What NETZUN does

NETZUN is a Peruvian EdTech company founded in 2015 and headquartered in Lima, operating a microlearning-based online education platform with over 600 courses and more than 50 specializations across 15 professional categories including AI, Marketing, Data Analytics, HR, Business, and Microsoft Office. The core product architecture uses short video segments capped at 10 minutes, with average course duration of 2 hours, complemented by a mobile app that delivers TikTok-style 1-minute educational videos for daily engagement. Gamification features include a points and rewards system (1,000 points per course, 3,000 per specialization) tied to monthly prize drawings, plus a ranking page and WhatsApp community.

The platform serves two distinct customer segments. The B2C segment targets individual professionals and career changers in Latin America through a self-serve, product-led funnel with Full Pass subscriptions starting at US$3.50/month (US$42/year) and à la carte course purchases from US$3.90. The B2B segment, branded "Netzun Para Empresas," serves 400+ enterprise clients including RIMAC, BCP, Interbank, Microsoft, Backus, and Alicorp via direct sales, demos, and bulk licensing. University-issued certifications are provided through partnerships with Dionisio Romero University (primary), Universidad Tecnológica del Perú, and Nao TecMilenio, gated to Full Pass annual subscribers for select specializations.

Revenue is generated from four streams: Full Pass subscriptions (recurring), individual course purchases (one-time license), specialization bundles (one-time license with optional university certification), and corporate training packages (recurring enterprise contracts). The company has raised a single disclosed funding round of US$1.4M from Grupo RPP in November 2022 and remains privately held and founder-controlled under CEO Javier Benitez. Geographic reach spans 20+ Latin American countries with multi-currency support (USD, PEN, COP, MXN, BOB), and the company is recognized on the Forbes Top 100 Peru Startups 2024 and HolonIQ LATAM EdTech 100 2025 lists.

Name

NETZUN

Legal name

Netzun

Website

https://netzun.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

NETZUN is a Peruvian EdTech platform offering 600+ microlearning-based online courses and 50+ specializations to individual professionals and 400+ enterprise clients across 20+ Latin American countries, monetizing via subscriptions, course sales, and B2B corporate training.

Ownership category

akta.pro rank

Product category

Online Professional Education / EdTech

NAICS

Business Schools and Computer and Management Training (6114), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Workshops, Webinars & Live Masterclasses (MPACALAD)

akta.pro secondary industry

Certification & Credentialed Creator Programs (MPACALAI)

Keywords

• Online learning platform
• Microlearning courses
• Corporate training
• Professional certification
• Edtech subscription

Headquarters

HQ city

Lima

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Full Pass Subscription: Subscription-based access to entire course catalog of +600 courses and +50 specializations. Monthly plan at US$ 10.90 or annual plan at US$ 42 (US$ 3.50/month). Includes 2x1 promotional offers and automatic renewal.
2. Individual Course Sales: One-time purchase of individual courses ranging from US$ 3.90 to US$ 53.50 with discounts up to 88% off original prices. Includes lifetime access to purchased course content.
3. Specialization Bundles: Bundled course packages in specializations (4-12 courses each) priced at US$ 4.90-US$ 29.30 with certification from partner universities upon completion with annual Full Pass.
4. Corporate Training: Enterprise B2B training packages for +400 corporate clients with custom pricing, demo availability, and bulk seat licensing.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

NETZUN operates an online learning platform that delivers 600+ professional courses and 50+ multi-course specializations using a microlearning format (max 10-minute video segments). It serves individual learners through Full Pass subscriptions (from US$3.50/month) and one-time course/specialization purchases, and serves companies through a corporate training program (Netzun Para Empresas) with bulk licensing. Certifications for specializations are issued through partner universities including Dionisio Romero University.

