Liting labs

What Liting labs does

Liting Labs (리팅랩스) is a South Korea-based medical-tech company founded in November 2019 and headquartered in Gangnam, Seoul. The company operates an integrated beauty medical ecosystem spanning four pillars: AI-based hospital management software (Smart Solution, comprising SmartAd advertising automation and SmartCall customer management), proprietary medical supplies (Liting Tightening lifting threads and Liting Complex skin boosters developed with plastic surgery specialists), digital health tools (3D facial recognition and the IoT-enabled Young & Bee home HIFU device), and a planned subscription-based personalized skin care service. Manufacturing is outsourced to certified partners (Dongbang Medical for lifting threads under KGMP, ISO, CE, and FDA; Meta Pharmaceuticals for skin boosters), while AI algorithms are co-developed with an external AI technology partner.

The company's business model combines managed services revenue (hospital MSO support for marketing, HR, and finance), exclusive B2B distribution of proprietary medical products, subscription or license fees for the Smart Solution SaaS platform, and planned B2C sales of home care devices and cosmeceuticals. Its anchor customer is Liting Plastic Surgery, the exclusive distribution partner whose claimed 1,000% revenue growth within one year is frequently cited as proof of concept. Liting Labs also operates a Big Data Center and Clinical Center to support R&D and product development, and has publicly stated targets of building a nationwide hospital network and an IPO pathway.

The company is privately held, with approximately 90 employees (up from 50 in 2020), and has raised approximately 12 billion KRW (~$10.5M) Series A in July 2021 plus additional disclosed rounds through 2022 totaling roughly $19M. Leadership includes CEO Kim Su-hyun, a Seoul National University graduate with prior experience at Samsung SDS and Green Cross Holdings, supported by executives recruited from Samsung, CJ, LG, Blizzard Entertainment, and Yonsei University. The company has won multiple government innovation awards (Ministry of SMEs and Startups) and holds KGMP, ISO, CE, and FDA certifications for its medical device manufacturing.

Name

Liting labs

Legal name

주식회사 리팅랩스

Website

https://litinglabs.com

Company type

Private

Founded year

2019

Operating status

Operating

Short description

Liting Labs is a South Korean medical-tech company building an integrated beauty medical ecosystem of AI hospital management software, proprietary lifting threads and skin boosters, IoT home care devices, and a planned subscription service for aesthetic hospitals and consumers.

Ownership category

akta.pro rank

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Hospital Management Support Services (MSO): Provides non-medical operational support to Liting Plastic Surgery including marketing, HR, and finance. The partner hospital (Liting Plastic Surgery) achieved over 1,000% revenue growth after partnering with Liting Labs, indicating this is a significant revenue driver.
2. Proprietary Medical Supplies Distribution: Develops and distributes proprietary medical products including lifting threads (Liting Tightening) and skin boosters (Liting Complex) exclusively to partner hospitals. Products are developed in collaboration with medical professionals and manufactured under strict quality certifications.
3. AI-based Hospital Management SaaS (Smart Solution): Subscription or license-based AI platform for hospital management (Smart Solution) that automates marketing and customer management for hospitals. Includes SmartAd and SmartCall modules.
4. Digital Healthcare and Home Care Devices: IoT-enabled home care devices (e.g., Young & Bee) and digital health applications sold directly to consumers, enabling hospital-level treatments at home.
5. Cosmeceutical Products: Development and distribution of cosmeceutical products (functional cosmetics) including skin boosters, peptide ampules, and anti-aging sheet masks sold through hospital channels and planned B2C channels.
6. Subscription Economy – Personalized Medical Services: Circular subscription-based personalized medical service combining 3D facial recognition diagnosis, AI-based analysis, personalized home care products, and ongoing management services. Described as Korea's first beauty subscription economy model in the medical sector.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels3 records

Core offering

Liting Labs is a Seoul-based medical-tech company that develops and distributes proprietary beauty medical products (lifting threads and skin boosters), AI-based hospital management software (Smart Solution), IoT home care devices (Young & Be), and cosmeceuticals, while providing hospital management support (MSO) services to partner plastic surgery hospitals. It operates an integrated ecosystem combining medical devices, cosmetics, AI-powered software, and digital healthcare services for the beauty medical sector.

Product overview

Liting Labs is a medical-tech company that operates as a platform-plus-modules architecture. The core offerings include Smart Solution (AI-based integrated hospital management platform with Smart Ad and Smart Call modules), proprietary medical products (Liting Tight lifting threads, Liting CompleX skin boosters, home care devices), and hospital management support (MSO) services. The ecosystem combines medical devices, cosmetics, AI-powered software, and digital healthcare services to provide a comprehensive beauty medical solution.

Differentiator

Problem solved

Functional benefit

Brands

• 리팅 타이팅 (Liting Tightening): 피부 견인력과 재생능력이 뛰어난 코그(Cog) 방식 및 모노(Mono) 방식의 리프팅 시술용 실. 타이팅 네오코그, 타이팅 더블코그, 타이팅 더블모노 3종 출시.
• 리팅 콤플렉스 (Liting CompleX)
• 스마트솔루션 (Smart Solution)
• 영앤비 (Young & Be)

