Tailos
Tailos designs and sells Rosie, an AI-powered commercial robot vacuum using in-house SLAM, LiDAR, and 3D depth sensing, targeted at hotels, multi-family apartments, senior living facilities, and commercial cleaning contractors across 12 countries via subscription or purchase.
- Company typePrivate
- Founded2015
- HeadquartersAustin, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Tailos does
Tailos is an Austin, Texas-based robotics company founded in 2015 by Micah Green that designs and sells Rosie, an AI-powered commercial robot vacuum targeted at hotels, multi-family apartments, senior living facilities, and commercial cleaning contractors. Rosie operates without pre-mapping by combining in-house engineered SLAM technology with LiDAR laser scanning and a 3D depth-sensing camera array, and supports multi-robot coordination through proprietary Virtual Fence and Focus Mode features. The company has deployed more than 1,000 robots across at least 12 countries and reports a 44 Net Promoter Score along with customer-validated outcomes including 54 minutes of labor saved per hour and $4,000/month in redirected labor costs.
The commercial offering is structured as two go-to-market options: a month-to-month subscription at $479 (unlimited bags, warranty, White Glove support bundled) and an outright purchase at $7,999.99 with a 30-day money-back guarantee, two-year warranty, and optional warranty renewals at $1,249/year. Enterprise pricing with bulk discounts is available for multi-unit and multi-property deployments. Distribution is primarily direct via the company's e-commerce site and a field sales team, supported by customer-visit demo locations, an ROI calculator, virtual demos, and a referral program.
Revenue is not publicly disclosed and no external funding rounds are recorded after November 2020, when Reckitt led a round with Atypical Ventures and Octave Ventures. Tailos Inc. is a Delaware C-corp with a small (11–50 employee) Austin-based team led by founder/CEO Micah Green alongside COO Rebecca Davis and hardware/software directors. Supporting infrastructure includes the TAILOS Platform and Tailos Aware web dashboards, Tailos Care protection plans, and a cellular-enabled hardware variant for fleet telemetry.
Tailos firmographics
Firmographics- Name
- Tailos
- Legal name
- Tailos, Inc.
- Website
- https://tailos.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tailos designs and sells Rosie, an AI-powered commercial robot vacuum using in-house SLAM, LiDAR, and 3D depth sensing, targeted at hotels, multi-family apartments, senior living facilities, and commercial cleaning contractors across 12 countries via subscription or purchase.
- Ownership category
- akta.pro rank
Tailos industry classification
Industry- Product category
- Commercial Cleaning Robotics
- NAICS
- Carpet and Upholstery Cleaning Services (561740)
- SIC
- Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)
- akta.pro primary industry
- Robotic Vacuum & Floor Care Robots (CRACARAA)
- akta.pro secondary industry
- Smart Cleaning & Domestic Robotics (Robot Vacuums/Mops, Lawn Robots) (HSAPAQAK)
Keywords
Where Tailos is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Tailos business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription Program: Monthly subscription at $479/month with unlimited bags, warranty, and white glove support. Month-to-month with cancel anytime option.
- One-Time Purchase: Outright purchase of Rosie robot vacuum for $7,999.99 with 30-day money back guarantee, unlimited bags, and two-year warranty.
- Warranty Extensions: Option to renew warranty for $1,249/year after initial two-year warranty period.
- Bulk/Enterprise Pricing: Discounts available for multiple Rosie units and large group purchasing for enterprise customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly Subscription - $479/month |
| One time/ perpetual license | Pay-as-you-go | One-Time Purchase - $7,999.99 |
| Subscription | Monthly | Enterprise Bulk Discounts |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Tailos product offering
Product offeringCore offering
Tailos designs, engineers, and supports Rosie, an AI-powered commercial robot vacuum that autonomously cleans hallways and public spaces in hotels, multi-family apartments, senior living facilities, and commercial cleaning accounts using in-house SLAM navigation, LiDAR, and 3D depth sensing. Rosie is offered either as a month-to-month subscription at $479/month or as an outright purchase starting at $7,999.99, with unlimited bags, warranty, and white-glove customer support included.
Product overview
Tailos offers Rosie, an AI-powered commercial robot vacuum as its primary product. The company operates two go-to-market models: the Rosie Subscription Program (month-to-month rental at $479/month) and the Rosie Purchase Program (outright purchase starting at $7,999.99). Both options include the core Rosie hardware (robot, 3 batteries, charger, unlimited bags) and access to support services. Rosie is backed by proprietary technology including SLAM-based autonomous navigation, Rosie Virtual Fence (multi-robot coordination), Rosie Focus Mode (directional cleaning), and Rosie Battery Mode (customizable power settings). Support tiers include standard Tailos Customer Care (included), Tailos Care (accidental damage/theft protection), and Tailos Care Plus Cellular (cellular-enabled monitoring). The TAILOS Platform and Tailos Aware provide web-based monitoring dashboards for fleet management.
Differentiator
Problem solved
Functional benefit
Brands
- Rosie: AI-powered commercial robot vacuum designed for commercial cleaning applications in hotels, hospitality, multi-family apartments, and senior living facilities.
