Datametrex
Datametrex AI Limited is a Canadian public technology holding company that develops AI-powered social media intelligence (Nexalogy, AnalyticsGPT), deploys Nutanix-based data centre infrastructure for enterprise clients, operates Imagine Health medical clinics and Medi-Call telehealth, and monetizes a 10-patent mobile-payments portfolio through QuantIP Licensing Corp.
- Company typePublic
- Founded2011
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What Datametrex does
Datametrex AI Limited is a publicly traded Canadian technology holding company (TSXV:DM, founded 2006, headquartered in Toronto) operating four distinct business lines through wholly-owned subsidiaries: AI-powered social media intelligence (Nexalogy, NexaSMART, and the AnalyticsGPT platform combining proprietary NLP with GPT-based generative reporting), enterprise data centre infrastructure built on Nutanix hyperconverged platforms (concentrated in South Korea via Datametrex Korea with Fortune 500 conglomerate customers), healthcare services including the Imagine Health medical clinics in Alberta and the Medi-Call telehealth subscription app, and payment technology and intellectual property licensing operated through QuantIP Licensing Corp. (formerly Paymetrex), which holds a 10-patent portfolio covering mobile payments and SoftPOS technology.
The company monetizes through a mix of multi-year enterprise contracts (data centre expansion, infrastructure modernization, AI services), subscription SaaS (AnalyticsGPT at $999/month per million posts, Medi-Call telehealth), licensing royalties (US$400,000/year from first AnywhereCommerce agreement), and patent monetization programs supported by Hilco Global and Pelent AI. Customer base spans defense and government (Canadian Government, US Armed Forces, NATO), Korean conglomerates (LOTTE, Samsung, Shinhan Financial), and enterprise/healthcare segments. Reported revenue peaked above $49M in 2022 with $15M Adjusted EBITDA; the post-2022 period has been characterized by leadership turnover and a strategic pivot toward IP licensing and smaller enterprise contracts.
Recent moves (2025–2026) include the CAD $5.5M acquisition of the Yuzu payment solution, the Paymetrex-to-QuantIP rebranding, the engagement of Hilco Global and Pelent AI for structured patent monetization, and continued Nutanix data centre contract wins — collectively signaling a strategic reorientation toward higher-margin IP licensing and recurring revenue from AI/data centre contracts.
Datametrex firmographics
Firmographics- Name
- Datametrex
- Legal name
- Datametrex AI Limited
- Website
- https://www.datametrex.com
- Company type
- Public
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Datametrex AI Limited is a Canadian public technology holding company that develops AI-powered social media intelligence (Nexalogy, AnalyticsGPT), deploys Nutanix-based data centre infrastructure for enterprise clients, operates Imagine Health medical clinics and Medi-Call telehealth, and monetizes a 10-patent mobile-payments portfolio through QuantIP Licensing Corp.
- Ownership category
- akta.pro rank
Datametrex industry classification
Industry- Product category
- AI Analytics Software
- NAICS
- Software Publishers (5132), Web Search Portals and All Other Information Services (51929), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Processing & Data Preparation (7374), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Industry/Domain Analytics Solutions & Accelerators (BPAEAHAK)
- akta.pro secondary industries
- AI/ML Engineering & Model Development Services (BPAEAHAF), Dataset Discovery, Marketplaces & Licensing (HDAAALAE), Data Monetization & Data Products Services (BPAEAHAL)
Keywords
Where Datametrex is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices5 records
Markets served
Datametrex business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Data Centre Infrastructure Services: Enterprise data centre expansion, optimization, and hyperconverged infrastructure solutions. Revenue from software licensing, technical support, and maintenance services. Contracts structured over multi-year terms with recurring revenue components. Margins range from 10% to 53% depending on contract type.
- Enterprise Software Automation: Software licensing, implementation, operation, maintenance, and automation services including workflow automation, batch processing, RPA, and system implementation. Contracts with approximately 75% net profit margin.
- Patent Licensing Royalties: Monetization of mobile payments patent portfolio through licensing agreements. Non-exclusive patent licenses with annual royalty payments. First agreement secured at US$400,000 annually. Royalty-bearing licenses with AnywhereCommerce for SoftPOS technology.
