Rich Uncles
Rich Uncles is a Costa Mesa-based private real estate investment platform founded in 2006 that provides retail investors access to commercial real estate opportunities under the "Real Estate Investing for Everyone" positioning.
- Company typePrivate
- Founded2006
- HeadquartersCosta Mesa, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Rich Uncles does
Rich Uncles is a privately held real estate investment platform founded in 2006 and headquartered in Costa Mesa, California. The company positions itself under the tagline "Real Estate Investing for Everyone," indicating a retail-investor-oriented model that makes commercial real estate exposures accessible to non-accredited or smaller-ticket investors. Operations run with a small team in the 11-50 employee band, and the company maintains a primary web presence at richuncles.com.
The firm's capital history reflects modest, repeated equity infusions rather than large-scale venture funding. Across four disclosed rounds between December 2014 and April 2017, Rich Uncles raised approximately $7.65 million in equity, supplemented by a $1.8 million debt facility from Pacific Mercantile Bank in mid-2015. The largest single round was a Series 2 raise of approximately $5 million in November 2015. Harold Hofer is identified as founder in the source data, with no additional leadership disclosures.
Revenue mechanics for a platform of this profile typically derive from origination/servicing fees, asset-management fees, or sponsor co-invest economics on the underlying real estate — however, the source material does not publicly disclose pricing, AUM, or revenue. The most recent observable strategic event is the April 2017 funding round, and no subsequent product launches, partnerships, geographic expansions, or acquisitions are documented in the input. The note that the dataset also references Modiv Industrial-related content suggests possible data conflation in source aggregation; the analytical conclusion above is anchored to the Rich Uncles-identified firmographic and funding records.
Rich Uncles firmographics
Firmographics- Name
- Rich Uncles
- Legal name
- Modiv Industrial
- Website
- https://richuncles.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rich Uncles is a Costa Mesa-based private real estate investment platform founded in 2006 that provides retail investors access to commercial real estate opportunities under the "Real Estate Investing for Everyone" positioning.
- Ownership category
- akta.pro rank
Rich Uncles industry classification
Industry- Product category
- Real Estate Investment Trust
- NAICS
- Lessors of Real Estate (5311), Offices of Real Estate Agents and Brokers (53121), Other Financial Vehicles (52599)
- SIC
- Real Estate Investment Trusts (6798), Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- REITs & Listed Real Estate Securities (FSAAAKAD)
- akta.pro secondary industries
- Real Assets — Operating Platforms & Direct Investments (FSAAAKAL), Real Estate Investment Management (Acquisitions & Dispositions) (BPAJAMAK)
Keywords
Where Rich Uncles is headquartered
LocationHeadquarters
- HQ city
- Costa Mesa
- HQ country
- United States
- HQ region
- North America
Markets served
Rich Uncles business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Net Lease Rental Income: Modiv generates revenue through long-term net lease arrangements with industrial manufacturing tenants. Net leases typically require tenants to pay property taxes, insurance, and maintenance costs in addition to rent, making this a relatively passive income model with durable, contracted cash flows.
Distribution channels1 record
Marketing channels5 records
Rich Uncles product offering
Product offeringCore offering
Rich Uncles operates a real estate investment platform branded as Modiv Industrial that invests in industrial manufacturing facilities via long-term net leases to American companies. Investors gain exposure to industrial real estate income streams and receive monthly dividend distributions from rental cash flows generated under these long-term net lease arrangements.
Product overview
Modiv Industrial operates as a single unified investment offering focused on industrial manufacturing real estate. The company invests in industrial manufacturing facilities via long-term net leases to companies that manufacture products supporting American industry. The platform emphasizes persistent properties where things are made, combining an investor-first focus with the durable income of owning industrial manufacturing assets. Modiv offers a monthly dividend distribution model and emphasizes its American-made investment thesis.
Differentiator
Problem solved
Functional benefit
Products and services
- Modiv Industrial A real estate investment platform that invests in industrial manufacturing facilities through long-term net leases to American companies, providing investors with durable income from persistent properties and monthly dividend distributions.
