Kide Science
Kide Science is a Helsinki-based edtech company that delivers play- and inquiry-based STEAM learning for preschool and kindergarten classrooms (ages 3-8) via the Supraland story universe, monetizing through freemium-to-subscription sales direct to teachers and through Accelerate Learning's US district channel.
- Company typePrivate
- Founded2017
- HeadquartersHelsinki, Finland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Kide Science does
Kide Science is a Helsinki-based education technology company founded in 2017 that develops a play- and inquiry-based STEAM learning platform for children aged 3 to 8, primarily serving preschool and kindergarten classrooms in the US, UK, and other international markets. Its core offering is organized around a proprietary fictional universe called Supraland, in which story characters such as Hoseli the robot face scientific challenges that children help solve through hands-on, screen-free experiments using common household supplies. The platform comprises a freemium tier (one free weekly lesson for 30 days) and a paid Classroom subscription that unlocks unlimited lesson plans, printable assessments, teacher professional development with certifications, parent home experiments, and standards correlations across 25+ US state frameworks (including NGSS K-2, Common Core, and Head Start) as well as UK frameworks (EYFS and Key Stage 1).
The product architecture pairs digital lesson guides and video training with low-prep classroom activities, deliberately avoiding physical kit logistics to keep unit economics favorable. Kide Science operates a hybrid go-to-market combining a self-serve direct-to-teacher subscription funnel with an enterprise channel through Accelerate Learning, which resells the product as part of its STEMscopes suite to US school districts. Additional distribution and brand reach come from content partnerships with DreamWorks Animation and Netflix, and from government-supported international expansion via the Education Finland export program. Documented customer evidence includes deployments with Forsyth County Schools in Georgia (linked to science scores 25 points above state average), the NYC Department of Education, and Heatherton Girls' School in the UK.
The company has raised approximately USD 4 million across four equity rounds between 2017 and 2022, most recently a EUR 1 million round in August 2022 led by Sparkmind.vc with Tesi participation, earmarked for US expansion and broadening into additional early-years subject areas. Its monetization rests on annual recurring subscription revenue, content licensing arrangements with media partners, and freemium-led top-of-funnel conversion. Operating with 11 to 50 employees from Helsinki, Kide Science reports 30,000 registered educators, 1 million children reached, and a customer footprint across 32 countries.
Kide Science firmographics
Firmographics- Name
- Kide Science
- Legal name
- Kide Science
- Website
- https://kidescience.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kide Science is a Helsinki-based edtech company that delivers play- and inquiry-based STEAM learning for preschool and kindergarten classrooms (ages 3-8) via the Supraland story universe, monetizing through freemium-to-subscription sales direct to teachers and through Accelerate Learning's US district channel.
- Ownership category
- akta.pro rank
Kide Science industry classification
Industry- Product category
- Early Childhood STEAM Education Platform
- NAICS
- Educational Support Services (611710), Educational Services (611)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Early Learning Digital Curriculum & School Readiness Content (EDAFACAN)
- akta.pro secondary industries
- Teacher-Led Classroom Platforms (Lesson Delivery, Centers, Whiteboard) (EDACANAH), Digital/Interactive Curriculum Content (Apps, Games, Multimedia Lessons) (EDACAJAK)
Keywords
Where Kide Science is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
Kide Science business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Kide Science Classroom Subscription: Annual subscription model providing unlimited access to all lesson content, printables, assessments, video training, teacher certifications, and parent home experiments. Sold to schools, districts, and individual classrooms through direct sales and Accelerate Learning channel partner.
- Freemium Lead Generation: Free tier offering one weekly lesson plan for 30 days generates teacher signups and product trials that convert to paid Classroom subscriptions. The free tier includes digital lesson plans and basic printables.
- Strategic Content Licensing: Partnership with DreamWorks Animation provides access to licensed content and brand integration, creating unique curriculum experiences that differentiate the product in the market.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with limited weekly lessons for teacher evaluation and trial |
| Subscription | Annual | Unlimited classroom access with all features and teacher support |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Kide Science product offering
Product offeringCore offering
Kide Science delivers a subscription-based STEAM curriculum platform for preschool and kindergarten educators (children ages 3-8), built around story-driven, hands-on science lessons set in a fictional world called Supraland. The platform provides digital lesson plans, printable materials, assessment tools, teacher training and certifications, and parent home-experiment resources, correlated to US state standards and UK early-years frameworks. Distribution combines a freemium self-serve website channel with enterprise channel sales through Accelerate Learning to schools and districts.
Product overview
Kide Science is a play- and inquiry-based STEAM learning platform for preschool and kindergarten (ages 3-8). The offering consists of Kide Science Free (a free tier with limited weekly lesson access) and Kide Science Classroom (a paid tier with unlimited content, assessments, and professional development). Both tiers center around Supraland, a magical story world featuring characters like Hoseli the robot, where children solve scientific problems through hands-on exploration. The platform correlates with multiple US state standards, UK frameworks (EYFS, Key Stage 1), and other international early learning standards, serving 32 countries with 30,000 registered educators reaching 1 million children.
Differentiator
Problem solved
Functional benefit
Products and services
- Kide Science Free Free tier providing teachers with one weekly lesson plan for 30 days, including on-screen digital lesson plans with step-by-step guides, video guidance, educational tips, scientific explanations, age/ability adjustment tips, and access to some basic printables. Designed as an evaluation and trial pathway for preschool and kindergarten STEAM instruction of children ages 3-8.
