Berry College
Berry College is a private liberal arts college in Mount Berry, Georgia, founded in 1902 and operating the world's largest 27,000-acre campus. It enrolls roughly 2,200 students in 75+ undergraduate and graduate programs and differentiates through its LifeWorks program guaranteeing eight semesters of paid professional development across 14+ student-run enterprises.
- Company typePrivate
- Founded1902
- HeadquartersMount Berry, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Berry College does
Berry College is a private, independent liberal arts college founded in 1902 by Martha Berry in Mount Berry, Georgia, operating on the world's largest contiguous college campus at 27,000 acres with 47 buildings and 88 miles of roads. The institution enrolls approximately 2,200 students (2,006 undergraduates and ~91 graduate students) across four professional schools — the Campbell School of Business, the Charter School of Education and Human Sciences, the Evans School of Humanities, Arts and Social Sciences, and the School of Mathematical and Natural Sciences — offering 75+ fields of study plus graduate degrees including an MBA, Master of Arts in Teaching, Master of Education, Education Specialist, and Master of Medical Science (Physician Assistant). The college holds four accreditations: SACSCOC (institutional), AACSB (business), NASM (music), and CCNE (nursing), and maintains accreditations to award baccalaureate, master's, and education-specialist degrees.
The college's core technology platform consists of Canvas LMS for course delivery, VikingWeb for student information and registration, and Berry Connect for campus community engagement, supported by Salesforce Marketing Cloud Account Engagement for marketing automation and a standard Google Analytics / Silktide web analytics stack. Berry's signature differentiator is the LifeWorks program, which guarantees every student up to eight semesters of paid professional development, integrated with 14+ student-run enterprises (Viking Furniture, Berry Bees honey products, Jersey Milk artisan cheese, Angus Beef, Season's Harvest produce, Viking Strategic Services, Viking Tutoring, Viking Cycle Works, Sunshine Room Textiles, and others) that function as entrepreneurship laboratories. The college also operates the Steven J. Cage Athletic and Recreation Center (131,000 sq ft), competes in NCAA Division III as a founding member of the Southern Athletic Association, and maintains a dual-degree engineering partnership with the Georgia Institute of Technology.
Berry's revenue model relies primarily on tuition and fees, supplemented by philanthropy through the Always Berry alumni giving platform, financial aid distribution (both merit and need-based), auxiliary revenue from the student enterprises and campus retail (The Shipyard, Oak Hill Gift Shop), conference hosting, and a 16,000-acre cooperative Wildlife Management Area managed with the Georgia Department of Natural Resources. Distribution is direct-to-consumer via campus visits, virtual tours, admissions events, school counselor networks, and Spanish-language outreach, with a customer base segmented across undergraduate residential students, graduate students, pre-professional students, international students, prospective families, and the local Rome/Floyd County community. U.S. News & World Report's 2025 Best Colleges rankings placed Berry at #2 Best Value, #2 Undergraduate Teaching, and #4 Regional Universities South.
Berry College firmographics
Firmographics- Name
- Berry College
- Legal name
- Berry College, Inc.
- Website
- https://berry.edu
- Company type
- Private
- Founded year
- 1902
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Berry College is a private liberal arts college in Mount Berry, Georgia, founded in 1902 and operating the world's largest 27,000-acre campus. It enrolls roughly 2,200 students in 75+ undergraduate and graduate programs and differentiates through its LifeWorks program guaranteeing eight semesters of paid professional development across 14+ student-run enterprises.
- Ownership category
- akta.pro rank
Berry College industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113), Business and Secretarial Schools (611410)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- General Liberal Arts Colleges (EDAHACAA)
- akta.pro secondary industry
- Undergraduate Business Schools (BBA/BSBA Programs) (EDAHAHAA)
Keywords
Where Berry College is headquartered
LocationHeadquarters
- HQ city
- Mount Berry
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Berry College business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Tuition and Fees: Berry College generates primary revenue from student tuition and fees for undergraduate and graduate education across multiple degree programs including bachelor, master, and education specialist degrees.
