Nursing Home
Beijing Yihujia (品牌 医护家 / Yihu Care) operates a dual ToB/ToC nursing service ecosystem providing professional caregiver staffing, home care, vocational training, and SAAS management tools to hospitals, elderly care institutions, childcare providers, and families across 9 Chinese regions, holding rare Long-Term Care Insurance and Ministry of Commerce labor dispatch qualifications.
- Company typePrivate
- Founded2016
- HeadquartersBeijing, China
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Nursing Home does
Beijing Yihujia Technology Service Co., Ltd. (北京亿户家科技服务有限公司), operating under the brand 医护家 (Yihu Care), is a privately-held Chinese nursing service company founded in 2016 and headquartered in Beijing's Chaoyang District (Tianlangyuan C Block, near Beiyuan Road North subway on Line 5). It runs a dual go-to-market model serving three institutional verticals — medical institutions (hospitals across obstetrics, orthopedics, oncology, neurology, rehabilitation, geriatrics), elderly care facilities, and childcare/maternity institutions (ToB) — alongside individual families requiring assessment-based home nursing, elderly care, and postpartum care (ToC). The company holds two scarce regulatory designations: a Long-Term Care Insurance (长护险) pilot unit status, and a Chinese Ministry of Commerce Outbound Labor Cooperation qualification certificate (对外劳务合作经营资格证书) obtained since 2018, which together authorize both insurance-covered home care delivery and cross-border nursing talent exchange with Japan (notably with partner 倍乐生 / Benesse).
The product portfolio spans public nursing staff allocation (公共护理员), multi-to-multi care attendant dispatch (多对多护理员), one-to-one dedicated attendants (一对一护理员), vocational nursing training and labor outsourcing (培训劳务外包), a SAAS-based accidental and long-term care insurance platform (SAAS意外保险长护险), and a brand output / business trusteeship program (品牌输出业务托管). The underlying technology is a proprietary Internet+ SAAS management system that integrates standardized datasets, links business processes through assessment scenarios, and orchestrates human, financial, and material resources with payment management as the foundation; the company also runs 5 dedicated talent training bases, including a Japanese Senior Welfare Worker (介护福祉士) skills internship program.
The business makes money through five streams: managed caregiver staffing services (ToB), subscription/recurring home care plans (ToC), professional training and labor dispatch, SAAS subscriptions, and brand licensing/trusteeship royalties. Geographic reach extends across nine regions in China — Xinjiang, Inner Mongolia, Shaanxi, Shanxi, Beijing, Jiangxi, Hebei, Shandong, and Qinghai — via wholly-owned subsidiaries and branches, with 33 partner hospitals covering 18,000+ hospital beds, 2 integrated medical-elderly care centers, 5 talent training bases, and more than 10,000 cumulative home care users. Pricing is not publicly disclosed; service fees are negotiated institution-by-institution for ToB clients and set per individual assessment grade for ToC customers. Total disclosed funding to date is approximately $6.1 million across two rounds ($1.5M from Lingshi Touzi in 2016 and $4.5M from AVIC Trust in 2017).
Nursing Home firmographics
Firmographics- Name
- Nursing Home
- Legal name
- 北京亿户家科技服务有限公司
- Website
- https://ehjchina.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Beijing Yihujia (品牌 医护家 / Yihu Care) operates a dual ToB/ToC nursing service ecosystem providing professional caregiver staffing, home care, vocational training, and SAAS management tools to hospitals, elderly care institutions, childcare providers, and families across 9 Chinese regions, holding rare Long-Term Care Insurance and Ministry of Commerce labor dispatch qualifications.
- Ownership category
- akta.pro rank
Nursing Home industry classification
Industry- Product category
- Healthcare & Elderly Care Nursing Services
- NAICS
- Nursing Care Facilities (Skilled Nursing Facilities) (6231), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Other Residential Care Facilities (62399), Nursing and Residential Care Facilities (623)
- SIC
- Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050), Services-Facilities Support Management Services (8744), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- Licensed CNA/HHA Staffing & Credentialed Placement (HSABAMAH)
- akta.pro secondary industries
- Private Duty 24/7 Nursing (RN/LPN) In-Home Care (HSABAHAJ), Hospital-at-Home / Acute Care at Home Programs (HLAFAEAH), Housing & Placement Coordination (Assisted Living, Memory Care, SNF) (HSABAIAL), Au Pair & Live-In Care Placement Agencies (HSAAALAG)
Keywords
Where Nursing Home is headquartered
LocationHeadquarters
- HQ city
- Beijing
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
Nursing Home business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Nursing Caregiver Services (ToB): Provides professional nursing personnel (public caregivers, one-to-one caregivers, multi-to-multi caregivers) to hospitals, elderly care institutions, and childcare facilities. Revenue generated through service fees charged to institutional clients.
- Home Care Services (ToC): Provides home-based nursing and caregiving services to individual customers based on assessed care levels. Revenue model based on personalized service plans for end consumers.