Product overview

NETZUN is an EdTech platform offering a comprehensive online learning ecosystem with over 600 courses and 50+ specializations across 15+ categories (Intelligence Artificial, Employability, Data Analytics, Marketing, Design, Sustainability, Production & Video, Technology, Personal Development, HR, Business, Microsoft Office, Photography, and Master Talks). The core offerings include Full Pass subscription providing unlimited access to the course library, individual course purchases, and bundled specializations with university certification. Additional products include free live streaming sessions (Netzun Lives), corporate training solutions (Netzun Para Empresas), and a mobile app with short-form educational video content. The platform utilizes a micro-learning methodology with courses averaging 2 hours divided into 10-minute video segments, and has partnered with Dionisio Romero University and other institutions for certification.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Pass Subscription membership providing unlimited access to 600+ courses and 50+ specializations, priced from US$3.50/month (annual plan US$42/year, monthly US$10.90/month). Includes lifetime access to completed courses, NETZUN certificate per course, mentor chat, and university certification for specializations (Dionisio Romero University). Targeted at individual professionals seeking comprehensive professional upskilling.
• Cursos Individuales (Individual Courses) Standalone courses available for one-time purchase at approximately US$3.90–US$53.50 each (with discounts up to 88% off list prices), covering specific skills across 15+ categories with average 2-hour duration in microlearning video format and digital certificates. Targeted at individual learners who want to buy specific skills rather than a subscription.
• Especializaciones (Specializations) Bundled learning paths combining 4–12 courses each, priced US$4.90–US$29.30, with university certification from Dionisio Romero University (and co-developed specializations with Nao TecMilenio) on completion when paired with Full Pass 1-year. Covers areas such as Photoshop, SEO, Employer Brand, People Analytics, Sales, Soft Skills, Leadership, Agile, and Screenwriting. Targeted at professionals seeking credentialed mastery in a specific domain.
• Netzun Lives Free live streaming sessions featuring industry experts on topics including AI in marketing, HR applications, entrepreneurship, and personal development. Recordings are available for later viewing. Targeted at learners and prospects for top-of-funnel engagement.
• Netzun Para Empresas (Corporate Training) B2B corporate training solution for businesses with 5+ employees, offering customized learning programs, demo trials, and corporate pricing packages. Serves 400+ enterprise clients including RIMAC, Backus, Microsoft, BCP, Interbank, Aje, Alicorp, Konecta, Tecnofarma, Lima Bus, and Montana. Targeted at HR/L&D teams in mid-market and enterprise organizations across LATAM.
• Netzun App Mobile application available on Google Play and App Store featuring TikTok-style short-form educational videos (1-minute clips) plus full course access. Includes gamification with points and monthly prize drawings. Targeted at individual learners preferring mobile consumption.

Quantifiable outcome

• 98% of students report increased competitiveness after using Netzun
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability13 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and major.

• Dionisio Romero UniversitycoreStrategic or Co-development PartnerPrimary certification partner offering university certification for specializations. Students with Full Pass 1-year subscription receive certifications from Dionisio Romero University upon specialization completion. Multiple specializations carry Dru certification including Photoshop, Sales, SEO, Employer Brand, People Analytics, Soft Skills, Leadership, Agile Methodologies, and Screenwriting.
• Nao TecMileniomajorStrategic or Co-development PartnerStrategic alliance partner for specialized certifications. Co-develops certain specializations with Nao TecMilenio for enhanced credential value.
• El ComerciomajorStrategic or Co-development PartnerMedia partnership for certification and course co-creation. El Comercio is one of Peru's leading newspapers providing credibility and reach for educational offerings.
• Universidad Tecnológica del Perú (UTP)majorStrategic or Co-development PartnerUniversity partnership for certification of specializations. UTP is a major Peruvian private university lending academic credibility to Netzun certifications.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• edX: University-backed MOOC platform offering courses, micro-credentials, and degree programs from global institutions. Comparable in university-affiliated certification (similar to NETZUN's Dionisio Romero partnership) and broad professional catalog, but at much larger scale and global reach.
• LinkedIn Learning: LinkedIn's professional development subscription product with enterprise distribution through LinkedIn Sales Navigator and Talent Solutions. A comparable broad incumbent in corporate training, with a much larger enterprise sales motion and bundled distribution into HR buyers.
• Coursera: Global MOOC platform offering university courses, professional certificates, and degree programs with significant enterprise business (Coursera for Business). Comparable as a broad incumbent in the same professional online learning category, with deeper catalog and stronger enterprise sales reach than NETZUN.
• Udemy: Global marketplace for individual courses with lifetime-access pricing across business, tech, and creative categories. Comparable to NETZUN's individual course purchasing flow and broad category coverage, and a key competitor for both consumer and enterprise training spend.

Direct peers

• Platzi: Colombia-founded LATAM online learning platform focused on tech, business, and professional skills with subscription-based access to a large course library. Most directly comparable to NETZUN given similar Spanish-language, subscription-driven, professional-development positioning across the same geographies.
• Crehana: Peru-founded LATAM online learning platform offering courses in design, business, marketing, and technology with subscription and individual course pricing. Closest direct competitor in terms of origin, language, target learner persona, and category breadth across Spanish-speaking LATAM.
• Domestika: Spanish-language online learning platform specializing in creative and professional courses from independent creators, with strong LATAM penetration. Comparable to NETZUN in microlearning format, creator-led content, and Spanish-language professional learner base, though more skewed toward creative disciplines.

Emerging players

• Skillshare: Subscription-based online learning community focused on creative and business skills with short, project-based video courses. Comparable to NETZUN on subscription-driven access, microlearning video format, and project-based specializations, though skewed toward English-language creative learners.
• Alison: Free global online learning platform with certification across business, tech, and creative categories. Comparable to NETZUN on category breadth, certification offerings, and global learner reach, but differentiated by free access model and Irish headquarters.

Regional players

• Miriadax: Iberian and LATAM MOOC platform backed by Telefónica with Spanish-language university courses and microcredentials. Comparable as a regional Spanish-language online learning platform with university partnerships, primarily serving Spain and parts of LATAM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Netzun
• LinkedInlinkedin.com/company/netzun
• TikToktiktok.com/@netzun

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NETZUN