Latino Community Credit Union
Latino Community Credit Union is a federally insured, not-for-profit CDFI credit union serving over 220,000 primarily Latino and immigrant members across North Carolina and the U.S. Southeast, providing bilingual banking, alternative-credit lending, ITIN loans, mortgages, and award-winning financial education to unbanked populations.
- Company typePrivate
- Founded2000
- HeadquartersHigh Point, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Latino Community Credit Union does
Latino Community Credit Union (LCCU) is a federally insured, member-owned, not-for-profit credit union founded in 2000 in Durham, North Carolina, as a grassroots response to robberies of Latino immigrants. It operates today with over $1.2 billion in assets, 16 branches across North Carolina, and approximately 220,000 members originating from 137 countries. The institution is a Community Development Financial Institution (CDFI) certified by the U.S. Department of the Treasury, holds Minority Depository Institution (MDI) and Low-Income Credit Union designations, and operates under NCUA federal insurance. Its primary mission is providing accessible financial services to unbanked and underbanked Latino and immigrant populations, with 65% of members previously unbanked and 35% establishing credit for the first time through LCCU.
LCCU's core technology stack centers on LatinoConnect, a bilingual (English/Spanish) digital banking platform supporting online and mobile banking via iOS and Android, with biometric authentication, mobile check deposit, member-to-member transfers via proprietary member codes, real-time fraud monitoring, and bill pay. The product portfolio spans savings and checking accounts, money market, share term certificates, IRA products, youth and children's savings, personal and secured loans, auto loans, mortgages, Visa credit cards, plus specialty immigration products (Immigration Assistance Loans up to $20,000 and Dreamer Loans with same-day $605 DACA fee financing). Lending operations use alternative credit data (rent, utility payments) and accept ITIN documentation. Mortgage lending extends beyond North Carolina into South Carolina, Virginia, and Georgia. Operational automation is supported by a ReconArt AI-enhanced reconciliation platform implemented since 2018, achieving 90% reductions in month-end reconciliation time.
The business model is a cooperative: revenue derives from net interest income on the loan portfolio (mortgage, auto, personal, credit cards, specialty immigration loans at APRs ranging from 6.00% on credit-builder loans to 16.25% on unsecured Visa cards), supplemented by transaction fees (overdrafts at $20, wires at $10–$25, out-of-network ATM transactions at $0.35–$0.75) and modest monthly account maintenance fees with multiple waiver paths. As a not-for-profit, profits are returned to members through better rates and lower fees. Go-to-market is community-led, combining bilingual financial education workshops held twice yearly (April and October), telenovela-format educational content (the proprietary Dreams series), scholarship programs (350+ awards, $1M+ since 2016), employee charitable giving ($213,200 since 2015), and the Latino Community Development Center (LCDC) nonprofit partnership that channels members into the credit union. Distribution blends 16 branches, the member service center, ATM network partnerships (Co-OP, Dolphin Debit, CashPoints), and the LatinoConnect digital platform.
Latino Community Credit Union firmographics
Firmographics- Name
- Latino Community Credit Union
- Legal name
- Latino Community Credit Union
- Website
- https://latinoccu.org
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Latino Community Credit Union is a federally insured, not-for-profit CDFI credit union serving over 220,000 primarily Latino and immigrant members across North Carolina and the U.S. Southeast, providing bilingual banking, alternative-credit lending, ITIN loans, mortgages, and award-winning financial education to unbanked populations.
- Ownership category
- akta.pro rank
Latino Community Credit Union industry classification
Industry- Product category
- Community Development Banking
- NAICS
- Credit Unions (52213), Credit Unions (522130), Credit Card Issuing (522210)
- SIC
- Savings Institution, Federally Chartered (6035)
- akta.pro primary industry
- Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)
- akta.pro secondary industries
- Community Development Credit Unions (CDCUs) (FSABAEAC), Financial & Consumer Integration (Banking, Credit, Taxes) (EDAAADAG)
Keywords
Where Latino Community Credit Union is headquartered
LocationHeadquarters
- HQ city
- High Point
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
Latino Community Credit Union business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others
Revenue model
- Interest Income from Loans: Primary revenue stream from interest charged on mortgage loans, auto loans, personal loans, credit cards, and secured loans. Credit union operates on not-for-profit model with profits returned to members through better rates and lower fees.
- Deposit Account Fees: Monthly maintenance fees on certain accounts (checking $5, money market $5, IRA $2, business accounts $10), with fee waiver options for meeting balance or activity thresholds.
- Transaction Fees: Fees for overdrafts ($20), out-of-network ATM transactions ($0.75 completed, $0.35 incomplete), wire transfers ($10 domestic, $25 international), and excess transactions.
