Imagine Learning
Imagine Learning is a U.S. digital-first K-12 education platform serving approximately 18 million students across more than half of U.S. school districts through district-licensed curriculum, courseware, assessment, and live instructional services powered by Curriculum-Informed AI.
- Company typePrivate
- Founded2004
- HeadquartersMoscow, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
What Imagine Learning does
Imagine Learning is a U.S. digital-first K-12 education platform operating as Imagine Learning LLC, headquartered in Tempe, Arizona, with regional offices in Rock Rapids (Iowa) and Austin (Texas). The company serves approximately 18 million students, 2 million teachers, and 38,000+ schools, claiming reach in more than 50% of U.S. school districts. Its portfolio spans core curriculum (Dragonfly, Imagine IM, StudySync, Twig Science, Traverse), courseware for grades 6–12 (Imagine Edgenuity, Imagine EdgeEX), supplemental and intervention programs (Imagine Language & Literacy, Imagine Math, Imagine Math Facts, Imagine MyPath, Imagine+ Math, Imagine Español, Imagine Sonday System, Imagine Purpose), assessment (Imagine Galileo, Imagine+ Assessment, Imagine EarlyBird Screener), and human-delivered services (certified live teaching, on-demand tutoring, small group instruction, speech teletherapy, and exceptional education services).
The platform's technical foundation centers on a Curriculum-Informed AI approach that combines adaptive learning pathways, predictive diagnostics (including the Eedi engine trained on over a decade of student response data), AI-assisted teacher tools such as ClassMate, and an AI-powered grading assistant that is reported to accelerate teacher feedback by 28%. The platform integrates with district learning management systems including Google Classroom, ClassLink, and Clever. Imagine Learning has been built and expanded primarily through acquisitions of curriculum and assessment assets (Robotify, Twig Education, Winsor Learning, CueThink, EarlyBird, Pango Education) and is privately held as an LLC.
Revenue is generated through quote-based, subscription-style district and per-seat licensing sold directly to Local Educational Agencies (LEAs), complemented by professional services and licensed instructional services delivered by certified bilingual teachers. Pricing is not publicly disclosed; contracts are annual and tailored to district enrollment and product scope. The company sells primarily to U.S. K-12 districts and state-level adoptions, with named adoption wins including California (Imagine IM, 2025), New Mexico, Mississippi, Utah, Philadelphia, and Los Angeles Unified School District.
Imagine Learning firmographics
Firmographics- Name
- Imagine Learning
- Legal name
- Imagine Learning LLC
- Website
- https://imaginelearning.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Imagine Learning is a U.S. digital-first K-12 education platform serving approximately 18 million students across more than half of U.S. school districts through district-licensed curriculum, courseware, assessment, and live instructional services powered by Curriculum-Informed AI.
- Ownership category
- akta.pro rank
Imagine Learning industry classification
Industry- Product category
- K-12 Educational Software
- NAICS
- Educational Support Services (611710), Educational Services (61)
- SIC
- Services-Prepackaged Software (7372), Services-Educational Services (8200)
- akta.pro primary industry
- Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA)
- akta.pro secondary industries
- K–12 Digital Curriculum & Interactive Lessons (EDAGAEAA), Adaptive Learning & Personalized Instruction Software (EDAJAMAE), Early Warning & Risk Prediction (Dropout/Failure Alerts, Intervention Targeting) (EDAFAFAE), Digital/Blended K–12 Courseware & Interactive Textbooks (EDAGAAAJ)
Keywords
Where Imagine Learning is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Imagine Learning business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- District/System Licensing: Imagine Learning sells digital curriculum solutions directly to K-12 school districts (LEAs) on a licensing basis. Districts purchase site or district-wide licenses to access the company's comprehensive portfolio of educational solutions.
- Professional Services: The company offers instructional services including certified teaching, tutoring, intervention services, speech teletherapy, and professional development as additional revenue streams.
