LifeYield
SEI LifeYield (formerly LifeYield) is a Boston-based B2B software company that provides household-level tax optimization APIs and an overlay product for broker-dealers, large financial institutions, and financial advisors to manage multi-account portfolios across taxable, tax-deferred, and tax-exempt accounts.
- Company typePrivate
- Founded2008
- HeadquartersBoston, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What LifeYield does
LifeYield, now operating as SEI LifeYield following its 2024 acquisition by SEI Investments Company, is a Boston-based B2B software company that builds household-level tax optimization technology for the wealth management industry. Founded in 2008, the company provides a library of proprietary APIs and an overlay product designed to coordinate multi-account, household-level portfolio management across taxable, tax-deferred, and tax-exempt accounts — enabling Unified Managed Household (UMH) capabilities for broker-dealers and large financial institutions. Its product suite centers on the Multi-Account Overlay and includes Asset Location (with a proprietary 0-100 Asset Location Score), Multi-Account Rebalancing, Tax-Smart Transitions, Tax-Smart Withdrawals, Tax Harvesting, Social Security+, and Retirement Income Sourcing. Core technology is delivered as a stateless API library or a white-label overlay UI, designed to integrate alongside existing platforms without rip-and-replace implementations; methodology is independently validated by EY.
The company sells to two segments: broker-dealers and large financial institutions as the primary enterprise channel, and financial advisors and RIAs as a secondary segment served through tiered advisor subscriptions (e.g., Social Security+ for Advisors at $19.99-$99.99/month). Revenue is generated through enterprise API licensing and SaaS subscriptions, with custom quote-based pricing for institutional clients. Distribution is direct enterprise field sales, supplemented post-acquisition by native integration into the SEI Wealth Platform, which gives LifeYield access to SEI's existing institutional wealth management client base.
Following SEI's acquisition in 2024, LifeYield was rebranded as SEI LifeYield, operates as an unregulated subsidiary (SEI LifeYield, LLC) under SEI Investments Company, and continues to serve broker-dealers and wealth management platforms globally from its Boston headquarters at 175 Federal Street. The company has approximately 40 employees.
LifeYield firmographics
Firmographics- Name
- LifeYield
- Legal name
- SEI LifeYield, LLC
- Website
- https://lifeyield.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SEI LifeYield (formerly LifeYield) is a Boston-based B2B software company that provides household-level tax optimization APIs and an overlay product for broker-dealers, large financial institutions, and financial advisors to manage multi-account portfolios across taxable, tax-deferred, and tax-exempt accounts.
- Ownership category
- akta.pro rank
LifeYield industry classification
Industry- Product category
- Wealth Management Technology (Tax Optimization Software)
- NAICS
- Portfolio Management and Investment Advice (52394), Portfolio Management and Investment Advice (523940), Accounting, Tax Preparation, Bookkeeping, and Payroll Services (5412)
- SIC
- Investment Advice (6282), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Tax Planning & Personal Tax Optimization Tools (FSAGADAJ)
- akta.pro secondary industry
- Embedded Tax, Accounting & Invoicing Finance (FSAGALAJ)
Keywords
Where LifeYield is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
LifeYield business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Enterprise API Licensing / SaaS Subscription: SEI LifeYield sells its tax optimization technology to large financial services firms (broker-dealers, RIAs, wealth management platforms) as API-based enterprise software. Clients integrate the technology into their proprietary platforms via API or use SEI LifeYield’s ready-made overlay solution with an easy-to-use interface. Revenue is generated through subscription/licensing agreements with institutional clients, typically with usage-based or per-seat components for API calls and user access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Social Security+ for Advisors tiered plans |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
LifeYield product offering
Product offeringCore offering
LifeYield (now SEI LifeYield) sells an enterprise API library and suite of household-level tax optimization software modules to broker-dealers and wealth management firms. Its technology enables Unified Managed Household (UMH) management by coordinating portfolios across taxable, tax-deferred, and tax-exempt accounts, with capabilities spanning asset location, multi-account rebalancing, tax-smart withdrawals, tax harvesting, tax-smart transitions, Social Security optimization, and retirement income sourcing.
Product overview
SEI LifeYield is a comprehensive tax optimization technology platform acquired by SEI, offering an integrated suite of household-level wealth management tools. The platform operates as a platform-plus-modules architecture centered on the SEI LifeYield API Library for Unified Managed Household (UMH). Core enterprise products include: SEI LifeYield Multi-Account Overlay (the primary UMH solution), Asset Location (proprietary algorithm with 0-100 scoring), Multi-Account Rebalancing (household-level engine), Tax-Smart Transitions (multi-account migration), Tax-Smart Withdrawals (optimized sequencing), Tax Harvesting (gain/loss identification), Social Security+ for Enterprise (filing optimization with Income Layers), and Retirement Income Sourcing (automated decumulation). A Social Security+ add-on module is available for advisors. The platform is available via API or ready-made overlay UI, and methodology is validated by EY. According to SEI LifeYield's analysis, multi-account tax management could increase after-tax returns by up to 33% for a $2 million portfolio.
