MIRAI FOODS
MIRAI FOODS is a Swiss cellular agriculture startup developing cultivated beef steaks (TEND'R Steak) using proprietary Fibration Technology with natural non-GMO cells, targeting health-conscious consumers seeking sustainable meat alternatives ahead of anticipated UK/EU regulatory approvals.
- Company typePrivate
- Founded2019
- HeadquartersWädenswil, Switzerland
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What MIRAI FOODS does
MIRAI FOODS (legally MIRAI INTERNATIONAL AG) is a Swiss cellular agriculture startup founded in 2019 and headquartered at Herdernstrasse 71, Zürich. The company develops cultivated meat products grown from real animal cells without genetic modification, targeting the structural and sensory qualities of conventional beef steaks. Its core consumer brand is TEND'R Steak, offered in premium cuts including Sirloin, Rib Eye, and Flank Steak, aimed at health-conscious consumers seeking sustainable meat alternatives without compromising on taste or texture.
The company's central technical asset is its proprietary Fibration Technology, which enables the cultivation of structured real meat using only natural non-GMO cells. This platform is positioned as the foundation for scalable production of cultivated beef that replicates the fibrous architecture of conventional steak, distinguishing MIRAI from competitors relying on GMO inputs or unstructured product formats. The company maintains a small specialist team of 11-50 employees and operates from the European food-tech cluster, with active investor relations and a Lever-hosted careers page indicating ongoing organizational build-out.
Commercially, MIRAI is in pre-launch stage with no disclosed revenue or commercial customers. The company is building a direct-to-consumer waitlist on its website to capture early demand for TEND'R Steak, and has raised approximately $6.87 million across two 2021 seed rounds from investors including FRIBA Investment, Skyviews Life Science, Team Global, Yakumi, and PINC. The cultivated meat sector has attracted $3.1 billion in global investment since 2013, with UK and EU regulatory approvals for human food cultivated meat anticipated within 2-3 years — a milestone MIRAI is positioning to pursue alongside sector peers such as Aleph Farms and Solar Foods.
MIRAI FOODS firmographics
Firmographics- Name
- MIRAI FOODS
- Legal name
- MIRAI INTERNATIONAL AG
- Website
- https://miraifoods.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MIRAI FOODS is a Swiss cellular agriculture startup developing cultivated beef steaks (TEND'R Steak) using proprietary Fibration Technology with natural non-GMO cells, targeting health-conscious consumers seeking sustainable meat alternatives ahead of anticipated UK/EU regulatory approvals.
- Ownership category
- akta.pro rank
MIRAI FOODS industry classification
Industry- Product category
- Cultivated Meat / Cellular Agriculture
- NAICS
- Food Manufacturing (311)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Cultivated Meat Producers (Cell-Cultured Meat & Seafood) (AFANAKAC)
- akta.pro secondary industry
- Texturization & Structuring Technologies (Extrusion, Shear-Cell, Spinning, 3D Printing) (AFANAKAI)
Keywords
Where MIRAI FOODS is headquartered
LocationHeadquarters
- HQ city
- Wädenswil
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
MIRAI FOODS business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales
Revenue model
- Cultivated Meat Products: MIRAI FOODS is developing cultivated beef steak products (TEND'R Steak) for consumer markets. The company is in pre-launch stage with an active waitlist, suggesting a future consumer product revenue stream from selling cultivated meat directly to end consumers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
MIRAI FOODS product offering
Product offeringCore offering
MIRAI FOODS develops and produces cultivated (cell-based) beef steaks under the TEND'R STEAK brand using proprietary Fibration Technology that grows real meat structure from natural non-GMO animal cells. The company offers structured cuts including Sirloin, Rib Eye, and Flank Steak as a sustainable alternative to conventionally farmed beef, targeting consumer markets via a direct-to-consumer waitlist ahead of full commercial launch.
Product overview
MIRAI INTERNATIONAL is a cultivated meat company that has developed a unified product portfolio centered around its TEND'R STEAK product and proprietary Fibration Technology. The company specializes in cultivating real meat from animal cells without genetic modification, offering natural and sustainable meat products. Their core offering consists of the TEND'R STEAK product line (available in varieties such as Sirloin, Rib Eye, and Flank Steak) powered by their Fibration Technology platform, which enables the scalable production of meat with authentic texture and structure.
Differentiator
Problem solved
Functional benefit
Brands
- TEND'R STEAK: Cultivated real beef steak product that is natural, tender, and scalable, using only natural non-GMO cells from animals.
- Fibration Technology
Products and services
- TEND'R STEAK Cultivated beef steak product grown from real animal cells using non-GMO technology, available in varieties including Sirloin, Rib Eye, and Flank Steak cuts. Aimed at consumers seeking a sustainable, natural, and tender alternative to conventionally farmed steak with full meat texture and structure. Currently sold only via a website waitlist ahead of full commercial launch.
