What 3E Software does

3E Software, Inc., operating as Teslar Software, is a private vertical SaaS company founded in 2008 by Joe Ehrhardt in Springdale, Arkansas, that sells a unified lending process automation platform to community and regional banks in the United States. The platform hosts approximately 30 configurable Intelligent Automation Modules covering the full commercial and consumer lending lifecycle — loan origination, pipeline management, exceptions and covenant tracking, workflow and forms automation, advanced portfolio management, deposit operations, and credit risk management (including criticized/special assets, annual loan review, and construction inspection/draw). Underlying the suite are proprietary components such as TeslarSync (real-time core and imaging writeback), Teslar Unite (borrower-facing customer portal), a Historical Data Warehouse, Performance Scorecards, and Actionable Enterprise Dashboards; the company guarantees integration with any core or imaging system or refunds the customer.

Teslar monetizes through quote-based multi-year SaaS subscriptions sold via direct enterprise field sales, inside sales, and a website-driven demo funnel, targeting primarily community banks and secondarily regional financial institutions. GTM is reinforced by content marketing, industry events (Finovate 2025), the annual TUNE user conference, and partnerships with DocuSign, Finosec, ICBA ThinkTECH, and BankIn MN. The company has SOC 2 Type II certification and reported quantifiable customer outcomes such as 120 hours/week saved per department, 92 hours/week average workflow savings, an 80% reduction in exceptions-clearing time, and a 14% better efficiency ratio versus peer banks. Its most prominent historical milestone was processing more than 20% of all US PPP loans in 2021 via ppp.bank, a partnership with Mark Cuban and Jill Castilla built in response to the CARES Act. With 51–100 employees, a founder-led C-suite, and approximately $2.6M in disclosed funding across 2018–2020, Teslar appears to be a bootstrapped, profitable growth-stage vertical SaaS business.

Name

3E Software

Legal name

3E Software, Inc.

Website

https://teslarsoftware.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

Teslar Software (3E Software) is a private vertical SaaS company that provides a unified lending process automation platform — roughly 30 configurable modules covering loan origination, portfolio management, credit risk, and deposit operations — to US community and regional banks.

Ownership category

akta.pro rank

Product category

Lending Process Automation Software

NAICS

Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)

akta.pro secondary industry

Product, Pricing & Eligibility (PPE) / Rate Lock & Pricing Engines (FSALALAC)

Keywords

• Lending process automation
• Loan origination software
• Banking workflow automation
• Community bank software
• Credit risk management

Headquarters

HQ city

Fayetteville

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription - Lending Automation Platform: Teslar operates as a SaaS platform providing lending process automation to financial institutions. The platform hosts a library of configurable Intelligent Automation Modules for loan origination, portfolio management, operational workflows, deposit operations, and credit risk management. Revenue is generated through recurring subscription fees for platform access and module usage.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

3E Software (doing business as Teslar Software) provides a SaaS-based Lending Process Automation Platform for community banks and regional financial institutions. The platform aggregates and unifies data from core banking systems and hosts approximately 30 configurable Intelligent Automation Modules spanning loan origination, deposit operations, portfolio management, credit risk management, exceptions/covenant tracking, workflow automation, customer portal, and reporting/analytics. The platform integrates with core banking systems, imaging systems, credit bureaus, DocuSign, Microsoft Teams, and other third-party systems, with the company guaranteeing integration or refunding fees.

Product overview

Teslar Software (founded as 3E Software in 2008) offers a unified lending process automation platform for financial institutions, combining a core platform with approximately 30 configurable Intelligent Automation Modules. The platform spans the entire loan lifecycle—from loan origination and portfolio management to deposit operations and credit risk management. Key modules include: TeslarSync (real-time core/imaging writeback), Customer Portal (Teslar Unite), Exceptions/Covenant Tracking, Workflow & Forms Automation, Pipeline Management, Annual/Internal Loan Review, Performance Scorecards, Special Assets/Criticized Assets Systems, Construction Inspection/Draw System, Community Connect, BI & Analytics (Report Builder), Relationship Builder, Historical Data Warehouse, and eSign integration with DocuSign. The platform is built on a SaaS model with SOC 2 Type II certification and integrates with core banking systems, imaging systems, credit bureaus, pricing systems, and document preparation systems.

