mOm Incubators

What mOm Incubators does

mOm Incubators Ltd. is a UK-based, privately held medical device company founded in 2014 by James Roberts MBE, headquartered in Nottingham with a secondary office in Stevenage. It designs, manufactures, and sells the mOm Essential Incubator, a portable, electronically controlled neonatal warming device that uses convection heating to prevent hypothermia in premature and newborn infants. The single-product device is differentiated by its compact form factor, multi-power-source compatibility with built-in battery backup, ease of cleaning, and ability to operate across maternity, transitional care, theatre, intrahospital transport, NICU, and humanitarian settings, keeping mother and baby together where conventional incubators would escalate to NICU admission.

The business operates a hardware sales model with quote-based enterprise pricing directed through the company website. Its go-to-market combines NHS Supply Chain National Framework procurement in the UK, direct enterprise field sales to NHS trusts and US hospitals (enabled by FDA 510(k) clearance in January 2026), an emerging international distributor network, and NGO partnerships (Crown Agents, International Medical Corps) for humanitarian deployments in conflict and crisis zones such as Ukraine, Sudan, Gaza, and Haiti. The company has raised disclosed funding through a 2014 James Dyson Award grant, a 2016 seed round led by MaSa Partners with Holly Branson, SBRI Healthcare funding in 2022, and a 2026 grant of over £400,000 from the Creating Hope in Conflict Humanitarian Grand Challenge, alongside a board strengthened in 2026 by the addition of Vertex Pharmaceuticals founder Joshua Boger.

Name

mOm Incubators

Legal name

MOM INCUBATORS LTD.

Website

https://momincubators.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

mOm Incubators Ltd. is a UK medical device company that designs and sells the mOm Essential Incubator, a portable, electronically controlled neonatal warming device sold to NHS hospitals, international healthcare systems, and humanitarian NGOs to prevent newborn hypothermia and avoidable NICU admissions.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Medical Device Hardware Sales: Sale of mOm Essential Incubator systems to healthcare facilities including NHS hospitals, international hospitals, and humanitarian organizations. Device is CE-marked under EU MDR 2017/745 and FDA 510(k) cleared for US market.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

mOm Incubators designs, develops, manufactures, and sells the mOm Essential Incubator, a portable, electronically controlled, inflatable neonatal incubator that provides consistent convection warming for premature babies. The single-product device operates across maternity, transitional care, theatres, intrahospital transport, NICU, and humanitarian crisis-zone settings, and is sold to NHS hospitals, international healthcare systems, and humanitarian organizations.

Product overview

mOm Incubators is a single-product company offering the mOm Essential Incubator. This device is a multiple-award-winning, portable neonatal incubator designed to provide consistent temperature through convection warming while enabling mother and baby to remain together throughout care. It operates across the full scope of newborn care from birth to discharge, including maternity and delivery, transitional care, theatres, intrahospital transport, and NICU, as well as in humanitarian crisis zones. The company is actively seeking distributors to expand global reach.

Differentiator

Problem solved

Functional benefit

Products and services

• mOm Essential Incubator A portable, electronically controlled neonatal incubator providing thermoregulation for premature babies while keeping mother and baby together. Operates across the full scope of newborn care from birth to discharge: maternity and delivery, transitional care, theatres, intrahospital transport, NICU, and humanitarian settings. CE-marked under EU MDR 2017/745 and FDA 510(k) cleared.

Quantifiable outcome

• Over 93% of infants achieved normal temperature within 60 minutes in multi-site UK evaluation
• +4 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered core and supportive.

