Elevista

What Elevista does

Elevista (エレビスタ株式会社) is a Tokyo-headquartered, venture-backed operator of an energy and digital marketing platform built around the transition to renewable power in Japan. The company is organized around three pillars: an Energy Platform anchored by SOLSEL, a two-sided marketplace for the secondary trading of operating solar assets, supplemented by まとめてソーラー (a bundled solar subscription) and OFFSEL (an off-grid solar subscription); a Marketing Services line; and CHOOSENER+, a consumer lifestyle-comparison media property. The core asset under management is the SOLSEL marketplace, where revenue is generated as a transaction commission on matched solar asset sales, while まとめてソーラー and OFFSEL contribute recurring subscription revenue and CHOOSENER+ monetizes through affiliate (ASP) and advertising relationships. Elevista is pursuing an AI-first operating posture, formalized through its AI Boost室 (AI Growth Room) initiative, which is intended to embed AI into product matching, content, and internal workflows across all business lines. The company was founded on November 7, 2012, is led by Representative Director Ishino Takuya (石野拓弥), and operates with a small team (11-50 employees) from Chuo-ku, Tokyo, supplemented by ESG and sustainability partnerships that extend distribution under its Spaceship Earth umbrella.

Name

Elevista

Legal name

エレビスタ株式会社

Website

https://erevista.co.jp

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Elevista (エレビスタ株式会社) is a Tokyo-based energy and digital platform company operating a solar-asset secondary marketplace (SOLSEL), subscription solar products (まとめてソーラー, OFFSEL), and a consumer lifestyle-comparison media property (CHOOSENER+), serving Japan's renewable-energy and consumer audiences.

Ownership category

akta.pro rank

Product category

Renewable Energy Platforms

NAICS

Solar Electric Power Generation (221114), Custom Computer Programming Services (541511)

SIC

Electric Services (4911), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Trading Platforms, ETRM/CTRM & Market Connectivity (APIs, Messaging, Integrations) (EUAMAMAN)

akta.pro secondary industries

Renewable Energy Asset Management (Solar/Wind/Hydro/Geothermal) (EUAEAMAB), DER & Microgrid Interconnection / Grid Edge Integration Services (EUAEANAF)

Keywords

• Solar energy marketplace
• Lifestyle media platform
• Renewable energy trading
• Digital marketing services
• Solar asset marketplace

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SOLSEL - Solar Power Platform: Secondary market platform for solar power generation investments, connecting buyers and sellers of solar panel assets
2. CHOOSENER+ Affiliate and Advertising: Lifestyle media platform generating revenue through affiliate marketing (ASP model) and advertising from financial, beauty, and energy service providers. Content covers credit cards, loans, beauty services, and electricity providers.
3. まとめてソーラー (Matomete Solar): Solar energy aggregation/bundling service
4. OFFSEL: Off-grid solar power related service

Distribution channels3 records

Marketing channels6 records

Core offering

Elevista operates an energy platform built around SOLSEL, a marketplace for secondary trading of solar power generation assets, complemented by まとめてソーラー (a bundled solar subscription service for end users) and OFFSEL (an off-grid solar power solution). It also runs a marketing services arm and a media/product division featuring CHOOSENER+, a lifestyle comparison platform covering credit cards, loans, beauty, electricity providers, and career information, and Spaceship Earth, an environmental sustainability initiative.

Product overview

Elevista operates a multi-product portfolio organized across three business divisions: Energy Platform (energies platform), Marketing, and Media/Product. The core energy products include SOLSEL, a secondary solar power investment platform; まとめてソーラー, a bundled solar service; OFFSEL, an off-grid solar solution; and Spaceship Earth, a sustainability-focused platform. In the media/product division, CHOOSENER+ is a lifestyle comparison media platform covering credit cards, loans, beauty, finance, electricity, and career categories. Together these products form a digital platform business focused on solving inefficiencies through technology and supporting renewable energy adoption.

Differentiator

Problem solved

Functional benefit

Brands

• SOLSEL: Solar power generation secondary platform for solar energy investment
• まとめてソーラー
• OFFSEL
• Spaceship Earth
• CHOOSENER+
• AIグロース室 (AI Growth Room)

Products and services

• SOLSEL Online marketplace platform for the secondary trading of solar power generation assets in Japan, providing liquidity and price discovery for renewable energy investors and project owners.
• Matomete Solar (まとめてソーラー) Bundled solar power subscription service that packages solar-related offerings for end users and small-to-mid businesses in Japan.
• OFFSEL Off-grid solar power solution providing solar generation capacity to customers outside the conventional grid or seeking energy independence.
• CHOOSENER+ Lifestyle comparison media platform covering credit cards, loans, beauty services, electricity providers, and career information, featuring Yakuhinhou-certified experts for health and beauty content. Targets Japanese consumers making everyday financial and lifestyle decisions.
• Spaceship Earth Sustainability-focused initiative/program within Elevista's media and product division.
• Fan Umbrella POLE PLUS Fan-integrated umbrella product featuring a built-in fan that increases wind speed by 20%.

