Digitalist

What Digitalist does

Digitalist Group Plc is a publicly listed Finnish consulting and technology services firm (Nasdaq Helsinki: DIGIGR) headquartered in Helsinki, operating primarily across Nordic markets with a headcount of approximately 120 employees. The company positions itself as a 'Digital & AI Transformation Partner' serving enterprise clients with strategy, design, and technology services, including customer experience consulting, digital transformation, e-commerce, content management (notably Drupal), digital service portals, integrations and architecture, data-driven development, and digital product development. Its named client base spans major Nordic enterprises and global brands such as Finnair, Viking Line, Honda, Posti, City of Helsinki, Spotify, Forterro, Otava, Lindström, and FINEEC.

The company has built an AI service sub-portfolio on top of its consulting practice, including Waypoint AI process mapping (fixed scope from EUR 15,000, delivered in 3-6 weeks), AI Assisted Search (which adds AI answers to existing site search drawn from the client's own content), and AI Control & Readiness (AI Hub Ecosystem) for AI governance and audit-ready compliance. Digitalist secured ISO 27001 certification for AI management in 2025 to support the governance offering. Technology delivery emphasizes composable, integration-first architecture to enable incremental modernization without full rebuilds.

Digitalist generates revenue primarily through professional consulting engagements, with pricing structured as fixed-scope pilots or longer multi-quarter programs. The go-to-market is senior-led enterprise consulting targeting Nordic leadership teams via direct consultative selling, supported by content marketing, case studies, and investor relations. Q1 2026 turnover was EUR 3.8 million (down 14.0% YoY), with FY2025 posting a loss of EUR 4.77 million. The company is in active financial restructuring, having raised approximately EUR 3.2 million in recent capital from majority shareholder Turret Oy Ab via a convertible bond and working capital loan, and equity has fallen below half of share capital triggering Finnish Companies Act provisions.

Name

Digitalist

Legal name

Digitalist Group Plc

Website

https://digitalist.global

Company type

Public

Founded year

1994

Operating status

Operating

Headcount range

101–250 employees

Short description

Digitalist Group Plc is a Helsinki-based public consulting and technology services firm serving Nordic enterprises with digital transformation, customer experience, and AI implementation services across strategy, design, and technology delivery.

Ownership category

akta.pro rank

Product category

Digital and AI Transformation Consulting

NAICS

Management Consulting Services (54161), Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Digital & Technology Transformation Consulting (BPAHACAH)

akta.pro secondary industries

Emerging Tech (IoT, Blockchain, AR/VR, Edge) Consulting (BPAHAEAL), Workplace Accessibility, Adoption & Change Management (Digital Adoption, training, comms) (BPAEAIAN), Business Process & Digital Transformation Consulting (BPAEAAAD)

Keywords

• Digital transformation consulting
• AI implementation services
• Enterprise experience design
• Customer experience strategy
• Technology consulting services

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Professional Consulting Services: Digitalist generates revenue through professional consulting engagements providing digital transformation, AI integration, customer experience, and technology development services. Revenue is project-based with both fixed-scope pilots and longer-term programs.
2. AI Services and Solutions: Specialized AI engagement programs including AI process mapping, AI-assisted search, and AI governance services, typically priced as fixed-scope engagements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Digitalist is a Digital and AI Transformation Partner that delivers enterprise consulting services combining strategy, design, and technology with AI built in. Its core offerings include AI process mapping (Waypoint), AI-assisted search, AI governance and readiness (AI Hub Ecosystem), customer experience consulting, digital transformation, and technology implementation services such as e-commerce, CMS, integrations, and digital product development. Engagements are sold as fixed-scope pilots or longer programs to Nordic enterprise clients.