Differentiator

Problem solved

Functional benefit

Brands

• Teslar Unite: Customer portal solution providing 24/7 visibility into the lending process for borrowers
• Teslar Unite Lite
• TeslarSync
• TeslarSync

Quantifiable outcome

• 120 hours saved per week per department with Exceptions Tracking module alone
• +5 more outcomes

Named customers23 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature12 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Mark CubanminorStrategic or Co-development Partner · 1 January 2020Partnership with entrepreneur Mark Cuban and banking innovator Jill Castilla during the 2020 CARES Act to create ppp.bank, helping small businesses apply for PPP funding. This was a time-limited pandemic response initiative rather than an ongoing partnership.
• ppp.bankminorStrategic or Co-development Partner · 1 January 2020PPP loan processing platform created through the Mark Cuban partnership to help small businesses apply for Paycheck Protection Program funding during COVID-19. Processed more than 20% of all PPP loans in the U.S. in 2021.
• DocuSigncoreTechnology or IntegrationDocuSign electronic signature integration with discounted envelope rates and option for KBA (Knowledge-Based Authorization). DocuSign integration is a native capability of the Teslar platform enabling paperless loan document signing.
• FinosecminorStrategic or Co-development PartnerCollaborative partnership to produce white paper on 'Proven Practices for Back Office Efficiency' for community banks. Joint educational content addressing operational efficiency challenges.
• The Venture Center / ICBA ThinkTECH NetworkminorGTM or Marketing PartnerPartnership with The Venture Center and ICBA ThinkTECH Network powered by FinXTech for the ThinkTECH Accelerator program, promoting fintech innovation in community banking.
• BankIn MNminorGTM or Marketing PartnerPartnership with BankIn MN for collaboration and promotion of banking technology solutions in Minnesota.
• Simmons BankminorOthersTeslar works with Simmons Bank, which is named among the most efficient banks in the country, demonstrating successful deployment of Teslar's platform at scale.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• nCino: Cloud-based commercial lending and banking platform serving community and regional banks. nCino's Bank Operating System competes directly with Teslar's LOS, pipeline, and workflow automation modules for the same community bank buyer.
• Abrigo: Provides lending, credit risk, and compliance software to community banks and credit unions. Abrigo's commercial loan origination and credit risk modules directly overlap with Teslar's LOS, exceptions tracking, and credit risk management suite.
• Baker Hill: Commercial loan origination and portfolio risk management software focused on community and regional banks. Competes with Teslar's Loan Origination System and Advanced Portfolio Management modules for the same middle-market bank segment.
• MeridianLink: Loan origination, account opening, and digital lending platform provider for banks, credit unions, and mortgage lenders. Overlaps with Teslar's LOS, Customer Portal (Teslar Unite), and consumer lending automation capabilities.
• Mortgage Cadence (Accenture): Mortgage loan origination platform (Mortgage Cadence) serving banks and credit unions. Overlaps with Teslar's LOS capabilities for mortgage lending workflows within community bank deployments.

Broad incumbents

• Encompass (ICE Mortgage Technology): Industry-leading mortgage LOS and broader mortgage technology suite from Intercontinental Exchange. A broad incumbent with overlapping LOS functionality for any mortgage lending modules within Teslar's deployments.
• Jack Henry: Core banking and complementary lending software (including LendingRoom and ProfitStars) for community and regional banks. As a broad incumbent, Jack Henry can either partner with Teslar (as it currently does via integrations) or compete by extending native loan automation features.
• FIS: Large financial technology incumbent offering core banking, lending, and digital channels. A broad incumbent whose lending modules and Mortgage Director suite compete with portions of Teslar's platform at larger regional bank prospects.
• Finastra: Global core and lending software provider (Fusion Phoenix, Loan IQ) serving banks of all sizes. As a broad incumbent, Finastra's lending suite overlaps with Teslar's LOS and credit risk modules for mid-tier bank opportunities.

Emerging players

• Alkami Technology: Digital banking platform for community banks and credit unions with growing lending and account opening capabilities. Alkami's emerging lending extensions represent an adjacent competitive threat to Teslar's deposit operations and customer portal offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/teslarsoftware

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3E Software