Own The Room
Own The Room (d.b.a. LifeHikes) is a US-based corporate training company founded in 2011 that delivers live, instructor-led communication, leadership, and sales-skills programs to enterprise teams and individual professionals across 46 countries, supported by its LHAPP digital learning platform.
- Company typePrivate
- Founded2011
- HeadquartersMontclair, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Own The Room does
Own The Room, operating as LifeHikes (legal entity: Blue Planet Training, Inc.), is a US-based corporate training company founded in 2011 and headquartered in Montclair, New Jersey. The company delivers live, instructor-led programs focused on three core curricula: communication skills for sales advancement, leadership development, and essential professional communication. Delivery is enabled by LHAPP, a proprietary tech-enabled mobile and web learning application that supports participants before, during, and after live sessions, and is staffed by a network of world-class coaches capable of delivering in 10 languages across 46 countries. Notable enterprise customers include Google, Salesforce, Mastercard, Airbnb, Intel, Dell, Delta, Sephora, Maersk, and DP World, alongside a long tail of more than 1,200 corporate clients served since founding and a cumulative trainee base exceeding 700,000 participants.
The business operates a multi-stream revenue model: (1) quote-based private team training sold through a consultative enterprise field-sales motion with dedicated learning consultants; (2) paid open-enrollment public events and an annual LifeHikes Global Summit on per-attendee pricing; (3) high-margin 1:1 executive and professional coaching; and (4) a freemium beta, Sales Hike, launched in 2025 to drive top-of-funnel demand into the paid offerings. Go-to-market blends enterprise field sales, event-driven conversion (showcase events, Global Summit), and community-led outreach through The Coalition alumni network, supported by content marketing, LinkedIn, and direct scheduling for learning-consultant consultations. The company is privately held, primarily bootstrapped with one disclosed $3.96M funding round in March 2021, and holds ISO 27001 information security certification and CDP sustainability participant status since 2024.
Operationally, LifeHikes positions itself as a premium people-development partner with a reported 9/10 participant experience rating, anchored by its proprietary methodology refined across 1,200+ enterprise engagements over more than a decade. The technology layer (LHAPP) functions as a delivery and engagement platform rather than an AI-driven product; competitive differentiation rests on instructor quality, content IP, and enterprise reference relationships rather than software-native learning.
Own The Room firmographics
Firmographics- Name
- Own The Room
- Legal name
- Blue Planet Training, Inc.
- Website
- https://owntheroom.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Own The Room (d.b.a. LifeHikes) is a US-based corporate training company founded in 2011 that delivers live, instructor-led communication, leadership, and sales-skills programs to enterprise teams and individual professionals across 46 countries, supported by its LHAPP digital learning platform.
- Ownership category
- akta.pro rank
Own The Room industry classification
Industry- Product category
- Corporate Training and Professional Development Services
- NAICS
- Professional and Management Development Training (611430), Professional and Management Development Training (61143), Business Schools and Computer and Management Training (6114)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Corporate Learning & Training Content Development (EDAGAKAC)
- akta.pro secondary industry
- Open-Source & Self-Hosted LMS (EDAFAAAL)
Keywords
Where Own The Room is headquartered
LocationHeadquarters
- HQ city
- Montclair
- HQ country
- United States
- HQ region
- North America
Markets served
Own The Room business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Private Team Training: Customized training programs delivered to corporate teams on communication skills, leadership development, and sales advancement. Revenue generated through per-engagement or per-team contracts, typically enterprise-level agreements with multiple participants.
- Public/Open Enrollment Events: Open enrollment training sessions available to individuals and smaller groups, including showcase events and global summit. Generates per-attendee revenue with tiered pricing for public workshops.
- 1:1 Coaching: Individual coaching services for personal development, speaker preparation, and executive coaching. High-margin per-session or package revenue stream targeting professionals and leaders.
- Sales Hike Free Beta Training: Free beta training program to generate leads and demonstrate value, converting participants to paid training engagements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Public/Open Enrollment Events with 50% Spring discount |
| Other | Annual | Private Team Training - custom enterprise pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Own The Room product offering
Product offeringCore offering
Own The Room (d.b.a. LifeHikes) delivers customized, live, in-person and virtual professional development training programs for enterprise teams and individual professionals covering communication, leadership, and sales advancement. Programs are facilitated by world-class coaches across 46 countries and 10 languages, and are supported by the company's proprietary LHAPP mobile and web learning application that provides pre-, during-, and post-session digital resources and tracking.
Product overview
Own The Room (d.b.a. LifeHikes) operates as a full-service corporate training company offering a portfolio of training products and services. The core offering consists of instructor-led training programs spanning communication skills, leadership development, and sales advancement. These include private team training, one-on-one coaching, speaker/conference preparation, facilitation services, open enrollment courses, and showcase events including an annual Global Summit. The company delivers its training through live interactive sessions with world-class coaches and supports these programs with its proprietary LHAPP technology platform. Training is available across 46 countries in 10 languages, serving over 1,200 corporate clients. The company also offers Sales Hike as a dedicated sales-focused product, currently available as free beta training.
Differentiator
Problem solved
Functional benefit
Brands
- Sales Hike: Free beta training program focused on sales advancement skills.
