Concourse Global
Concourse Global operates Appily Match, a free college admissions platform where universities extend direct admission and scholarship offers to high school students based on academic profiles, monetizing via university subscriptions through parent EAB.
- Company typePrivate
- Founded2016
- HeadquartersBrooklyn, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Concourse Global does
Concourse Global, operating as Appily (formerly Cappex, founded 2016) and headquartered in Brooklyn, NY, runs Appily Match, a college admissions matching platform that connects high school students with universities willing to extend real admission and scholarship offers based on academic profiles. Students complete a roughly 30-minute profile covering academic achievements, coursework, and program interests, after which universities on the platform can proactively issue admission and scholarship offers without requiring essays, test scores, resumes, or recommendation letters. The Match service is free for students, high school counselors, and high schools, with monetization occurring on the university side through access to a pre-qualified applicant pipeline distributed via EAB (Education Advisory Board), the company's parent organization.
The product sits within a broader Appily ecosystem that includes a college search engine, scholarship discovery, virtual tours, counselor and parent resource hubs, an advanced-degree planning sub-brand, and a dedicated Serve/military-veteran section, with Appily Match positioned as the flagship direct-admission offering. Distribution is hybrid: a self-serve web funnel for students and counselors, an enterprise sales motion through EAB for universities, and high school counselors functioning as channel partners who onboard students during junior year. The platform reports 675,000+ admission offers and $354B+ in scholarships awarded to date as cumulative scale signals.
Commercially, Concourse Global is a privately held subsidiary of EAB with 11-50 employees and a single disclosed $2,000,000 seed round from August 2018 led by Colle Capital Partners. Joe Morrison serves as CEO and Rick Winslow as Head of Product. The company does not disclose revenue or customer logos, and no AI/ML capabilities, patents, or proprietary model assets are referenced in available materials.
Concourse Global firmographics
Firmographics- Name
- Concourse Global
- Legal name
- Appily
- Website
- https://concourse.global
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Concourse Global operates Appily Match, a free college admissions platform where universities extend direct admission and scholarship offers to high school students based on academic profiles, monetizing via university subscriptions through parent EAB.
- Ownership category
- akta.pro rank
Concourse Global industry classification
Industry- Product category
- College Admissions Matching Platform
- NAICS
- Educational Services (611), Colleges, Universities, and Professional Schools (611310)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- International Student Admissions Counseling (EDANAEAC)
- akta.pro secondary industry
- Admissions, Placement Testing & Progression Management for Pathways (EDAIAJAL)
Keywords
Where Concourse Global is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Markets served
Concourse Global business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- University Access: Universities access the Match platform to identify and extend admission offers to qualified students, likely through a B2B subscription or licensing model with EAB
- Student Acquisition for Universities: Platform monetizes by facilitating student recruitment for universities, providing them access to a pipeline of pre-qualified prospective students
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free for students |
| Freemium | Others | Free for counselors |
| Freemium | Others | Free for high schools |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Concourse Global product offering
Product offeringCore offering
Concourse Global operates Appily Match, a college admissions matching platform where universities extend real admission and scholarship offers to high school students based on their academic profiles, eliminating the need for essays, test scores, or recommendation letters. The platform is free for students, counselors, and high schools, while universities pay for access to pre-qualified prospective students.
Product overview
Appily Match is the core product offering within the Appily college planning ecosystem (operated by Concourse Global/EAB). It is a college admissions matching platform where universities proactively make admission and scholarship offers to students based on academic achievements. The platform is designed to be completely free for students, counselors, and high schools, and is targeted at students in their final year of high school/secondary school. Students complete a simple profile in about 30 minutes and receive real admission offers from colleges without essays, resumes, test scores, or recommendation letters. The platform also connects students to scholarship and financial aid information as part of the admission offers.
Differentiator
Problem solved
Functional benefit
Brands
- Match: A streamlined college admissions program where colleges extend real admission and scholarship offers to students based on academic achievements without requiring applications, essays, test scores, or recommendation letters.
