Shams Power
Shams Power is a Lahore-based distributed solar company operating in Pakistan under a Build-Own-Operate-Transfer model, supplying commercial and industrial clients with on-site solar electricity through 20–25 year Power Purchase Agreements. It holds Pakistan's first and only NEPRA Distributed Solar Generation License.
- Company typePrivate
- Founded2017
- HeadquartersLahore, Pakistan
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Shams Power does
Shams Power is a Lahore-headquartered distributed solar generation company founded in 2017 as a joint venture between two of Pakistan's leading energy operators, PITCO and Orient Operating Company. It serves commercial and industrial (C&I) clients — manufacturers, retailers, malls, hospitals, automotive, and FMCG sites — under a Build-Own-Operate-Transfer (BOOT) model with 20–25 year Power Purchase Agreements (PPAs). The company holds Pakistan's first and only NEPRA Distributed Solar Generation License, giving it exclusive regulatory authority to sell electricity generated by distributed solar assets. End-to-end in-house capabilities span financing, regulatory, design, engineering, procurement, construction, and operations & maintenance, eliminating capital and execution burden for customers. The deployed portfolio totals 35+ MW across 30+ sites for 15+ enterprise customers, including Metro Cash & Carry (5MW), Mondelez (2.2MW), Packages Mall (3MW), AkzoNobel (0.5MW), Coca-Cola, Brighto Paints (750kW), Hyundai Nishat, Shifa Hospital, Dandot Cement, and GC University. Revenue is generated primarily through long-tenor PPA electricity sales, supplemented by sales of I-REC renewable energy certificates (the company registered Pakistan's first I-REC project in 2023).
The technology stack covers rooftop, ground-mounted, and carport solar PV, augmented by yield and shadow analysis software, real-time monitoring, AI-driven predictive maintenance, edge AI for inverter-level fault detection, natural-language operational dashboards, 15-minute-interval solar output forecasting, and AI-optimized dispatch for solar-plus-storage hybrid systems. The company also operates the Solar EmpowHer training program — a partnership with Women in Energy (WiE) that has trained 70 women across five cohorts in Lahore. Go-to-market is direct enterprise field sales: site evaluation, custom system design, proposal with financing alternatives, and execution of a 20–25 year PPA; there is no self-serve or channel motion.
Shams Power is privately held with no public listing. Its capital base is anchored by sponsors PITCO and Orient Operating Company, which collectively own/operate 400MW+ of thermal and solar IPPs and have financed 60MW+ of solar plants on the PPA model. External debt financing has been raised in two disclosed tranches — approximately USD 11.3 million in December 2021 and PKR 1.5 billion (~USD 5.2 million) in January 2024 — both from Bank Alfalah together with GuarantCo, the most recent earmarked for an additional 10 MW of distributed solar capacity. A January 2024 MoU with USAID under the Investment Promotion Activity positions Shams Power as a focal company in a campaign to mobilize USD 53 million in foreign direct investment over 9–12 months.
Shams Power firmographics
Firmographics- Name
- Shams Power
- Legal name
- Shams Power
- Website
- https://shams-power.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Shams Power is a Lahore-based distributed solar company operating in Pakistan under a Build-Own-Operate-Transfer model, supplying commercial and industrial clients with on-site solar electricity through 20–25 year Power Purchase Agreements. It holds Pakistan's first and only NEPRA Distributed Solar Generation License.
- Ownership category
- akta.pro rank
Shams Power industry classification
Industry- Product category
- Distributed Solar Power Generation Services
- NAICS
- Solar Electric Power Generation (221114)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- Solar Project Development & IPP (Utility-Scale & Rooftop) (EUAMABAA)
- akta.pro secondary industries
- Renewable Distributed Generation (Rooftop/Onsite Solar, Small Wind, Small Hydro) (EUACALAJ), Distributed & Commercial Renewable O&M (Rooftop Solar, C&I Wind, Small Hydro) (EUAMAGAB)
Keywords
Where Shams Power is headquartered
LocationHeadquarters
- HQ city
- Lahore
- HQ country
- Pakistan
- HQ region
- Asia
Offices1 record
Markets served
Shams Power business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Personnel, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Power Purchase Agreement (PPA) Revenue: Shams Power builds, owns, and operates solar installations at client sites. Clients purchase the electricity generated at a fixed tariff lower than grid rates over a 20-25 year contract term. No upfront capital investment is required from the client. Upon contract expiry, equipment ownership transfers to the client. This is the primary and core revenue stream.