- LHAPP
Products and services
- Private Training For Your Team Customized, quote-based training programs delivered to corporate teams covering communication, leadership, and sales skills, sold via dedicated learning consultants to enterprise clients.
- 1:1 Coaching Individual personalized coaching sessions for personal and professional development, including executive coaching and speaker preparation, sold per session or as a package.
- Speaker/Conference Prep Specialized training that helps professionals prepare for public speaking, presentations, and conference engagements.
- Elevate Your Conference/Offsite (Conference Facilitation) Professional facilitation services for corporate meetings, offsites, and conferences designed to maximize group productivity and outcomes.
- Open Enrollment Public, self-serve training programs available for individual registration covering essential communication and leadership skills, offered globally.
- Showcase Events Public in-person and virtual training events offered globally that combine skills development with networking opportunities and act as a gateway to private team training.
- LifeHikes Global Summit Annual flagship conference event bringing together professionals from various industries for intensive training and networking.
- Sales Hike Sales-focused training program, currently offered as free beta access, designed to advance sales skills for professionals.
Quantifiable outcome
- 9/10 overall training experience rating from participants
- +1 more outcomes
Companies that use Own The Room
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles2 records
Own The Room technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Own The Room partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
Own The Room competitors and assessment
Company assessmentDirect peers
- Sandler Training: Global sales and leadership training franchise with a network of coaches delivering corporate programs, including Sales Hike-adjacent sales skills training. Closely comparable business model and coaching-network delivery to LifeHikes.
- Dale Carnegie Training: Global corporate training franchise specializing in communication, leadership, and sales skills for enterprise clients. Directly comparable in offering mix (private team training, open enrollment, public courses) and enterprise GTM to LifeHikes.
- FranklinCovey: Large corporate training and consulting firm delivering leadership, communication, and performance programs to global enterprises via in-person and digital formats. Overlaps with LifeHikes' leadership and communication training portfolios and enterprise sales motion.
- Crucial Learning (formerly VitalSmarts / Crucial Conversations): Corporate training company focused on communication, leadership, and performance skills for enterprise teams with both in-person and tech-enabled delivery. Directly competes in the same communication/leadership training category.
- The Ken Blanchard Companies: Long-established provider of leadership and management training programs sold to global enterprises. Comparable in delivering structured leadership curricula and custom enterprise engagements.
- BTS (Business Training & Coaching): Global consultancy that combines training with business simulations for leadership, sales, and strategy engagements with large enterprises. Comparable in targeting the same enterprise L&D buyers with customized programs.
- Wilson Learning: Global corporate training company specializing in sales, leadership, and interpersonal skills with content licensing and instructor-led delivery to enterprise clients. Comparable enterprise offering and global delivery footprint.
Emerging players
- Toastmasters International: Membership-based public speaking and communication training organization. Compares as a global, structured pathway for individual communication skills that LifeHikes also targets, though delivered as a peer-led community model.
Broad incumbents
- Korn Ferry: Global organizational consulting firm whose professional learning and coaching offerings overlap LifeHikes' leadership development and executive coaching services. Larger scale and broader portfolio but competes for the same enterprise L&D budget.
- Skillsoft: Enterprise digital learning provider offering leadership, communication, and sales courses via a SaaS platform. Comparable in serving enterprise L&D buyers and competing for training budget, though primarily content-led versus LifeHikes' live coaching model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Own The Room social profiles
Digital presenceOwn The Room compliance and trust
Trust signalCompliance2 records
Own The Room financial estimates
Financial estimateRevenue estimate
Valuation estimate
Own The Room leadership team
Management profileNumber of profiles
Profiles1 record
Own The Room funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Own The Room M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Own The Room
What does Own The Room do?
Own The Room (d.b.a. LifeHikes) delivers customized, live, in-person and virtual professional development training programs for enterprise teams and individual professionals covering communication, leadership, and sales advancement. Programs are facilitated by world-class coaches across 46 countries and 10 languages, and are supported by the company's proprietary LHAPP mobile and web learning application that provides pre-, during-, and post-session digital resources and tracking.
Is Own The Room a public or private company?
Own The Room is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Own The Room founded?
Own The Room was founded in 2011. It employs 11 to 50 people.
Where is Own The Room based?
Own The Room is headquartered in Montclair, United States, in the North America region.
How does Own The Room make money?
Four revenue lines are on record. Private Team Training is the primary driver. The others are public/Open Enrollment Events, 1:1 Coaching and sales Hike Free Beta Training.
Who are Own The Room's main competitors?
Direct peers on record are Sandler Training, Dale Carnegie Training, FranklinCovey, Crucial Learning (formerly VitalSmarts / Crucial Conversations), The Ken Blanchard Companies, BTS (Business Training & Coaching) and Wilson Learning. Toastmasters International is listed as an emerging player. Broad incumbents are Korn Ferry and Skillsoft.
Does Own The Room have an API?
No public API is recorded for Own The Room.
What industry is Own The Room in?
Own The Room's product category is Corporate Training and Professional Development Services. Its primary akta.pro industry code is EDAGAKAC, Corporate Learning & Training Content Development, with a secondary code of EDAFAAAL, Open-Source & Self-Hosted LMS. Its NAICS code is 611430 and its SIC code is 8200.