New Story Charity
New Story is a US 501(c)(3) nonprofit that develops underused land in Latin America, finances parcel purchases by low-income families on monthly payments, and issues legal land titles within 24 months, funded by donations, major-donor commitments, impact investing (New Story Capital), and corporate partnerships.
- Company typePrivate
- Founded2014
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What New Story Charity does
New Story is a US 501(c)(3) nonprofit, founded in 2014 and headquartered in San Francisco, that develops underused land and enables low-income families in Latin America — primarily Mexico — to obtain legal land titles and build homes. Its three-step operating model secures vacant or underused land, installs infrastructure (roads, power, sanitation), and sells subdivided, titled parcels to families on small monthly payments, with title issuance targeted within 24 months (vs. 10+ years under traditional titling). The organization reports operational outcomes of a 100% portfolio repayment rate, 60% of titles issued to women (roughly 2x the national average), and a 2x land-value uplift within three years for participating families, alongside an explicit goal of 10,000 lots across 25+ communities by end of 2027.
The technical and operational backbone combines land acquisition and infrastructure development with a microfinance-style repayment and titling system. The proprietary differentiators cited are a land-title issuance system that produces legal titles within 24 months through small monthly payments, an integrated community development model (acquisition → infrastructure → financing), and a women-focused titling program. The platform is not software- or AI-driven; it is a process-and-capital model executed by a lean team of 1-10 staff with on-the-ground partner infrastructure across Latin America.
The business model blends four revenue streams: (1) individual philanthropic donations starting at $1 via the website (one-time or monthly); (2) The Builders, a select major-donor community requiring 3-year commitments of $50,000+ that funds R&D, education, and construction support; (3) New Story Capital, an impact-investment platform offering investors a double bottom line of social impact and financial returns through land development; and (4) corporate and brand partnerships for companies seeking CSR-aligned engagement. The organization generates no traditional product revenue; its "customers" are the families receiving titled land on credit, while its funders include individual donors, impact investors, and corporate partners. Investors and supporters cited include Y Combinator, Goldman Sachs, World Economic Forum, Forbes, Fast Company, Sotheby's, and Architectural Digest.
New Story Charity firmographics
Firmographics- Name
- New Story Charity
- Legal name
- New Story
- Website
- https://newstorycharity.org
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- New Story is a US 501(c)(3) nonprofit that develops underused land in Latin America, finances parcel purchases by low-income families on monthly payments, and issues legal land titles within 24 months, funded by donations, major-donor commitments, impact investing (New Story Capital), and corporate partnerships.
- Ownership category
- akta.pro rank
New Story Charity industry classification
Industry- Product category
- Nonprofit Affordable Housing Services
- NAICS
- Community Housing Services (62422), Civic and Social Organizations (813410)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
- akta.pro secondary industries
- Community Development & Neighborhood Revitalization Housing Programs (FSALAKAO), Affordable Housing / Down Payment Assistance (DPA) Mortgage Origination (FSALAAAM)
Keywords
Where New Story Charity is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
New Story Charity business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Others
Revenue model
- Philanthropic Donations: Individual donors contribute one-time or monthly donations starting at $1 to fund housing projects, financial literacy programs, construction support, and organizational operations.
- Impact Investment Returns: New Story Capital offers impact investment opportunities generating both social impact and financial returns through land development and homeownership programs in Latin America.
- Corporate and Brand Partnerships: Corporate partnerships provide funding and brand collaboration opportunities for companies seeking to support affordable housing initiatives.
- The Builders Premium Donor Program: A select community of major donors committing $50,000+ over 3 years to fund R&D, education, construction support, and organizational scaling.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Individual Donors - One-time or monthly giving |
| Subscription | Multi-year contract | The Builders - Major Donor Program |
| Other | Pay-as-you-go | Impact Investment |
| Other | Multi-year contract | Corporate Partnerships |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
New Story Charity product offering
Product offeringCore offering
New Story Charity develops underused land in Latin American communities by building infrastructure (roads, power, sanitation), then enables low-income families to acquire legal land titles within 24 months via small monthly payments, and uses the land as collateral to help families build credit and qualify for home loans. The nonprofit funds this work through individual donations (Fund a Project), a major-donor community (The Builders), corporate partnerships, and an impact investing arm (New Story Capital) that generates social and financial returns.
Product overview
New Story Charity operates as a land development and home ownership organization with a multi-step approach: (1) Land Development Program that secures underused land and builds infrastructure, (2) Land Ownership Program enabling families to acquire legal titles within 24 months through small monthly payments, and (3) Home Financing Program that uses land as collateral for credit building and home loans. The organization supports its mission through New Story Capital (impact investment platform), The Builders (major donor program), and Fund a Project (general donation program). The model achieves 5x faster results than traditional methods and targets 10,000 lots by end of 2027 across 25+ communities.
Differentiator
Problem solved
Functional benefit
Brands
- New Story Capital: Impact investment arm of New Story that generates social impact while earning financial returns for investors.
