What Waybiller does

Waybiller OÜ is an Estonian SaaS company that operates a cloud-based bulk Transport Management System (TMS) centered on electronic waybill (e-waybill) creation, automated weighbridge and loader-scale data capture, real-time shipment tracking, and integration with accounting and ERP platforms (Directo, Merit Aktiva). The platform is purpose-built for bulk commodity logistics rather than general freight and is delivered through a modular architecture comprising a core TMS plus sector-specific modules for grain and agriculture, aggregates and quarries, ports, biofuel, and waste management, complemented by native iOS and Android mobile apps for drivers and field operators. Hardware integrations with truck weighbridges, wheel loader scales, and license-plate recognition cameras enable contactless weighing and e-waybill generation directly at quarry, port, and grain terminal sites.

The company serves enterprise and mid-market customers across the Baltic and Nordic region, with named accounts including Scandagra (grain trading, €177M 2024 revenue), Eesti Killustik (16 quarries), TREV-2 Group (part of the global VINCI group), PK Oliver (Estonia's largest wood-chip producer), KEVILI agricultural cooperative, Ragn-Sells Estonia, Bioforce Group, Port Kunda, and Limestone Factories of Estonia. Reported customer outcomes include a 90% reduction in manual data entry for KEVILI, an 8x logistics-speed improvement for PK Oliver, paper-waybill verification time reduced from days to hours for Taital Trans, and invoicing time reduced from hours/days to minutes for Ragn-Sells.

Waybiller monetizes via a subscription-based SaaS model with tiered packages — a free introductory plan plus Client, Integrated Client, and Priority Client tiers that differ in support SLAs and integration scope — supplemented by usage-based overage charges. Distribution is hybrid: a product-led self-serve motion via website, mobile app stores, and a freemium tier, combined with an enterprise field-sales motion through demo booking and a regional sales office in Warsaw, Poland. The product is GDPR-compliant and the company is currently developing an EU-funded planning and optimization system as well as an AI voice-based customer support agent ("Veiko") operating in Estonian, Russian, and English. Founded in 2017, headquartered in Tallinn with 1–10 employees, Waybiller has raised modest outside capital (two Thorgate Ventures rounds in 2020 and 2021, and an EU grant in 2024) and remains a privately held, founder-led company.

Name

Waybiller

Legal name

Waybiller OÜ

Website

https://waybiller.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Waybiller is an Estonian SaaS provider of a bulk-commodity Transport Management System that creates electronic waybills, integrates with truck and loader scales, and connects to ERP and accounting software. It serves enterprise logistics operators in grain, aggregates, biofuel, ports, and waste management across the Baltic and Nordic region.

Ownership category

akta.pro rank

Product category

Logistics Management Software (Bulk Transport Management)

NAICS

Freight Transportation Arrangement (48851), Freight Transportation Arrangement (488510), Support Activities for Transportation (488)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Carrier/Ship-From TMS (Shipper-Facing Execution) (TLAEAAAA)

akta.pro secondary industry

Order Capture, Validation & Customer Service Workflow (TLAEACAC)

Keywords

• Electronic waybill management
• Bulk transport management
• Logistics automation software
• Transport management system
• Supply chain visibility

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription-based SaaS: Waybiller is provided as a subscription-based SaaS solution. Subscriptions may be indefinite or fixed-term (e.g., 12 months), with automatic renewal for fixed-term agreements unless 30 days' notice is given. Pricing is structured in tiers (Free, Client, Integrated Client, Priority Client) with increasing service levels. A free version exists for introducing functionality. Paid subscriptions are governed by separate written Client Agreements with billing per agreed period.
2. Overage and Additional Service Charges: If a client exceeds support volume or other usage limits included in their Package, additional charges may apply. Operational changes (e.g., modification of confirmed documents upon the Client's request) may also be subject to additional fees per the pricing.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Waybiller is a cloud-based Bulk Transport Management System (TMS) and electronic waybill (e-waybill) platform that enables end-to-end digital management of bulk commodity shipments. The platform automates transport order creation, e-waybill generation, scale-based weight capture, real-time tracking, and ERP/accounting integration for industries such as grain, aggregates, biofuel, ports, and waste management. It serves shippers, carriers, and receivers with native iOS/Android mobile apps for drivers, sector-specific modules, and AI-powered 24/7 multilingual customer support.

Product overview

Waybiller is a modular Bulk TMS (Transport Management System) and electronic waybill (e-waybill) platform designed for end-to-end management of bulk shipments across multiple industries. The core platform is supplemented by sector-specific modules — Grain & Agriculture, Aggregates & Quarry, Port, Biofuel, and Waste Management — as well as specialized integrations for truck scales, loader scales, ERP systems (Directo, Merit Aktiva), and accounting software. The product portfolio also includes a native mobile app (Android/iOS) for drivers and field operators. Waybiller operates as a SaaS subscription, with pricing tiers ranging from a free introductory plan to Client, Integrated Client, and Priority Client plans with differentiated support response times. The platform is cloud-based and accessible via web browser and mobile app, and supports integrations with third-party weighing equipment and accounting platforms to automate data capture and invoicing.

