KlickEx

What KlickEx does

KlickEx Pacific Limited is a New Zealand-based cross-border payments operator that runs a digital remittance platform connecting senders in Australia and New Zealand with recipients across 13 Pacific Island and Asian countries. Founded in 2006 and headquartered in Auckland, the company operates as a subsidiary of Nomu Pay Group, with an Australian trading entity (Nomu Pay Australia Pty Limited, T/A KlickEx) regulated by AUSTRAC alongside the parent's NZ Financial Service Providers registration (FSP585928). Leadership is held by Robert Bell (Chairman & CEO), Henry Bell (COO), and Vijesh Prasad (CFO). Cumulative disclosed funding totals approximately $20.3M across rounds between 2011 and 2018, including a $14.5M raise from Pacific Settlements Limited in January 2018.

The core product is the KlickEx Money Transfer Platform, a web and mobile app that routes transfers to recipient-side partners including Digicel Pacific, Vodafone Pacific, SPBD, and a growing set of regional mobile wallets (GCASH, MoMo, ShopeePay, Touch'n Go, True Money, UPI/bank in India, and telco wallets such as M-PAiSA, M-Vatu, M-SELEN, and Cellmoni). Complementary offerings include Send Global Top Up for airtime, KlickEx Direct for wallet-bypass transfers, and the KlickEx Money Card for fund access. Funding sources on the send side span debit card, bank transfer, POLi Payment, PayID, and the Dolla App. The business model is transaction-fee and FX-spread-based, with pay-as-you-go pricing displayed at point of transaction.

Distribution combines a direct-to-consumer digital self-serve channel with a New Zealand agent network and deep partner integrations. The customer base is the Pacific Islands and Asian diaspora, served primarily through a horizontal segmentation approach. Recent technology investment includes AI-augmented UX improvements (delivered via Phenomenon Studio) that produced a +35% conversion lift on the 'Add Money' funding flow, signalling an ongoing product-modernisation effort.

Name

KlickEx

Legal name

KlickEx Pacific Limited

Website

https://klickexpacific.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

KlickEx is a New Zealand-based cross-border payments operator, part of Nomu Pay Group, that provides digital money transfers and mobile top-ups from Australia and New Zealand to recipients across 13 Pacific Island and Asian countries via telecom and mobile wallet partners.

Ownership category

akta.pro rank

Product category

Cross-Border Remittance

akta.pro primary industry

Consumer P2P International Remittances (FSAGAKAA)

akta.pro secondary industries

Multi-Currency Accounts, Wallets & IBAN Services (FSAMAIAG), Cross-Border Payouts & Mass Disbursements (Pay-outs) (FSAMAIAJ)

Keywords

• Cross-border remittance
• Money transfer services
• Mobile wallet payments
• Pacific islands remittance
• Mobile top-up services

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Money Transfer Fees: KlickEx charges fees for money transfer services, displayed as transfer fees on the platform. The exchange rate spread between mid-market rates and the rate offered to customers likely represents a portion of revenue.
2. Mobile Top-Up Services: Revenue generated from airtime/data top-up services to mobile wallets and telecom partners across Pacific Islands and Asia.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

KlickEx operates a cross-border money transfer and mobile top-up platform connecting senders in Australia and New Zealand to recipients across 13+ Pacific Island and Asia Pacific countries. Customers fund transfers via debit card, bank transfer, POLi Payment, PayID, or the Dolla App, and recipients receive funds through trusted telecom partners (Digicel, Vodafone) and mobile wallets (GCASH, MoMo, ShopeePay, Touch'n Go, True Money, M-PAiSA, M-Vatu, M-SELEN, Cellmoni, UPI). The service is regulated in New Zealand (FSP585928) and Australia (AUSTRAC).

Product overview

KlickEx Pacific Limited operates a cross-border payments platform focused on Pacific Islands and Asia-Pacific remittances. The core offering is the KlickEx Money Transfer Platform, which connects to partner networks (Digicel, Vodafone, mobile wallets) to enable fast, low-cost money transfers. Supplementary services include Send Global Top Up for mobile airtime, the KlickEx Money Card for fund management, and KlickEx Direct for direct transfers. The company is part of the Nomu Pay Group and is regulated in New Zealand (FSP585928) and Australia (AUSTRAC).

Differentiator

Problem solved

Functional benefit

Products and services

• KlickEx Money Transfer Platform Cross-border payments platform enabling money transfers from Australia and New Zealand to Pacific Islands (Tonga, Samoa, Fiji, Vanuatu, Papua New Guinea, Cook Islands, Solomon Islands) and Asia (Philippines, Vietnam, Indonesia, Malaysia, Thailand, India) through partner telecom operators and mobile wallets. Users select a partner, add funds, and initiate transfers with recipient notification within minutes.
• Send Global Top Up

Quantifiable outcome

• +35% 'Add Money' conversion rates following AI-augmented UX improvements

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability2 records

Feature2 records

Partnerships

Eleven partnerships are on record, tiered core, flagship and minor.