- Per-Student/Per-Seat Licensing: Products are offered with pricing structures tied to student enrollment or per-seat models for district-wide deployments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing for K-12 districts |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Imagine Learning product offering
Product offeringCore offering
Imagine Learning provides digital-first K-12 curriculum solutions sold to school districts and Local Educational Agencies (LEAs), spanning core curriculum, supplemental, intervention, assessment, courseware, and instructional services. Its portfolio covers ELA, math, science, multilingual, and special education needs, augmented by Curriculum-Informed AI features and adaptive learning pathways. The company reaches over 18 million students across more than half of U.S. school districts.
Product overview
Imagine Learning is a comprehensive digital-first K-12 education platform offering a multi-product portfolio organized into core curriculum, courseware, supplemental/intervention solutions, assessment tools, and educational services. The core curriculum includes Dragonfly (K-5 literacy), Imagine IM (math K-12), StudySync (ELA 6-12), Twig Science, and Traverse. Courseware offerings comprise Imagine Edgenuity and Imagine EdgeEX for online courses and credit recovery. Supplemental and intervention solutions include Imagine Language & Literacy, Imagine Math, Imagine Math Facts, Imagine MyPath, Imagine+ Math, Imagine Español, Imagine Sonday System, and Imagine Purpose. Assessment products feature Imagine Galileo, Imagine+ Assessment, and Imagine EarlyBird Screener. Services include Instructional Services with certified teachers, On-Demand Tutoring, Small Group Targeted Instruction, Speech Teletherapy, and Exceptional Education Services. The platform integrates Curriculum-Informed AI™ across its portfolio and serves over 18 million students in more than half of U.S. school districts.
Differentiator
Problem solved
Functional benefit
Brands
- Imagine Edgenuity: Online core, elective, and honors courses for grades 6-12
- Imagine EdgeEX
- Imagine IM
- Dragonfly
- StudySync
- Imagine Language & Literacy
- Imagine Math
- Imagine Math Facts
- Imagine MyPath
- Imagine Sonday System
- Imagine Galileo
- Twig Science
- Imagine Español
- Imagine+ Math
- Imagine+ Assessment
- Imagine Ascend
Products and services
- Dragonfly A next-generation K-5 literacy program that brings knowledge to life, designed to prepare students for the future with immersive and engaging literacy content.
- Imagine IM A certified Illustrative Mathematics curriculum for grades K-12, enhanced with AI-powered tools and features. The print and digital solution is driven by student discourse, built around focus, coherence, and rigor.
- StudySync An award-winning English language arts program for grades 6-12 that provides research-grounded literacy instruction, now with a refreshed 2027 edition featuring restructured middle school sequences and improved usability.
- Twig Science A comprehensive science curriculum providing hands-on, engaging STEM education options for K-12 students.
- Traverse A core curriculum product in the Imagine Learning portfolio supporting K-12 education.
- Imagine Edgenuity Online core, elective, and honors courses for grades 6-12, providing customizable courses, robust data, and the flexibility needed for diverse academic needs including initial credit and credit recovery.
- Imagine EdgeEX The next generation of Imagine Edgenuity, offering self-paced assignments, built-in tutoring, and online courses for credit recovery with AI-powered grading assistant.
- Imagine Language & Literacy A personalized learning solution for grades PreK-6 that accelerates reading and English language skill development, complementing any core literacy program.
- Imagine Math A supplemental math program for grades PreK-Geometry that builds students' aptitude to solve problems and justify reasoning, featuring adaptive learning environments and Live Teaching with certified bilingual teachers.
- Imagine Math Facts An award-winning gamified math fluency program for grades 1-5 that helps students gain automaticity in addition, subtraction, multiplication, and division through adaptive gamification.
- Imagine MyPath A research-based intervention program for grades K-12 that uses adaptive technology and Smart Sequencer technology to deliver age-appropriate individual learning paths to boost students up to grade-level and beyond.
- Imagine+ Math A K-8 supplemental math solution for practice, intervention, and enrichment featuring personalized, assessment-driven learning pathways, customizable assignments, and real-time 1:1 Live Learning in English and Spanish.
- Imagine Español A Spanish language arts and literacy program for grades K-2 focusing on foundational skills essential to bilingualism, biliteracy, and cultural competency.