- Healthcare Services (Imagine Health): Revenue from medical clinics providing family medicine, pharmacy services, and specialized medical services. Teaching facility status with University of Calgary strengthens physician recruitment and retention.
- Telehealth (Medi-Call): Subscription-based SaaS mobile application connecting patients with physicians in real-time. Provides general care, mental health services, and prescriptions through telehealth consultations.
- AI Analytics Platform (AnalyticsGPT): SaaS analytics platform with tiered pricing (Business at $999/month for 1M posts, Enterprise with custom pricing). Provides social media intelligence, automated reporting, and predictive analytics.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Business Intel tier for 1 million posts with add-on options at $399/1 million posts |
| Subscription | Annual | Enterprise Deep Dive with unlimited custom posts and full API access |
| Subscription | Annual | $6M data centre contract with 25% profit margin |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Datametrex product offering
Product offeringCore offering
Datametrex AI Limited develops and sells AI-powered analytics software (AnalyticsGPT, Nexalogy, NexaSMART) for social media intelligence, enterprise data analytics, and threat detection. The company also operates medical clinics (Imagine Health), a consumer telehealth mobile application (Medi-Call), data centre infrastructure solutions based on Nutanix hyperconverged platforms, payment processing solutions under the YuzuPay brand, and monetizes a 10-patent portfolio through its QuantIP Licensing Corp. subsidiary.
Product overview
Datametrex AI Limited is a technology company operating across three main segments: AI/Technology, Healthcare, and Data Centre Infrastructure. The product portfolio centers on AnalyticsGPT, an AI-powered social media intelligence platform (built on Nexalogy/NexaSMART technology) that combines GPT with NLP for automated reporting and predictive analytics. Healthcare operations include Imagine Health Medical Clinics with AI-enhanced EMR systems and the Medi-Call telehealth app. Data centre solutions leverage Nutanix hyperconverged infrastructure. The company also operates Paymetrex (rebranded to QuantIP Licensing Corp. in June 2026) for payment processing solutions under the YuzuPay brand, supported by a 10-patent portfolio. Enterprise automation services are delivered through Sysmind and Jobmind divisions. The company serves enterprise clients globally including Fortune 500 companies, with operations spanning Toronto, Vancouver, Seoul, Berlin, and Montreal.
Differentiator
Problem solved
Functional benefit
Brands
- Nexalogy: AI-powered social media intelligence platform used by governments including Canadian & US Defense and NATO for data mining and analysis
- Paymetrex
- Imagine Health
- AnalyticsGPT
- YuzuPay
- Sysmind
- Jobmind
- Medi-Call
Products and services
- AnalyticsGPT AI-powered social media intelligence and analytics platform combining Nexalogy technology with GPT. Provides automated reporting, entity extraction, predictive insights, and natural language intelligence for enterprises and governments. Scans social media, news, blogs, forums, enterprise data, and dark web for actionable insights.
- Nexalogy / NexaSMART AI-based social media intelligence and data mining platform using machine learning, NLP, and entity extraction. Used by governments and defense organizations for identifying threats, monitoring misinformation, and analyzing social media conversations. Battle-tested technology used by Canadian and US Defense and NATO for nearly seven years.
- Medi-Call Telehealth App Subscription-based telehealth mobile application connecting patients with physicians in real-time. Provides general and preventative care, urgent care, mental health services, and prescriptions. Available on Google Play and Apple App Store.
- Imagine Health Medical Clinics Multidisciplinary medical clinics in Edmonton and Calgary, Alberta offering family medicine, pharmacy services, physiotherapy, and specialized medical services including Women's Health and mental health support. Integrated with AI-enhanced EMR system.
- Data Centre Infrastructure Solutions Nutanix-based hyperconverged infrastructure (HCI) solutions unifying servers, storage, and networking for enterprise data centre operations. Includes server infrastructure upgrade, replacement, implementation services, and AI-driven capabilities with GPU optimization. Deployed across Fortune 500 clients in South Korea with planned North American rollout.
- YuzuPay Payment Processing Payment processing brand covering credit card terminals, credit and debit transaction processing, and cryptocurrency payment processing. Distributed through white-label program to merchants, Independent Software Vendors (ISVs), and Independent Sales Organizations (ISOs).
