Surge Global

What Surge Global does

Surge Global is a privately held digital consulting firm founded in 2014 in Sri Lanka and led by CEO and Founder Bhanuka Harischandra, with principal place of business in Singapore (105 Cecil Street #13-02, The Octagon). The firm employs 400+ digital specialists across design, marketing, and technology practices and serves 100+ clients in 12+ countries. It reports a 75% one-year client retention rate and claims access to the top 1% of engineering talent.

The company operates three integrated service lines: Design (UI/UX, motion, creative, web, and product design), Marketing (go-to-market strategy, growth marketing, SEO, performance marketing, marketing automation, and CRM integrations), and Technology (full-stack engineering, AI/ML, data engineering and BI, cybersecurity, and cloud computing). These capabilities are packaged into industry-vertical solutions for Education, Government, Retail, and Fitness, with at least five years of dedicated experience in the education sector. Notable named clients include GBM, Sears, Ultimate Finance, Sunbridge, Fitness Playground, and Shorelight.

Surge Global sells custom, quote-based engagements through a direct sales motion triggered via its website contact form, with multi-year contracts and both project-based and retainer billing structures. Revenue is generated from professional services fees across design, marketing, and technology work, with customers ranging from startups to mid-market and enterprise buyers. The firm made its first disclosed acquisition in July 2025 (Calcey Technologies), and no external institutional investors, parent company, or public listing are disclosed; only a single $50,000 funding round in October 2016 is on record.

Name

Surge Global

Legal name

Surge Global Pvt Ltd

Website

https://surge.global

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

251–500 employees

Short description

Surge Global is a Sri Lanka-headquartered (Singapore-incorporated) digital consulting firm delivering integrated design, marketing, and technology services to 100+ enterprise and mid-market clients across education, government, retail, and fitness verticals in 12+ countries.

Ownership category

akta.pro rank

Headquarters

HQ city

Colombo

HQ country

Sri Lanka

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Professional Services - Design: Customized digital design services including branding, creative design, motion design, product design, web design, and UI/UX audits delivered through project-based or retainer engagements with enterprise clients
2. Professional Services - Marketing: Growth marketing services including growth strategy, lead nurturing, SEO, performance marketing, and go-to-market execution billed through project engagements or ongoing retainer arrangements
3. Professional Services - Technology: Technology consulting and development services including web/mobile development, AI/ML implementation, data engineering, and cybersecurity delivered through dedicated team engagements or project-based work

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Surge Global is a digital consulting firm delivering customized design, marketing, and technology solutions to enterprise clients. Its services span UI/UX and motion design, growth and performance marketing, full-stack web/mobile development, AI/ML, data engineering and BI, and cybersecurity, with tailored industry solutions for Education, Government, Retail, and Fitness sectors.

Product overview

Surge Global is a digital consultancy offering an integrated portfolio of three core service lines—Design, Marketing, and Technology—alongside specialized solutions for target industry verticals (Education, Government, Retail, Fitness). The Design Services practice provides UI/UX, motion design, and creative design solutions. Marketing Services encompass go-to-market strategy, performance marketing, SEO, content creation, and marketing automation with CRM integrations. Technology Services include full stack engineering, cloud computing, data engineering and BI, AI/ML, and cybersecurity. Each industry vertical (Education, Government, Retail, Fitness) receives tailored solutions combining these service capabilities to address specific sector needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Services User-centric design experiences including UI/UX design, interactive motion design, and comprehensive creative design solutions such as branding, product design, web design, and customer behavior analysis-driven designs for enterprise clients.
• Marketing Services Full-funnel marketing capabilities including go-to-market strategies, data-driven performance marketing, SEO-optimized content, social media engagement, marketing automation, and CRM integrations for lead nurturing and conversion.
• Technology Services Engineering and technology solutions including full stack engineering, cloud computing, data engineering and business intelligence, data science and AI/ML, and cybersecurity services, specializing in scalable applications and end-to-end engineering teams.
• Education Industry Solutions Digital marketing and technology solutions tailored for educational institutions including copywriting, email marketing, social media campaigns, automation and analytics, and UI/UX design services focused on student and parent engagement.
• Government Industry Solutions Digital solutions for the government sector including SEO copywriting, web development, product development with AI integration, and data analytics for operational efficiency and evidence-based policy making.
• Retail Industry Solutions Retail-focused digital transformation services including digital audits, platform and application development, and cybersecurity solutions to automate business processes and improve customer relationship management.
• Fitness Industry Solutions Digital strategies for fitness brands including AI-powered creative and motion design, content creation, paid media management, web development, and personalized fitness product application development with wearable integration.

Quantifiable outcome

• 75% client retention rate after 1 year
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature7 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Publicis Groupe: Global advertising, marketing, and digital transformation holding company. Comparable on the integrated marketing + technology delivery to enterprise clients; much larger and more diversified.
• Merkle: Data-driven performance marketing and customer experience technology firm now part of dentsu. Comparable on the data engineering, BI, and performance marketing capabilities that Surge delivers.
• Accenture: Global professional services firm with a substantial interactive/digital arm delivering strategy, design, marketing, and technology. Comparable at the category level, but operates at vastly larger scale and broader scope than Surge.
• Deloitte Digital: Digital transformation arm of the Big 4, offering consulting, creative, and technology services to enterprise clients. Comparable on the consulting + integrated delivery model, though serving much larger mandates.
• WPP: Largest global advertising and marketing services holding company. Comparable on the marketing services and creative delivery dimension of Surge's portfolio, but with vastly greater scale and a portfolio-network delivery model.

Direct peers

• Code and Theory: Digital-first creative and technology agency combining strategy, design, and engineering. Closely aligned with Surge's integrated creative+tech offering for ambitious brands.
• IDEO: Global design consultancy providing human-centered design, innovation, and product engineering services. Comparable to Surge's design practice and its motion/UI/UX capabilities.
• Itransition: Custom software development and IT consulting firm serving enterprises across multiple verticals. Comparable to Surge's technology services line for full-stack engineering, data, and AI/ML delivery.
• Netguru: Poland-based digital consultancy offering integrated design, software engineering, and digital transformation services. Directly comparable to Surge Global's three-pillar model (design, marketing, technology) serving mid-market and enterprise clients.
• ScienceSoft: IT consulting and custom software development company with deep data engineering and AI capabilities. Similar in delivery model to Surge's technology services arm and multi-vertical client base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/SurgeGlobal
• Facebookfacebook.com/surgeglobal
• LinkedInlk.linkedin.com/company/surge-global
• Instagraminstagram.com/surge.global

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Surge Global