Name

Vetching

Legal name

주식회사 벳칭 (Vetching Co., Ltd.)

Website

https://vetching.cc

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Veterinary Practice Management Software

NAICS

Veterinary Services (54194)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Veterinary EMR/EHR & Clinical Workflow (HLAMAMAB)

akta.pro secondary industries

Multi-site/Corporate Group Operations Platforms (Franchise/MSO Tools, Standardization) (HLAMAGAM), Veterinary Client Engagement & Marketing (CRM, Reminders, Portals) (HLAMAMAE), Imaging/Lab Integration & Results Management (PACS, LIS Connectivity, Reporting) (HLAMAGAK), Online Booking, Intake & Digital Front Door (Forms, Consent, Waitlist) (HLAMAGAD), Veterinary Inventory, Pharmacy & Medication Management (HLAMAMAF)

Keywords

• Veterinary practice software
• Cloud electronic medical records
• Veterinary hospital management
• Animal clinic EMR
• Veterinary SaaS platform

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. EMR/Chart Subscription (SaaS): Cloud-based EMR subscription charged on a per-veterinarian or per-hospital basis, similar to standard SaaS pricing. Provided as a monthly/annual subscription with cloud infrastructure, updates, and support included.
2. AI/Premium Add-on Features: Additional revenue from premium AI features such as AI Record (voice-based chart documentation) and advanced analytics modules offered as add-ons to the base subscription.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Vetching develops and operates PlusVet, a cloud-based electronic medical record (EMR) platform for veterinary hospitals in South Korea. The platform covers the full clinical and operational workflow including online reservations, reception, clinical records, prescriptions, dispensing, hospitalization, imaging (PACS), CRM, KakaoTalk-based patient engagement, and inter-hospital referrals. PlusPet is offered as a separate mobile companion application for pet owners.

Product overview

Vetching offers PlusVet, a cloud-based veterinary EMR platform, accompanied by the PlusPet mobile companion app for pet owners. The platform features an AI-powered customer consultation assistant (AI 매니저) using RAG-based knowledge retrieval through ChannelTalk integration. Advanced PRO-tier add-on modules include Thread for timeline-based records, AI Record for voice transcription, Order for prescription management, and Pen Chart for tablet input. The system integrates with external PACS systems for medical imaging and laboratory equipment for diagnostic data. Currently serving over 4,400 veterinary hospitals and practitioners across South Korea.

Differentiator

Problem solved

Functional benefit

Brands

• 플러스벳 (PlusVet): Cloud-based electronic medical record (EMR) chart system for animal hospitals
• AI 레코드 (AI Record)
• 조제 오더 (Order)
• 입원 차트 (Inpatient Chart)
• 펜차트 (Pen Chart)
• 쓰레드 (Thread)
• 파이 (PAI)

Products and services

• PlusVet (플러스벳) Cloud-based electronic medical record (EMR) system designed for veterinary hospitals, covering the complete clinical and operational workflow from online booking and reception through medical records, imaging (PACS), prescriptions, dispensing, hospitalization, CRM, and inter-hospital referrals. Built on AWS infrastructure with multi-device access (PC, tablet, mobile) for veterinary hospitals in South Korea.
• PlusPet (플러스펫) Mobile companion application for pet owners that connects to the PlusVet EMR, enabling two-way messaging for consultation notifications, follow-up reminders, and regular health updates. Available on Google Play as a standalone app.

Quantifiable outcome

• 60-80% of customer inquiries resolved instantly via AI (파이/PAI) without human agent involvement
• +4 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability9 records

Feature16 records

Partnerships

Four partnerships are on record, tiered core.

• 효성에프엠에스 / 효성CMS+ (Hyosung FMS)coreTechnology or Integration · 15 May 2025Hyosung FMS (효성CMS+) is the billing invoice delivery system used for sending monthly invoices to customers. Sender email changed from [email protected] to [email protected] as of May 2025. Invoice schedule: sent on the 10th, first withdrawal on 15th, second withdrawal on 25th of each month.
• 서울시 수의사회 (Seoul Veterinary Association)coreStrategic or Co-development PartnerOfficial partner of the Seoul Veterinary Association. This official endorsement provides credibility and trust among Seoul-based veterinary hospitals, serving as a key go-to-market channel. AWS-based cloud infrastructure with 24/7 uptime is used for the platform.
• Channel Talk (채널톡)coreTechnology or IntegrationChannel Talk provides the AI customer support platform (Channel Talk AI ALF v2) powering the PAI (파이) AI support manager. RAG-based AI uses curated documentation, 100+ FAQ articles, and 10,000+ real consultation transcripts for training. Used for both customer support and the in-product messaging system.
• 카카오 (Kakao)coreTechnology or IntegrationKakaoTalk integration for automated patient messaging including follow-up reminders, vaccination/deworming alerts, prescription notifications, and discharge instructions. Patients receive notifications via KakaoTalk as part of the CRM and patient engagement workflow.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ezyVet: Cloud-native veterinary practice management and EMR platform serving small animal hospitals globally. Closest functional analog to PlusVet in terms of cloud architecture, multi-module workflow coverage, and target customer (companion-animal clinics).
• Vetter Software: Cloud-based veterinary practice management and EMR software focused on small to mid-sized animal hospitals. Closely comparable to PlusVet on SaaS model, EMR scope, and clinic workflow tooling.
• Hippo Manager: Cloud veterinary practice management platform with EMR, imaging, and client communication features. Similar SaaS delivery and SMB-to-mid-market hospital target customer as PlusVet.
• Provet Cloud: Cloud-based veterinary practice management software used across Europe and expanding globally. Directly comparable to PlusVet on cloud architecture, multi-device access, and full EMR-to-billing workflow for companion animal clinics.

Broad incumbents

• AVImark (Covetrus): Veterinary practice management software under the Covetrus umbrella, widely deployed in US clinics. Overlaps with PlusVet on EMR and clinic workflow functionality; broader distribution and resources but less cloud-native.
• IDEXX Cornerstone: Long-established veterinary practice management and EMR software from IDEXX Laboratories, dominant in North America. Comparable in EMR scope and clinical workflow coverage; broader portfolio but on legacy client-server architecture rather than cloud-native.
• Rhapsody (Covetrus): Veterinary EMR/practice management system under the Covetrus portfolio, competing in the same category as PlusVet. Broader incumbent with integrated distribution into practice supplies and pharmacy.

Emerging players

• PetDesk: Client engagement and pet-owner communication platform for veterinary practices, with features that overlap PlusVet's PlusPet mobile app and KakaoTalk CRM layer. Comparable in the client communication and reminder automation segment.
• DaySmart Vet: Cloud veterinary practice management software targeted at small animal hospitals, with scheduling, EMR, and billing features. Comparable in SaaS delivery and SMB clinic focus; smaller scale than PlusVet within its served markets.

Regional players

• 11pets: Veterinary practice management and pet-care platform with strong presence in Latin America and Europe. Comparable EMR and client communication functionality, but serves different geographies than PlusVet.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds3 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vetching