- Training and Labor Outsourcing: Practical vocational nursing skills training, including Japanese senior welfare worker skill internship programs. Also provides labor dispatching services for elderly care institutions. Obtained Chinese Ministry of Commerce Outbound Labor Cooperation business qualification certificate.
- SAAS Software Services: Provides SAAS-based nursing product development and management software to institutional clients, enabling standardized data management, business workflow orchestration, and payment management.
- Brand Output & Business Trusteeship: Offers brand licensing and full business management services to partner institutions seeking to adopt YiHuJia's operational model and standards.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Nursing Home product offering
Product offeringCore offering
YiHuJia operates a dual ToB/ToC nursing service ecosystem under the 医护家 (Yihu Care) brand, providing professional nursing personnel (public nursing staff, one-to-one attendants, multi-to-multi attendants) to hospitals, elderly care institutions, and childcare institutions, while also delivering personalized home-based nursing and elderly care services to individual customers based on assessed care levels. The offering is supported by a proprietary SAAS nursing management system, vocational nursing training programs including a Japanese elderly care internship, and brand output/business trusteeship services for partner institutions.
Product overview
北京亿户家科技服务有限公司 operates under the brand 医护家 (Yihu Care), offering a comprehensive healthcare and elderly care service ecosystem. The portfolio consists of the core Yihu Care brand providing integrated nursing solutions, supported by multiple service modules including public nursing staff allocation (公共护理员), multi-to-multi care attendants (多对多护理员), one-to-one nursing attendants (一对一护理员), training labor outsourcing (培训劳务外包), SAAS-based accident and long-term care insurance products (SAAS意外保险长护险), and brand output business management (品牌输出业务托管). Additional offerings include practical vocational nursing skills training (实用职业护理技能培训) and a Japanese elderly care welfare skills internship program (日本介护福祉士技能实习) in partnership with Japanese institutions. The service ecosystem is powered by an internal SAAS management system (SAAS系统) enabling standardized data integration and business process management. Services are delivered through a ToB/ToC closed-loop model targeting medical institutions, elderly care facilities, childcare institutions (ToB) and individual customers (ToC).
Differentiator
Problem solved
Functional benefit
Products and services
- YiHu Care (医护家) Nursing Service Brand Primary brand for comprehensive nursing and elderly care service solutions delivered to medical institutions, elderly care facilities, childcare institutions, and individual consumers via a ToB/ToC closed-loop model.
- Public Nursing Staff Allocation (公共护理员) Institutional service that places professional nursing staff at hospitals, elderly care institutions, and childcare facilities to address caregiver shortages.
- One-to-One Nursing Attendants (一对一护理员) Dedicated individualized nursing care service assigning a single attendant to a specific patient in institutional or home settings.
- Home Care Services (ToC) Provides home-based nursing, elderly care, postpartum, and post-illness recovery services to individual customers and families, with service plans tailored to each customer's assessed care level.
- Training Labor Outsourcing (培训劳务外包) Vocational nursing skills training combined with labor dispatching services to elderly care institutions and partner facilities, addressing China's acute shortage of professional caregivers.
- SAAS Nursing Management System (SAAS系统) Internet+ nursing product development and management platform that integrates standardized datasets, links business through assessment scenarios, manages patient acquisition/retention workflows, and orchestrates institutional human/financial/material resource management with payment management as the foundation.
- SAAS Accident Insurance & Long-Term Care Insurance (SAAS意外保险长护险) Insurance-linked service products offering accidental injury and long-term care insurance coverage via the SAAS platform, enabling insurance-covered home care services for eligible elderly beneficiaries.
- Brand Output & Business Trusteeship (品牌输出业务托管) Licenses the YiHuJia brand and provides full business management outsourcing to partner institutions, including national service brand management, online operations, pre-service training, flat business line management, and vertically integrated financial, legal, risk control, and performance management.
- Practical Vocational Nursing Skills Training (实用职业护理技能培训) Vocational training program focused on practical nursing skills development delivered through 5 training bases across China to build the caregiver workforce pipeline.
- Japanese Elderly Care Welfare Skills Internship (日本介护福祉士技能实习) International training and internship program partnering with Japanese elderly care institutions to develop Chinese elderly care nursing talent using Japanese care standards and techniques.
Quantifiable outcome
- Hospitals grow by 10 per year; revenue doubles annually; 80% compound annual growth rate projected
- +2 more outcomes
Companies that use Nursing Home
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Nursing Home technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Nursing Home partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- 倍乐生 (Belseisei)coreYiHuJia is the designated nursing labor dispatch cooperation institution for Japanese elderly care institution 倍乐生 (Belseisei) in China. Since 2018, the company has partnered with various Japanese elderly care institutions for nursing talent training, introducing advanced Japanese management concepts and technologies. This partnership provides YiHuJia with access to Japanese nursing expertise and international labor dispatch qualifications through the company's Ministry of Commerce Outbound Labor Cooperation certificate.