- Imagine Sonday System A proven, Orton-Gillingham approach to reading intervention using stage-based content and multisensory instruction grounded in the science of reading, available in supplemental, intervention, and decodable readers formats.
- Imagine Purpose A comprehensive, CASEL-aligned character education solution for grades K-12 supporting social-emotional learning.
- Imagine Galileo A flexible assessment system for ELA, Spanish Language Arts, math, and science backed by Item Response Theory (IRT) that provides actionable insights and benchmarks to predict student performance with 85% accuracy.
- Imagine+ Assessment A unified K-12 assessment suite delivering screening, diagnostics, and formative assessments to enable precise, personalized learning and informed instructional decisions.
- Imagine EarlyBird Screener A game-based, research-backed screener that helps educators identify and prevent reading challenges, even for children who aren't yet reading.
- Instructional Services Certified teachers providing live instruction, communication, and dynamic curriculum to improve student performance, including K-5 and 6-12 certified teaching services.
- On-Demand Tutoring Personalized one-on-one support from expert tutors available at the moment students need help, enabling them to move on to more complex concepts with confidence.
- Small Group Targeted Instruction Small group targeted instruction services provided by certified teachers to support intervention and academic growth.
- Speech Teletherapy Virtual speech-language pathology support provided by nationally certified, fully licensed speech-language pathologists for equitable student access.
- Exceptional Education Services Specialized services for students with disabilities providing equitable support and individualized learning programs with SPED-certified staff.
Quantifiable outcome
- 28% improvement in teacher feedback response times through AI-powered grading assistant
- +6 more outcomes
Companies that use Imagine Learning
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles1 record
Imagine Learning technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability9 records
Feature6 records
Imagine Learning partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, notable and strategic.
- Modern Classrooms ProjectcorePartnership to help K-12 districts improve math achievement through stronger curriculum implementation of Imagine IM. The collaboration equips teachers with blended instruction systems, flexible pacing tools, embedded mastery checks, and year-long mentorship to support differentiation and small-group instruction.
- AI for EducationnotableCo-hosting partnership for 'Beyond the AI Inflection Point' national initiative exploring AI's impact on K-12 education. Coalition of national K-12 education leaders, researchers, and practitioners developing frameworks for intentional AI integration.
- Eedi LabscoreStrategic partnership to integrate real-time, AI-powered diagnostic assessments directly into Imagine IM math curriculum. The Eedi diagnostic engine uses over a decade of student learning data to identify misconceptions in as few as 10 questions, allowing teachers to adjust instruction immediately.
- Dr. Seuss EnterprisesnotablePartnership to make Dr. Seuss classic children's books available on the Imagine Language & Literacy platform, marking Dr. Seuss's entry into educational technology. Introduces 'Seuss Corner' with 30+ titles including interactive reading activities.
- Pango EducationstrategicAcquisition of Pango Education, a UK-based AI edtech platform, to enhance personalized learning and streamline lesson planning for K-12 educators. Serves approximately 18 million students.
- EarlyBirdstrategicAcquisition of EarlyBird, a dyslexia screening tool, to expand literacy assessment portfolio for early identification of reading challenges.
- Winsor LearningstrategicAcquisition of Winsor Learning, a leader in literacy intervention, to enhance special education solutions addressing learning needs of over 7 million students with disabilities in the U.S.
- RobotifystrategicAcquisition of Robotify, an Irish edtech company developing coding education tools using robots and simulation, valued at approximately €20 million. Expands Imagine Learning into STEM, particularly virtual robotics and coding.
Scale indicators12 records
Recent moves7 records
Expansion highlights8 records
Imagine Learning competitors and assessment
Company assessmentDirect peers
- DreamBox Learning: DreamBox Learning provides adaptive K-8 math programs that directly compete with Imagine Math and Imagine IM. Both target district-wide licensing deals and emphasize personalized, AI-driven learning pathways.
- IXL Learning: IXL Learning offers personalized K-12 learning in math, ELA, science, and social studies with adaptive diagnostics — directly overlapping Imagine Learning's core and supplemental products. Both pursue district-wide subscriptions with comprehensive K-12 coverage.