Products and services
- Appily Match A streamlined college admissions platform where universities extend real admission and scholarship offers to high school students based on their academic profiles, eliminating the need for traditional applications, essays, test scores, or recommendation letters. Free for students, counselors, and high schools.
Quantifiable outcome
- 675,000+ admission offers made through the platform
- +1 more outcomes
Companies that use Concourse Global
Customer profileSegments3 records
Ideal customer profiles3 records
Concourse Global technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Concourse Global partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- EAB (Education Advisory Board)coreEAB is the parent organization behind Appily Match. EAB provides the institutional backing, technology infrastructure, and enterprise relationships that enable Match to operate. Universities access Match through EAB's enrollment solutions platform.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Concourse Global competitors and assessment
Company assessmentDirect peers
- Common App: The dominant college application platform used by nearly all US colleges and universities. Directly comparable as a centralized platform connecting high school students with colleges, though Common App focuses on traditional applications while Appily Match focuses on direct offer matching.
- Coalition for College: College application platform serving selective institutions with an alternative application system. Directly comparable to Appily Match in serving the same student-to-university connection use case, though focused on selective colleges.
- SCOIR: College and career readiness platform serving high schools and counselors. Directly comparable as a B2B/B2C platform helping students navigate college admissions and connect with universities.
- Naviance: College and career readiness platform owned by PowerSchool, widely used by high school counselors. Directly comparable in targeting high school counselors as a distribution channel and helping students plan for college.
- Raise.me: Platform enabling students to earn micro-scholarships from colleges based on achievements during high school. Directly comparable in bundling scholarships with admissions outcomes and connecting students to colleges earlier in the process.
- Niche.com: College search and review platform providing information to prospective students. Comparable as a discovery and information platform helping students find best-fit colleges, though with a reviews-led rather than direct-offer model.
Broad incumbents
- College Board (BigFuture): College Board's college planning platform connected to SAT and broader college readiness services. Comparable as a major platform for college discovery and planning, though with a much broader portfolio and significantly greater institutional reach.
Emerging players
- College Confidential: Online community and information resource for college admissions. Comparable as a destination for prospective students researching colleges, though more content-driven than direct-matching.
- Parchment: Credential and transcript management platform serving institutions and students. Comparable as infrastructure supporting the college admissions process, though focused on credentials rather than direct matching.
Others
- EAB: Parent organization of Appily Match and large education research and advisory firm. Comparable as the parent company providing the institutional relationships and sales infrastructure that power Match.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Concourse Global social profiles
Digital presenceConcourse Global financial estimates
Financial estimateRevenue estimate
Valuation estimate
Concourse Global leadership team
Management profileNumber of profiles
Profiles2 records
Concourse Global funding detail
Funding detailFunding overview
Funding rounds1 record
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Concourse Global M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Concourse Global
What does Concourse Global do?
Concourse Global operates Appily Match, a college admissions matching platform where universities extend real admission and scholarship offers to high school students based on their academic profiles, eliminating the need for essays, test scores, or recommendation letters. The platform is free for students, counselors, and high schools, while universities pay for access to pre-qualified prospective students.
Is Concourse Global a public or private company?
Concourse Global is a private company. It is classified as corporate owned and is currently operating.
When was Concourse Global founded?
Concourse Global was founded in 2016. It employs 11 to 50 people.
Where is Concourse Global based?
Concourse Global is headquartered in Brooklyn, United States, in the North America region.
How does Concourse Global make money?
Two revenue lines are on record. University Access are the primary driver. The others are student Acquisition for Universities.
Who are Concourse Global's main competitors?
Direct peers on record are Common App, Coalition for College, SCOIR, Naviance, Raise.me and Niche.com. College Board (BigFuture) is listed as a broad incumbent. Emerging players are College Confidential and Parchment. EAB is listed as an others.
Does Concourse Global have an API?
No public API is recorded for Concourse Global.
What industry is Concourse Global in?
Concourse Global's product category is College Admissions Matching Platform. Its primary akta.pro industry code is EDANAEAC, International Student Admissions Counseling, with a secondary code of EDAIAJAL, Admissions, Placement Testing & Progression Management for Pathways. Its NAICS code is 611 and its SIC code is 8200.