- Long-Term Care Insurance Pilot ProgramcoreYiHuJia operates as a designated pilot unit for China's Long-Term Care Insurance (长护险) system, which enables the company to provide insurance-covered home care services to eligible elderly beneficiaries. This status gives the company a regulatory and competitive advantage in the home care market segment.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Nursing Home competitors and assessment
Company assessmentDirect peers
- Comfort Keepers: Comfort Keepers is a global senior home care franchise specializing in personal care, companionship, and respite care. Comparable to YiHuJia's elderly home care ToC offering and franchise/branch distribution model for scaling across regions.
- Interim HealthCare: Interim HealthCare is a large US franchise network providing home care, personal care, and medical staffing (including CNA/HHA placement) to institutional and individual clients. Directly comparable on caregiver staffing, home health, and franchise/branch expansion model.
- BrightSpring Health Services: BrightSpring provides home and community-based health services including personal care, home health, and behavioral health with both provider services and a pharmacy/specialty platform. Comparable on multi-segment home and institutional care delivery and a technology-enabled operating model.
- Honor Technology: Honor Technology is a tech-enabled home care platform combining caregiver matching, workforce management software, and franchise agency support. Highly comparable to YiHuJia's integrated model of home care services plus SAAS management tools for partner agencies.
- Home Instead: Home Instead is the largest global franchise network specializing in personalized home care services for seniors, with a dual B2B/B2C service model similar to YiHuJia's home care offering. Highly comparable on service mix (personal care, dementia support) and franchise/branch-driven geographic expansion.
- Help at Home: Help at Home is a leading US personal care services provider delivering in-home support to seniors and individuals with disabilities, including Medicaid waiver and managed care populations. Comparable on caregiver workforce model and serving both institutional payors and individual consumers.
- Taikang Community (泰康之家): Taikang Community is one of China's leading CCRC/senior living operators, combining independent living, assisted living, and nursing care with insurance-linked payment. Comparable to YiHuJia in serving elderly care institutions and integrating long-term care insurance into the service model.
Emerging players
- CareLinx: CareLinx is a digital marketplace connecting families with vetted in-home caregivers, combining tech-enabled matching with workforce support. Emerging peer to YiHuJia's technology-augmented caregiver matching and home care delivery, though smaller scale and US-focused.
Broad incumbents
- Aveanna Healthcare: Aveanna is a large US home health and private duty nursing platform serving medically complex pediatric and adult patients. Comparable on private duty nursing staffing and a multi-state branch-driven delivery model, though focused more on clinically complex cases.
- Amedisys: Amedisys is a leading US home health, hospice, and high-acuity care provider operating at scale across the care continuum. Comparable on home health delivery to elderly and post-acute populations, though significantly larger and broader in clinical scope than YiHuJia.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Nursing Home financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nursing Home leadership team
Management profileNumber of profiles
Profiles2 records
Nursing Home subsidiaries and ownership
Company hierarchySubsidiaries10 records
Nursing Home funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nursing Home M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nursing Home
What does Nursing Home do?
YiHuJia operates a dual ToB/ToC nursing service ecosystem under the 医护家 (Yihu Care) brand, providing professional nursing personnel (public nursing staff, one-to-one attendants, multi-to-multi attendants) to hospitals, elderly care institutions, and childcare institutions, while also delivering personalized home-based nursing and elderly care services to individual customers based on assessed care levels. The offering is supported by a proprietary SAAS nursing management system, vocational nursing training programs including a Japanese elderly care internship, and brand output/business trusteeship services for partner institutions.
Is Nursing Home a public or private company?
Nursing Home is a private company. It is classified as venture growth investor backed and is currently operating.
When was Nursing Home founded?
Nursing Home was founded in 2016. It employs 101 to 250 people.
Where is Nursing Home based?
Nursing Home is headquartered in Beijing, China, in the Asia region.
How does Nursing Home make money?
Five revenue lines are on record. Nursing Caregiver Services (ToB) is the primary driver. The others are home Care Services (ToC), training and Labor Outsourcing, SAAS Software Services and brand Output & Business Trusteeship.
Who are Nursing Home's main competitors?
Direct peers on record are Comfort Keepers, Interim HealthCare, BrightSpring Health Services, Honor Technology, Home Instead, Help at Home and Taikang Community (泰康之家). CareLinx is listed as an emerging player. Broad incumbents are Aveanna Healthcare and Amedisys.
Does Nursing Home have an API?
No public API is recorded for Nursing Home.
What industry is Nursing Home in?
Nursing Home's product category is Healthcare & Elderly Care Nursing Services. Its primary akta.pro industry code is HSABAMAH, Licensed CNA/HHA Staffing & Credentialed Placement, with a secondary code of HSABAHAJ, Private Duty 24/7 Nursing (RN/LPN) In-Home Care. Its NAICS code is 6231 and its SIC code is 8082.