Strata Platforms
Strata Platforms provides an integrated SaaS suite (LOIS, Lasso, Site Shepherd) plus the LocationOne marketplace that connects economic developers, railroads, and utilities with corporate site selectors to streamline property marketing, RFI collection, and site selection analytics.
- Company typePrivate
- Founded2024
- HeadquartersGreenville, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Strata Platforms does
Strata Platforms is a Greenville, South Carolina-based SaaS company spun out of site selection consultancy Global Location Strategies in March 2024, focused on software for the corporate site selection and economic development market. Its integrated product suite comprises LOIS, a GIS-based property marketing platform that EDOs, railroads, and utilities embed on their own websites; Lasso, a private RFI distribution and property data collection workflow tool; and Site Shepherd, an analytics platform for comparing properties across 220+ data points. LocationOne.com serves as a public-facing meta-aggregator marketplace with 55,000+ indexed sites and 8,400+ monthly users from 51 countries.
The company monetizes primarily through quote-based annual SaaS subscriptions on LOIS/Lasso/Site Shepherd, augmented by an umbrella subscription model in which state-level EDOs purchase access for hundreds of regional and local partners under a single license. A complementary $250 per-listing transaction tier on LocationOne provides self-serve access for non-subscribers. Named enterprise customers include CSX Transportation, BNSF Railway, MidAmerican Energy, MN DEED, Missouri Partnership, Wisconsin EDC, Maxis Advisors, and Next Move Group, and the platform is now positioned as the technology backbone for the REDI Sites national site readiness standard administered by the Site Selectors Guild.
Strata operates with a 1-10 employee team, has raised approximately $1.34M of a $1.6M exempt securities offering led by Founderville.VC, and is led by CEO Charles Houser. The company differentiates on workflow depth in RFI management, breadth of integrated public datasets via Lightcast and Data Axle, and a network effect across 3,469+ collaborating economic developers.
Strata Platforms firmographics
Firmographics- Name
- Strata Platforms
- Legal name
- Strata Platforms, Inc.
- Website
- https://strataplatforms.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Strata Platforms provides an integrated SaaS suite (LOIS, Lasso, Site Shepherd) plus the LocationOne marketplace that connects economic developers, railroads, and utilities with corporate site selectors to streamline property marketing, RFI collection, and site selection analytics.
- Ownership category
- akta.pro rank
Strata Platforms industry classification
Industry- Product category
- Site Selection Software
- NAICS
- Web Search Portals and All Other Information Services (519290)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Vertical/Specialty Search (e.g., jobs, real estate, travel, products) (BPAMAAAD)
- akta.pro secondary industry
- News & Content Aggregation Portals (BPAMAAAI)
Keywords
Where Strata Platforms is headquartered
LocationHeadquarters
- HQ city
- Greenville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Strata Platforms business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Software Subscriptions: SaaS subscription revenue from LOIS, Lasso, and Site Shepherd platforms. Umbrella subscription model allows state organizations to purchase access for all local/regional partners under one license.
- Property Listings: Transaction revenue from listing properties on LocationOne Property Marketplace. $250 for first listing with volume discounts for additional listings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | LocationOne Property Marketplace listing for non-subscribers |
| Subscription | Annual | Umbrella Subscription for state/regional EDOs |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Strata Platforms product offering
Product offeringCore offering
Strata Platforms sells an integrated suite of cloud-based site selection software to economic development organizations, corporate site selectors, railroads, and utilities. Its core products are LOIS (GIS-based property marketing platform), Lasso (RFI data collection and project management), and Site Shepherd (property analytics and benchmarking), with all LOIS subscribers receiving automatic co-listing on the LocationOne Property Marketplace. The company also operates a state-level umbrella subscription that lets a single lead EDO license access for hundreds of local partner organizations.
Product overview
Strata Platforms delivers an integrated ecosystem of site selection software with three core products: LOIS (GIS-based property marketing database), Lasso (RFI data collection and project management), and Site Shepherd (property analytics and benchmarking). All LOIS subscribers receive automatic co-listing on LocationOne Property Marketplace, a meta-aggregator property listing service. The platform also supports Umbrella Subscriptions for state and regional economic development organizations to coordinate property marketing across multiple local partners. The products work in tandem—LOIS handles public-facing property marketing while Lasso manages private RFI collaboration, with data flowing between systems to eliminate duplicate data entry.