• International Medical CorpscoreStrategic or Co-development Partner · 7 April 2026Partnership to deliver 30 incubators to Sudan to improve access to essential neonatal care in healthcare facilities impacted by conflict. Project awarded over £400,000.
• Crown AgentscoreStrategic or Co-development Partner · 1 January 2022International development not-for-profit managing Ukraine emergency response for essential medical equipment. Partnered to deliver first shipment of mOm Essential Incubators to Ukraine with total of 51 units deployed to provide care for up to 100 babies per week.
• Royal Academy of Engineering Enterprise HubsupportiveStrategic or Co-development PartnerProject supported by Royal Academy of Engineering Enterprise Hub for development of the incubator.
• eg technologysupportiveTechnology or IntegrationProduct engineering specialist based in Cambridge, UK that designed and developed the incubator in conjunction with mOm.
• Cambridge Medtech SolutionssupportiveTechnology or IntegrationMedical device specialist in Cambridge, UK that led development and industrialization.
• Cogent TechnologysupportiveOthersMedical device assembly specialists based in Felixstowe, UK responsible for manufacturing.
• Arrow MedicalsupportiveOthersMedical device manufacturer specialists based in Kington providing welding and assembly.
• Fenland RPsupportiveOthersBased in Wisbech, managed mouldings for the device.
• Cross-Border Impact VenturessupportiveStrategic or Co-development PartnerFeatured at ICM Triennial Congress sessions alongside mOm showcasing transformative health technologies for mothers and children globally.
• NHS Supply ChaincoreChannel Partner/ Reseller/ DistributorAppointed to NHS Supply Chain National Framework Agreement for provision of Neonatal Equipment, enabling streamlined procurement for UK Hospital Trusts.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Drägerwerk (Dräger): German global leader in medical and safety technology with a full portfolio of neonatal intensive care equipment including stationary incubators, warmers, and phototherapy devices. Directly competes in the neonatal incubator category but with much larger scale, broader product portfolio, and established global hospital relationships.
• GE Healthcare: Major medical device manufacturer with a comprehensive NICU equipment portfolio including Giraffe incubators and warmers. Competes directly in the neonatal incubator space but operates across all hospital imaging, monitoring, and care categories with vastly greater resources.
• Fisher & Paykel Healthcare: New Zealand-based respiratory care and neonatal device manufacturer with strong presence in NICU humidification, CPAP, and warming products. Competes in adjacent neonatal care categories and has built a consumables-driven recurring revenue model that mOm currently lacks.
• Philips (Philips Healthcare): Global medical technology company with neonatal care products including incubators, warmers, and patient monitoring systems. Operates broadly across hospital equipment with established channels and significant R&D resources for potential competitive response to mOm's portable incubator category.
• Natus Medical: US-based medical device company focused on neurology, newborn care, and hearing screening products with neonatal hearing screening and related newborn care offerings. Operates in adjacent newborn care category with established US hospital sales channels that could be leveraged if mOm seeks US distribution.

Direct peers

• Atom Medical: Japan-based specialist manufacturer focused exclusively on neonatal intensive care equipment including incubators, warmers, and phototherapy devices. Closest direct comparable in product specialization, though focused on traditional stationary incubator designs rather than mOm's portable form factor.
• Inspiration Healthcare: UK-based medical technology company specializing in neonatal intensive care and operating theatre equipment. Comparable as a similarly-sized UK-headquartered neonatal-focused device maker serving NHS hospitals, though with broader product portfolio including ventilators and patient warming.
• Bistos Co., Ltd. South Korea-based manufacturer of neonatal care equipment including infant incubators, radiant warmers, and phototherapy units. Directly competes in neonatal incubator category with similar emerging-market medical device positioning, though primarily serves Asian markets.

Emerging players

• Fanem Ltda. Brazil-based manufacturer of neonatal and maternal medical equipment including incubators, warmers, and phototherapy devices. Comparable emerging-market medical device maker targeting similar low-resource and humanitarian settings, often deployed in maternity wards in developing countries.
• MTTS (Medical Technology Transfer and Services): Vietnam-based social enterprise manufacturing medical devices for low-resource settings including neonatal CPAP, phototherapy, and warming equipment. Closest comparable as a values-driven neonatal equipment maker focused on humanitarian and emerging market applications similar to mOm's deployment footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=6_gYizoyUt8
• LinkedInlinkedin.com/company/mom-inclubators
• Xx.com/momincubators

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds4 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about mOm Incubators