What Bricz does

Bricz is a specialized supply chain technology services firm founded in 2013 in Atlanta, Georgia by Ram Gopalakrishnan (formerly of Manhattan Associates). The company focuses exclusively on implementing, integrating, upgrading, and optimizing Manhattan Associates and Infios supply chain platforms — specifically Manhattan ActiveWarehouse (WMS), ActiveTransportation (TMS), ActiveOrder (OMS), ActiveStore (POS) and SCALE/WMOS, plus Infios Warehouse Advantage, TMS, and OMS. Bricz serves enterprise operators (RNDC, ASDA, Hendrick Automotive, Vineyard Vines, Kalmbach Feeds, Crocs, Dollar Tree, Adidas, Dexcom, Ingram Content Group, and others) across 18+ countries from offices in Atlanta (global HQ), Preston UK, Amsterdam (Europe, opened 2026), and Bengaluru (India, established 2018 as the core delivery engine).

The company's underlying technology stack combines certified platform implementation expertise with proprietary intellectual property. The Living Intelligence Platform is an AI-powered decision layer built on a deterministic spine architecture, comprising an Agentic Decision Loop (Signal & Risk Interpreter for monitoring, Scenario Planner for optimization, Policy Maker for execution using generative AI). Sub-products include Living DC Intelligence, Living Network Intelligence, and Living Inventory Intelligence (in pilot). A pre-built Application Library (distributed via the Manhattan Marketplace) contains implementation accelerators such as WMS Capabilities Matrix, Data Migration Toolkit, Config Promotion Manager, SQL Performance Scripts, Test Automation, Integration Test Harness, and Cutover Command Center. The company has 750+ Manhattan go-lives and 90+ Infios go-lives with a stated 98% on-time go-live rate.

Bricz generates revenue through five primary streams: Implementation Services (project-based WMS/TMS/OMS deployments), Managed Services (L2-L4 support with tiered Core/Plus/Pro subscriptions on multi-year contracts), Custom Development (bespoke applications, integration builds, and staff augmentation), Strategy & Advisory (system assessments, roadmaps, robotics advisory), and Intelligence Solutions (Living Intelligence Platform deployments). The go-to-market is enterprise direct sales supplemented by certified-partner referrals from Manhattan Associates (Silver partner, Platinum Sponsor of Manhattan Exchange Milan) and Infios (three-time Partner of the Year). The company employs 101-250 people globally, including 90+ consultants, 60+ Manhattan WMS experts, and 15 solution architects. UST made a strategic investment in September 2023 to support expansion of supply chain capabilities.

Name

Bricz

Legal name

Bricz LLC

Website

https://bricz.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

Bricz is a specialized supply chain technology services firm delivering implementation, integration, managed services, and AI-powered optimization exclusively for Manhattan Associates and Infios platforms (WMS, TMS, OMS, POS) to enterprise operators across retail, distribution, manufacturing, and 3PL industries globally.

Ownership category

akta.pro rank

Product category

Supply Chain Technology Consulting

NAICS

Computer Systems Design and Related Services (54151), Management Consulting Services (54161), Process, Physical Distribution, and Logistics Consulting Services (541614), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

AI/ML Decision Intelligence & Automated Recommendations (TLAEAKAL)

akta.pro secondary industries

End-to-End Supply Chain Control Tower Platforms (TLAEAKAA), Industrial & Process Engineering Consulting (BPAHAIAF)

Keywords

• Supply chain consulting
• Warehouse management implementation
• Transportation management systems
• Order management solutions
• Supply chain integration services

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Implementation Services: End-to-end deployment services for Manhattan Associates and Infios supply chain platforms including WMS, TMS, and OMS implementations. Revenue generated through project-based consulting engagements with scope defined upfront.
2. Managed Services: Ongoing application management, performance tuning, and proactive support for Manhattan Active and Infios platforms. Delivered through tiered engagement models (Core, Plus, Pro) with structured support levels.
3. Custom Development: Bespoke application development, integration builds, and staff augmentation services. Three engagement models: custom builds, application library installations, and embedded engineers.
4. Strategy & Advisory: Executive-level supply chain strategy consulting including platform assessments, technology roadmaps, and transformation planning. Includes robotics and automation advisory services.
5. Intelligence Solutions: Living Intelligence Platform solutions including Living DC Intelligence and Living Network Intelligence. Delivered as part of implementation engagements or as standalone optimization projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Bricz provides end-to-end supply chain technology consulting, implementation, integration, and managed services centered on Manhattan Associates and Infios platforms (WMS, TMS, OMS, POS). The firm also offers proprietary AI-powered intelligence solutions through its Living Intelligence Platform that layers decision automation above existing supply chain execution systems, alongside custom application development, robotics integration, and executive-level strategy advisory for Fortune 500 operators and high-growth mid-market companies.