- Kide Science Classroom Paid annual subscription providing unlimited access to all content, including on-screen digital and printable lesson plans, all printables, assessment materials, complementary video training for teachers, teacher certifications, home experiments for parents, and personalized onboarding training. Sold to schools, districts, and individual classrooms through direct sales and the Accelerate Learning channel partner.
- Supraland The magical story world setting used across Kide Science lessons, featuring characters like Hoseli the robot who experience tricky problems that children help solve through scientific inquiry. Forms the immersive narrative framework that differentiates the platform's play-based approach for ages 3-8.
Quantifiable outcome
- 94% of survey respondents agreed or strongly agreed that Kide Science made teaching STEAM to young children easier
- +5 more outcomes
Companies that use Kide Science
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Kide Science technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Kide Science partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- DreamWorks AnimationcoreNew contract established in 2022 for content licensing and co-development of story-based educational materials. DreamWorks provides animation and character assets that enhance the immersive Supraland story experience for young learners.
- NetflixminorContent partnership for distributing educational materials through Netflix platform, reaching families and extending learning beyond classroom settings.
- Accelerate Learning Inc.corePrimary US distribution partner reselling Kide Science through their STEMscopes product suite to schools and districts nationwide. Accelerate Learning provides enterprise sales infrastructure, customer relationships, and integration with their existing STEM curriculum portfolio.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Kide Science competitors and assessment
Company assessmentDirect peers
- Accelerate Learning (STEMscopes): US K-12 STEM curriculum provider whose STEMscopes product directly competes with Kide Science in school and district sales; also serves as Kide Science's primary US distribution channel.
- Mystery Science: K-5 science curriculum platform focused on hands-on, inquiry-based lessons with teacher-friendly lesson plans, directly overlapping Kide Science's teacher-led STEAM proposition.
- EiE (Engineering is Elementary): Museum of Science Boston's early engineering curriculum for PreK-5, sharing Kide Science's focus on inquiry-based, hands-on STEM for young learners and school district adoption.
- Tinkergarten: Outdoor, play-based early childhood learning program for ages 18 months through 8 years; competes with Kide Science's play- and inquiry-based STEAM methodology for the same parent and preschool audience.
Broad incumbents
- LEGO Education: Global incumbent in hands-on STEM and STEAM learning for early childhood through K-12, offering classroom kits and curricula comparable to Kide Science's play-based approach.
- PBS Kids Educational Resources: Free, trusted early childhood educational content brand used by US preschools and parents; overlaps Kide Science's early childhood STEAM engagement and consumer-side distribution.
- Seesaw: Widely adopted early childhood and K-6 digital learning and student portfolio platform serving similar preschool and kindergarten teachers, with overlapping lesson and parent engagement use cases.
- BrainPOP: Long-standing K-12 digital curriculum and animated content provider with early-elementary science content; competes for curriculum budget in the same K-2 segment.
- Kahoot!: Global learning platform with early-years and teacher-led content offerings; a broad incumbent competing for the same educator wallet in classroom engagement and curriculum.
Emerging players
- Homer (Learn with Homer): Early childhood (ages 2-8) personalized learning platform with story-driven and self-paced content; competes with Kide Science for the same preschool parent and educator buyer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Kide Science social profiles
Digital presenceKide Science financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kide Science leadership team
Management profileNumber of profiles
Profiles3 records
Kide Science funding detail
Funding detailFunding overview
Funding rounds4 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kide Science M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kide Science
What does Kide Science do?
Kide Science delivers a subscription-based STEAM curriculum platform for preschool and kindergarten educators (children ages 3-8), built around story-driven, hands-on science lessons set in a fictional world called Supraland. The platform provides digital lesson plans, printable materials, assessment tools, teacher training and certifications, and parent home-experiment resources, correlated to US state standards and UK early-years frameworks. Distribution combines a freemium self-serve website channel with enterprise channel sales through Accelerate Learning to schools and districts.
Is Kide Science a public or private company?
Kide Science is a private company. It is classified as venture growth investor backed and is currently operating.
When was Kide Science founded?
Kide Science was founded in 2017. It employs 11 to 50 people.
Where is Kide Science based?
Kide Science is headquartered in Helsinki, Finland, in the Europe region.
How does Kide Science make money?
Three revenue lines are on record. Kide Science Classroom Subscription is the primary driver. The others are freemium Lead Generation and strategic Content Licensing.
Who are Kide Science's main competitors?
Direct peers on record are Accelerate Learning (STEMscopes), Mystery Science, EiE (Engineering is Elementary) and Tinkergarten. Broad incumbents are LEGO Education, PBS Kids Educational Resources, Seesaw, BrainPOP and Kahoot!. Homer (Learn with Homer) is listed as an emerging player.
Does Kide Science have an API?
No public API is recorded for Kide Science.
What industry is Kide Science in?
Kide Science's product category is Early Childhood STEAM Education Platform. Its primary akta.pro industry code is EDAFACAN, Early Learning Digital Curriculum & School Readiness Content, with a secondary code of EDACANAH, Teacher-Led Classroom Platforms (Lesson Delivery, Centers, Whiteboard). Its NAICS code is 611710 and its SIC code is 8200.