- Renewable Energy Certificate (REC) Sales: Shams Power registers solar projects under the I-REC Standard to claim and sell Renewable Energy Certificates, enabling clients to offset Scope 2 emissions without physically sourcing renewable energy units.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Custom PPA — 20-25 year fixed-term electricity contract at discounted tariff |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Shams Power product offering
Product offeringCore offering
Shams Power designs, finances, builds, owns, operates, and maintains distributed solar PV installations (rooftop, carport, and ground-mounted) at commercial and industrial customer sites in Pakistan, and sells the generated electricity to those customers under 20–25 year Power Purchase Agreements on a BOOT basis. Customers pay only for the electricity consumed at a discounted tariff versus national grid rates with zero upfront capital expenditure, zero O&M responsibility, and equipment ownership transferring at contract expiry. The company also registers projects under the I-REC Standard to issue and sell Renewable Energy Certificates, enabling customers to offset Scope 2 emissions.
Product overview
Shams Power operates as a distributed solar generation company offering comprehensive solar energy solutions for commercial and industrial (C&I) sectors in Pakistan. The company is a joint venture between PITCO and Orient Operating Company. Shams Power's core offering is the BOOT (Build, Own, Operate, Transfer) model with Power Purchase Agreements (PPAs), enabling businesses to adopt solar with zero upfront capital investment. The portfolio includes three main solar installation types: Rooftop Solar (for unused rooftop spaces), Ground-Mounted Solar (for open land), and Carport Solar (for parking areas). The company provides end-to-end solutions encompassing financing, design, engineering, procurement, construction, and operations & maintenance. Shams Power has deployed over 35 MW of distributed solar across Pakistan, serving marquee clients including Coca-Cola, Mondelez, Metro Cash & Carry, AkzoNobel, and Hyundai Nishat. Additionally, the company runs the Solar EmpowHer program to train women in the renewable energy sector.
Differentiator
Problem solved
Functional benefit
Brands
- Solar EmpowHer: A pioneering training program by Shams Power in collaboration with Women in Energy (WiE), designed to empower women through solar energy skills and career opportunities. The program has trained 70 women across five cohorts in Lahore and surrounding areas.
Products and services
- Rooftop Solar Solar PV installations on unused building rooftops that generate clean electricity for commercial and industrial facilities, reducing dependence on grid power and lowering electricity costs.
- Ground-Mounted Solar Solar power installations on open land areas for large-scale energy generation, providing distributed solar capacity for industrial and commercial sites such as Dandot Cement.
- Carport Solar Solar canopy structures installed over parking areas that generate electricity while providing shade and protection for vehicles, used at sites such as Shifa International Hospital.
- Power Purchase Agreement (PPA) Solar Service A Build Own Operate Transfer (BOOT) service where Shams Power invests, installs, owns, and operates solar systems at customer sites for 20–25 years. Customers pay only for electricity consumed at rates lower than grid prices, with zero capital investment and no maintenance responsibility; ownership of equipment transfers to the customer at contract expiry.
- Renewable Energy Certificate (REC) Sales Registration of Shams Power's solar projects under the I-REC Standard to claim and sell Renewable Energy Certificates, enabling clients to offset Scope 2 emissions and trade carbon offsets without physically sourcing renewable energy units.
- AI-Powered Monitoring and Predictive Maintenance Service Continuous AI-driven performance monitoring, edge AI fault detection, predictive maintenance using sensor analytics, natural-language dashboards, and solar-plus-storage optimization delivered as part of Shams Power's O&M service under long-term PPAs.
Quantifiable outcome
- 35+ MW of distributed solar capacity deployed across Pakistan
- +7 more outcomes
Companies that use Shams Power
Customer profileNamed customers10 records
Segments1 record
Ideal customer profiles1 record
Shams Power technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature6 records
Shams Power partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered flagship and minor.
- Women in Energy (WiE)flagshipWomen in Energy (WiE), a professional network championing female leadership in the energy sector, partnered with Shams Power in 2019 to expand and refine a male-led pilot program into the inclusive Solar EmpowHer training initiative. The partnership has completed five training cohorts, equipping 70 women in Lahore and surrounding areas with rooftop solar installation skills. The program was featured in two Oxford Smith School publications. This is Shams Power's flagship social impact initiative.