Products and services

• Smart Solution (스마트솔루션) AI-based integrated hospital management platform that collects, analyzes, processes, and manages diverse customer data to automate and unify hospital marketing and customer management operations. Uses machine learning to predict revenue, demand, customer churn, and identify potential customers. Sold to hospitals and clinics.
• Liting Tight (리팅 타이팅) Proprietary lifting thread products developed with plastic surgery specialists, featuring optimized tensile strength, thread count, barb spacing, and barb size for maximized lifting effect. Three types available: NeoCog, DoubleCog, and DoubleMono. Manufactured by Dongbang Medical under KGMP, ISO, CE, and FDA certifications. Supplied exclusively to partner hospitals.
• Liting CompleX (리팅 콤플렉스) Proprietary next-generation skin booster containing 52 anti-aging ingredients including hyaluronic acid, amino acids, vitamins, growth factors, and peptides. Developed by plastic surgery specialists and biotech researchers. Available in three formulations: Pink Line (skin regeneration), White Line (whitening), and Blue Line (scalp/hairline care). ODM-produced by Meta Pharmaceuticals and supplied to partner hospitals.
• Young & Be (영앤비) IoT-enabled home care device that miniaturizes dermatology-grade HIFU (High-Intensity Focused Ultrasound) lifting technology for home use, enabling hospital-level skin lifting care at home. Sold directly to consumers.
• Hospital Management Support Services (MSO / 병원경영지원) Non-medical operational support services provided to Liting Plastic Surgery partner hospital, including marketing, HR, finance, and management solutions. The MSO model helps hospitals focus on medical services while Liting Labs handles operational excellence.
• Cosmeceutical Products (코스메슈티컬 제품) Development and distribution of functional cosmetic products including skin boosters, peptide ampules, and anti-aging sheet masks developed based on the expertise of lifting-specialized hospitals. Sold through hospital channels and planned B2C channels.

Quantifiable outcome

• Partner hospital (Liting Plastic Surgery) achieved >1,000% revenue growth within one year of partnership with Liting Labs.
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core and supporting.

• Liting Plastic Surgery (리팅성형외과 / 리팅성형외과의원)coreStrategic or Co-development Partner · 1 November 2019Liting Labs serves as the exclusive MSO (hospital management support company) partner for Liting Plastic Surgery, providing all non-medical operational support including marketing, HR, and finance. Liting Labs also co-develops proprietary medical products (Liting Tightening threads, Liting Complex skin boosters) with Liting Plastic Surgery specialists. Liting Plastic Surgery achieved >1,000% revenue growth within one year of the partnership, making this Liting Labs' anchor customer and core strategic relationship.
• Dongbang Medical (동방메디컬)coreOEM/ Whitelabel/ Licensing PartnerDongbang Medical is the manufacturing partner for Liting Labs' proprietary lifting thread products (Liting Tightening). Products are manufactured under KGMP (Korea Good Manufacturing Practice), ISO, CE (European), and FDA (US) quality certifications. Dongbang Medical is described as a medical device specialist manufacturer.
• Meta Pharmaceuticals (메타약품)supportingOEM/ Whitelabel/ Licensing PartnerMeta Pharmaceuticals (affiliated with Meta Labs) handles ODM (Original Design Manufacturing) production of Liting Labs' skin booster product Liting Complex through its subsidiary.
• AI Technology Company (AI 전문 테크기업)coreTechnology or IntegrationAn AI technology company serves as the core technology partner in the development of the Smart Solution AI-based hospital management platform, contributing machine learning and AI algorithms for data storage, analysis, and predictive capabilities.

Scale indicators5 records

Recent moves3 records

Expansion highlights7 records

Direct peers

• Wontech: Korean manufacturer of energy-based aesthetic and medical devices (laser, HIFU, RF); competes with Liting Labs in the aesthetic device category and shares the same clinic customer base.
• Hironic: Korean HIFU and energy-based aesthetic device maker; competes head-to-head with Liting Labs on HIFU technology for both clinic and emerging home-use form factors.
• Medytox: Korean manufacturer of botulinum toxin and aesthetic injectables with growing cosmeceutical and skin-booster offerings; competes with Liting Labs for the same dermatology and plastic-surgery clinic budgets.
• Classys: Korean-listed manufacturer of HIFU and energy-based aesthetic devices (Ultraformer) used by dermatology and plastic-surgery clinics; direct competitor to Liting Labs' Young & Bee HIFU home device and adjacent competitor in the same clinic channel that also buys Liting's lifting threads and boosters.
• Hugel: Korean medical aesthetics company developing botulinum toxin, fillers, and skin boosters; competes with Liting Complex in the skin-booster category and operates in the same plastic-surgery clinic channel targeted by Liting Labs.

Broad incumbents

• Galderma: Global dermatology and medical aesthetics company (Restylane, Sculptra, Dysport); competes with Liting Labs on injectables and skin boosters, and brings deep dermatology sales infrastructure.
• Alma Lasers: Global aesthetic and surgical laser manufacturer (Soprano, Accent, Harmony); competes with Liting Labs in clinic-side aesthetic devices and targets the same plastic-surgery and dermatology buyer.
• Cynosure: US-based aesthetic device platform with energy-based systems for face and body; overlaps with Liting Labs' thread-lift and HIFU device categories and shares the aesthetic clinic buyer.
• AbbVie (Allergan Aesthetics): Global aesthetics giant (Botox, CoolSculpting, SkinMedica) competing with Liting Labs across skin boosters, lifting products, and the broader medical-aesthetics patient journey, with broader portfolio and balance sheet.

Emerging players

• PharmaResearch Bio: Korean biotech / cosmeceutical firm (e.g., RE:NK, Celltomic) selling regenerative skincare and aesthetic adjacencies directly to consumers and clinics; partial competitor to Liting Complex boosters and cosmeceuticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Liting labs