Hideez
Hideez sells a passwordless workforce identity platform combining FIDO2/WebAuthn, Bluetooth/NFC/RFID hardware tokens, and a central authentication server, targeting enterprises in healthcare, government, finance, and manufacturing with shared-workstation and legacy-system needs.
- Company typePrivate
- Founded2016
- HeadquartersKyiv, Ukraine
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What Hideez does
Hideez is a Ukraine-origin, US-incorporated cybersecurity company (Hideez Group, Inc.) that sells a passwordless workforce identity platform targeting regulated and shared-workstation environments where mainstream cloud IAM tools underperform. Founded in 2015/2016, the company serves enterprise customers across healthcare, public sector, financial services, manufacturing, retail, and SMBs, with reference accounts including the National Police of Ukraine, Bank of Ukraine, Bank of Moldova, Farmak JSC, and Archcare.
The platform combines FIDO2/WebAuthn and SAML 2.0 standards with multi-protocol hardware (Bluetooth, NFC, RFID, USB) and is composed of Hideez Server (central FIDO2/WebAuthn IdP deployable in multi-tenant cloud, private cloud, or on-premises), Hideez Authenticator (mobile app with dynamic QR code login), Hideez Key 4 and Key 3 hardware tokens, Hideez Bluetooth Adapter, Hideez AuthShield (legacy-app passwordless extension), Hideez SSO Service, Hideez Client, and Hideez Smart Lock proximity-based workstation control. Distinctive functionality centers on proximity-based authentication using Bluetooth signal strength to automatically lock and unlock shared Windows workstations, plus storage of up to 1,000 credentials on hardware tokens.
The business operates a hybrid revenue model spanning hardware sales (Key 4 at $65, Key 3 at $39, Bluetooth Adapter at $14.50), recurring SaaS subscriptions for Hideez Workforce Identity (freemium for up to 5 users, quote-based enterprise tier), and professional services for deployment. Go-to-market combines direct enterprise field sales, inside sales with 30-day pilots, self-serve e-commerce, and a channel program for VADs, system integrators, and MSPs (including Bakotech). Marketing reach extends across localized websites in DE, ES, FR, IT, and UK. Total disclosed capital raised since founding is approximately $1.1M across priced rounds and grants, headcount is 11–50, and the company has delivered 5M+ passwordless logins to date.
Hideez firmographics
Firmographics- Name
- Hideez
- Legal name
- Hideez Group, Inc.
- Website
- https://hideez.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hideez sells a passwordless workforce identity platform combining FIDO2/WebAuthn, Bluetooth/NFC/RFID hardware tokens, and a central authentication server, targeting enterprises in healthcare, government, finance, and manufacturing with shared-workstation and legacy-system needs.
- Ownership category
- akta.pro rank
Hideez industry classification
Industry- Product category
- Workforce Identity and Access Management
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design Services (541512)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Identity & Access for Workforce (IAM/SSO/MFA, Conditional Access) (BPAEAIAH)
- akta.pro secondary industries
- Multi-Factor Authentication (MFA) & Passwordless Authentication (HDAEAJAC), Single Sign-On (SSO) & Federation (SAML/OIDC, Identity Providers) (HDAEAJAB), Secrets Management (Passwords, API Keys, Tokens) (HDADAFAD), Identity & Access Security Services (IAM, PAM, Zero Trust) (BPAKAHAI)
Keywords
Where Hideez is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices2 records
Markets served
Hideez business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain
Revenue model
- Hardware Security Keys and Adapters: Sale of Hideez Key 4 ($65 USD sale price), Hideez Key 3 ($39 USD sale price), and Hideez Bluetooth Adapter ($14.50 USD) as standalone products or as part of enterprise deployments.
- Hideez Workforce Identity SaaS: Subscription-based access to Hideez Server with flexible deployment options including multi-tenant cloud (free for up to 5 users), private cloud, and on-premises deployments. Enterprise tier includes full feature set with dedicated support.
- Enterprise Implementation Services: Dedicated professional services for initial deployment, system configuration, integration with customer environment, and technical support during implementation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Tier - Multi-tenant Cloud (up to 5 users) |
| Subscription | Annual | Enterprise/Organization Plans |
| Unit Pricing | One time/ perpetual license | Hideez Key 4 |
| Unit Pricing | One time/ perpetual license | Hideez Key 3 |
| Unit Pricing | One time/ perpetual license | Hideez Bluetooth Adapter |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Hideez product offering
Product offeringCore offering
Hideez develops and sells passwordless workforce identity and access management (IAM) solutions combining FIDO2/WebAuthn-compliant hardware security keys with a software platform (Hideez Workforce Identity, Hideez Server, Hideez Authenticator, AuthShield, SSO Service, Enterprise Password Management). Its products are used by enterprise and SMB customers across healthcare, public sector, manufacturing, retail, and financial services to secure workstation, cloud application, and legacy system access.