- Financial Aid Distribution: The college distributes both merit and need-based scholarships to students and families, demonstrating significant financial commitment to student support.
- Gifts and Donations: Alumni and community donations support the college through various giving programs including Always Berry alumni engagement platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | — | Merit-based scholarships |
| Subscription | — | Need-based financial aid |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Berry College product offering
Product offeringCore offering
Berry College is a private liberal arts college that delivers undergraduate and graduate degree programs across four professional schools (Campbell School of Business, Charter School of Education, Evans School of Humanities, Arts and Social Sciences, School of Mathematical and Natural Sciences). It pairs academic instruction with a guaranteed LifeWorks paid-work program providing up to eight semesters of professional development experience, supported by 75+ fields of study, an 11:1 student-to-faculty ratio, and a 27,000-acre living campus.
Product overview
Berry College operates as a private liberal arts college with a comprehensive educational platform and an extensive student enterprise system. The core educational offerings include undergraduate and graduate degree programs across four professional schools (Campbell School of Business, Charter School of Education, Evans School of Humanities, School of Mathematical and Natural Sciences). Supporting the academic mission are internal technology platforms: Canvas LMS for course management, VikingWeb for student information, and Berry Connect for campus community engagement. Berry College also maintains a distinctive student enterprise program spanning hospitality/retail (The Shipyard, Oak Hill Gift Shop, Viking Furniture, Sunshine Room Textiles), agricultural operations (Angus Beef, Jersey Milk artisan cheeses, Berry Bees honey/beeswax products, Season's Harvest produce, AgriEducation tours), and specialty services (Viking Tutoring, Viking Cycle Works, Viking Strategic Services). These student-run businesses function as entrepreneurship laboratories providing practical work experience through the LifeWorks program. The college also supports research through the Office of Undergraduate Research (administering RUG, Kirbo, Synovus, Richards grants, SURF, and CURE programs) and operates the Steven J. Cage Athletic and Recreation Center as a major campus facility.
Differentiator
Problem solved
Functional benefit
Products and services
- Viking Furniture
- Sunshine Room Textiles (Viking Creations)
- Viking Cycle Works
Quantifiable outcome
- 98% medical school, 96% law school, 79% veterinary school acceptance rates for Berry students
- +3 more outcomes
Companies that use Berry College
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles3 records
Berry College technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Berry College partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Georgia Institute of TechnologycoreDual-degree engineering program allowing Berry students to complete their bachelor's degree at Berry and engineering degree at Georgia Tech. This partnership extends Berry's academic offerings in technical fields while maintaining its liberal arts foundation.
- Georgia Department of Natural ResourcesminorDNR manages the 16,000-acre Wildlife Management Area on Berry's campus through a cooperative agreement, providing public safety, fire suppression, and managed hunts while Berry maintains educational and research access to the land.
- Southern Athletic AssociationcoreBerry College is a founding member of the Southern Athletic Association, NCAA Division III athletic conference. Conference members include Centre College, Hendrix College, Oglethorpe University, Millsaps College, Sewanee: The University of the South and Rhodes College.
- Fairfield by Marriott Inn & Suites (Rome, GA)minorPartner hotel providing accommodation for Berry's Conference on Student Research and Creativity attendees, located at 90 Match Point Way NE, Rome, GA 30165. Berry reserves a block of rooms at reduced rates for conference participants.
- Local Farmers Markets (Georgia's Rome, Ridge Ferry, Cartersville)minorStudent enterprises including Season's Harvest produce, Jersey Cheese, Berry Bees honey, and Angus Beef products are sold at local farmers markets in the Rome and Cartersville area, providing retail distribution for student-run businesses.
- Council for Undergraduate ResearchminorThe Conference on Student Research and Creativity uses blind review conducted by the Director of Undergraduate Research and select members of the Council for Undergraduate Research, bringing peer academic standards to Berry's student research presentations.
- U.S. Department of EducationcoreBerry College operates under Title IX regulations and has adopted policies in accordance with the U.S. Department of Education's Title IX Regulations effective August 14, 2020, ensuring compliance with federal requirements for sexual misconduct prevention and response.
