Bardee
- Company typePrivate
- Founded2019
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Bardee firmographics
Firmographics- Name
- Bardee
- Legal name
- Acacia Blu Pty Ltd T/A Bardee ABN 83 656 551 389
- Website
- https://bardee.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Bardee industry classification
Industry- Product category
- Insect Protein and Organic Fertiliser Manufacturing
- NAICS
- Animal Food Manufacturing (3111)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Insect Farming (Crickets, Mealworms, Black Soldier Fly) (AFAEAIAI)
Keywords
Where Bardee is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Bardee business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Consumer Product Sales: Direct-to-consumer sales of fertilisers (Superfly brand), live black soldier fly larvae, fishing burley pellets, and pet food ingredients through e-commerce website and retail (Bunnings). Products sold in various sizes from small retail packages to bulk quantities.
- Business Waste Collection Services: Recurring waste collection services for businesses including restaurants, cafes, offices, hospitals, schools. Services include food waste, general waste, medical waste, recycling solutions with monthly carbon offset reporting. Revenue generated through service contracts.
- Wholesale and Bulk Fertiliser: Wholesale and distributor sales of Superfly fertiliser range in bulk quantities for agricultural and commercial use.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Superfly The Good Stuff Fast Acting Natural - From $8.95 |
| Unit Pricing | Pay-as-you-go | Superfly Slow Release Pellets - From $15.99 |
| Unit Pricing | Pay-as-you-go | Hydrofly Indoor Plant Food - $13.99 |
| Unit Pricing | Pay-as-you-go | Live Black Soldier Fly Larvae - From $10.95 |
| Unit Pricing | Pay-as-you-go | Bardee Fishing Burley Pellets - $14.99 |
| Unit Pricing | Pay-as-you-go | Combo Products - $27.30 to $76.97 |
| Unit Pricing | Pay-as-you-go | All Purpose Organic Fertiliser - $29.95 |
| Subscription | Monthly | Business Waste Collection - Quote-based |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Bardee product offering
Product offeringCore offering
Bardee operates a Black Soldier Fly Larvae (BSFL) vertical farming facility that converts commercial and household food waste into certified organic fertiliser (Superfly range) and insect protein ingredients sold for pet food, poultry feed, fish feed and reptile feed. The company sells both finished products direct-to-consumer (via its website and Bunnings Warehouse) and offers commercial food waste collection services to businesses on a subscription basis with monthly Scope 3 emissions reporting.
Product overview
Bardee is a circular economy platform that converts food waste into insect-based protein and organic fertiliser through Black Soldier Fly Larvae (BSFL) vertical farming. The product portfolio consists of two main categories: (1) Superfly fertiliser range - certified organic fertilisers made from 100% BSFL castings and exoskeletons, available in Fast Acting Natural, Slow Release Pellets, Hydrofly Liquid, and various combo bundles; and (2) Insect protein ingredients - including live BSFL for pets/reptiles, fishing burley pellets, and bulk protein for pet food, poultry feed, fish feed, and reptile feed applications. The company also provides commercial food waste collection services for businesses with monthly carbon offset reporting. All products are manufactured at Bardee's Melbourne facility using food waste diverted from landfill.
Differentiator
Problem solved
Functional benefit
Brands
- Superfly: Certified organic fertiliser and soil enhancer made from 100% black soldier fly castings and exoskeletons. Contains beneficial microbes, chitin, and nutrients for plant growth.
- Hydrofly
Products and services
- Superfly All Purpose Organic Fertiliser & Soil Enhancer Certified organic fertiliser made from 100% black soldier fly castings and exoskeletons, packed with beneficial microbes, chitin and nutrients to improve soil health and accelerate plant growth. Each pack offsets 10 kg CO2e emissions. Sold direct-to-consumer through the Bardee website and via Bunnings Warehouse retail outlets.
- Superfly The Good Stuff - Fast Acting Natural Fertiliser Fast-acting certified organic fertiliser packed with beneficial microbes, chitin and plant nutrients to accelerate plant growth and improve soil health. Available in 250g and 5kg sizes for home gardeners.
- Superfly Slow Release Pellets Slow-release certified organic fertiliser in pellet form, packed with beneficial microbes, chitin and nutrients for sustained plant feeding. Available in 400g and 7kg sizes.
- Hydrofly Indoor Plant Food (Liquid Soil Tonic) Concentrated liquid soil tonic containing kelp, beneficial microbes from Superfly, and wood vinegar to promote root growth and germination. Dilution: 10 mL per 1 L water. Packaged in 100ml bottles for indoor plant owners.
- Live Black Soldier Fly Larvae Live insect protein and calcium-packed treat for chickens and reptiles, rich in essential nutrients with high protein and beneficial fats. Available in 250g, 500g and 1kg sizes.
- Bardee Fishing Burley Pellets (100% BSFL) 800g fishing burley pellets made from 100% Black Soldier Fly protein, used as live bait for recreational fishing applications.
- Bardee Insect Protein Ingredients (Pet Food) Hypoallergenic BSFL protein ingredients with essential amino and fatty acids for high palatability and healthy immune systems in pets, sold as bulk ingredients to pet food manufacturers.
- Bardee Insect Protein Ingredients (Poultry) BSFL protein ingredients sold to poultry feed manufacturers, scientifically shown to improve egg quality, nutrition and overall bird productivity.