Differentiator
Problem solved
Functional benefit
Brands
- Lasso: Property data collection software that streamlines site selection by standardizing property data collection and accelerating RFI distribution and response processes.
- LOIS
- Site Shepherd
- LocationOne
Products and services
- LOIS (LocationOne Information System) GIS-based property marketing platform enabling economic development organizations to showcase sites and buildings on their own websites. Supports customizable map layers, multimedia (photos, videos, drone footage), workforce and demographic data, and automatic co-listing on LocationOne.com.
- Lasso Private RFI data collection and project management software for site selectors and economic developers. Standardizes property data collection, distributes RFIs to stakeholders, tracks responses, supports Total Data Recall for past answers, and provides a central Properties Hub of reviewed properties across projects.
- Site Shepherd Site selection analytics software for comparing properties and communities across hundreds of data points. Includes the Site Shepherd Data Library (26 datasets, 220+ data points), benchmarking analysis, and private dataset storage for site readiness evaluation.
- LocationOne Property Marketplace Open-access MLS (multiple listing service) aggregating 55,000+ economic development properties from across North America. Enables site selectors, corporate end-users, and foreign direct investors to discover, search, filter, and save properties; offers 80+ GIS data layers and reaches 8,400+ monthly users from 51 countries.
- Umbrella Subscriptions Subscription package in which a state or regional lead organization purchases LOIS (and supporting software) access for all of its local and regional partner EDOs under a single license, enabling coordinated statewide property marketing while preserving per-community customization.
Quantifiable outcome
- RFI response time reduced from hours to minutes
- +7 more outcomes
Companies that use Strata Platforms
Customer profileNamed customers13 records
Segments6 records
Ideal customer profiles5 records
Strata Platforms technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature10 records
Strata Platforms partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and supporting.
- REDI Sites by the Site Selectors GuildcoreStrategic partnership where REDI Sites (national standard for site readiness assessment) integrates Strata Platforms technology. Lasso is used for RFI data collection, Site Shepherd for scoring properties against readiness criteria, and LOIS for the internal property database. This partnership establishes Strata as the technology backbone for a national site readiness standard administered by the Site Selectors Guild.
- Data AxlecoreIntegration partnership bringing employer-level intelligence into the Strata Platform environment. Data Axle's comprehensive business database with millions of verified company profiles provides site selectors with labor availability analysis, competitor location mapping, industry concentration data, and business ecosystem insights.
- LightcastcoreWorkforce data partnership providing real-time labor data and analytics. Lightcast data powers workforce tab in LOIS, heat maps, regional workforce reports, and drive-time labor analysis. Data covers USA and Canada across 26 datasets and 220+ data points.
- REsimplifisupportingProperty data feed partnership providing API integration of commercial building and site data to LOIS. Helps economic development organizations maintain current property inventory without manual data entry.
- Global Location Strategies (GLS)coreGLS spun out its software products to create Strata Platforms in March 2024. GLS remains a client of Strata Platforms and continues using LOIS and Lasso services. Didi Caldwell, President and CEO of GLS, serves as an advocate for the Strata Platform ecosystem.
- Greylock MidstreamsupportingPartnership to help communities invest in natural gas infrastructure. Greylock Midstream specializes in installing natural gas distribution lines, expanding site possibilities for manufacturers and industries.
- PixlmobsupportingRecommended partner for enhancing property visuals. Pixlmob connects economic developers with skilled real estate photo editors to elevate property marketing materials.
- CSX TransportationcoreMajor railroad using Lasso and Site Shepherd for the CSX Select Site program. Collaborated with over 70 communities to evaluate properties and award Gold, Silver, Bronze designations to 33 sites in 12 states.
- REDI CRE by Moody'ssupportingIntegration bringing commercial real estate property listings into the Strata Platform ecosystem for Wisconsin and potentially other state implementations.