Scale indicators9 records
Recent moves7 records
Expansion highlights4 records
Berry College competitors and assessment
Company assessmentDirect peers
- Rhodes College: Memphis-based private liberal arts college and SAA co-member. Directly comparable selective liberal arts institution with similar undergraduate enrollment scale, Phi Beta Kappa standing, and pre-professional outcomes focus.
- Hendrix College: Arkansas private liberal arts college and SAA co-member. Comparable in small residential liberal arts model, NCAA Division III athletics, and curricular emphasis on undergraduate research and pre-professional preparation.
- Centre College: Small private liberal arts college in Danville, KY, and a founding fellow-member of the Southern Athletic Association with Berry. Directly comparable in size, residential liberal arts model, NCAA Division III athletics, and selective admissions profile.
- Sewanee: The University of the South: Private liberal arts university on a large domain in Tennessee and SAA co-member. Comparable in residential liberal arts focus, NCAA Division III athletics, and small undergraduate enrollment profile.
- Millsaps College: Mississippi private liberal arts college and SAA co-member. Comparable small residential liberal arts profile, NCAA Division III athletics, and emphasis on pre-professional and graduate outcomes.
- Oglethorpe University: Atlanta-area private liberal arts university and SAA co-member. Comparable in size, liberal arts core, and Southern US recruitment geography, with overlapping pre-professional and business program offerings.
Broad incumbents
- Davidson College: Highly selective North Carolina liberal arts college and Phi Beta Kappa member. Strongly comparable residential liberal arts model and pre-professional outcomes focus, but operates at higher selectivity and national brand reach.
- Samford University: Alabama private university affiliated with the Southern Baptist Convention. Comparable private Southeastern institution with strong pre-professional programs (business, nursing, law) and similar undergraduate enrollment scale.
- Furman University: South Carolina private liberal arts university with NCAA Division I athletics. Comparable residential liberal arts core, strong pre-health and pre-business outcomes, and similar Southeastern recruiting geography.
- Mercer University: Georgia-based private university with multiple campuses and health sciences focus. Comparable as a private Georgia institution with overlapping pre-health, business, and education programs, though larger and more research-oriented than Berry.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Berry College social profiles
Digital presenceBerry College compliance and trust
Trust signalCompliance4 records
Berry College financial estimates
Financial estimateRevenue estimate
Valuation estimate
Berry College leadership team
Management profileNumber of profiles
Profiles12 records
Berry College funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Berry College M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Berry College
What does Berry College do?
Berry College is a private liberal arts college that delivers undergraduate and graduate degree programs across four professional schools (Campbell School of Business, Charter School of Education, Evans School of Humanities, Arts and Social Sciences, School of Mathematical and Natural Sciences). It pairs academic instruction with a guaranteed LifeWorks paid-work program providing up to eight semesters of professional development experience, supported by 75+ fields of study, an 11:1 student-to-faculty ratio, and a 27,000-acre living campus.
Is Berry College a public or private company?
Berry College is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Berry College founded?
Berry College was founded in 1902. It employs 501 to 1,000 people.
Where is Berry College based?
Berry College is headquartered in Mount Berry, United States, in the North America region.
How does Berry College make money?
Three revenue lines are on record. Tuition and Fees are the primary driver. The others are financial Aid Distribution and gifts and Donations.
Who are Berry College's main competitors?
Direct peers on record are Rhodes College, Hendrix College, Centre College, Sewanee: The University of the South, Millsaps College and Oglethorpe University. Broad incumbents are Davidson College, Samford University, Furman University and Mercer University.
Does Berry College have an API?
No public API is recorded for Berry College.
What industry is Berry College in?
Berry College's product category is Higher Education. Its primary akta.pro industry code is EDAHACAA, General Liberal Arts Colleges, with a secondary code of EDAHAHAA, Undergraduate Business Schools (BBA/BSBA Programs). Its NAICS code is 6113 and its SIC code is 8200.