What 3stepIT does

3stepIT is a Sweden-based IT lifecycle management company that operates across the full device value chain, from procurement and leasing through usage to recovery, refurbishment, and recycling. The company was founded in 1997 and is headquartered in Linköping, Sweden, with operations in 11 countries and approximately 450 employees. It serves more than 4,000 customers worldwide and currently manages roughly 4 million devices, reconditioning over 1 million devices per year and achieving a 90% second-life rate for incoming equipment.

The business combines IT equipment leasing and financing with IT Asset Disposal (ITAD) and a proprietary asset management platform branded Asset NG and Asset IQ, which integrates into customer systems for real-time device tracking and automated reporting. Customers span enterprise, healthcare, sustainability-focused organizations, and the public sector. The company is differentiated by its circular IT positioning and by owned reconditioning centers in Finland, Sweden, Norway, France, and the UK, supported by ISO 9001, ISO/IEC 27001, and ISO 14001 certifications covering quality, information security, and environmental management.

Revenue is generated primarily through leasing and rental fees on financed IT equipment, complemented by services fees for asset management, data sanitization, and end-of-life recovery. A strategic partnership with BNP Paribas provides financing capacity across 11 European countries and the joint brand "BNP Paribas 3stepIT" in Belgium, France, Germany, Italy, the Netherlands, and the UK. The company's most recent disclosed revenue is approximately €1.4 billion.

Name

3stepIT

Legal name

3 Step IT Sweden AB

Website

https://3stepit.se

Company type

Private

Founded year

1997

Operating status

Operating

Short description

3stepIT is a Sweden-based IT lifecycle management company founded in 1997 that finances, leases, manages, and recovers IT equipment for 4,000+ enterprise, healthcare, and public-sector customers across 11 countries, operating a circular IT model backed by the BNP Paribas partnership.

Ownership category

akta.pro rank

Product category

IT Lifecycle Management Services

NAICS

Electronic and Precision Equipment Repair and Maintenance (81121), Materials Recovery Facilities (562920)

SIC

Services-Computer Rental & Leasing (7377), Services-Equipment Rental & Leasing, Nec (7359)

akta.pro primary industry

Enterprise Hardware Recycling (Servers, Storage, Networking) (BPALAIAI)

akta.pro secondary industries

Reuse & Resale / Recommerce Operations (EUAIANAC), Asset Recovery, Surplus & Decommissioning Services (EUAIANAD)

Keywords

• IT lifecycle management
• IT asset disposal
• IT equipment leasing
• Circular IT services
• IT asset management

Headquarters

HQ city

Linköping

HQ country

Sweden

HQ region

Europe

Offices15 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. IT Equipment Leasing and Financing: Provides access to IT equipment through leasing arrangements rather than ownership, with predictable monthly payments. Customers avoid capital binding while maintaining access to latest technology.
2. ITAD (IT Asset Disposal): Purchase of decommissioned IT equipment at market prices, followed by remarketing or recycling. Company buys laptops, computers, monitors, mobiles, servers, printers, and network equipment.
3. IT Asset Management Services: Supplementary services including real-time synchronization, automated tracking, preventive maintenance alerts, and flexible invoicing bundled with the core lifecycle management offering.
4. Employee Device Buyout: Automated process allowing employees to purchase their leased IT equipment, creating value for both employees and the company.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

3stepIT manages the full lifecycle of workplace and data-center IT equipment, providing leasing-based access, real-time asset administration, and certified end-of-life recovery. The company purchases decommissioned devices at market prices, performs ISO-certified data erasure, refurbishes equipment for resale, and recycles what cannot be reused. Financing is delivered in partnership with BNP Paribas across 11 European countries.

Product overview

3stepIT offers a comprehensive IT lifecycle management platform built around a circular economy model. The core offering consists of IT Lifecycle Management (IT-livscykelhantering), ITAD (IT Asset Disposal), and Medical Technology Lifecycle Management services, complemented by a proprietary IT Asset Management System and associated add-on services. The company operates two distinct asset management platforms: Asset NG (company login-based) and Asset IQ (email-based). The Circular IT framework ties all services together, emphasizing equipment refurbishment, reuse across multiple lifecycles, and responsible recycling to minimize e-waste and environmental impact.

Differentiator

Problem solved

Functional benefit

Products and services

• IT Lifecycle Management (IT-livscykelhantering)

Quantifiable outcome

• 90% of processed devices receive new life through reconditioning
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Iron Mountain: Global information management company with a large ITAD (Iron Mountain Asset Lifecycle Management) and data center services business. Comparable as a scaled ITAD and asset lifecycle incumbent operating across many geographies, though much broader in scope than 3stepIT.
• Ingram Micro Lifecycle: ITAD and reverse logistics arm of Ingram Micro, providing IT asset disposition, refurbishment, and resale. Comparable as a large incumbent offering overlapping enterprise IT lifecycle services, though within a broader IT distribution platform.
• HPE Financial Services: Captive financing and asset recovery arm of Hewlett Packard Enterprise, offering IT equipment leasing and end-of-life asset management. Comparable as a vendor-affiliated IT leasing and recovery provider operating at scale.
• Foxconn Refurbished / Hon Hai: Global electronics manufacturer with refurbishment and circular electronics initiatives. Comparable as a large incumbent exploring circular IT, though primarily an OEM/EMS rather than an ITAD specialist.

Direct peers

• Sims Lifecycle Services: IT asset disposition and circular electronics services business of Sims Limited. Directly comparable as an enterprise ITAD, refurbishment, and remarketing competitor serving similar enterprise customers in Europe.
• TES - Sustainable Technology Solutions: Global IT lifecycle and ITAD provider offering asset recovery, refurbishment, and resale. Comparable as a directly competing enterprise ITAD player with similar circular-economy positioning.
• Tier 1 Inc. US-headquartered IT asset disposition and lifecycle services provider focused on enterprise ITAD and resale. Comparable as a direct ITAD peer with similar buyback, data erasure, and refurbishment capabilities.

Emerging players

• Apple Renew: Apple's refurbished device program for selling pre-owned Apple devices with warranty. Comparable in the secondary/refurbished market for enterprise and consumer IT devices, though vertically integrated by a device OEM.
• Circular Computing: UK-based company producing remanufactured laptops with carbon-neutral certification. Comparable as a refurbishment-driven circular IT peer focused on enterprise laptops.

Others

• BNP Paribas Leasing Solutions: Asset financing arm of BNP Paribas and3stepIT's flagship strategic partner. Comparable and adjacent rather than directly competing: provides the financing backbone3stepIT leverages to offer leasing across Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3stepIT