corporate Card Virtual corporate card issued instantly for online purchases and subscription management, configured with spending limits and allowed merchant categories.
- Corporate Pix Instant corporate Pix payment functionality with transaction tracking, spending-policy enforcement, and real-time reconciliation for payments to suppliers that do not accept cards.
- Corporate Reimbursements Digital reimbursement workflow allowing employees to submit expense requests, managers to approve, and automatic Pix-based payment to employee accounts within minutes, without spreadsheets.
- Expense Management Platform Centralized expense management platform with configurable approval workflows, spending policies, cost center management, and approval chains (alçadas) for corporate finance teams.
- Payfy AI Artificial intelligence module that performs automatic expense categorization, OCR-based receipt scanning (Scan Mode), spending pattern analysis, and policy violation detection, claiming over 90% confidence in auto-filled fields.
- Accounting Automation Automated accounting module that reduces monthly closing time and eliminates manual tasks, generating reports in Excel, PDF, or via API and exporting to TOTVS, Senior, Sankhya, OMIE, and other ERPs.
- Budgets Real-time budget control and spending limit oversight segmented by team and project, allowing organizations to set spending ceilings and track performance against budget.
- ERP Integrations Native ERP integration product providing automatic data exports and synchronized accounting data with TOTVS Protheus, SAP, OMIE, Senior, and Sankhya.
- BB Expenses Co-branded digital expense management platform co-developed by Payfy and Banco do Brasil through BB Ventures, designed for corporate, prepaid, and government card transaction tracking with AI-powered spending pattern identification and policy violation alerts.
Quantifiable outcome
- 93% of receipts reconciled within 2 days
- +8 more outcomes
Companies that use payfy
Customer profileNamed customers22 records
Segments3 records
Ideal customer profiles3 records
payfy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability6 records
Feature7 records
payfy partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- MastercardcorePayfy issues corporate cards under the Mastercard brand, accepted at over 30 million merchants worldwide. Cards feature contactless technology and can be used with Apple Pay and Google Pay. Mastercard provides the payment network infrastructure for all card transactions.
- TOTVScoreNative integration partnership with TOTVS Protheus ERP system. Payfy provides automatic data synchronization and export capabilities directly into Protheus, enabling customers to sync financial data without manual entry. Featured in case studies with companies like Concreserv achieving significant efficiency gains.
- SAPcoreNative integration with SAP ERP system, enabling automatic data synchronization and export capabilities for SAP customers using the Payfy expense management platform.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
payfy competitors and assessment
Company assessmentDirect peers
- Pleo: Corporate cards and expense management for SMBs/mid-market with automated reconciliation and ERP sync — highly comparable to Payfy's core expense + card offering.
- Ramp: US-based corporate cards + expense management platform with AI-powered receipt capture, policy controls, and ERP integrations — the closest global analogue to Payfy's product architecture.
- Expensify: Receipt OCR-driven expense management SaaS with corporate card partnerships — overlapping functionality in receipt scanning, categorization, and ERP export.
- Brex: Corporate cards paired with expense, bill pay, and AI-driven accounting automation targeting growth-stage and global companies — directly comparable product mix to Payfy.
- Spendesk: European spend management platform combining prepaid cards, virtual cards, and approval workflows with ERP/accounting integrations — comparable model serving mid-market and enterprise finance teams.
- Agilize: Brazilian fintech offering corporate cards and expense management for businesses — the closest in-country direct competitor to Payfy with similar target market.
- Emburse: Expense management and corporate card platform with AI receipt capture and broad ERP integrations — directly comparable functionality and target buyer (finance teams) to Payfy.
- Airwallex: Multi-currency corporate cards and bill pay/spend management platform for businesses — overlapping payments + expense + ERP-style workflow value proposition aimed at cross-border corporates.
Broad incumbents
- SAP Concur: Global enterprise expense and travel management incumbent with deep ERP ties (SAP ecosystem) — represents the established broader category leader that Payfy competes against in mid-market and large-enterprise accounts.
- Nubank (for Business): Brazilian digital bank serving PJ accounts with cards, Pix, and increasingly expense/lite-AP tools — a much larger incumbent adjacent to Payfy's positioning with potential to expand into dedicated expense management.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
payfy social profiles
Digital presencepayfy compliance and trust
Trust signalCompliance2 records
payfy financial estimates
Financial estimateRevenue estimate
Valuation estimate
payfy leadership team
Management profileNumber of profiles
Profiles1 record
payfy funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
payfy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about payfy
What does payfy do?
Payfy provides a corporate expense management platform combining Mastercard-powered prepaid and postpaid corporate cards, Pix corporate payments, and AI-driven expense tracking with native ERP integrations for Brazilian companies. The platform automates receipt reconciliation via OCR, policy enforcement, multi-level approval workflows, and accounting exports to systems such as TOTVS, SAP, OMIE, Senior, and Sankhya. It serves finance teams at mid-to-large enterprises seeking to replace manual spreadsheet-based expense processes with real-time visibility and automated financial closing.
Is payfy a public or private company?
payfy is a private company. It is classified as venture growth investor backed and is currently operating.
When was payfy founded?
payfy was founded in 2018. It employs 11 to 50 people.
Where is payfy based?
payfy is headquartered in Florianópolis, Brazil, in the Latin America region.
How does payfy make money?
Three revenue lines are on record. Platform Subscription (per user) is the primary driver. The others are card Issuance Fees and transaction Fees.
Who are payfy's main competitors?
Direct peers on record are Pleo, Ramp, Expensify, Brex, Spendesk, Agilize, Emburse and Airwallex. Broad incumbents are SAP Concur and Nubank (for Business).
Does payfy have an API?
Yes. Payfy offers API access as part of its Expert and Intelligence plans. The Expert plan includes open API access with support via chat, email, and telephone. The Intelligence plan offers advanced integrations including native ERP connections, Open API, and Webhooks for connecting expense management data to external systems. The API enables automated data exports, ERP synchronization, and integration with accounting systems.
What industry is payfy in?
payfy's product category is Corporate Expense Management Software. Its primary akta.pro industry code is FSAGAJAD, Accounts Payable Automation & Supplier Payments, with a secondary code of BPAMAFAF, Bill Pay, Invoicing & Payables Platforms. Its NAICS code is 52232 and its SIC code is 6199.