LeaseCloud
- Company typePrivate
- Founded2016
- HeadquartersStockholm, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
LeaseCloud firmographics
Firmographics- Name
- LeaseCloud
- Website
- https://leasecloud.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
LeaseCloud industry classification
Industry- Product category
- Device Leasing Software
- NAICS
- Commercial and Industrial Machinery and Equipment Rental and Leasing (5324), Rental and Leasing Services (532)
- SIC
- Finance Lessors (6172), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Consumer Electronics & Mobile Device Leasing (FSAKANAB)
- akta.pro secondary industry
- Subscription & Product-as-a-Service Consumer Leasing (FSAKANAK)
Keywords
Where LeaseCloud is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Markets served
LeaseCloud business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Not publicly disclosed: Revenue model details not available from the partner portal login page source.
Go-to-market motion1 record
Distribution channels1 record
LeaseCloud product offering
Product offeringCore offering
LeaseCloud provides a fully digital platform that powers a complete digital customer journey for e-commerce and retail leasing transactions. The company delivers technology lifecycle management and device leasing capabilities through a partner portal (token.leasecloud.com), enabling channel partners such as 3StepIT to resell and manage leasing services to end customers.
Product overview
LeaseCloud operates a partner portal platform accessible at token.leasecloud.com, which serves as the login interface for partners to access LeaseCloud's technology lifecycle management services. The offering appears to be structured around a web-based portal accessible to partners, though specific details about additional modules or product variations are not available in the provided source material.
Differentiator
Problem solved
Functional benefit
Products and services
- LeaseCloud Partner Portal A web-based partner portal platform that enables channel partners such as 3StepIT to log in and manage technology lifecycle management and device leasing services offered by LeaseCloud to end customers in e-commerce and retail.
Companies that use LeaseCloud
Customer profileIdeal customer profiles2 records
LeaseCloud technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
LeaseCloud partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 3stepITcore3stepIT operates as a partner portal for LeaseCloud, providing technology lifecycle management and device leasing services. The partnership appears to be a core channel relationship where 3stepIT resells LeaseCloud's services to end customers seeking device leasing and technology lifecycle solutions.
Recent moves4 records
Expansion highlights3 records
LeaseCloud competitors and assessment
Company assessmentDirect peers
- Grover: Berlin-based consumer electronics subscription leasing platform offering flexible monthly subscriptions on devices. Most directly comparable to LeaseCloud in offering a digital consumer-facing leasing journey for electronics/devices.
- Walley: Nordic BNPL and consumer credit provider serving e-commerce merchants with embedded checkout financing. Comparable to LeaseCloud as a Nordic-headquartered, e-commerce-focused embedded consumer financing platform.
- Billink: Dutch BNPL provider integrated into e-commerce checkout flows across the Benelux. Directly comparable business model to LeaseCloud's embedded consumer financing for online retail.
- Riverty: Bertelsmann-owned European BNPL and embedded consumer finance provider serving merchants across multiple verticals. Comparable to LeaseCloud as a Europe-wide B2B2C embedded finance platform for e-commerce.
Broad incumbents
- Klarna: Swedish fintech giant offering BNPL, consumer financing, and increasingly embedded leasing/subscription products for e-commerce. Overlaps with LeaseCloud's e-commerce lease-journey offering but at vastly greater scale and brand recognition.
- Affirm: US-listed consumer finance platform offering pay-over-time and lease-style products at online checkout. Comparable to LeaseCloud in enabling digital consumer financing journeys for e-commerce, though at materially larger scale.
- Afterpay: Block-owned BNPL platform integrated into thousands of e-commerce merchants globally. Comparable to LeaseCloud in delivering embedded consumer financing at digital checkout, with a broader product set and larger scale.
Others
- 3StepIT: Nordic IT asset lifecycle management and device leasing specialist. Closest comparable as the asset-side of the value chain LeaseCloud enables, and the disclosed primary partner; included as a peer because LeaseCloud is effectively the digital front-end on 3StepIT's financing book.
Emerging players
- LeaseAccelerator: SaaS platform providing lease accounting, lease management, and digital lease lifecycle tools to enterprises. Comparable to LeaseCloud in delivering software-led lease operations, though LeaseAccelerator focuses on corporate lease accounting rather than consumer-facing lease origination.
Regional players
- Kameo: Nordic marketplace lending and asset financing platform. Comparable as a regionally-focused, Sweden-based fintech providing digital lease/loan origination flows, with overlap in target geography and SME/consumer financing customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
LeaseCloud social profiles
Digital presenceLeaseCloud financial estimates
Financial estimateRevenue estimate
Valuation estimate
LeaseCloud leadership team
Management profileNumber of profiles
Profiles3 records
LeaseCloud funding detail
Funding detailFunding overview
Funding rounds5 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LeaseCloud M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LeaseCloud
What does LeaseCloud do?
LeaseCloud provides a fully digital platform that powers a complete digital customer journey for e-commerce and retail leasing transactions. The company delivers technology lifecycle management and device leasing capabilities through a partner portal (token.leasecloud.com), enabling channel partners such as 3StepIT to resell and manage leasing services to end customers.
When was LeaseCloud founded?
LeaseCloud was founded in 2016. It employs 11 to 50 people.
Where is LeaseCloud based?
LeaseCloud is headquartered in Stockholm, Sweden, in the Europe region.
How does LeaseCloud make money?
One revenue line is on record: not publicly disclosed.
Who are LeaseCloud's main competitors?
Direct peers on record are Grover, Walley, Billink and Riverty. Broad incumbents are Klarna, Affirm and Afterpay. 3StepIT is listed as an others. LeaseAccelerator is listed as an emerging player. Kameo is listed as a regional player.
Does LeaseCloud have an API?
No public API is recorded for LeaseCloud.
What industry is LeaseCloud in?
LeaseCloud's product category is Device Leasing Software. Its primary akta.pro industry code is FSAKANAB, Consumer Electronics & Mobile Device Leasing, with a secondary code of FSAKANAK, Subscription & Product-as-a-Service Consumer Leasing. Its NAICS code is 5324 and its SIC code is 6172.