- Technology Services: ReconArt reconciliation platform implementation for internal operations, achieving 60-80% time savings on reconciliation tasks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic Savings - 0.15% APY with $10 minimum deposit |
| Subscription | Monthly | Money Market - Up to 1.60% APY with $500 minimum |
| Subscription | Monthly | IRA/SEP Accounts - 3.85% APY with $25 minimum |
| Subscription | Annual | Share Term Certificates - Up to 3.90% APY |
| Subscription | Monthly | Checking Account - 0.10% APY, $0 minimum |
| Subscription | Monthly | Auto Loans - From 7.00% APR |
| Subscription | Monthly | Mortgages - From 6.875% ARM to 7.750% Fixed |
| Subscription | Monthly | Personal Loans - From 15.00% to 16.00% APR |
| Subscription | Monthly | Credit Cards - From 11.25% to 16.25% APR |
| Subscription | Monthly | Business Accounts - $100-$1,000 minimum opening |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Latino Community Credit Union product offering
Product offeringCore offering
Latino Community Credit Union is a not-for-profit, CDFI-certified credit union that provides bilingual (English/Spanish) retail banking products and services to unbanked and immigrant communities. Its core offerings include deposit accounts (savings, checking, money market, share term certificates, IRAs), consumer loans (personal, auto, mortgage, secured loans, immigration assistance loans, Dreamer loans), Visa credit cards (secured and unsecured), and business banking accounts. Membership also includes ITIN Certified Acceptance Agent services, free notary services, free FICO score access, and bilingual financial education workshops.
Product overview
Latino Community Credit Union (LCCU) offers a comprehensive suite of financial products and services through its digital banking platform LatinoConnect. The core offering includes personal and business deposit accounts (savings, checking, money market, certificates of deposit, retirement accounts), various loan products (personal, auto, mortgage, immigration assistance, and specialty Dreamer loans), and credit cards (secured and unsecured Visa options). The digital platform provides 24/7 account access, wire transfers, and mobile banking through iOS and Android apps. LCCU distinguishes itself with bilingual services, ITIN support, free notary services, award-winning financial education workshops, scholarship programs, and community impact initiatives. The credit union operates primarily in North Carolina with mortgage lending extending to SC, VA, and GA.
Differentiator
Problem solved
Functional benefit
Products and services
- Savings Account Basic savings account with $10 minimum deposit, competitive interest rates, and free CO-OP ATM access, available to individual members.
- Money Market Account
Quantifiable outcome
- 90% reduction in month-end reconciliation time (40 hours to 4 hours)
- +5 more outcomes
Companies that use Latino Community Credit Union
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles4 records
Latino Community Credit Union technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature6 records
Latino Community Credit Union partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core, standard, flagship and minor.
- ReconArtcoreReconciliation technology platform partnership since 2018. ReconArt's AI-enhanced automation enables 90% reduction in month-end reconciliation time (from 40 hours to 4 hours), processes over 1 million transactions per minute, and supports NCUA compliance requirements. LCCU achieved ROI within 4-6 months and reports 60-80% overall time savings.
- Co-OP Financial ServicescoreATM network partnership providing free cash withdrawals, balance inquiries, and deposits at participating ATMs nationwide. Co-OP network enables LCCU members to access fee-free transactions across the country.
- Dolphin DebitcoreATM network partnership expanding fee-free access for LCCU members. Combined with Co-OP network, provides extensive nationwide ATM coverage.
- State NationalstandardInsurance tracking provider partnership through MyLoanInsurance.com platform. Monitors auto insurance coverage for members with vehicle loans, sends notifications for missing or lapsed coverage, and facilitates proof of insurance submission.
- FICOstandardCredit scoring partnership providing FICO Score 8 access to members with loan products. LCCU provides free score access through LatinoConnect, partnering with FICO and Equifax.
- EquifaxstandardCredit bureau partnership with FICO for providing credit scores and credit history reporting to members. LCCU reports secured loan payment history to Equifax.
- Latino Community Development Center (LCDC)flagshipNonprofit partner created in 2002 providing membership pathway to LCCU. LCDC advances financial literacy and economic development for low-income communities in North Carolina, running free bilingual financial education workshops that serve as field of membership for the credit union.
- The Support CenterflagshipFounding partner in LCCU's establishment in 2000 as part of grassroots movement to serve unbanked Latino immigrants in Durham, NC.
- El Centro HispanoflagshipFounding partner in LCCU's establishment in 2000. Community organization focused on Latino advocacy and services, instrumental in responding to robberies and muggings of Latino immigrants.
- NC State Employees' Credit UnionflagshipFounding partner providing support and guidance for LCCU's establishment in 2000, sharing credit union expertise with the new institution.
- Self-Help Credit UnionflagshipFounding partner supporting LCCU's establishment in 2000, bringing community development finance expertise to the partnership.
- KIPP DurhamminorEducation nonprofit receiving donations through LCCU's Employees Giving Back program since 2015.
- El Centro HispanominorCommunity nonprofit receiving donations through LCCU's Employees Giving Back program.
- Inter-Faith Council for Social ServiceminorSocial services nonprofit receiving donations through LCCU's Employees Giving Back program since 2015.
- Book HarvestminorLiteracy nonprofit receiving donations through LCCU's Employees Giving Back program since 2015.