- Enterprise Software Automation (Sysmind / Jobmind) Enterprise software solutions covering workflow automation, batch processing systems, business process automation, robotic process automation (RPA), system implementation, operation, maintenance, and technical support services. Delivered through Sysmind and Jobmind business divisions.
- QuantIP Licensing Corp. (formerly Paymetrex) Patent licensing subsidiary monetizing a 10-patent portfolio covering secure transaction processing, mobile payments, and SoftPOS technology. Generates royalty revenue from non-exclusive patent license agreements with first agreement at US$400,000 annually.
Quantifiable outcome
- Revenue growth of 296% to over $49M in 2022
- +3 more outcomes
Companies that use Datametrex
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Datametrex technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability9 records
Feature7 records
Datametrex partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered supporting and core.
- University of Calgary Faculty of MedicinesupportingTeaching facility partnership establishing Imagine Health's Calgary Capitol Hill clinic as a teaching site. Dr. Michael Tam from the faculty brings medical residents to the clinic. Partnership strengthens physician recruitment and retention strategy and enhances quality of care at clinics.
- Hilco GlobalcoreStrategic agreement with Hilco Global's IP Services Practice to support monetization of Paymetrex's patent portfolio. Hilco provides valuation, structured sales processes, patent auctions, licensing strategies, and brand monetization capabilities. The partnership focuses on SoftPOS and mobile payment acceptance markets. Hilco completed initial qualification review in June 2026, advancing the portfolio into a structured licensing initiative.
- AnywhereCommerce Inc.coreRoyalty-bearing patent license agreement with AnywhereCommerce covering Paymetrex's patent portfolio for SoftPOS and mobile payment acceptance technologies. AnywhereCommerce deploys SoftPOS solutions leveraging the licensed patents. Technology licensing agreement dated December 17, 2025 provides Paymetrex access to AnywhereCommerce's payment products and services for YuzuPay brand distribution.
- Pelent Patent AnalyticssupportingEngagement of Pelent AI to enhance and accelerate Paymetrex's patent licensing program. Pelent's AI engine identifies high-probability licensing targets using real-world licensing intelligence. Engagement effective February 13, 2026 for initial four-month term with renewal options. Monthly service fees plus fees for Evidence of Use preparation per documented patent.
- Firstpayment Inc.coreAcquisition of Yuzu payment processing solution from Firstpayment Inc. for $5.5 million through issuance of 55 million common shares at $0.10 per share. Includes related patents and intellectual property. Firstpayment CEO Michael Kron joined Datametrex's Board and serves as COO of Paymetrex.
- Lucira HealthsupportingPartnership agreement for Medi-Call's telehealth services to be directed through Lucira's platform. Lucira's at-home COVID-19 and flu diagnostic testing redirects positive patients to Medi-Call telehealth consultations. Partnership provides access to Lucira's client base including Netflix, Air Canada, Amazon, and Sony Pictures.
- NutanixcorePartnership for Nutanix-based hyperconverged infrastructure (HCI) solutions unifying servers, storage, and networking. Datametrex deploys Nutanix HCI for enterprise data centre modernization. Successfully deployed in South Korea with stronger performance than traditional VMware products. Planned rollout in North America.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
Datametrex competitors and assessment
Company assessmentDirect peers
- Babel Street: Babel Street provides social media monitoring, identity intelligence, and threat detection for defense, intelligence, and commercial customers. Closely aligned with Datametrex's Nexalogy platform and its use by Canadian Government, US Armed Forces, and NATO for misinformation and threat monitoring.
- Dataminr: Dataminr offers real-time event and social media intelligence powered by AI for corporate, news, and government clients. Directly comparable to Nexalogy/AnalyticsGPT in scanning public and social data to surface threats, risks, and emerging narratives for enterprise and public-sector users.
- WELL Health Technologies: WELL Health operates a network of outpatient medical clinics and a digital health/telehealth platform across Canada. Directly comparable to Datametrex's Imagine Health clinic subsidiary and Medi-Call telehealth app in combining owned clinic operations with a connected telehealth SaaS offering.