- Pakistan Environment Trust (PET) / I-REC Standard FoundationminorPakistan Environment Trust, as the I-REC(E) Issuer in Pakistan, approved Shams Power's solar projects for registration under the I-REC Standard — Pakistan's first tradeable energy certificates. PITCO acted as technical consultant helping Shams Power through the registration process. This enables Shams Power to value and sell renewable energy's carbon offsetting benefits.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Shams Power competitors and assessment
Company assessmentRegional players
- SunEdison Infrastructure: India-based distributed solar company offering rooftop and C&I solar through PPA and capex-free models. Comparable business model, customer segment, and South Asian operating context to Shams Power.
- Orb Energy: India-based provider of rooftop solar and solar financing for C&I customers, with a comparable PPA/capex-free model. Same product/market fit in a different South Asian geography.
Direct peers
- Reon Energy: Pakistan-based solar EPC and IPP focused on commercial and industrial customers with a BOOT/PPA model similar to Shams Power. Competes head-to-head for C&I distributed solar projects across Lahore, Karachi, and other industrial hubs in Pakistan.
- Sky Electric: Pakistan-origin solar-plus-storage provider serving commercial and industrial customers. Comparable distributed generation technology and C&I target market; offers hybrid systems that overlap with Shams Power's solar-plus-storage optimization.
- Premier Energy Pakistan: Pakistani solar IPP and EPC company focused on utility-scale and distributed solar. Operates in the same C&I PPA space and competes for the same enterprise customer base that Shams Power targets.
- Burj Clean Energy: Pakistan-based renewable energy developer offering solar EPC and PPA solutions for commercial and industrial clients. Directly comparable BOOT/PPA-style offerings and customer verticals in the Pakistani market.
Broad incumbents
- Zonergy: Chinese solar EPC and IPP with established operations in Pakistan. Competes in distributed and utility-scale solar with broader geographic reach; overlapping customer segments in C&I and infrastructure projects.
- Engro Energy: One of Pakistan's largest power producers with thermal and renewable generation assets. While primarily a broad incumbent across multiple generation technologies, its renewable expansion overlaps with Shams Power's distributed C&I customer pool.
Emerging players
- Sun King (Greenlight Planet): Global emerging-market distributed solar company with pay-as-you-go and PPA-style offerings for businesses and households. Comparable distributed generation + financing model, though typically smaller-scale than Shams Power's enterprise PPAs.
- d.light: Emerging-market solar energy company providing distributed solar and financing solutions. Comparable distributed solar model targeting off-grid and under-electrified customers across Asia and Africa, with overlapping underlying technology stack.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Shams Power social profiles
Digital presenceShams Power financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shams Power leadership team
Management profileNumber of profiles
Profiles1 record
Shams Power funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shams Power M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shams Power
What does Shams Power do?
Shams Power designs, finances, builds, owns, operates, and maintains distributed solar PV installations (rooftop, carport, and ground-mounted) at commercial and industrial customer sites in Pakistan, and sells the generated electricity to those customers under 20–25 year Power Purchase Agreements on a BOOT basis. Customers pay only for the electricity consumed at a discounted tariff versus national grid rates with zero upfront capital expenditure, zero O&M responsibility, and equipment ownership transferring at contract expiry. The company also registers projects under the I-REC Standard to issue and sell Renewable Energy Certificates, enabling customers to offset Scope 2 emissions.
Is Shams Power a public or private company?
Shams Power is a private company. It is classified as corporate owned and is currently operating.
When was Shams Power founded?
Shams Power was founded in 2017. It employs 11 to 50 people.
Where is Shams Power based?
Shams Power is headquartered in Lahore, Pakistan, in the Asia region.
How does Shams Power make money?
Two revenue lines are on record. Power Purchase Agreement (PPA) Revenue is the primary driver. The others are renewable Energy Certificate (REC) Sales.
Who are Shams Power's main competitors?
Regional players on record are SunEdison Infrastructure and Orb Energy. Direct peers are Reon Energy, Sky Electric, Premier Energy Pakistan and Burj Clean Energy. Broad incumbents are Zonergy and Engro Energy. Emerging players are Sun King (Greenlight Planet) and d.light.
Does Shams Power have an API?
No public API is recorded for Shams Power.
What industry is Shams Power in?
Shams Power's product category is Distributed Solar Power Generation Services. Its primary akta.pro industry code is EUAMABAA, Solar Project Development & IPP (Utility-Scale & Rooftop), with a secondary code of EUACALAJ, Renewable Distributed Generation (Rooftop/Onsite Solar, Small Wind, Small Hydro). Its NAICS code is 221114 and its SIC code is 4911.