Amanleek
Amanleek is Egypt's first FRA-licensed digital insurance brokerage platform, enabling individuals, families, and 300+ corporate clients to compare and purchase health and car insurance from 18 partnered carriers via web and mobile app.
- Company typePrivate
- Founded2019
- HeadquartersCairo, Egypt
- Headcount51–100
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Amanleek does
Amanleek is a Cairo-based digital insurance brokerage platform, licensed by Egypt's Financial Regulatory Authority (FRA) on November 5, 2019 as the country's first electronic insurance brokerage. The company operates a self-serve web platform and native iOS/Android mobile application that allow customers to compare insurance quotes from 18 partnered carriers, including Allianz, Chubb, MetLife, AXA, Tokio Marine, Misr Insurance, and GIG, then purchase policies online without visiting a physical office. Its core products are individual and family health insurance, corporate group health insurance (300+ corporate clients), and comprehensive car insurance, with travel, life, and property insurance listed as additional product categories.
Amanleek firmographics
Firmographics- Name
- Amanleek
- Legal name
- Amanleek
- Website
- https://amanleek.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Amanleek is Egypt's first FRA-licensed digital insurance brokerage platform, enabling individuals, families, and 300+ corporate clients to compare and purchase health and car insurance from 18 partnered carriers via web and mobile app.
- Ownership category
- akta.pro rank
Amanleek industry classification
Industry- Product category
- Digital Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Digital Distribution & Comparison Platforms (Aggregators/Marketplaces) (FSAGAGAA)
- akta.pro secondary industries
- Embedded Insurance & Affinity Distribution Platforms (FSAGAGAL), Data, Analytics & AI for Insurance (Risk, Pricing, Personalization) (FSAGAGAE)
Keywords
Where Amanleek is headquartered
LocationHeadquarters
- HQ city
- Cairo
- HQ country
- Egypt
- HQ region
- Africa
Offices1 record
Markets served
Amanleek business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Insurance Commission: Amanleek earns commission from insurance provider companies. The service is free for customers - no commissions or fees are charged from customers. Revenue comes from insurance companies who pay commissions for customer acquisition through the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Health Insurance - Individual/Family |
| Subscription | Annual | Health Insurance - Corporate |
| Unit Pricing | Annual | Car Insurance - Comprehensive |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Amanleek product offering
Product offeringCore offering
Amanleek is a digital insurance brokerage platform licensed by Egypt's Financial Regulatory Authority that aggregates insurance products from 18+ partnered insurers. The platform enables individuals, families, and corporate clients to compare, select, and purchase insurance policies online without visiting physical offices, with a mobile application for claims submission, status tracking, and renewals. The service is free for customers; revenue is generated from commissions paid by insurance providers.
Product overview
Amanleek is a digital insurance brokerage platform operating in Egypt under license from the Financial Regulatory Authority. The platform aggregates and compares insurance offerings from multiple partnered insurers, allowing individuals, families, and corporate clients to compare, select, and purchase insurance policies online. The core product is the insurance brokerage platform itself, supplemented by a mobile application that enables on-the-go policy management. The platform's main product lines are car insurance and health insurance (offered in individual/family and corporate variants). Additional insurance categories—travel, life, and property insurance—are listed in the site structure but may not yet be active offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Car Insurance Comprehensive car insurance product enabling customers in Egypt to compare and purchase motor coverage from multiple partnered insurers. Covers accidents, theft, fire, and total loss for new and used vehicles, with pricing calculated as a percentage of car market value and varying by car brand, model, year, coverage benefits, deductible options, and insurer strategy. Cars older than 10 years are typically not eligible for new policies.
- Individual and Family Health Insurance Health insurance for individuals and families providing coverage for medical consultations, diagnostics, treatments, hospitalizations, surgeries, and maternity care. Offered across local and international plan tiers with pricing based on age (starting from 16 years), coverage level, maximum annual limit, and optional benefits such as dental and optical; some partnered insurers extend coverage up to age 75.
- Corporate Health Insurance Group health insurance plans for Egyptian companies, covering employees and optionally their families. Pricing is based on number of employees, average age of employees, and scope of coverage (employees only or employees plus families, with local or international plan tiers). A dedicated account manager provides personalized assistance throughout the policy period; typically requires a minimum of around 20 employees.
- Travel Insurance Travel insurance product made available through Amanleek's brokerage platform, listed as a distinct insurance category in the company site structure.
- Life Insurance Life insurance product made available through Amanleek's brokerage platform, listed as a distinct insurance category in the company site structure.
- Property Insurance Property insurance product made available through Amanleek's brokerage platform, listed as a distinct insurance category in the company site structure.
Quantifiable outcome
- 4.9/5 customer rating from 300+ reviews
Companies that use Amanleek
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Amanleek technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Amanleek partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Libano-Suisse TakafulcoreTakaful (Islamic insurance) provider specializing in health and life insurance operating since 2011 in Egypt. One of the top insurers featured on Amanleek's platform for health insurance products.
- Allianz EgyptcoreLeading German insurance company with 16 branches across Egyptian governorates. Major player in both car and health insurance markets, particularly strong in premium car segments.
- ChubbcoreOne of the largest American insurance companies present in 50+ countries. Operates in Egypt since 2003 with medical service provider Mednet.
- MetLifecoreMajor international insurance company offering life and health insurance products. Featured on Amanleek platform for health insurance offerings.