Regional players
- Coveo Solutions: Coveo is a Canadian-headquartered AI-powered enterprise search and personalization platform serving large global enterprises. Comparable as a Canadian-listed AI enterprise software vendor using NLP and machine learning to surface insights from large structured and unstructured datasets.
- Nuvei Corporation: Nuvei is a Canadian-headquartered payment technology company offering merchant acquiring, processing, and software-led payments. Comparable to Datametrex's YuzuPay/QuantIP payment and IP licensing subsidiary in the Canadian payments ecosystem, though at a much larger scale.
Broad incumbents
- Recorded Future: Recorded Future is a threat intelligence platform that combines machine learning with human analysis to deliver real-time intelligence to enterprise and government clients. Comparable in its AI-driven intelligence workflow and government customer base to Datametrex's Nexalogy/AnalyticsGPT offering.
- Palantir Technologies: Palantir provides AI-driven data analytics platforms (Gotham, Foundry) widely used by defense, intelligence, and large enterprise customers. Highly comparable to Datametrex's defense-grade social media intelligence and enterprise analytics positioning, though operating at a vastly larger scale.
- OpenText Corporation: OpenText is a large Canadian-listed enterprise information management software company offering analytics, AI, and content management platforms. Comparable as a fellow Canadian enterprise software incumbent that sells analytics, AI, and content intelligence solutions into large global enterprises and government.
- Nutanix: Nutanix is the hyperconverged infrastructure vendor whose products Datametrex deploys and resells into enterprise data centers. Comparable as the underlying technology partner whose HCI platform underpins Datametrex's data centre infrastructure services business.
- BlackBerry Limited: BlackBerry is a Canadian-listed security and enterprise software company (QNX, cybersecurity services). Comparable as a fellow Canadian-headquartered, publicly-traded technology vendor serving enterprise and government customers with security and AI-enabled offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Datametrex social profiles
Digital presenceDatametrex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Datametrex leadership team
Management profileNumber of profiles
Profiles6 records
Datametrex subsidiaries and ownership
Company hierarchySubsidiaries7 records
Datametrex funding detail
Funding detailFunding overview
Funding rounds3 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Datametrex M&A and investment
M&A and investmentM&A4 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Datametrex
What does Datametrex do?
Datametrex AI Limited develops and sells AI-powered analytics software (AnalyticsGPT, Nexalogy, NexaSMART) for social media intelligence, enterprise data analytics, and threat detection. The company also operates medical clinics (Imagine Health), a consumer telehealth mobile application (Medi-Call), data centre infrastructure solutions based on Nutanix hyperconverged platforms, payment processing solutions under the YuzuPay brand, and monetizes a 10-patent portfolio through its QuantIP Licensing Corp. subsidiary.
Is Datametrex a public or private company?
Datametrex is a public company. It is classified as public and is currently operating.
When was Datametrex founded?
Datametrex was founded in 2011. It employs 11 to 50 people.
Where is Datametrex based?
Datametrex is headquartered in Toronto, Canada, in the North America region.
How does Datametrex make money?
Six revenue lines are on record. Data Centre Infrastructure Services are the primary driver. The others are enterprise Software Automation, patent Licensing Royalties, healthcare Services (Imagine Health), telehealth (Medi-Call) and AI Analytics Platform (AnalyticsGPT).
Who are Datametrex's main competitors?
Direct peers on record are Babel Street, Dataminr and WELL Health Technologies. Regional players are Coveo Solutions and Nuvei Corporation. Broad incumbents are Recorded Future, Palantir Technologies, OpenText Corporation, Nutanix and BlackBerry Limited.
Does Datametrex have an API?
Yes. AnalyticsGPT offers API feed access as part of its Enterprise tier subscription. The API enables access to the platform's data streams and analytics capabilities. Specific details on protocol type, authentication methods, rate limits, or versioning are not specified in available sources.
What industry is Datametrex in?
Datametrex's product category is AI Analytics Software. Its primary akta.pro industry code is BPAEAHAK, Industry/Domain Analytics Solutions & Accelerators, with a secondary code of BPAEAHAF, AI/ML Engineering & Model Development Services. Its NAICS code is 5132 and its SIC code is 7370.