Product overview

Digitalist is a Digital & AI Transformation Partner offering a portfolio of experience and technology services. The offering is structured as a unified consulting and implementation practice organized into two main service categories: Experience services (Change Acceleration, Customer Experience, Research & Insights, Online Brand Experience, City Design, Digital Transformation, AI engagement program) and Technology services (E-commerce Solutions, Digital Service Portals, Content Management Solutions, Integrations & Architecture, Data-Driven Development, Digital Product Development). Key AI-focused sub-products include Waypoint (AI process mapping), AI Assisted Search (adds AI answers to existing site search), and AI Control & Readiness (AI Hub Ecosystem for governance and compliance). The company emphasizes connecting strategy, design, and technology with AI built in, not bolted on, operating as one partner from direction to delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Waypoint AI Process Mapping AI process mapping service that analyzes existing business processes and shows what they could do with AI, targeting enterprise leaders needing decision-ready options quickly.
• AI Assisted Search Adds AI-generated answers to an organization's existing site search, drawing on the organization's own content and citing sources every time.
• AI Control & Readiness (AI Hub Ecosystem) AI governance service that maps where AI is actually used across teams, sets enforceable guardrails, and provides a setup trusted by auditors for boards.
• Change Acceleration Fixed 8-12 week pilot that accelerates organizational change momentum and delivers measurable gains normally expected over six months.
• Customer Experience Consulting Consulting service for creating and implementing customer experience strategies that unite vision, service design, and technology.
• Digital Transformation Consulting Consulting service that modernizes enterprise architecture incrementally without breaking existing systems, building AI-ready solutions.
• Research & Insights Research service that replaces assumptions with evidence through user insights and AI-assisted analysis.
• Online Brand Experience Service for creating and optimizing digital brand experiences across online channels.
• City Design Service applying digital transformation principles to urban design and city planning initiatives, delivered to public-sector clients such as the City of Helsinki.
• E-commerce Solutions Technology service for building and optimizing e-commerce platforms and solutions for enterprise clients.
• Digital Service Portals Technology service for developing digital service portal platforms used by enterprise and public-sector clients.
• Content Management Solutions (CMS) Technology service for implementing and managing content management systems, including Drupal development, for enterprise and education clients.
• Integrations & Architecture Integration-first architecture service building composable, scalable solutions that are AI-ready from the ground up, enabling modernization without full rebuilds.
• Data-Driven Development Technology service leveraging data and AI-driven analytics to connect investments to business outcomes through measurement frameworks.
• Digital Product Development Service for developing digital products with AI built in from the ground up for enterprise clients.

Quantifiable outcome

• 99% client retention rate
• +2 more outcomes

Named customers10 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature4 records

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Solita: Finnish data, AI, and digital transformation consultancy of comparable size, offering strategy, design, and technology services to enterprise clients in the Nordics. Closest head-to-head competitor to Digitalist on AI, data, and CX transformation work.
• Futurice: Finnish-rooted digital consultancy delivering design, software, and AI services to enterprise clients across the Nordics and DACH. Comparable in service mix (strategy + design + tech), client profile, and project-based delivery model.
• Reaktor: Premium Finnish digital engineering and AI consultancy serving Nordic and European enterprises. Overlaps with Digitalist on AI services, digital product development, and enterprise transformation engagements.
• Vincit: Finnish-listed digital services and software company providing custom development, design, and AI/data services to enterprise customers. Comparable in service portfolio, public-market listing, and Nordic enterprise focus.
• Knowit: Nordic digital and tech consultancy with strong presence in Sweden, Finland, Norway, and Denmark offering strategy, design, and technology services. Directly comparable in geographic footprint and service-line mix.
• Netlight: Nordic-origin management and technology consultancy serving large enterprises across the Nordics and Europe. Comparable on senior-consultant-led delivery model and enterprise transformation engagements.

Broad incumbents

• TietoEvry: Largest Nordic-headquartered IT services and digital transformation provider, with broad enterprise and public-sector client base across the region. Overlaps with Digitalist on digital transformation and AI services but at vastly greater scale.
• Accenture (Nordic operations): Global systems integrator with large Nordic presence competing for the same enterprise digital, AI, and CX transformation engagements. Direct competitor for marquee accounts such as Finnair, Honda, and Posti.
• Deloitte Digital (Nordic): Big Four digital and consulting practice serving Nordic enterprises on AI, digital transformation, and CX strategy. Competes with Digitalist for enterprise transformation mandates and board-level advisory work.

Regional players

• North Kingdom: Nordic digital experience and design agency specializing in brand experience, digital products, and immersive content for enterprise clients in Sweden and internationally. Partial overlap with Digitalist's online brand experience and digital product offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/DigitalistPlc
• Facebookfacebook.com/DigitalistGroupPlc
• LinkedInlinkedin.com/company/digitalist-group-network

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds4 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digitalist