Scale indicators15 records
Recent moves12 records
Expansion highlights6 records
Latino Community Credit Union competitors and assessment
Company assessmentBroad incumbents
- VyStar Credit Union: Large US credit union (~$11B+ assets) with full retail deposit, consumer loan, mortgage, and digital banking suite. Comparable credit-union balance-sheet structure and revenue mix (interest income, deposit fees); diverges on niche immigrant focus and CDFI status.
- Coastal Federal Credit Union: Large North Carolina-based credit union with statewide retail presence and similar product set (deposits, consumer loans, mortgages, cards). Competes for the same NC consumer members with a broader, less specialized value proposition.
- State Employees' Credit Union (SECU): Largest credit union in North Carolina with full statewide branch network and broad consumer/mortgage offering. Direct overlap in NC geography and retail deposit/lending products, though member-base composition (state employees) and mission diverge from LCCU's immigrant-focused thesis.
- Unify Financial Federal Credit Union: Large US credit union with consumer deposit, lending, mortgage, and digital platform offerings. Comparable credit-union economics, deposit/loan mix, and digital banking capability; useful for product and pricing benchmarking at scale.
- Bellco Credit Union: Mid-size regional credit union offering a similar deposit, consumer loan, mortgage, and wealth product suite. While geographically distinct (Colorado), financial structure, member-cooperative model, and product depth are analogous for benchmarking.
- Digital Federal Credit Union (DCU): Large national credit union with digital-first banking, consumer lending, and mortgage products. Comparable product breadth, deposit/loan economics, and self-serve mobile platform (LatinoConnect analog) — useful as a benchmark for digital CX expectations.
Direct peers
- Hope Credit Union (Hope Enterprise Corporation): CDFI/MDI-designated credit union serving underserved communities across the Deep South with bilingual services and alternative-credit underwriting. Highly comparable mission of financial inclusion for low-income and minority populations, with similar deposit-driven not-for-profit economics.
- Self-Help Credit Union: North Carolina-based CDFI and founding partner of LCCU. Operates a similar community-development mission serving low-income and minority borrowers, with comparable deposit/loan products and bilingual capacity in parts of its footprint. Most directly comparable institution to LCCU on mission, geography, and product set.
- OneMain Financial: Large consumer-credit institution focused on personal loans to non-prime borrowers, including those without traditional credit history. Strongly comparable on alternative-credit underwriting and serving subprime/credit-building customers, though OneMain is for-profit and lacks deposit-taking.
Emerging players
- Oportun: Hispanic-focused consumer-finance fintech serving underbanked immigrants with personal loans, credit-building, and digital banking. Direct competitor for the same unbanked Latino customer segment, though structured as for-profit fintech rather than cooperative credit union.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Latino Community Credit Union social profiles
Digital presenceLatino Community Credit Union compliance and trust
Trust signalCompliance5 records
Latino Community Credit Union financial estimates
Financial estimateRevenue estimate
Valuation estimate
Latino Community Credit Union leadership team
Management profileNumber of profiles
Profiles1 record
Latino Community Credit Union funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Latino Community Credit Union M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Latino Community Credit Union
What does Latino Community Credit Union do?
Latino Community Credit Union is a not-for-profit, CDFI-certified credit union that provides bilingual (English/Spanish) retail banking products and services to unbanked and immigrant communities. Its core offerings include deposit accounts (savings, checking, money market, share term certificates, IRAs), consumer loans (personal, auto, mortgage, secured loans, immigration assistance loans, Dreamer loans), Visa credit cards (secured and unsecured), and business banking accounts. Membership also includes ITIN Certified Acceptance Agent services, free notary services, free FICO score access, and bilingual financial education workshops.
Is Latino Community Credit Union a public or private company?
Latino Community Credit Union is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Latino Community Credit Union founded?
Latino Community Credit Union was founded in 2000. It employs 101 to 250 people.
Where is Latino Community Credit Union based?
Latino Community Credit Union is headquartered in High Point, United States, in the North America region.
How does Latino Community Credit Union make money?
Four revenue lines are on record. Interest Income from Loans are the primary driver. The others are deposit Account Fees, transaction Fees and technology Services.
Who are Latino Community Credit Union's main competitors?
Broad incumbents on record are VyStar Credit Union, Coastal Federal Credit Union, State Employees' Credit Union (SECU), Unify Financial Federal Credit Union, Bellco Credit Union and Digital Federal Credit Union (DCU). Direct peers are Hope Credit Union (Hope Enterprise Corporation), Self-Help Credit Union and OneMain Financial. Oportun is listed as an emerging player.
Does Latino Community Credit Union have an API?
No public API is recorded for Latino Community Credit Union.
What industry is Latino Community Credit Union in?
Latino Community Credit Union's product category is Community Development Banking. Its primary akta.pro industry code is FSABAEAA, Community Credit Unions (Retail/Consumer Focus), with a secondary code of FSABAEAC, Community Development Credit Unions (CDCUs). Its NAICS code is 52213 and its SIC code is 6035.