Graduation Alliance

What Graduation Alliance does

Graduation Alliance is an education-services provider serving K-12 school districts, colleges and universities, state and workforce agencies, community organizations, and adult learners. Its portfolio spans dropout recovery, Credit Recovery On Demand, ENGAGE Attendance Recovery, alternative education academies, EOC test prep, NCAA-approved courses, online private-school education, adult diploma pathways, enrollment optimization, success coaching, and workforce credentials.

The company uses a proprietary student information system, a customized Moodle-based learning management system, a student data warehouse, and exploration and planning platforms, with FERPA-compliant administrative portals for real-time progress and district reporting. It reaches institutions through direct sales and account management and reaches adult learners through direct enrollment, online request forms, community outreach, and workforce-agency partnerships. Revenue is generated through contracted district services, usage-based credit recovery, and managed higher-education services.

Name

Graduation Alliance

Legal name

Graduation Alliance, Inc

Website

https://graduationalliance.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

101–250 employees

Short description

Graduation Alliance is a private education-services provider combining online curricula, coaching, and data systems to serve K-12 districts, colleges, workforce agencies, and adult learners through alternative graduation, credit-recovery, and workforce programs.

Ownership category

akta.pro rank

Product category

Alternative Education Services

NAICS

Educational Services (611), Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Dropout Prevention, Re-Engagement & Truancy Intervention Programs (EDAJAEAD)

akta.pro secondary industries

Continuation & Credit Recovery Schools (EDAJAEAA), Credit Recovery & Learning Loss Catch-Up Programs (K–12) (EDAJAGAI), Adult High School Diploma Completion Programs (EDAAABAB)

Keywords

• Dropout recovery services
• Credit recovery programs
• Adult high school diploma
• Alternative education academies
• Online learning platforms

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. K-12 District Partnerships: Graduation Alliance partners with school districts to provide dropout recovery, credit recovery, attendance recovery, alternative education academies, and NCAA-approved courses. Districts pay for services based on usage (Credit Recovery On Demand has no minimum enrollments or monthly fees).
2. Higher Education Partnerships: Partnerships with colleges and universities for enrollment optimization, success coaching, case management, and adult diploma pathways. Institutions benefit from increased enrollment, new revenue lines, and improved student outcomes.
3. Adult Workforce Diploma Programs: Adult diploma programs are offered 100% tuition free in many states, with funding coming from state agencies, workforce boards, and federal grants (WIOA, SNAP E&T, TRIO). Programs pick up where K-12 funding typically drops off after ages 21-22.
4. Skills Development & Credentials: Industry-recognized credentials and stackable certificates in areas like healthcare IT, cybersecurity, graphic design, and workforce readiness. Offered through partnerships with Coursera and Interplay Academy for skilled trades.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Graduation Alliance provides online alternative education and dropout recovery programs for K-12 school districts, colleges, and adult learners. The company delivers 100% online, self-paced coursework, personalized coaching, certified teacher support, and 24/7 tutoring to re-engage students who have left school, recover credits, and earn accredited high school diplomas. Services span dropout recovery, credit recovery, attendance recovery, NCAA-approved courses, EOC test prep, adult workforce diploma pathways, and higher education enrollment optimization.

Product overview

Graduation Alliance operates as an integrated educational services platform offering multiple pathways to high school graduation and workforce development. The portfolio consists of three main pillars: K-12 Education programs (including Dropout Recovery, Credit Recovery On Demand, ENGAGE Attendance Recovery, The American Academy online private school, Alternative Education Academies, EOC Test Prep, and NCAA-approved courses), Adult Education services (Adult Workforce Diploma Program, Higher Education partnerships with Enrollment Optimization and Success Coaching, Adult Diploma Pathway, and Workforce Development/Training), and Skill Development (Credential Options and Career-Ready Life Skills). The company also operates branded school programs including Achieve Detroit Academy, The American Academy – Indiana, and Florida VIP. These programs share a common infrastructure of online learning management, certified teachers, academic coaching, 24/7 tutoring, and data reporting dashboards, unified under the Graduation Alliance umbrella while serving distinct market segments from at-risk youth to adult learners.

