Don't Tell My Wife Stables

What Don't Tell My Wife Stables does

Don't Tell My Wife Stables is a privately-held Texas-based horse racing partnership company that pools individual investor capital to acquire, race, and breed thoroughbred racehorses. Founded in 2010 by eight partners who each contributed $800 to claim their first horse, the firm transitioned from the claiming game to yearling and 2-year-old purchases at elite auctions (Keeneland, Fasig-Tipton) starting in 2011. The company is structured as a referral-only LLC partnership model: new members enter exclusively through existing partner referrals, with minimum investments of $5,000 and per-cycle total capitalization typically ranging from $400,000 to $600,000. The stable has introduced 200+ new owners to thoroughbred racing over its operating history.

The business generates economic outcomes for partners through three channels: (1) purses and winnings from racing horses at the highest levels, with documented qualifications for the Kentucky Derby (My Boy Jack 2018, Confidence Game 2023), the Kentucky Oaks (Candy Raid 2022), and multiple Grade 1 races; (2) sales proceeds at public auction, exemplified by Decked Out ($75,000 purchase, $900,000 sale) and Danette ($45,000 purchase, $260,000 sale); and (3) ancillary experiential services including stable tours ($50), horse grooming sessions ($70), race day experiences, and branded merchandise via Shopify. Capital formation occurs through SEC-exempt securities offerings filed periodically (most recently $500K total in 2024, with follow-on 2025 rounds of $887.5K and $437.5K).

Operational footprint is anchored in Fort Worth, TX, with race-day and breeding activities extending across North America (Keeneland KY, Hidden Lake Farm NY from 2026) and South America (Chile breeding season for Confidence Game). The founding team — Kirk Godby (30+ years thoroughbred experience), Jake Shockley (Co-Managing Partner, Partner Advisory Board lead), and the late Rob Slack — brings 70+ years of combined racing industry expertise. The firm operates with a minimal 1-10 employee structure and a referral-driven, gated growth model rather than traditional venture or institutional funding.

Name

Don't Tell My Wife Stables

Legal name

Don't Tell My Wife Stables LLC

Website

https://dtmws.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Don't Tell My Wife Stables is a Fort Worth, TX-based private LLC that pools partner capital to acquire, race, and breed thoroughbred racehorses at elite auctions and tracks, serving affluent investors through a referral-only partnership model with $5,000 minimum investments.

Ownership category

akta.pro rank

Product category

Thoroughbred Horse Racing Partnerships

NAICS

Horses and Other Equine Production (11292), Horses and Other Equine Production (112920), Other Animal Production (1129)

SIC

Services-Racing, Including Track Operation (7948), Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Racehorse Ownership, Syndication & Investment Platforms (MPAEADAG)

akta.pro secondary industries

Horse Boarding, Livery & Stable Operations (AFAEAGAG), Sport/Show Horse Training & Performance Programs (AFAEAGAF), Yearling/Weanling Raising & Sales Prep (AFAEAGAD)

Keywords

• Thoroughbred horse racing
• Horse racing partnerships
• Racehorse co-ownership
• Thoroughbred breeding services
• Equine experiential services

Headquarters

HQ city

Fort Worth

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. LLC Partnership Investments: Private partnership investments in thoroughbred racehorses. Partners invest minimum $5,000 to co-own horses purchased at auction. Total capitalization typically $400,000-$600,000 per partnership cycle.
2. Racing Services: Paid services including stable tours ($50), horse grooming ($70), and race day experiences. These experiential services provide additional revenue and partner engagement.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Don't Tell My Wife Stables operates as a private thoroughbred horse racing stable that pools capital from individual partners to co-own racehorses purchased at yearling and 2-year-old auctions. The stable acquires 3-4 horses annually with typical capitalization of $400,000-$600,000 and a $5,000 minimum investment per partner, with profits and racing winnings distributed among co-owners. Complementary offerings include paid on-site experiences (stable tours, horse grooming, race day access) and branded merchandise.

Product overview

Don't Tell My Wife Stables operates as a private horse racing partnership company that offers co-ownership opportunities in thoroughbred race horses. The core offering is the Horse Racing Partnerships program, where members pool funds to purchase and race yearlings and 2-year-olds. Supporting services include Stable Tours ($50), Horse Grooming sessions ($70), and Race Day Experiences. The company also sells branded merchandise through a Shopify store. The business was founded in 2010 by eight partners and has introduced over 200 new owners to thoroughbred racing.

Differentiator

Problem solved

Functional benefit

Products and services

• Horse Racing Partnerships

Quantifiable outcome

• Qualified horses for Kentucky Derby, Breeders' Cup Juvenile Fillies, and multiple Grade 1 races
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Hidden Lake Farm (NY)coreStrategic or Co-development Partner · 1 January 2026Confidence Game relocated to Hidden Lake Farm in Stillwater, NY for his first North America breeding season in 2026 after a successful first season in Chile covering over 120 mares.
• Keeneland (Yearling Sales)coreStrategic or Co-development Partner · 1 January 2025Annual participant in Keeneland Yearling Sales. In 2025, acquired five promising yearlings from sires Curlin, Bolt D'Oro, Blame, Maxfield, and Authentic.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Team Valor International: Syndicated thoroughbred ownership operation that pools investor capital to buy and race horses internationally, including major U.S. races. Comparable partnership model and emphasis on graded-stakes competition.
• Top Notch Racing: Syndicated thoroughbred racing partnerships marketed to individual investors, with a Kentucky Derby appearance. Closely comparable in referral/partnership mechanics and elite-race positioning.
• Pebble Beach Racing: Private racing partnership offering shares in thoroughbreds to individual investors. Comparable in LLC-based ownership, yearling auction strategy, and experiential race-day focus.
• West Point Thoroughbreds: One of the largest syndicated thoroughbred ownership companies in the U.S., pooling individual investor capital to purchase yearlings and race at major tracks. Closely comparable to DTMWS in referral-driven LLC partnership model, yearling acquisition strategy, and Grade 1 racing ambitions.
• Starlight Racing: Starlight offers partnership shares in thoroughbred racehorses purchased at premier auctions, with a track record including Kentucky Derby and Breeders' Cup winners. Direct peer in syndicated ownership, auction-based acquisition, and partner experience focus.
• Let's Go Stable: Private partnership-based thoroughbred racing stable pooling investor funds to compete at top levels. Similar structure to DTMWS in LLC syndication and yearling-buying strategy.

Broad incumbents

• WinStar Farm: Large commercial thoroughbred operation standing multiple elite stallions, racing, and selling at auction. Broader incumbent that overlaps with DTMWS in racing and breeding, but operates at vastly larger scale with a stallion-station focus.
• Three Chimneys Farm: Major Kentucky stallion station and sales operation standing elite sires. Comparable as a thoroughbred breeding and racing participant but operates at industrial scale as a broad incumbent rather than a small partnership syndicate.
• Lane's End Farm: Historic Kentucky thoroughbred farm standing top stallions and selling yearlings. Overlaps with DTMWS's yearling acquisition strategy (e.g., Curlin) but functions as a large-scale breeder/seller rather than a partnership operator.
• Siena Farm: Kentucky-based thoroughbred breeding and racing operation with stallion and mare care services. Comparable equine production activities but at a larger commercial-farm scale vs. DTMWS's partnership-racing focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/DTMWStables
• Facebookfacebook.com/DTMWStables
• LinkedInlinkedin.com/company/dtmws

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds6 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Don't Tell My Wife Stables