Product overview
Hideez is a passwordless identity management platform for enterprises, consisting of Hideez Workforce Identity as the core IAM system that integrates Hideez Server (FIDO2/WebAuthn server and SAML IdP), Hideez Authenticator mobile app, Hideez Keys hardware tokens (Key 4 and Key 3), Hideez Bluetooth Adapter, Hideez AuthShield for legacy applications, Hideez SSO Service, and Hideez Client Windows software. The platform enables passwordless authentication across workstations, web services, and physical access through multiple methods including QR codes, Bluetooth proximity, NFC, passkeys, and hardware keys, supporting cloud, private cloud, or on-premises deployment.
Differentiator
Problem solved
Functional benefit
Brands
- Hideez Workforce Identity: Enterprise identity and access management platform enabling passwordless authentication across workstations, web services, and legacy applications.
- Hideez Authentication Service
- Hideez Key 4
- Hideez Key 3
- Hideez Authenticator
- Hideez Bluetooth Adapter (Dongle)
- Hideez AuthShield
Products and services
- Hideez Workforce Identity Centralized passwordless identity platform for organizations that manages user authentication, device provisioning, and access policies across workstations, cloud applications, and legacy systems. Built on FIDO2/WebAuthn with SAML 2.0 federation and Active Directory/Entra ID integration.
- Hideez Server On-premise IAM server providing centralized control of authentication policies, user provisioning, and device management for enterprise deployments requiring data residency or air-gapped environments.
- Hideez Authenticator Mobile application (iOS/Android) that turns a smartphone into a passwordless authenticator using Bluetooth proximity, QR codes, and push notifications for two-factor and passwordless sign-in.
- Hideez Key 4 Multi-protocol hardware security key supporting FIDO2/WebAuthn, Bluetooth, NFC, USB, and RFID authentication. Functions as a proximity-based authenticator for Windows workstations and FIDO2-compliant services.
- Hideez Key 3 Multi-protocol hardware security key supporting Bluetooth, NFC, USB, and RFID authentication for passwordless login and physical access control use cases.
- Hideez Bluetooth Adapter USB Bluetooth adapter that adds Bluetooth connectivity to desktop workstations without native Bluetooth, enabling proximity-based Hideez Key authentication.
- Hideez AuthShield Software module that enables passwordless login for legacy applications without native FIDO2 support by capturing and replaying credentials, extending passwordless authentication coverage to older systems.
- Hideez SSO Service SAML 2.0-based single sign-on service that federates authentication across cloud and on-premise applications, integrated with the Hideez Workforce Identity platform.
- Hideez Client Windows client software that detects Hideez hardware keys over Bluetooth to perform automatic workstation login, logout, and lock based on user proximity.
- Hideez Enterprise Password Management Enterprise password manager providing secure credential vaulting, autofill, and password sharing for organizational users as part of the Hideez identity platform.
- Hideez RFID Keychain RFID-equipped keychain accessory that pairs with Hideez hardware to enable low-frequency RFID authentication for physical access control and proximity identification.
Quantifiable outcome
- 5-10x faster authentication compared to typing complex passwords
- +3 more outcomes
Companies that use Hideez
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles5 records
Hideez technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration29 records
Feature7 records
Hideez partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and adjacent.
- Microsoft Entra ID (Azure Active Directory)coreHideez integrates with Microsoft Entra ID and Azure Active Directory to enable seamless user synchronization, centralized credential management, and phishing-resistant authentication for Microsoft-centric environments.
- YubicocoreHideez supports YubiKey and other FIDO2-compatible hardware tokens from Yubico as authentication methods, allowing customers to combine Hideez Keys with YubiKey devices in the same deployment.
- KeycloakcoreHideez integrates with Keycloak open-source identity and access management solution for enterprise authentication and authorization workflows.
- Ping IdentitycoreHideez integrates with Ping Identity platform for enterprise identity federation and single sign-on capabilities.
- FortinetadjacentHideez integrates with Fortinet network security solutions for comprehensive enterprise security posture management.