Differentiator
Problem solved
Functional benefit
Products and services
- SEI LifeYield Multi-Account Overlay A unified managed household (UMH) overlay solution that seamlessly integrates tax planning into holistic financial planning and portfolio management, enabling advisors and institutions to manage portfolios at the household level rather than account-by-account. Targeted at broker-dealers, RIAs, and wealth management firms via enterprise sales or API integration.
- SEI LifeYield Asset Location Proprietary asset location algorithm that scans all accounts in a household portfolio and recommends the tax-smart location for every asset in seconds, with the Asset Location Score providing a 0-100 measurement of tax efficiency and a step-by-step dollar-denominated improvement roadmap. For broker-dealers, RIAs, and wealth management firms.
- SEI LifeYield Multi-Account Rebalancing The industry's only automated household-level rebalancing engine that coordinates accounts run on different systems, incorporates sell constraints, sets gain budgets to manage client tax brackets, implements asset location optimization, and calculates after-tax returns, location scores, drift, and total realized gain or loss. For broker-dealers, RIAs, and wealth management platforms.
- SEI LifeYield Tax-Smart Transitions Technology enabling advisors and firms to standardize and automate multi-account transitions while showing clients their tax savings through asset location, tax-lot selection, and rebalancing at scale, with evaluation of total net short-term and long-term gains/losses at the tax-lot level.
- SEI LifeYield Tax-Smart Withdrawals Engine executing multi-account withdrawals at scale while minimizing taxes through asset location and tax harvesting, identifying optimal account sequences, minimizing drift, and surfacing tax-loss harvesting opportunities during withdrawals. For broker-dealers, RIAs, and wealth management firms.
- SEI LifeYield Tax Harvesting API that scans all taxable and non-taxable accounts to instantly identify opportunities to harvest gains or losses, considering harvest direction, holding period, maximum gain/loss limits, maximum proceeds, and avoiding wash sales across the entire household. For enterprise wealth management platforms.
- SEI LifeYield Social Security+ for Enterprise Enterprise Social Security optimization tool identifying optimal filing strategies through real-time scenario comparison, with Income Layers visualization for coordinating Social Security with other retirement income streams. Available via enterprise-ready UI or API integration for broker-dealers and wealth management firms.
- SEI LifeYield Retirement Income Sourcing Automated, personalized, and tax-efficient portfolio decumulation solution integrated directly with planning systems, providing a blueprint for drawing down on a client's assets account-by-account down to the security level with detailed federal and state tax breakdowns for each step. For broker-dealers, RIAs, and wealth management platforms.
- SEI LifeYield Social Security+ for Advisors Advisor-focused Social Security filing tool enabling comparison of different filing scenarios and visualization of income layers to help clients identify optimal filing strategies and fill retirement income gaps. Sold via tiered monthly subscriptions to financial advisors and RIAs.
- SEI LifeYield API Platform Enterprise API library for Unified Managed Household (UMH) functionality, providing the technology infrastructure for broker-dealers and wealth management platforms to offer comprehensive household-level tax optimization across multiple accounts and products. Available via API or ready-made overlay UI.
Quantifiable outcome
- Up to 33% increase in after-tax returns for a $2MM portfolio managed at the household level vs. single-account management (hypothetical illustration, EY-validated methodology)
- +2 more outcomes
Companies that use LifeYield
Customer profileSegments2 records
Ideal customer profiles2 records
LifeYield technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
LifeYield partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights4 records
LifeYield competitors and assessment
Company assessmentDirect peers
- Holistiplan: Holistiplan is a tax planning software solution built specifically for financial advisors that automates tax review and identifies optimization opportunities. It is highly comparable to SEI LifeYield's advisor-facing tax optimization capabilities, although SEI LifeYield extends further into multi-account, household-level APIs.
- MoneyGuidePro (Envestnet): MoneyGuidePro (by Envision/Envestnet) is one of the most widely used financial planning platforms for advisors covering goals-based planning, Social Security, and retirement income. It overlaps functionally with SEI LifeYield's planning-and-retirement modules.
- Addepar: Addepar provides an enterprise wealth management platform with household-level aggregation, analytics, and reporting for advisors and family offices. Its technology and target buyer (large advisory firms) closely mirror SEI LifeYield's institutional wealth-tech focus.