Companies that use MIRAI FOODS
Customer profileSegments1 record
Ideal customer profiles1 record
MIRAI FOODS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
MIRAI FOODS partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
MIRAI FOODS competitors and assessment
Company assessmentDirect peers
- Aleph Farms: Aleph Farms (Israel) is a cultivated beef company producing structured steak cuts (thin-cut sirloin, ribeye). It is the most direct comparable to MIRAI: both target premium structured beef cuts from cells, pursue similar EU/US regulatory pathways, and are highlighted together as cultivated meat pioneers.
- Mosa Meat: Mosa Meat (Netherlands) pioneered the first cultivated beef hamburger in 2013 and continues to scale structured beef production from animal stem cells. Highly comparable to MIRAI given shared European regulatory pathway (EFSA), cultivated beef focus, and structured-meat technology ambitions.
- Upside Foods: Upside Foods (formerly Memphis Meats, USA) is a leading cultivated meat company that secured the first US FDA approval for cultivated chicken and is scaling toward beef. Comparable to MIRAI as a category-frontier cultivated meat producer targeting premium restaurant and retail channels.
- GOOD Meat (Eat Just): GOOD Meat (USA/Singapore) is the cultivated meat division of Eat Just and was the first company to receive regulatory approval for cultivated meat sales (Singapore, 2020). Direct peer to MIRAI as a cultivated meat platform pursuing multiple regulatory jurisdictions and foodservice partnerships.
- Believer Meats: Believer Meats (USA, formerly Future Meat) develops cultivated meat with focus on cost reduction and scaled biomanufacturing. Comparable to MIRAI in its cultivated meat technology focus and pursuit of commercial-scale production for retail and foodservice markets.
- Mission Barns: Mission Barns (USA) is a cultivated meat company combining plant-based and cultivated fat for hybrid meat products. Comparable to MIRAI as a US-based cultivated meat producer targeting premium beef analogs and foodservice customers.
Emerging players
- Vow Food: Vow (Australia) is a cultivated meat company that produced the first cultivated meat approved for sale (Japan, 2024) via its 'Forged' quail product. Comparable to MIRAI as a cultivated-meat startup pursuing novel regulatory approvals and premium product positioning.
- Wildtype: Wildtype (USA) cultivates salmon from fish cells, focused on sushi-grade seafood. Comparable to MIRAI as a cultivated-animal-protein startup pursuing foodservice channel entry (initially sushi counters), sharing a similar product-led, sustainability-driven positioning.
- Aleph Farms Ltd / SuperMeat: SuperMeat (Israel) produces cultivated chicken using a proprietary platform and operates a 'Meat The Farm' test kitchen. Comparable to MIRAI as a cultivated-meat startup pursuing regulatory approval and direct consumer/foodservice engagement.
Broad incumbents
- Impossible Foods: Impossible Foods is a leading plant-based meat producer (Impossible Burger) with established retail and foodservice distribution. Included as a BROAD_INCUMBENT because it competes in the same end-market (alternative protein) as MIRAI but uses plant-based, not cultivated, technology.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
MIRAI FOODS social profiles
Digital presenceMIRAI FOODS financial estimates
Financial estimateRevenue estimate
Valuation estimate
MIRAI FOODS leadership team
Management profileNumber of profiles
Profiles1 record
MIRAI FOODS funding detail
Funding detailFunding overview
Funding rounds2 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MIRAI FOODS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MIRAI FOODS
What does MIRAI FOODS do?
MIRAI FOODS develops and produces cultivated (cell-based) beef steaks under the TEND'R STEAK brand using proprietary Fibration Technology that grows real meat structure from natural non-GMO animal cells. The company offers structured cuts including Sirloin, Rib Eye, and Flank Steak as a sustainable alternative to conventionally farmed beef, targeting consumer markets via a direct-to-consumer waitlist ahead of full commercial launch.
Is MIRAI FOODS a public or private company?
MIRAI FOODS is a private company. It is classified as venture growth investor backed and is currently operating.
When was MIRAI FOODS founded?
MIRAI FOODS was founded in 2019. It employs 11 to 50 people.
Where is MIRAI FOODS based?
MIRAI FOODS is headquartered in Wädenswil, Switzerland, in the Europe region.
How does MIRAI FOODS make money?
One revenue line is on record: cultivated Meat Products.
Who are MIRAI FOODS's main competitors?
Direct peers on record are Aleph Farms, Mosa Meat, Upside Foods, GOOD Meat (Eat Just), Believer Meats and Mission Barns. Emerging players are Vow Food, Wildtype and Aleph Farms Ltd / SuperMeat. Impossible Foods is listed as a broad incumbent.
Does MIRAI FOODS have an API?
No public API is recorded for MIRAI FOODS.
What industry is MIRAI FOODS in?
MIRAI FOODS's product category is Cultivated Meat / Cellular Agriculture. Its primary akta.pro industry code is AFANAKAC, Cultivated Meat Producers (Cell-Cultured Meat & Seafood), with a secondary code of AFANAKAI, Texturization & Structuring Technologies (Extrusion, Shear-Cell, Spinning, 3D Printing). Its NAICS code is 311 and its SIC code is 2000.