Differentiator

Problem solved

Functional benefit

Brands

• Credit Recovery On Demand: Self-paced, online credit recovery courses with certified teachers and district reporting tools
• ENGAGE Attendance Recovery
• Adult Workforce Diploma
• Success Coaching & Case Management
• Enrollment Optimization Services

Products and services

• Dropout Recovery Program Comprehensive 100% online, flexible program for students who have left school, featuring personalized outreach, transcript analysis, flexible coursework, certified teachers, academic coaches, 24/7 virtual tutors, and mentors. Includes district reporting dashboards for monitoring participation, progress, and performance. Sold to K-12 school districts.
• Credit Recovery On Demand Self-paced, asynchronous online courses (100+) including NCAA-approved options that help students make up or earn credits. Sold to K-12 school districts on a usage-based pricing model with no minimum enrollments or monthly fees. Includes district reporting tools.
• ENGAGE Attendance Recovery Multi-channel outreach strategy with RTI-based triage risk assessment that assigns students to Ongoing Support Levels. Success Coaches engage with students and families based on support level. Sold to K-12 districts to combat chronic absenteeism.
• The American Academy Fully accredited, private online high school offering over 100 rigorous courses for students worldwide to earn credits, work ahead, or complete their diploma with flexible scheduling and state-licensed teachers. Cognia accredited.
• Alternative Education Academies Combines in-person support with online learning to serve at-risk students in district-run programs that improve attendance, engagement, and graduation rates through brick-and-mortar schools with specially trained teachers.
• EOC Test Prep Provides targeted, subject-specific tutoring and personalized practice plans with 20 Power Sessions and Test Prep Toolkit. Sold to school districts on an outcome-based funding approach where districts pay for student success.
• NCAA-Approved Online Courses 25+ NCAA-approved core online courses that meet Division I and II eligibility standards, helping student-athletes stay on track academically while balancing training and travel.
• High School Career Skills Equips students for life after graduation with industry-recognized credentials, stackable certificates, and Career-Ready Life Skills courses in employability, digital literacy, and financial literacy.
• Adult Workforce Diploma Program Helps adults earn a high school diploma online with flexible courses, personalized support, 24/7 tutoring, and career-credential options. 100% tuition free for eligible adults funded through state agencies, workforce boards, and federal grants (WIOA, SNAP E&T, TRIO).
• Enrollment Optimization Services Boosts enrollment and retention through a four-week multi-channel outreach strategy that helps learners enroll, re-enroll, or return after stopping out. Sold to colleges and universities.
• Success Coaching & Case Management Personalized support to help students overcome barriers to success, stabilizing school enrollment and promoting on-time program completion using eight components of student success. Sold to colleges and universities.
• Adult Diploma Pathway Enables adults who left high school without graduating to earn their diplomas through a college or university, allowing institutions to increase enrollment, build revenue, and make social impact.
• Workforce Development Services Works with new, returning, and special-population learners across WIOA, SNAP E&T, TRIO, state/local grants, and nonprofit grants to promote workforce development and connect education with employers.
• Workforce Training Career-relevant credentials, skills development opportunities, and life skills courses that complement academic learning, including industry-recognized and stackable credentials through partnerships with colleges and universities.
• Credential Options Industry-recognized credentials (Certified Pharmacy Technician, CompTIA ITF+, Medical Billing and Coding, Microsoft Office Specialist, OSHA 10, ReadyCaregiver, RISE Up, ServSafe) and stackable credentials through Coursera.
• Career-Ready Life Skills Certificates in Employability, Digital Literacy, and Financial Literacy designed to help individuals stand out to potential employers and demonstrate skills necessary for successful employment.
• Achieve Detroit Academy An online public charter high school managed by Graduation Alliance, offering a fully online, asynchronous learning model to help students in the Detroit area overcome personal and academic barriers to earn their high school diplomas.
• The American Academy - Indiana Fully accredited online private school serving K-12 students throughout Indiana, offering flexible education options with tuition covered through Indiana's Choice Scholarship Program for eligible students.
• Northside ISD Virtual Academy A virtual academy for online learning targeting students who need flexibility due to travel, credit recovery, or difficulties in traditional settings, offered in partnership with Northside Independent School District in Texas for grades 9-11.
• Florida VIP A Florida-specific program offering dropout recovery and workforce diploma services aligned to Florida B.E.S.T standards, with courses approved for use in the FL VIP program.

Quantifiable outcome

• 46% efficacy rate for dropout recovery programs, outperforming national benchmarks by 27% more outcomes for 33% less cost
• +4 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core.