Broad incumbents
- Morningstar Advisor Workstation: Morningstar's Advisor Workstation and related investment data and analytics stack support advisors with portfolio research, planning, and analytics. Its institutional advisor tooling and overlapping planning modules make it comparable on distribution and use case.
- Orion Advisor Technology: Orion provides a comprehensive wealth management platform for RIAs and broker-dealers, including portfolio rebalancing, performance reporting, and tax-efficiency tools. It overlaps SEI LifeYield's broad remit of multi-account portfolio and tax workflow infrastructure at a much larger scale.
- BlackRock (Aladdin / FutureAdvisor): BlackRock's Aladdin platform and FutureAdvisor serve institutional and high-net-worth wealth managers with portfolio, risk, and analytics technology. Its scale and scope make it a broad incumbent relative to SEI LifeYield's institutional wealth-tech positioning.
- Envestnet (Yodlee, Tamarac, MoneyGuide): Envestnet offers a broad wealth management technology stack including financial planning (MoneyGuide), portfolio analytics, and advisor workflows. Its scope and incumbent distribution make it a natural overlap with SEI LifeYield, particularly in UMH and planning-driven tax optimization.
Emerging players
- RightCapital: RightCapital is a financial planning platform for advisors supporting retirement income, tax, and Social Security analysis. Its advisor-facing planning and tax workflows overlap with SEI LifeYield's broader retirement and Social Security modules.
- Riskalyze (now Nitrogen): Riskalyze/Nitrogen offers risk assessment, financial planning, and proposal generation tools used by advisors. It addresses adjacent advisor-technology workflows, particularly retirement and risk-driven planning, overlapping with SEI LifeYield's Social Security and retirement income offerings.
- SMART Asset (or similar) / Advyzon: Advyzon is an integrated advisor platform providing CRM, portfolio management, reporting, and advisor workflows for RIAs. Its integrated wealth-tech stack addresses similar buyer pain points to SEI LifeYield's multi-account tax optimization, albeit more horizontal in scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
LifeYield social profiles
Digital presenceLifeYield financial estimates
Financial estimateRevenue estimate
Valuation estimate
LifeYield leadership team
Management profileNumber of profiles
Profiles3 records
LifeYield funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LifeYield M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LifeYield
What does LifeYield do?
LifeYield (now SEI LifeYield) sells an enterprise API library and suite of household-level tax optimization software modules to broker-dealers and wealth management firms. Its technology enables Unified Managed Household (UMH) management by coordinating portfolios across taxable, tax-deferred, and tax-exempt accounts, with capabilities spanning asset location, multi-account rebalancing, tax-smart withdrawals, tax harvesting, tax-smart transitions, Social Security optimization, and retirement income sourcing.
Is LifeYield a public or private company?
LifeYield is a private company. It is classified as corporate owned and is currently operating.
When was LifeYield founded?
LifeYield was founded in 2008. It employs 11 to 50 people.
Where is LifeYield based?
LifeYield is headquartered in Boston, United States, in the North America region.
How does LifeYield make money?
One revenue line is on record: enterprise API Licensing / SaaS Subscription.
Who are LifeYield's main competitors?
Direct peers on record are Holistiplan, MoneyGuidePro (Envestnet) and Addepar. Broad incumbents are Morningstar Advisor Workstation, Orion Advisor Technology, BlackRock (Aladdin / FutureAdvisor) and Envestnet (Yodlee, Tamarac, MoneyGuide). Emerging players are RightCapital, Riskalyze (now Nitrogen) and SMART Asset (or similar) / Advyzon.
Does LifeYield have an API?
Yes. SEI LifeYield offers a comprehensive API library for household-level tax optimization including: Asset Location API (scans accounts and recommends optimal asset placement), Multi-Account Rebalancing API (coordinates household-level portfolio rebalancing), Tax-Smart Withdrawals API (executes multi-account withdrawals minimizing taxes), Tax Harvesting API (identifies opportunities to harvest gains/losses), Social Security+ API (optimizes Social Security filing strategies), and Retirement Income Sourcing API (creates automated decumulation strategies). APIs are described as industry-leading household tax management APIs with a modern, stateless architecture enabling faster market deployment. Available for enterprise integration via API or ready-made overlay solution with user interface. Developer documentation is at help.lifeyield.com.
What industry is LifeYield in?
LifeYield's product category is Wealth Management Technology (Tax Optimization Software). Its primary akta.pro industry code is FSAGADAJ, Tax Planning & Personal Tax Optimization Tools, with a secondary code of FSAGALAJ, Embedded Tax, Accounting & Invoicing Finance. Its NAICS code is 52394 and its SIC code is 6282.