Companies that use Rich Uncles
Customer profileSegments1 record
Ideal customer profiles2 records
Rich Uncles technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rich Uncles partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Rich Uncles competitors and assessment
Company assessmentEmerging players
- Fundrise: Real estate investment platform offering individual investors access to commercial real estate through eREITs and interval funds. Comparable as a technology-enabled retail real estate investment platform, with broader property-type diversification.
Broad incumbents
- Prologis: The largest global industrial REIT (NYSE: PLD), focused on logistics and manufacturing real estate. Overlaps with Modiv's industrial manufacturing focus, but at vastly greater scale and with a logistics-distribution tilt rather than manufacturing-reshoring thesis.
- Rexford Industrial Realty: Pure-play Southern California industrial REIT (NYSE: REXR) focused on infill industrial properties. Highly comparable given Modiv's Costa Mesa base and industrial manufacturing thesis, though REXR's focus skews toward logistics/distribution.
- W. P. Carey: Diversified net-lease REIT (NYSE: WPC) that owns single-tenant industrial, warehouse, and manufacturing facilities under long-term leases globally. Directly comparable business model with a more diversified tenant and property-type mix.
- Realty Income: The largest publicly traded net-lease REIT (NYSE: O), investing primarily in single-tenant commercial and industrial properties under long-term net leases — the same operational model Modiv Industrial employs, but at vastly greater scale and with monthly dividends as a defining feature.
- Terreno Realty: Industrial REIT (NYSE: TRNO) owning infill industrial properties in major US coastal markets. Comparable industrial property focus and US-only footprint, though TRNO is much larger and skews logistics.
Direct peers
- EPR Properties: Specialty net-lease REIT (NYSE: EPR) investing in single-tenant experiential, industrial, and educational properties under long-term leases. Comparable in single-tenant net-lease structure and income-oriented investment thesis.
- Gladstone Commercial: Net-lease REIT (NASDAQ: GOOD) focused on industrial, manufacturing, and office properties leased to mid-market tenants under long-term agreements. Closest pure-play comparable in structure, tenant profile, and net-lease industrial exposure.
- Global Net Lease: Net-lease REIT (NYSE: GNL) owning single-tenant industrial, office, and retail properties globally under long-term leases. Comparable in net-lease industrial thesis but with broader international exposure and larger asset base.
- RealtyMogul: Real estate crowdfunding and investment platform offering individual investors access to commercial and industrial real estate opportunities. Most directly comparable to Rich Uncles' original crowdfunding model, prior to any pivot toward direct REIT operations.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Rich Uncles social profiles
Digital presenceRich Uncles financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rich Uncles leadership team
Management profileNumber of profiles
Profiles1 record
Rich Uncles funding detail
Funding detailFunding overview
Funding rounds4 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rich Uncles M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rich Uncles
What does Rich Uncles do?
Rich Uncles operates a real estate investment platform branded as Modiv Industrial that invests in industrial manufacturing facilities via long-term net leases to American companies. Investors gain exposure to industrial real estate income streams and receive monthly dividend distributions from rental cash flows generated under these long-term net lease arrangements.
When was Rich Uncles founded?
Rich Uncles was founded in 2006. It employs 11 to 50 people.
Where is Rich Uncles based?
Rich Uncles is headquartered in Costa Mesa, United States, in the North America region.
How does Rich Uncles make money?
One revenue line is on record: net Lease Rental Income.
Who are Rich Uncles's main competitors?
Fundrise is listed as an emerging player. Broad incumbents are Prologis, Rexford Industrial Realty, W. P. Carey, Realty Income and Terreno Realty. Direct peers are EPR Properties, Gladstone Commercial, Global Net Lease and RealtyMogul.
Does Rich Uncles have an API?
No public API is recorded for Rich Uncles.
What industry is Rich Uncles in?
Rich Uncles's product category is Real Estate Investment Trust. Its primary akta.pro industry code is FSAAAKAD, REITs & Listed Real Estate Securities, with a secondary code of FSAAAKAL, Real Assets — Operating Platforms & Direct Investments. Its NAICS code is 5311 and its SIC code is 6798.