• Digicel PacificcoreChannel Partner/ Reseller/ DistributorDigicel Pacific is a primary recipient partner for mobile transfers and top-ups in Tonga, Samoa, Fiji, Vanuatu, and Papua New Guinea. Recipients can receive money transfers and airtime directly to their Digicel mobile accounts.
• Vodafone (Pacific)coreChannel Partner/ Reseller/ DistributorVodafone Pacific provides mobile money services (M-PAiSA in Fiji, M-Vatu in Vanuatu, Vodafone Cook Islands) through which recipients can receive KlickEx transfers. Also available for mobile top-ups.
• Nomu Pay GroupflagshipStrategic or Co-development PartnerNomu Pay Group is the parent company of KlickEx Pacific Limited. KlickEx operates as part of the Nomu Pay Group, which also operates in Australia under Nomu Pay Australia Pty Limited.
• South Pacific Business Development (SPBD)coreChannel Partner/ Reseller/ DistributorSPBD is a partner in Tonga for receiving money transfers, providing microfinance and financial inclusion services to the local population.
• GCASH (Philippines)coreChannel Partner/ Reseller/ DistributorGCASH is the mobile wallet partner for the Philippines, enabling recipients to receive KlickEx transfers directly to their GCASH accounts.
• MoMo Mobile Wallet (Vietnam)coreChannel Partner/ Reseller/ DistributorMoMo is Vietnam's leading mobile wallet partner for KlickEx, allowing recipients to receive international transfers to their MoMo e-wallet.
• ShopeePay (Indonesia)coreChannel Partner/ Reseller/ DistributorShopeePay is the mobile wallet partner in Indonesia for receiving KlickEx money transfers.
• Touch'n Go (Malaysia)coreChannel Partner/ Reseller/ DistributorTouch'n Go eWallet is the partner for Malaysia, enabling recipients to receive KlickEx transfers to their digital wallet.
• True Money (Thailand)coreChannel Partner/ Reseller/ DistributorTrue Money Wallet is the partner in Thailand for receiving international money transfers via KlickEx.
• Our Telekom (Solomon Islands)coreChannel Partner/ Reseller/ DistributorOur Telekom M-SELEN mobile wallet in Solomon Islands enables recipients to receive KlickEx transfers.
• Phenomenon StudiominorStrategic or Co-development PartnerUI/UX design agency that conducted AI-augmented UX improvements for KlickEx, resulting in +35% conversion rate improvements on 'Add Money' flow.

Scale indicators2 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• WorldRemit: Digital remittance platform with deep mobile wallet and telco payout coverage across Africa, Asia and the Pacific. Closely comparable on digital cross-border transfers to mobile wallets (MoMo, GCASH-like rails) and recipient-side partner model.
• Taptap Send: App-based remittance provider focused on corridors serving diaspora communities, with strong presence in Africa and South/Southeast Asia. Comparable as a digital-first, low-fee consumer remittance app competing for the same sender wallets.
• Wise (TransferWise): Global cross-border money transfer and multi-currency account provider serving consumers and SMBs with transparent mid-market rates. Directly comparable on cross-border payments product, mid-market FX positioning, and corridor breadth.
• Remitly: US-listed digital remittance platform serving consumer senders across many of the same Pacific, Southeast Asian and South Asian corridors as KlickEx. Directly comparable on product (mobile/web cross-border transfers), customer base (diaspora remitters) and revenue model (transaction fees + FX spread).
• Sendwave: Mobile-first remittance app focused on corridors in Africa and Asia, now part of WorldRemit. Directly comparable on app-led, low-fee transfers to mobile wallets serving diaspora senders.

Regional players

• OFX (OzForex): Australia-originated cross-border payments and FX provider serving consumers and SMBs with international transfers. Comparable as a regionally headquartered, Australia-facing cross-border payments operator competing for similar sender segments.
• Digicel Pacific: Leading mobile operator across the Pacific Islands with Digicel Cellmoni and other mobile money services. Comparable as both a core payout partner and a potential competitor if it expands its own international remittance offerings in Pacific corridors.

Broad incumbents

• MoneyGram: Global money transfer operator with digital and agent network serving Pacific, Asian and global corridors. Comparable as a broad incumbent in consumer cross-border transfers, with overlapping destination markets but a more generalist positioning.
• Western Union: Global incumbent in cross-border money transfers with extensive agent and digital network across Pacific and Asian corridors. Comparable as a broad competitor in the same consumer remittance category, but with a much wider portfolio (agent cash payout, business payments, etc.) and a non-specialized go-to-market.

Emerging players

• M-Pesa (Vodafone/Safaricom): Global benchmark for telco-led mobile money, with M-PAiSA (Fiji) and M-Vatu (Vanuatu) being direct payout partners of KlickEx. Comparable as a mobile wallet ecosystem that both enables and could disintermediate aggregator-led remittances.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/klickex
• LinkedInlinkedin.com/company/2485043
• Instagraminstagram.com/klickex_pacific
• Xx.com/klickex

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds6 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KlickEx