Moonbox
Moonbox is a small Shopify-based e-commerce storefront currently under maintenance and redirecting to its sister brand lovebyluna.co, with social-sharing integrations and no disclosed revenue or product catalog.
- Company typePrivate
- Founded2023
- HeadquartersHong Kong, Hong Kong SAR China
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Moonbox does
Moonbox operates a Shopify-powered e-commerce storefront. The site is currently under maintenance and redirects visitors to its sister brand, lovebyluna.co, indicating either a consolidation, a rebrand, or a temporary operational pause. The product catalog, pricing, and active merchandising status are not visible in the available data, so the precise merchandise category and unit economics cannot be verified.
The underlying technology stack is commodity Shopify commerce infrastructure, providing standard checkout, payment processing, and storefront capabilities without disclosed customizations. Social-sharing integrations for Facebook, Twitter, and Pinterest are embedded in the storefront, suggesting a low-cost customer acquisition strategy oriented around organic referral and social discovery rather than paid performance marketing.
The business model is consistent with a direct-to-consumer or small-merchant e-commerce operation: revenue would derive from product sales transacted through the Shopify checkout, but no order volume, average order value, traffic, or repeat-purchase metrics are available. There is no indication of enterprise contracts, subscription revenue, marketplace fees, or advertising income, and no funding, headcount, or management information has been disclosed.
Moonbox firmographics
Firmographics- Name
- Moonbox
- Website
- https://moonbox.co
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Moonbox is a small Shopify-based e-commerce storefront currently under maintenance and redirecting to its sister brand lovebyluna.co, with social-sharing integrations and no disclosed revenue or product catalog.
- Ownership category
- akta.pro rank
Moonbox industry classification
Industry- Product category
- Consumer E-commerce
- SIC
- Retail-Catalog & Mail-Order Houses (5961)
- akta.pro primary industry
- Subscription Boxes & Curated Product Subscriptions (CRAFAIAF)
- akta.pro secondary industry
- B2B Marketplaces & Wholesale Platforms (BPAMAGAD)
Keywords
Where Moonbox is headquartered
LocationHeadquarters
- HQ city
- Hong Kong
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Markets served
Moonbox business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Supply Chain
Distribution channels1 record
Marketing channels1 record
Moonbox product offering
Product offeringCore offering
Moonbox operates a Shopify-powered e-commerce storefront at moonbox.co that sells consumer products described as "magical offerings." The website is currently under maintenance and password-protected, with visitors redirected to its sister company lovebyluna.co for ongoing transactions.
Product overview
MoonBox operates an e-commerce storefront powered by Shopify. The site is currently under maintenance and redirects visitors to its sister company website at lovebyluna.co for 'magical offerings.' No detailed product portfolio, individual product names, or module architecture could be extracted from the available source content.
Differentiator
Problem solved
Functional benefit
Companies that use Moonbox
Customer profileIdeal customer profiles1 record
Moonbox technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Moonbox partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Luna (lovebyluna.co)minorLuna is identified as a sister company of Moonbox. During website maintenance, visitors are redirected to Luna's website for 'magical offerings'. The nature of the business relationship between Moonbox and Luna is not explicitly detailed beyond the sister company designation.
Recent moves3 records
Expansion highlights2 records
Moonbox competitors and assessment
Company assessmentDirect peers
- Luna (lovebyluna.co): Sister company that shares branding and currently receives MoonBox's redirected traffic. Operates in the same Shopify-based, 'magical offerings' DTC niche, making it the closest comparable entity.
- Loot Crate: Subscription-box pioneer shipping curated themed merchandise monthly — directly comparable to a Shopify-based 'magical offerings' subscription brand.
- BarkBox: Curated themed subscription e-commerce brand running on Shopify-style DTC infrastructure; comparable business model and target consumer dynamics.
- FabFitFun: Seasonal curated subscription box sold direct-to-consumer online; analogous assortment, cadence, and customer acquisition motion.
- Birchbox: Original curated subscription commerce brand; useful benchmark for unit economics and retention in the curated-box category.
Emerging players
- Allure Beauty Box: Curated themed subscription offering run by a media brand; relevant as a benchmark for content-driven curated commerce.
Broad incumbents
- Shopify: Underlying platform powering MoonBox; comparable only as infrastructure context, but a broad incumbent in the same commerce enablement space.
- Etsy: Large online marketplace of curated and artisanal goods; provides a benchmark for distribution and audience scale in the curated DTC space.
Market position
Strengths2 records
Weaknesses2 records
Competitive moat1 record
Key risks4 records
Key highlights3 records
Customer concentration
Moonbox social profiles
Digital presenceMoonbox financial estimates
Financial estimateRevenue estimate
Valuation estimate
Moonbox leadership team
Management profileNumber of profiles
Moonbox funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Moonbox M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Moonbox
What does Moonbox do?
Moonbox operates a Shopify-powered e-commerce storefront at moonbox.co that sells consumer products described as "magical offerings." The website is currently under maintenance and password-protected, with visitors redirected to its sister company lovebyluna.co for ongoing transactions.
Is Moonbox a public or private company?
Moonbox is a private company. It is classified as unknown and is currently operating.
When was Moonbox founded?
Moonbox was founded in 2023. It employs 1 to 10 people.
Where is Moonbox based?
Moonbox is headquartered in Hong Kong, Hong Kong SAR China, in the Asia region.
Who are Moonbox's main competitors?
Direct peers on record are Luna (lovebyluna.co), Loot Crate, BarkBox, FabFitFun and Birchbox. Allure Beauty Box is listed as an emerging player. Broad incumbents are Shopify and Etsy.
Does Moonbox have an API?
No public API is recorded for Moonbox.
What industry is Moonbox in?
Moonbox's product category is Consumer E-commerce. Its primary akta.pro industry code is CRAFAIAF, Subscription Boxes & Curated Product Subscriptions, with a secondary code of BPAMAGAD, B2B Marketplaces & Wholesale Platforms. Its SIC code is 5961.