Product overview

Bricz is a specialized supply chain technology firm offering implementation, integration, and optimization services centered on Manhattan Associates and Infios platforms, supplemented by proprietary AI-powered intelligence solutions. The core offering spans Manhattan ActiveWarehouse (WMS), ActiveTransportation (TMS), ActiveOrder (OMS), and ActiveStore (POS) alongside Infios Warehouse Advantage, TMS, and OMS. Layered on top sits the Living Intelligence Platform — an AI decision layer using machine learning, generative AI, and autonomous agents to continuously read signals from existing supply chain systems and publish optimized policies back. Supporting services include managed services (L2-L4 support), custom builds (voice integrations, carrier connectors, custom UIs), an application library of pre-built accelerators, staff augmentation with supply chain-experienced engineers, and robotics & automation advisory and integration. The Living Intelligence Platform encompasses three solutions: Living DC Intelligence for distribution center optimization, Living Network Intelligence for fulfillment network optimization, and Living Inventory Intelligence (in pilot) for inventory-demand alignment.

Differentiator

Problem solved

Functional benefit

Products and services

• Living Intelligence Platform

Quantifiable outcome

• 34% throughput increase for RNDC beverage distribution on Manhattan ActiveWarehouse
• +11 more outcomes

Named customers15 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration22 records

AI capability9 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• Manhattan AssociatescoreImplementation/ SI/ Consulting PartnerCertified Manhattan Associates implementation partner delivering end-to-end deployment, integration, and optimization services across the Manhattan Active platform (WMS, TMS, OMS, ActiveStore). Holds Silver Level certification. Deep technical credentials across all Manhattan products with co-development relationships.
• InfioscoreImplementation/ SI/ Consulting PartnerCertified Infios implementation partner delivering across the full Infios platform suite including Warehouse Advantage, TMS, and OMS. Three-time Infios Partner of the Year (Compelling Transformation, Customer Satisfaction, Customer Success). Co-develops companion applications that extend and complement the Infios platform.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Sedlak Management Consultants: Specialized supply chain consulting and WMS implementation firm with deep focus on distribution center and warehouse operations. Directly comparable to Bricz as a boutique SI serving mid-market and enterprise clients with platform-specific implementation expertise.
• Körber Supply Chain (formerly HighJump): Owns multiple WMS platforms (HighJump, K.Motion) and provides implementation services through a global partner network. Comparable to Bricz as both a platform vendor and implementation services provider across warehouse and supply chain execution.
• West Monroe Partners: Mid-to-large consulting firm with a dedicated supply chain practice providing WMS, TMS, and OMS implementation and modernization services to enterprise clients. Comparable in service model (consultative, project-based) and target customer profile.
• Bastian Solutions: Systems integrator focused on warehouse automation, robotics, and WMS implementations including partner relationships with Manhattan and other WMS vendors. Comparable in robotics/automation integration plus WMS deployment focus.
• Damco Solutions: Specialized WMS implementation and supply chain consulting firm with strong focus on Manhattan Active and other enterprise WMS platforms. Comparable as a focused WMS/TMS implementation services partner to enterprise distribution clients.
• Softeon: Supply chain software vendor with a partner ecosystem for WMS, OMS, and TMS implementations. Comparable in that it sits in the same ecosystem of Manhattan/Infios-adjacent implementations where Bricz competes for projects.

Broad incumbents

• Accenture (Supply Chain & Operations): Global systems integrator with a large supply chain practice that competes for Manhattan, Infios, and broader supply chain transformation engagements at the very-large-enterprise end of the market where Bricz also operates.
• Tata Consultancy Services (TCS): Large global SI with supply chain consulting practice including WMS/TMS implementations for enterprise clients. Comparable as a competitor for large-scale Manhattan and Infios implementations where Bricz also bids, though at vastly larger scale.
• Infosys (Supply Chain Services): Global IT services firm with a dedicated supply chain practice delivering WMS, TMS, and OMS implementations. Comparable in that Infosys competes for Manhattan/Infios and adjacent supply chain transformation engagements at enterprise scale.
• Manhattan Associates (Professional Services): Bricz's primary platform vendor also sells its own professional services and competes with implementation partners on complex deployments. Comparable in that customers evaluate in-house vendor services versus partner-led implementations like Bricz's for the same platform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bricz
• Xx.com/bricznews

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bricz