- Carnegie Learning: Carnegie Learning provides adaptive math curriculum and AI tutoring solutions (MATHia) that directly compete with Imagine IM and Imagine Math. Both target middle and high school math adoption cycles with research-validated efficacy claims.
- Stride (K12 Inc.): Stride provides online learning solutions and virtual instruction for K-12, directly competing with Imagine Learning's Imagine Edgenuity courseware and live instructional services for alternative and virtual education programs.
- Curriculum Associates: Curriculum Associates, the maker of iReady, is a direct competitor offering adaptive K-12 diagnostic, instruction, and learning recovery solutions to U.S. school districts. Both companies compete for the same district wallet share across ELA and math with similar enterprise sales motions and per-seat licensing.
- Renaissance Learning: Renaissance Learning is a major K-12 EdTech peer providing assessment (Star) and practice solutions that compete with Imagine Galileo and Imagine+ Assessment. Both serve large numbers of U.S. districts with subscription-based literacy and math tools.
- Savvas Learning Company: Savvas Learning is a K-12 curriculum publisher offering core programs in math, ELA, and science that compete directly with Imagine IM, StudySync, and Twig Science in state adoption cycles.
- Apex Learning: Apex Learning provides online courses and credit recovery solutions for grades 6-12 that directly compete with Imagine Edgenuity and Imagine EdgeEX in the secondary courseware market.
Emerging players
- Khan Academy: Khan Academy offers free, high-quality K-12 educational content and adaptive practice (Khanmigo AI tutor). While nonprofit, it competes for supplemental and intervention district budgets with Imagine Learning's MyPath and Language & Literacy products.
Broad incumbents
- Scholastic Education: Scholastic is a broad incumbent in educational publishing and literacy, providing K-12 curriculum and classroom magazines that overlap with Imagine Learning's ELA portfolio (StudySync, Dragonfly) and compete for literacy-focused district contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Imagine Learning social profiles
Digital presenceImagine Learning compliance and trust
Trust signalCompliance6 records
Imagine Learning financial estimates
Financial estimateRevenue estimate
Valuation estimate
Imagine Learning leadership team
Management profileNumber of profiles
Profiles2 records
Imagine Learning subsidiaries and ownership
Company hierarchySubsidiaries5 records
Imagine Learning funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Imagine Learning M&A and investment
M&A and investmentM&A9 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Imagine Learning
What does Imagine Learning do?
Imagine Learning provides digital-first K-12 curriculum solutions sold to school districts and Local Educational Agencies (LEAs), spanning core curriculum, supplemental, intervention, assessment, courseware, and instructional services. Its portfolio covers ELA, math, science, multilingual, and special education needs, augmented by Curriculum-Informed AI features and adaptive learning pathways. The company reaches over 18 million students across more than half of U.S. school districts.
Is Imagine Learning a public or private company?
Imagine Learning is a private company. It is classified as venture growth investor backed and is currently operating.
When was Imagine Learning founded?
Imagine Learning was founded in 2004. It employs 1,001 to 5,000 people.
Where is Imagine Learning based?
Imagine Learning is headquartered in Moscow, United States, in the North America region.
How does Imagine Learning make money?
Three revenue lines are on record. District/System Licensing is the primary driver. The others are professional Services and per-Student/Per-Seat Licensing.
Who are Imagine Learning's main competitors?
Direct peers on record are DreamBox Learning, IXL Learning, Carnegie Learning, Stride (K12 Inc.), Curriculum Associates, Renaissance Learning, Savvas Learning Company and Apex Learning. Khan Academy is listed as an emerging player. Scholastic Education is listed as a broad incumbent.
Does Imagine Learning have an API?
No public API is recorded for Imagine Learning.
What industry is Imagine Learning in?
Imagine Learning's product category is K-12 Educational Software. Its primary akta.pro industry code is EDAFACAA, Core Digital Curriculum & Courseware (Full Programs & Units), with a secondary code of EDAGAEAA, K–12 Digital Curriculum & Interactive Lessons. Its NAICS code is 611710 and its SIC code is 7372.