Products and services
- Land Development Program Secures underused land in Latin American communities and builds supporting infrastructure including roads, power, and sanitation to enable organized community development.
- Land Ownership Program Enables low-income families to make small monthly payments toward a land lot and receive a legal land title within 24 months, supporting financial inclusion and credit building.
- Home Financing Program Uses the acquired land title as collateral to help families build credit and qualify for home loans to construct their own homes.
- New Story Capital Impact investment platform operated by New Story Charity that enables accredited investors to deploy capital into land development and homeownership programs in Latin America, generating both social impact and financial returns through a double bottom line approach.
- The Builders A select community of major donors making multi-year commitments of $50,000+ over 3 years to fund the organization's R&D, education, construction support, and scaling activities.
- Fund a Project Donation program allowing individuals to make one-time or monthly contributions starting at $1 to fund specific housing projects supporting families in Latin America.
Quantifiable outcome
- 5x faster land titling than traditional methods (2 years vs. 10+ years)
- +5 more outcomes
Companies that use New Story Charity
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles5 records
New Story Charity technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
New Story Charity partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
New Story Charity competitors and assessment
Company assessmentEmerging players
- Kiva: Crowdfunding nonprofit enabling individuals to lend small amounts to underserved borrowers worldwide. Comparable in using a digital platform to channel donor capital toward microcredit for low-income populations.
- Calvert Impact Capital: Impact-investing nonprofit raising capital from individuals and institutions to finance community development, including affordable housing. Closely comparable to New Story Capital as an impact-investing platform serving the same end markets.
- Acumen: Global nonprofit impact investor backing companies serving low-income communities. Comparable in combining philanthropic and investment capital for poverty alleviation, though operating via fund-of-funds rather than direct land development.
Broad incumbents
- BRAC: One of the world's largest development NGOs, operating programs across multiple sectors including housing and microfinance in developing countries. Comparable as a large-scale anti-poverty platform with housing components.
- Enterprise Community Partners: Large US nonprofit developer and financier of affordable housing. Comparable affordable-housing mission and combination of development + finance, with significantly greater scale and US focus.
- Mercy Corps: Global humanitarian and development nonprofit with programs in economic recovery and housing/infrastructure. Comparable broad-development footprint and donor-supported operating model.
Direct peers
- TECHO: Latin American nonprofit building transitional housing and supporting community upgrading across 18+ countries. Directly comparable geography, customer base, and product (housing for low-income families), making it the closest regional peer to New Story.
- Habitat for Humanity International: Global nonprofit building and financing affordable housing for low-income families. Most direct comparable — same end-customer outcome (housing for the underserved), with a similarly donation- and volunteer-funded model, though operating at much larger scale and without New Story's land-titling + impact-investing stack.
- Grameen America: Microfinance nonprofit extending small loans to low-income women entrepreneurs in the US. Comparable in poverty-alleviation microfinance model and women-focused customer base, though focused on business rather than housing credit.
- Self-Help / Center for Community Self-Help: Mission-driven CDFI providing mortgages, small business loans, and community development finance to low-income families. Closely comparable in combining land/real-estate development with consumer credit-building for underserved borrowers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
New Story Charity social profiles
Digital presenceNew Story Charity compliance and trust
Trust signalCompliance1 record
New Story Charity financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Story Charity leadership team
Management profileNumber of profiles
Profiles5 records
New Story Charity funding detail
Funding detailFunding overview
Funding rounds6 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Story Charity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Story Charity
What does New Story Charity do?
New Story Charity develops underused land in Latin American communities by building infrastructure (roads, power, sanitation), then enables low-income families to acquire legal land titles within 24 months via small monthly payments, and uses the land as collateral to help families build credit and qualify for home loans. The nonprofit funds this work through individual donations (Fund a Project), a major-donor community (The Builders), corporate partnerships, and an impact investing arm (New Story Capital) that generates social and financial returns.
Is New Story Charity a public or private company?
New Story Charity is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was New Story Charity founded?
New Story Charity was founded in 2014. It employs 1 to 10 people.
Where is New Story Charity based?
New Story Charity is headquartered in San Francisco, United States, in the North America region.
How does New Story Charity make money?
Four revenue lines are on record. Philanthropic Donations are the primary driver. The others are impact Investment Returns, corporate and Brand Partnerships and the Builders Premium Donor Program.
Who are New Story Charity's main competitors?
Emerging players on record are Kiva, Calvert Impact Capital and Acumen. Broad incumbents are BRAC, Enterprise Community Partners and Mercy Corps. Direct peers are TECHO, Habitat for Humanity International, Grameen America and Self-Help / Center for Community Self-Help.
Does New Story Charity have an API?
No public API is recorded for New Story Charity.
What industry is New Story Charity in?
New Story Charity's product category is Nonprofit Affordable Housing Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts), with a secondary code of FSALAKAO, Community Development & Neighborhood Revitalization Housing Programs. Its NAICS code is 62422 and its SIC code is 6552.