• Dallas CollegecoreStrategic or Co-development Partner · 1 March 2024Dallas College partnered with Graduation Alliance for enrollment optimization services to address pandemic-induced enrollment decline. The partnership resulted in reclaiming enrollments, increasing tuition revenue, and improving outcomes for learners through proactive outreach and student support.
• Del Mar CollegecoreStrategic or Co-development Partner · 1 March 2024Del Mar College expanded outreach to previously unengaged strategic populations while enabling in-house staff to focus on core priorities and enrollment growth through Graduation Alliance's enrollment optimization services.
• Alamo Colleges DistrictcoreStrategic or Co-development PartnerAlamo Colleges District partnered with Graduation Alliance for success coaching and case management services. The partnership provides holistic support to online students, helping them stay engaged and receive support to continue toward their educational goals.
• CourseracoreTechnology or IntegrationStackable Credentials offered through Coursera, developed by well-known universities and industry leaders including University of Colorado, Google, IBM, Johns Hopkins University, Rutgers, and ESSEC Business School. Programs include EMT, Cybersecurity, Graphic Design, Healthcare IT, and more.
• Interplay AcademycoreTechnology or IntegrationInterplay Academy leverages immersive 3D simulations and high-impact video content for workforce training in fields including Appliance Repair, Building Maintenance, Construction, Electrical, HVAC, Multi-Family Maintenance, and Plumbing.
• WIOA (Workforce Innovation and Opportunity Act)coreOthersGraduation Alliance partners with colleges to utilize WIOA funds for Adult Education and Literacy, Adult Employment, and Youth Services programs. WIOA provides funding to help job seekers obtain education, training, and support services.
• SNAP E&TcoreOthersSNAP Employment and Training program partners with Graduation Alliance to provide educational opportunities for SNAP beneficiaries, helping them gain credentials and employment.
• TRIO ProgramscoreOthersFederal TRIO programs partner with Graduation Alliance for Student Support Services, Educational Opportunity Centers, and Veterans Upward Bound to help motivate learners toward successful completion of postsecondary education.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Imagine Learning: Imagine Learning (formerly Edgenuity) provides online credit recovery, alternative education, and dropout recovery solutions to K-12 school districts nationwide. Like Graduation Alliance, it competes on district-level contracts with curriculum catalogs and certified teacher support, making it a direct head-to-head competitor in online K-12 alternative pathways.
• Stride: Stride (formerly K12 Inc.) operates online K-12 schools, dropout recovery programs (credit recovery, summer school), and alternative education offerings for school districts and individual learners. Its K-12 alternative education business directly competes with Graduation Alliance's dropout recovery and credit recovery programs for district contracts and student enrollments.
• Edmentum: Edmentum provides online credit recovery, alternative education, and dropout recovery curriculum to K-12 districts, including offerings like Edmentum Exact Path and Plato Courseware. It serves similar district buyers with comparable credit recovery and intervention products, making it a close direct peer of Graduation Alliance's K-12 business.
• Apex Learning: Apex Learning provides credit recovery, NCAA-approved online courses, and alternative education pathways for high school students, often through district partnerships. Its catalog of NCAA-approved core courses and focus on credit-deficient learners closely mirrors Graduation Alliance's Credit Recovery On Demand and NCAA-approved offerings.
• Penn Foster: Penn Foster is a B Corp-accredited online school offering high school completion programs for adult learners, with both tuition and tuition-free pathways funded by state workforce programs. Its adult high school diploma program directly competes with Graduation Alliance's Adult Workforce Diploma Program for the same adult learner and state agency relationships.
• Connections Academy: Connections Academy (owned by Pearson) operates tuition-free online public schools serving K-12 students nationwide with flexible scheduling and accredited diplomas. Like Graduation Alliance's American Academy and Achieve Detroit Academy, it provides full-time online K-12 schooling as an alternative to brick-and-mortar education.

Broad incumbents

• McGraw Hill: McGraw Hill is a major K-12 and higher education publisher offering digital curriculum, assessment, and intervention solutions to districts nationwide. While broader than Graduation Alliance's niche, it competes for district-level curriculum and intervention budgets and is the prior employer of Graduation Alliance's CEO and CRO.
• Pearson: Pearson is a global education company with K-12, higher education, and workforce skills offerings, including Connections Academy. It overlaps with Graduation Alliance across alternative K-12 schooling and adult upskilling, though Pearson operates at materially greater scale and across a broader portfolio.

Others

• PowerSchool: PowerSchool provides student information systems, learning management, and enrollment software to K-12 districts. It is enabling/adjacent infrastructure rather than a direct competitor to Graduation Alliance's programs, and is the prior employer of Graduation Alliance's COO.

Emerging players

• Virtual High School (VHS): Virtual High School is a nonprofit online learning cooperative that offers supplemental and credit recovery courses to partner schools. It overlaps with Graduation Alliance in online high school course delivery and credit recovery, but on a smaller, more consortium-based scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/GradAlliance
• Facebookfacebook.com/graduationalliance
• LinkedInlinkedin.com/company/3323941

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Graduation Alliance