- Bardee Insect Protein Ingredients (Fish) BSFL protein ingredients for fish feed and live bait, offering improved fish health and growth rates as a sustainable alternative to fishmeal in aquaculture.
- Bardee Insect Protein Ingredients (Reptiles) Black soldier fly larvae protein for reptile feed with high protein and a balanced calcium-to-phosphorus ratio that contributes to skeletal health, sold as a bulk ingredient to reptile feed manufacturers.
- Commercial Food Waste Collection & Management Services Subscription-based commercial waste management service for businesses (restaurants, cafes, offices, hospitals, schools), covering food waste upcycling, cardboard and paper recycling, co-mingled recycling, soft plastics, general waste, liquid waste, hazardous waste, sanitary waste, medical waste, skip bin hire, compactor and hooklift services. Customers receive monthly carbon offset / Scope 3 emissions reduction reports. Includes a 20% first-month discount.
Quantifiable outcome
- 1.9 tonnes CO2e offset per tonne of food waste collected
- +7 more outcomes
Companies that use Bardee
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles4 records
Bardee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Bardee partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights4 records
Bardee competitors and assessment
Company assessmentDirect peers
- Ÿnsect: French insect protein company farming mealworms at industrial scale for animal feed and pet food. Direct peer — both operate vertical insect farming converting organic inputs into protein ingredients, with overlapping end markets in pet food and aquafeed.
- InnovaFeed: French insect protein producer using black soldier fly larvae to upcycle agricultural by-products into feed for aquaculture, pet food, and plant nutrition. Direct peer — same BSFL biology, same circular-economy thesis, similar dual protein-plus-fertiliser revenue model.
- Protix: Dutch insect protein company farming black soldier fly larvae for animal feed, pet food, and organic fertiliser (Dung beetles/Dipro). Direct peer — BSFL biology, dual protein/fertiliser output, and B2B ingredient focus are nearly identical.
- AgriProtein: South African-founded insect protein company using BSFL to convert organic waste into feed protein (MagMeal) and frass-based fertiliser (MagSoil). Direct peer — same BSFL waste-to-product circular model and overlapping end-product portfolio.
- Nutrition Technologies: Singapore-based BSFL producer operating a tropical insect protein factory in Malaysia serving Asian pet food and aquaculture feed markets. Direct peer — same BSFL biology, dual protein/fertiliser output, similar early-stage scaling profile.
- Entomo Farms: Canadian cricket and mealworm producer selling insect protein ingredients for human food, pet food, and animal feed. Emerging peer with comparable insect-protein-for-feed business, though cricket/mealworm biology differs from BSFL.
- EnviroFlight: US-based BSFL producer supplying protein meal for aquafeed, poultry feed, and pet food, with co-products used as soil amendments. Direct peer — same BSFL species, same dual product strategy, overlapping feed ingredient customers.
Broad incumbents
- Cleanaway Waste Management: Australia's largest waste management company operating food and organic waste collection nationally. Broad incumbent — competes for the same enterprise waste collection customers Bardee targets, but without an insect protein/fertiliser monetisation angle and at vastly larger scale.
- Suez (Australia): Global waste and resource management operator with significant Australian food/organic waste collection operations. Broad incumbent — same enterprise waste customer base, but commodity waste services rather than circular-economy insect protein.
Emerging players
- Seasol International: Australian organic fertiliser and soil treatment brand (kelp-based) sold through Bunnings and garden retailers nationally. Adjacent player — overlapping retail fertiliser customer base and Bunnings distribution channel, though biology and product positioning differ.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks3 records
Key highlights7 records
Customer concentration
Bardee social profiles
Digital presenceBardee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bardee leadership team
Management profileNumber of profiles
Profiles3 records
Bardee funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bardee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bardee
What does Bardee do?
Bardee operates a Black Soldier Fly Larvae (BSFL) vertical farming facility that converts commercial and household food waste into certified organic fertiliser (Superfly range) and insect protein ingredients sold for pet food, poultry feed, fish feed and reptile feed. The company sells both finished products direct-to-consumer (via its website and Bunnings Warehouse) and offers commercial food waste collection services to businesses on a subscription basis with monthly Scope 3 emissions reporting.
Is Bardee a public or private company?
Bardee is a private company. It is classified as venture growth investor backed and is currently operating.
When was Bardee founded?
Bardee was founded in 2019. It employs 11 to 50 people.
Where is Bardee based?
Bardee is headquartered in Melbourne, Australia, in the Oceania region.
How does Bardee make money?
Three revenue lines are on record. Consumer Product Sales are the primary driver. The others are business Waste Collection Services and wholesale and Bulk Fertiliser.
Who are Bardee's main competitors?
Direct peers on record are Ÿnsect, InnovaFeed, Protix, AgriProtein, Nutrition Technologies, Entomo Farms and EnviroFlight. Broad incumbents are Cleanaway Waste Management and Suez (Australia). Seasol International is listed as an emerging player.
Does Bardee have an API?
No public API is recorded for Bardee.
What industry is Bardee in?
Bardee's product category is Insect Protein and Organic Fertiliser Manufacturing. Its primary akta.pro industry code is AFAEAIAI, Insect Farming (Crickets, Mealworms, Black Soldier Fly). Its NAICS code is 3111 and its SIC code is 200.