- Palo Alto NetworksadjacentHideez integrates with Palo Alto Networks security platforms for enhanced enterprise protection.
- CyberArkadjacentHideez integrates with CyberArk identity security platform for privileged access management capabilities.
- BakotechcoreBakotech is shown as a distribution partner logo, indicating a reseller/distribution relationship for Hideez products in certain markets.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Hideez competitors and assessment
Company assessmentEmerging players
- HYPR: HYPR is a passwordless MFA platform focused on FIDO2 and phishing-resistant authentication. It overlaps with Hideez's workforce passwordless positioning but does not ship proprietary multi-protocol hardware keys.
- Transmit Security: Transmit Security offers passwordless and CIAM orchestration. It addresses a similar passwordless vision to Hideez Workforce Identity but is software-only and serves a different buyer profile.
Broad incumbents
- CyberArk: CyberArk is the leader in privileged access management and identity security. Hideez integrates with CyberArk's identity platform but also competes for adjacent workforce authentication spend in enterprise security portfolios.
- Microsoft Entra ID: Microsoft Entra ID (Azure AD) is the largest enterprise identity directory. Hideez integrates with Entra ID but also competes for budget as a Microsoft-approved FIDO2 key vendor offering adjacent passwordless capabilities.
- Okta: Okta is the dominant workforce identity and SSO platform. Hideez positions Hideez Server and SSO Service as complementary or alternative options for passwordless authentication in Okta-adjacent environments.
Direct peers
- Yubico: Yubico is the leading FIDO2 hardware security key vendor. Hideez explicitly interoperates with YubiKey and competes head-to-head in the same FIDO2 hardware category while layering a SaaS server and proximity features on top.
- HID Global: HID Global provides physical and digital identity solutions including credential readers and workforce authentication. Hideez converges RFID door access with workstation login in a comparable combined physical+logical identity offering.
- Imprivata: Imprivata specializes in authentication for healthcare shared workstations and EHR tap-on/tap-off workflows. Hideez explicitly integrates with Imprivata ID and competes in the same clinical-workstation authentication category at Archcare and similar accounts.
- Duo Security (Cisco): Duo is a leading cloud-delivered MFA and passwordless platform acquired by Cisco. Hideez competes directly in workforce MFA, with Duo cited as a competitive reference in Hideez's public-sector comparison content.
- OneSpan: OneSpan provides authentication and fraud prevention solutions targeted at banks and financial institutions. Hideez's financial-sector wins (Bank of Moldova, Bank of Ukraine) put it in direct competition for passwordless and MFA budget at similar regulated buyers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Hideez social profiles
Digital presenceHideez compliance and trust
Trust signalCompliance10 records
Hideez financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hideez leadership team
Management profileNumber of profiles
Profiles3 records
Hideez funding detail
Funding detailFunding overview
Funding rounds10 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hideez M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hideez
What does Hideez do?
Hideez develops and sells passwordless workforce identity and access management (IAM) solutions combining FIDO2/WebAuthn-compliant hardware security keys with a software platform (Hideez Workforce Identity, Hideez Server, Hideez Authenticator, AuthShield, SSO Service, Enterprise Password Management). Its products are used by enterprise and SMB customers across healthcare, public sector, manufacturing, retail, and financial services to secure workstation, cloud application, and legacy system access.
Is Hideez a public or private company?
Hideez is a private company. It is classified as venture growth investor backed and is currently operating.
When was Hideez founded?
Hideez was founded in 2016. It employs 11 to 50 people.
Where is Hideez based?
Hideez is headquartered in Kyiv, Ukraine, in the Europe region.
How does Hideez make money?
Three revenue lines are on record. Hardware Security Keys and Adapters are the primary driver. The others are hideez Workforce Identity SaaS and enterprise Implementation Services.
Who are Hideez's main competitors?
Emerging players on record are HYPR and Transmit Security. Broad incumbents are CyberArk, Microsoft Entra ID and Okta. Direct peers are Yubico, HID Global, Imprivata, Duo Security (Cisco) and OneSpan.
Does Hideez have an API?
No public API is recorded for Hideez.
What industry is Hideez in?
Hideez's product category is Workforce Identity and Access Management. Its primary akta.pro industry code is BPAEAIAH, Identity & Access for Workforce (IAM/SSO/MFA, Conditional Access), with a secondary code of HDAEAJAC, Multi-Factor Authentication (MFA) & Passwordless Authentication. Its NAICS code is 541511 and its SIC code is 7371.