Sevenhugs
Sevenhugs was a San Francisco-based consumer electronics company that developed smart remote controls (Smart Remote, Smart Remote X, Smart Remote U) for smart home enthusiasts. Products were discontinued in June 2021 and all services terminated by May 2022.
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Sevenhugs does
Sevenhugs Inc. was a San Francisco-based consumer electronics company founded in 2013 that developed and sold a line of smart remote control products designed to consolidate control of infrared, Bluetooth, and Wi-Fi compatible home devices into a single interface. Its product portfolio comprised three SKUs — the original Smart Remote, the premium Smart Remote X (which featured a proprietary "Point Mode" allowing users to point the remote at any device for targeted control), and the Smart Remote U. The underlying technology combined multi-protocol wireless radios with integrated room sensors that enabled context-aware device targeting. The company targeted smart home enthusiasts through a horizontal consumer go-to-market, selling units globally via authorized resellers.
The business model was a one-time consumer hardware sale with no disclosed recurring software or services revenue component. Sevenhugs raised approximately $26.84 million across five funding rounds between 2014 and 2019, with Xerys as the consistent lead investor. In June 2021 the company discontinued all products, ceased manufacturing and support, and by May 2022 deleted all customer data, configurations, and cloud services — including its Sonos and Spotify integrations. The entity is now non-operational with no successor business or pivoting strategy disclosed.
Sevenhugs firmographics
Firmographics- Name
- Sevenhugs
- Legal name
- Sevenhugs Inc.
- Website
- https://smartremote.sevenhugs.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Closed
- Headcount range
- 11–50 employees
- Short description
- Sevenhugs was a San Francisco-based consumer electronics company that developed smart remote controls (Smart Remote, Smart Remote X, Smart Remote U) for smart home enthusiasts. Products were discontinued in June 2021 and all services terminated by May 2022.
- Ownership category
- akta.pro rank
Sevenhugs industry classification
Industry- Product category
- Consumer Electronics
- NAICS
- Small Electrical Appliance Manufacturing (335210)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Smart Home Hubs, Controllers & Voice Assistants (HSAPAQAA)
- akta.pro secondary industry
- Smart Home Hubs & Controllers Retail (CRACAGAA)
Keywords
Where Sevenhugs is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Sevenhugs business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Distribution channels1 record
Sevenhugs product offering
Product offeringCore offering
Sevenhugs designed, manufactured, and sold a line of smart remote controls (Smart Remote, Smart Remote X, and Smart Remote U) that unified control of infrared, Bluetooth, and Wi-Fi compatible devices such as TVs, audio systems, streaming devices, and other smart home electronics. The Smart Remote X introduced a Point Mode feature that allowed users to point at a device to control it, supported by room sensors for context-aware automation. All products were discontinued as of June 1, 2021.
Product overview
Sevenhugs offered a unified product line of smart remote controls consisting of three related products: Smart Remote (original), Smart Remote X (premium with Point Mode), and Smart Remote U. All products were discontinued as of June 1, 2021 due to market conditions. The company also discontinued support for its mobile application and cloud services as of May 31, 2022.
Differentiator
Problem solved
Functional benefit
Brands
- Smart Remote: Original smart remote product - discontinued
- Smart Remote X
- Smart Remote U
Companies that use Sevenhugs
Customer profileSegments1 record
Ideal customer profiles1 record
Sevenhugs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
Sevenhugs partnerships and signals
Strategic signalRecent moves5 records
Sevenhugs competitors and assessment
Company assessmentDirect peers
- BroadLink: BroadLink manufactures smart home universal remotes and hubs that integrate IR, Wi-Fi, and cloud-based control across appliances and AV equipment. Directly comparable in product category, multi-protocol approach, and consumer smart home target customer.
- Logitech Harmony: Logitech's Harmony line was the leading universal smart remote for home entertainment and connected devices, the most direct head-to-head competitor to Sevenhugs. Notably, Harmony was also discontinued, illustrating the structural market headwind for standalone universal remotes.
- Inteset: Inteset manufactures universal and learning remote controls for home theater and entertainment systems. Directly comparable as a hardware-focused universal remote maker targeting the same consumer pain point of multiple device remotes.
- Sideclick: Sideclick makes clip-on universal remote attachments designed to consolidate streaming device and TV control into a single remote. Directly comparable in the universal remote category, though positioned at a lower price point than Sevenhugs.
- Neeo: Neeo produced a touchscreen-based smart home remote control combining universal AV control with smart home device management. Directly comparable in product form factor and target smart home enthusiast customer segment; later acquired by SnapAV/Control4.
- Caavo: Caavo built a smart universal remote and home entertainment control hub with voice integration, targeting the same use case of consolidating multiple remotes into one device. Same category, similar premium consumer positioning, and similar ultimate market difficulty.
Emerging players
- CompanionLink (Unified Remote): Unified Remote turns mobile devices into remotes for PCs, smart TVs, and media centers via IR/Wi-Fi. Comparable in the universal-control thesis, but with a software/app-based model rather than dedicated hardware, illustrating an alternative approach Sevenhugs could have pursued.
Broad incumbents
- Amazon (Echo / Alexa): Amazon's Echo devices with Alexa offer voice-based universal control of entertainment, smart home, and IR-bridged devices. Represents the voice-first, cloud-driven competitive threat that structurally displaced the standalone universal remote category.
- Google (Nest Hub): Google's Nest Hub and Home devices provide voice- and display-based control of entertainment and smart home devices. Comparable as a broad smart home control surface competing for the same end-user use cases that Sevenhugs targeted.
- Apple (Apple TV Remote): Apple's Siri Remote / Apple TV Remote is an integrated universal remote for the Apple TV ecosystem that also controls smart home devices via HomeKit. Represents the platform-owner direction the category is moving in, displacing standalone universal remotes.
Market position
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Sevenhugs social profiles
Digital presenceSevenhugs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sevenhugs leadership team
Management profileNumber of profiles
Profiles1 record
Sevenhugs funding detail
Funding detailFunding overview
Funding rounds5 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sevenhugs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sevenhugs
What does Sevenhugs do?
Sevenhugs designed, manufactured, and sold a line of smart remote controls (Smart Remote, Smart Remote X, and Smart Remote U) that unified control of infrared, Bluetooth, and Wi-Fi compatible devices such as TVs, audio systems, streaming devices, and other smart home electronics. The Smart Remote X introduced a Point Mode feature that allowed users to point at a device to control it, supported by room sensors for context-aware automation. All products were discontinued as of June 1, 2021.
Is Sevenhugs a public or private company?
Sevenhugs is a private company. It is classified as venture growth investor backed and is currently closed.
When was Sevenhugs founded?
Sevenhugs was founded in 2013. It employs 11 to 50 people.
Where is Sevenhugs based?
Sevenhugs is headquartered in San Francisco, United States, in the North America region.
Who are Sevenhugs's main competitors?
Direct peers on record are BroadLink, Logitech Harmony, Inteset, Sideclick, Neeo and Caavo. CompanionLink (Unified Remote) is listed as an emerging player. Broad incumbents are Amazon (Echo / Alexa), Google (Nest Hub) and Apple (Apple TV Remote).
Does Sevenhugs have an API?
No public API is recorded for Sevenhugs.
What industry is Sevenhugs in?
Sevenhugs's product category is Consumer Electronics. Its primary akta.pro industry code is HSAPAQAA, Smart Home Hubs, Controllers & Voice Assistants, with a secondary code of CRACAGAA, Smart Home Hubs & Controllers Retail. Its NAICS code is 335210 and its SIC code is 3600.