Products and services
- Rosie Commercial Robot Vacuum AI-powered commercial robot vacuum using proprietary in-house SLAM navigation, LiDAR, and 3D depth sensing cameras to autonomously clean hallways and public spaces in hotels, multi-family apartments, senior living facilities, and commercial cleaning accounts. Designed for commercial use with a 'Press Play, Walk Away' interface that requires no pre-mapping or training.
- Rosie Subscription Program Month-to-month rental of the Rosie robot vacuum at $479 per month with unlimited bags, full warranty, and dedicated white-glove customer success support. Customers may cancel anytime with return option. Designed for commercial buyers wanting a low-capex operating expense model.
- Rosie Purchase Program Outright purchase of the Rosie commercial robot vacuum starting at $7,999.99, including a 30-day money-back guarantee, unlimited bags, and a two-year warranty. Warranty may be renewed annually for $1,249 per year after the initial term.
Quantifiable outcome
- Saves 54 minutes per hour of labor
- +5 more outcomes
Companies that use Tailos
Customer profileNamed customers16 records
Segments4 records
Ideal customer profiles4 records
Tailos technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature6 records
Tailos partnerships and signals
Strategic signalScale indicators9 records
Recent moves6 records
Expansion highlights6 records
Tailos competitors and assessment
Company assessmentDirect peers
- SoftBank Robotics: Maker of Whiz, an autonomous commercial vacuum robot targeted at hotels, airports, and commercial buildings. Direct competitor to Rosie with the same core commercial vacuum automation use case and overlapping enterprise buyer.
- Avidbots: Commercial floor-scrubbing and vacuuming robot vendor (Neo) focused on retail, airports, healthcare, and commercial real estate. Direct peer in autonomous commercial cleaning robots for enterprise customers.
- Gaussian Robotics: Commercial cleaning robotics company with strong international presence (especially APAC), deploying autonomous scrubbers and vacuums in malls, airports, and hospitality-adjacent venues. Direct peer in commercial cleaning automation.
- LionsBot: Singapore-based maker of autonomous commercial cleaning robots (LeoBots, SmartBots) deployed across malls, hotels, and commercial real estate in APAC. Direct peer in commercial cleaning robotics with comparable SLAM-based navigation.
Emerging players
- Brain Corp: AI software platform that powers autonomous commercial floor-cleaning robots (e.g., BrainOS-equipped ICE Co. and Tennant machines). Indirect competitor and potential enabling peer; same end-customer use cases (retail, airports, hospitality) via OEM partners.
- Neato Robotics: Consumer robot vacuum maker (now part of Vorwerk) with SLAM-style navigation in earlier product lines. Comparable product architecture; primarily consumer rather than commercial.
- Roborock: High-volume consumer robot vacuum maker with advanced LiDAR navigation that competes on autonomous cleaning capability. Adjacent competitor whose navigation stack overlaps with Rosie's.
Broad incumbents
- iRobot: Incumbent consumer robot vacuum (Roomba) maker with growing enterprise and commercial ambitions. Broad incumbent with the brand and scale to enter Tailos's commercial niche if it chooses.
- Bissell: Major floor-care brand and an existing Tailos investor with commercial cleaning product lines. Comparable in the broader floor-care category and a strategic adjacent player with potential to compete commercially.
- Kärcher: Global incumbent in commercial and consumer cleaning equipment (vacuums, scrubbers, etc.) actively developing autonomous and robotic floor-care products. Broad incumbent that could expand into autonomous commercial vacuums.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Tailos social profiles
Digital presenceTailos financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tailos leadership team
Management profileNumber of profiles
Profiles4 records
Tailos funding detail
Funding detailFunding overview
Funding rounds4 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tailos M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tailos
What does Tailos do?
Tailos designs, engineers, and supports Rosie, an AI-powered commercial robot vacuum that autonomously cleans hallways and public spaces in hotels, multi-family apartments, senior living facilities, and commercial cleaning accounts using in-house SLAM navigation, LiDAR, and 3D depth sensing. Rosie is offered either as a month-to-month subscription at $479/month or as an outright purchase starting at $7,999.99, with unlimited bags, warranty, and white-glove customer support included.
Is Tailos a public or private company?
Tailos is a private company. It is classified as venture growth investor backed and is currently operating.
When was Tailos founded?
Tailos was founded in 2015. It employs 11 to 50 people.
Where is Tailos based?
Tailos is headquartered in Austin, United States, in the North America region.
How does Tailos make money?
Four revenue lines are on record. Subscription Program is the primary driver. The others are one-Time Purchase, warranty Extensions and bulk/Enterprise Pricing.
Who are Tailos's main competitors?
Direct peers on record are SoftBank Robotics, Avidbots, Gaussian Robotics and LionsBot. Emerging players are Brain Corp, Neato Robotics and Roborock. Broad incumbents are iRobot, Bissell and Kärcher.
Does Tailos have an API?
No public API is recorded for Tailos.
What industry is Tailos in?
Tailos's product category is Commercial Cleaning Robotics. Its primary akta.pro industry code is CRACARAA, Robotic Vacuum & Floor Care Robots, with a secondary code of HSAPAQAK, Smart Cleaning & Domestic Robotics (Robot Vacuums/Mops, Lawn Robots). Its NAICS code is 561740 and its SIC code is 3564.