- Sarwa InsurancecoreInsurance company offering various insurance products. Partnered with Amanleek for health and car insurance distribution.
- AXA EgyptcoreFrench insurance giant operating since 2015 in Egypt. Known for medical insurance (Sehaty programs) and motor insurance (Auto Go, Auto Highline programs). Operates AXA One Health clinics.
- Tokio MarinecoreJapanese insurance company founded in 1879, operating in 38 markets globally. Works in Egypt since 2008 under Takaful insurance rules compliant with Islamic Sharia. Offers competitive pricing and quality service.
- AropecoreSubsidiary of Lebanese BLOM Group operating in Egypt since 2008. Has branches in Cairo, Alexandria, and Hurghada. Offers value-for-money car insurance with solid service provider network.
- GIG (Gulf Insurance Group)coreKuwaiti insurance group with operations in 7 Arab countries since 1962. Present in Egypt since 1994, one of the top car insurance providers with extensive dealer network for direct settlement.
- Orient TakafulcoreTakaful insurance company under UAE conglomerate Al Futtaim. Operating in Egypt since 2009 with good service quality and direct settlement deals with top car brands like Toyota.
- Royal InsuranceminorEstablished in 2001 as one of Egypt's largest insurers. Offers car, health, personal accident, and home protection insurance with 15+ branches across Egypt.
- Misr InsurancecoreThe oldest insurance company in Egypt, established in 1934. Part of Misr Insurance Holding. Offers property, casualty, and life insurance with 100+ branches across Egyptian governorates.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Amanleek competitors and assessment
Company assessmentDirect peers
- PolicyBazaar: India's largest online insurance aggregator, allowing consumers to compare and purchase motor, health, life, and other insurance products from multiple insurers. Closest analog to Amanleek's multi-carrier comparison model, scaled to the Indian market.
Emerging players
- Coverfox: India-based online insurance brokerage offering motor, health, and life insurance comparisons from multiple insurers. Operates the same aggregator-with-mobile-app model as Amanleek in a different emerging market.
- Insurify: US-based insurance comparison platform focused on auto and home insurance with a digital quote-and-bind flow. Similar aggregator mechanic to Amanleek but serves a mature US market with very different regulatory and consumer dynamics.
Broad incumbents
- MoneySupermarket: UK-listed price-comparison platform with deep insurance verticals. Illustrates the long-term scaled outcome of an aggregator business once it matures beyond a single geography.
- GoCompare: Established UK price-comparison platform spanning insurance, energy, and financial products. A scaled incumbent analog of Amanleek's aggregator model in a mature Western market.
- Compare the Market: Major UK price-comparison service covering insurance and other financial products. Represents the scaled Western incumbent form of the multi-carrier comparison business Amanleek operates in Egypt.
Regional players
- Yallacompare: UAE-based financial products comparison platform covering insurance, credit cards, and loans. Operates in a neighboring MENA market with a similar aggregator business model, but is regulated under UAE authorities rather than Egypt's FRA.
- Shory: UAE insurtech that lets customers compare and buy motor and health insurance from multiple insurers through a digital interface. Closely mirrors Amanleek's car and health focus and aggregator mechanics, but serves the Gulf market.
Others
- Misr Insurance: Egypt's oldest and largest insurance company (founded 1934) with 100+ branches and a full multi-line portfolio. A partner on Amanleek's platform and a major supply-side incumbent whose direct channels and product breadth set the competitive context in Egypt.
- AXA Egypt: Major French insurer's Egyptian subsidiary offering motor and health insurance, including proprietary direct programs (Auto Go, Sehaty). A partner on Amanleek's platform that also competes by selling direct, illustrating the dual supply-and-competition dynamic Amanleek navigates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Amanleek social profiles
Digital presenceAmanleek financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amanleek leadership team
Management profileNumber of profiles
Profiles4 records
Amanleek funding detail
Funding detailFunding overview
Funding rounds5 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amanleek M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amanleek
What does Amanleek do?
Amanleek is a digital insurance brokerage platform licensed by Egypt's Financial Regulatory Authority that aggregates insurance products from 18+ partnered insurers. The platform enables individuals, families, and corporate clients to compare, select, and purchase insurance policies online without visiting physical offices, with a mobile application for claims submission, status tracking, and renewals. The service is free for customers; revenue is generated from commissions paid by insurance providers.
Is Amanleek a public or private company?
Amanleek is a private company. It is classified as venture growth investor backed and is currently operating.
When was Amanleek founded?
Amanleek was founded in 2019. It employs 51 to 100 people.
Where is Amanleek based?
Amanleek is headquartered in Cairo, Egypt, in the Africa region.
How does Amanleek make money?
One revenue line is on record: insurance Commission.
Who are Amanleek's main competitors?
PolicyBazaar is listed as a direct peer. Emerging players are Coverfox and Insurify. Broad incumbents are MoneySupermarket, GoCompare and Compare the Market. Regional players are Yallacompare and Shory. Others are Misr Insurance and AXA Egypt.
Does Amanleek have an API?
No public API is recorded for Amanleek.
What industry is Amanleek in?
Amanleek's product category is Digital Insurance Brokerage. Its primary akta.pro industry code is FSAGAGAA, Digital Distribution & Comparison Platforms (Aggregators/Marketplaces), with a secondary code of FSAGAGAL, Embedded Insurance & Affinity Distribution Platforms. Its NAICS code is 524210 and its SIC code is 6411.