Differentiator

Problem solved

Functional benefit

Products and services

• Waybiller Bulk TMS Platform Cloud-based Bulk Transport Management System (TMS) and electronic waybill (e-waybill) platform for end-to-end management of bulk shipments. Enables real-time tracking of loads, quantities, quality, and location; automates transport order creation, e-waybill generation, and weighing data capture; provides cloud-based data accessible to all parties (senders, carriers, receivers) in the supply chain. Sold as a subscription SaaS with tiered pricing (Free, Client, Integrated Client, Priority Client) to enterprises and SMBs in grain, aggregates, biofuel, port, and waste management sectors.

Quantifiable outcome

• KEVILI achieved 90% reduction in manual data entry time after switching to Waybiller with ERP integration
• +6 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability4 records

Feature7 records

Partnerships

Five partnerships are on record, tiered minor and core.

• ThorgateminorStrategic or Co-development PartnerThorgate is a technology partner that co-implemented the digital quarry solution for Eesti Killustik alongside Waybiller. Thorgate contributed to the technical implementation and solution design for the quarry automation project.
• DirectocoreTechnology or IntegrationDirecto is an accounting/bookkeeping software provider integrated with Waybiller. Eesti Killustik and other clients use the Directo-Waybiller integration to automatically transfer e-waybill data for invoicing, eliminating manual data entry between systems.
• Merit AktivacoreTechnology or IntegrationMerit Aktiva is an accounting software provider integrated with Waybiller. Taital Trans and other clients use this integration to streamline the invoicing process, automatically transferring waybill data for billing.
• KIK (Environmental Investment Center)minorGTM or Marketing PartnerThe Estonian Environmental Investment Center (KIK) partnered with Ragn-Sells on the Raadi Airport tire-cleaning project where Waybiller was used for logistics coordination. KIK is a government-linked environmental funding body that provides legitimacy and scale to large environmental projects.
• VINCI GroupminorGTM or Marketing PartnerTREV-2 Group, a Waybiller client, is part of the global VINCI infrastructure and urban development group operating in 120+ countries. TREV-2 submitted the Waybiller e-waybill solution to the VINCI Group's top innovation competition, representing cross-industry recognition of Waybiller's solution within a global enterprise network.

Scale indicators1 record

Recent moves6 records

Expansion highlights7 records

Direct peers

• TransFollow: Dutch-headquartered provider of e-CMR (electronic consignment note) and digital transport documentation across Europe. Directly comparable to Waybiller as a regional e-waybill/digital documentation platform for road freight, with overlapping product positioning in electronic transport documents.

Emerging players

• Project44: Supply chain visibility and TMS-adjacent platform providing real-time shipment tracking and carrier connectivity. Comparable as a modern, software-first transport technology provider with overlapping real-time visibility value proposition, though focused on visibility/connectivity rather than bulk documentation.
• FourKites: Supply chain visibility platform offering real-time tracking, predictive ETA and yard management. Overlaps with Waybiller's real-time shipment tracking and multi-stakeholder visibility features, though FourKites is a horizontal visibility layer rather than a domain-specialized bulk TMS.
• Modum: European supply chain data and documentation platform with roots in pharma/cold chain. Comparable as a digital transport documentation and IoT-integrated logistics software provider in Europe, though Modum focuses on pharma and consumer goods rather than bulk commodities.

Broad incumbents

• Descartes Systems Group: Global logistics technology provider offering routing, transportation management, customs and trade compliance software. Comparable as a broad incumbent in transport tech with overlapping TMS functionality, but operating at a much larger scale and across multiple logistics sub-categories.
• MercuryGate International: Global TMS provider for shippers, 3PLs and brokers. Comparable as a broader TMS alternative, with overlapping capabilities in transportation execution, rate management and order management, but oriented to general freight rather than Waybiller's bulk commodity focus.
• Alpega TMS: European TMS and transport procurement platform serving shippers, 3PLs and carriers across road freight. Comparable as a horizontal TMS competitor in Europe, though it does not specialize in bulk commodity scale-integration workflows.
• nShift: European multi-carrier shipping and transport management software provider serving shippers and 3PLs. Comparable as a TMS/transport documentation vendor, though nShift focuses on parcel and general freight rather than bulk commodity specialization.
• WiseTech Global (CargoWise): Global logistics execution platform (CargoWise) widely used by freight forwarders, 3PLs and large shippers. Overlaps with Waybiller in transport documentation and execution workflows, though it serves a different (larger, more international) customer base.
• Transporeon (Trimble): Leading European TMS platform (now part of Trimble) for shippers, carriers and retailers. Overlaps with Waybiller in transport execution, appointment scheduling and shipper-facing workflow automation, but targets large enterprises and general freight rather than bulk commodity niches.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/waybiller
• LinkedInlinkedin.com/company/waybiller
• Instagraminstagram.com/waybiller

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Waybiller