- Economic Development Organizations (State/Regional/Local)coreUmbrella subscription model where state EDOs distribute LOIS and Lasso access to regional and local EDO partners. Includes organizations like Minnesota DEED, Missouri Partnership, Wisconsin EDC, and hundreds of local partners.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Strata Platforms competitors and assessment
Company assessmentOthers
- Global Location Strategies (GLS): GLS is the site-selection consultancy that spun out LOIS, Lasso, and Site Shepherd into Strata Platforms in March 2024 and remains an ongoing client and advocate. It is comparable not as a software competitor but as the founding consultancy whose engagements drive Strata adoption among enterprise site selectors.
- Site Selectors Guild: The Site Selectors Guild administers the REDI Sites national site-readiness standard on Strata's technology stack. As the industry association that effectively sets evaluation criteria corporate end-users follow, it is a peer in defining site-selection workflow standards rather than a competing vendor.
Direct peers
- Crexi: Crexi is a commercial real estate marketplace and data platform with strong adoption among industrial brokers and tenants searching for properties. It competes with LocationOne and Lasso for property-discovery mindshare, particularly with industrial real estate brokers — a segment Strata also targets.
- Catylist: Catylist provides a property marketing and listing platform specifically built for economic development organizations, with branded property websites, GIS layers, and CRE-listing feeds. It competes head-to-head with Strata's LOIS and LocationOne offerings for the same EDO buyer.
- GISPlanning: GISPlanning offers map-driven analytics and site-selection tools for economic developers and site selectors, including demographic, workforce, and infrastructure layers. It overlaps directly with Strata's Site Shepherd analytics and the data/visualization capabilities inside LOIS.
Broad incumbents
- Yardi Systems: Yardi is a broad incumbent commercial real estate software platform covering property management, marketing, and analytics for landlords, brokers, and corporate occupiers. While its core focus is operational CRE software, its marketing/listing modules compete with portions of LOIS/Lasso in industrial and commercial property promotion.
- CoStar Group: CoStar dominates commercial real estate data and analytics through CoStar, LoopNet, Apartments.com, and Matterport, with vastly larger coverage of for-lease and for-sale properties. While not focused on economic-development site selection specifically, its data depth and marketing reach make it the most consequential adjacent incumbent for Strata's industrial-broker and corporate-selector customers.
Emerging players
- REsimplifi: REsimplifi aggregates commercial building and site data via API and serves it into EDO platforms through integrations like Strata's LOIS. As both an integration partner and an emerging commercial property data vendor, it is a comparable data-aggregation peer for inventory pipelines.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Strata Platforms social profiles
Digital presenceStrata Platforms financial estimates
Financial estimateRevenue estimate
Valuation estimate
Strata Platforms leadership team
Management profileNumber of profiles
Profiles2 records
Strata Platforms funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Strata Platforms M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Strata Platforms
What does Strata Platforms do?
Strata Platforms sells an integrated suite of cloud-based site selection software to economic development organizations, corporate site selectors, railroads, and utilities. Its core products are LOIS (GIS-based property marketing platform), Lasso (RFI data collection and project management), and Site Shepherd (property analytics and benchmarking), with all LOIS subscribers receiving automatic co-listing on the LocationOne Property Marketplace. The company also operates a state-level umbrella subscription that lets a single lead EDO license access for hundreds of local partner organizations.
Is Strata Platforms a public or private company?
Strata Platforms is a private company. It is classified as venture growth investor backed and is currently operating.
When was Strata Platforms founded?
Strata Platforms was founded in 2024. It employs 1 to 10 people.
Where is Strata Platforms based?
Strata Platforms is headquartered in Greenville, United States, in the North America region.
How does Strata Platforms make money?
Two revenue lines are on record. Software Subscriptions are the primary driver. The others are property Listings.
Who are Strata Platforms's main competitors?
Others on record are Global Location Strategies (GLS) and Site Selectors Guild. Direct peers are Crexi, Catylist and GISPlanning. Broad incumbents are Yardi Systems and CoStar Group. REsimplifi is listed as an emerging player.
Does Strata Platforms have an API?
No public API is recorded for Strata Platforms.
What industry is Strata Platforms in?
Strata Platforms's product category is Site Selection Software. Its primary akta.pro industry code is BPAMAAAD, Vertical/Specialty Search (e.g., jobs, real estate, travel, products), with a secondary code of BPAMAAAI, News & Content Aggregation Portals. Its NAICS code is 519290 and its SIC code is 7370.