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

16 partnerships are on record, tiered minor.

• SBT Initiative (Science Based Targets)minorOthersElevista is a signatory of the SBT Initiative, committing to science-based targets for greenhouse gas emissions reduction aligned with the Paris Agreement.
• Japan Climate Leaders Partnership (JCLP)minorOthersElevista participates in JCLP, a partnership of Japanese companies and organizations working to achieve a low-carbon society.
• Climate Change Initiative (JCI)minorOthersElevista is a member of JCI, working on climate change mitigation and adaptation initiatives in Japan.
• Local SDGs Public-Private Partnership PlatformminorOthersElevista participates in the local SDGs public-private partnership platform supporting regional sustainable development goals.
• Green Energy Partnership (GEP)minorOthersPartnered with the New Energy Foundation's Green Energy Partnership to promote renewable energy adoption in Japan.
• Green Purchasing Network (GPN)minorOthersElevista is a member of GPN, supporting environmentally conscious purchasing and business practices.
• Photovoltaic Power Station Network (PV-net)minorOthersMember of PV-net, connecting with solar power industry stakeholders for information sharing and market development.
• Solar Energy Design Research AssociationminorOthersParticipating member in the Solar Energy Design Research Association for industry best practices and technical standards.
• ReNP Start (Renewable Energy Start)minorOthersParticipant in Japan's ReNP Start initiative supporting new renewable energy market entrants and projects.
• Japan Photovoltaic Power Generation Safety and Security Association (JPMA)minorOthersMember of JPMA, supporting safety standards and best practices in Japan's solar power industry.
• Japan Photovoltaic Inspection Technology Association (J-PITA)minorOthersMember of J-PITA, supporting quality inspection and certification standards for solar power installations in Japan.
• TMI Associates (TMI総合律师事务所)minorImplementation/ SI/ Consulting PartnerTMI Associates serves as legal counsel to Elevista, providing advisory services on corporate legal matters.
• Nishiura & Nishiinakayama Law Offices (西浦・西中山律师事务所)minorImplementation/ SI/ Consulting PartnerProvides additional legal advisory and counsel services to Elevista.
• Yakki-hou Medical Law Standards Association (薬機法医療法規格協会)minorOthersElevista has obtained group certification from Yakki-hou Standards Association, demonstrating compliance with pharmaceutical and medical device regulations for its health/beauty content.
• Japan Housing Performance Association (日本住宅性能検査協会)minorOthersPartner organization referenced in Elevista's advertising policy for CHOOSENER+ platform compliance.
• Google PartnersminorGTM or Marketing PartnerElevista is a Google Partner certified agency (Partner ID: 6401519730), utilizing Google advertising platforms for marketing.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Looop: Looop is one of Japan's largest independent solar power companies, operating generation, retail electricity, and off-site solar services. It is a direct comparable to Elevista's solar energy platform vertical (SOLSEL, OFFSEL, Matomete Solar) given its scale and digital-first positioning in Japanese solar.
• Kakaku.com: Kakaku.com is Japan's largest price comparison and affiliate platform covering finance, travel, retail and more. It is the closest large-scale analog to CHOOSENER+'s comparison-plus-affiliate business model.
• Mybest: Mybest is a Japanese comparison and recommendation platform that monetizes through affiliate commerce across product categories. It is a direct peer to CHOOSENER+'s affiliate-driven lifestyle content business.
• Eco Style: Eco Style operates a Japanese solar secondary market business, including buying and selling of operating solar assets. It is one of the closest direct competitors to SOLSEL's solar asset trading marketplace model.
• UPDATER: UPDATER (formerly Tafu) operates a Japanese electricity comparison and switching platform (Tafu Denki) and adjacent energy services. It directly competes with CHOOSENER+'s '新電力' (new electricity) comparison content.
• ENECHANGE: ENECHANGE operates an electricity comparison/switching platform and energy data services in Japan. It is a direct peer to CHOOSENER+'s electricity comparison offering and to Elevista's broader energy marketplace positioning.

Broad incumbents

• Rakuten Energy: Rakuten Energy is a major Japanese electricity retailer leveraging Rakuten's digital ecosystem for energy distribution and customer engagement. It is a broad incumbent comparable to Elevista's energy and digital marketing verticals.
• SB Energy: SB Energy (SoftBank Group) is one of Japan's largest solar power developers and operators. It is a broad incumbent in Japanese solar relevant to Elevista's SOLSEL marketplace and the institutional counterparties it must attract.
• Money Forward: Money Forward is a leading Japanese fintech and personal finance management platform with comparison features for financial products. It is a broad incumbent comparable to CHOOSENER+'s financial product comparison and affiliate content.

Emerging players

• ZUU Online: ZUU Online is a Japanese financial content and comparison platform focused on asset-building content. It overlaps directly with CHOOSENER+'s financial services comparison vertical.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/erevista.co.jp
• LinkedInlinkedin.com/company/erevista

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elevista