Recruitics

What Recruitics does

Recruitics is an AI-powered recruitment marketing platform founded in 2012 that helps employers run data-driven campaigns to attract, convert, and hire talent. The platform combines programmatic job advertising management, recruitment marketing analytics, employer brand intelligence, and AI-driven candidate engagement tools, integrated with 100+ job boards including Indeed and ZipRecruiter and with enterprise applicant tracking systems. The product suite spans Recruitics Predict (predictive analytics), Attract (campaign orchestration), Convert (landing pages and apply flows), Vision (AI-powered analytics and competitive intelligence), Action (AI-based optimization and recommendations), Reach (programmatic media management), AMP, ApplyAnywhere, AdaptiveApply (voice-AI candidate screening via Maki People), and Brand Navigator (employer brand analytics).

The company's core technology is built around a data layer of more than 20 billion data points and billions of job seeker events, which feeds machine learning models used for bid optimization, job ad performance prediction, and recruitment marketing recommendations. Underlying this is a layer of platform integrations with major job distribution networks and applicant tracking systems, which both supply data and provide channel access for clients.

Recruitics operates a hybrid revenue model combining SaaS subscriptions (with a freemium Analytics App and paid Analytics Pro tier), programmatic ad management fees tied to client media spend, and enterprise professional services. The customer base is enterprise-leaning and includes DoorDash, Chipotle, Walmart, HelloFresh, Wayfair, Labcorp, Baylor Scott & White Health, and Cross Country Healthcare, served out of U.S. headquarters with additional presence in the UK and the Netherlands. The company has pursued a roll-up growth strategy, acquiring KRT Marketing (2019), Reverse Delta (2021), Jamyr (2023), and Change State (2025).

Name

Recruitics

Legal name

Recruitics, LLC

Website

https://recruitics.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

251–500 employees

Short description

Recruitics is an AI-powered recruitment marketing platform that helps enterprise employers run data-driven job advertising, analytics, and candidate engagement campaigns across 100+ job boards and ATS integrations. It combines SaaS subscriptions, programmatic media management, and brand intelligence for clients including Walmart, DoorDash, Chipotle, and Labcorp.

Ownership category

akta.pro rank

Product category

Recruitment Marketing Platform

NAICS

Employment Placement Agencies (561311), Employment Services (5613), Marketing Consulting Services (541613)

SIC

Services-Prepackaged Software (7372), Services-Employment Agencies (7361), Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)

Keywords

• Recruitment marketing platform
• Programmatic job advertising
• Talent acquisition analytics
• Applicant tracking software
• AI recruitment technology

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Platform Subscription: Recruitics offers its analytics platform (Recruitics Analytics Application and Analytics Pro) as a subscription-based service, providing ongoing access to recruitment marketing analytics and insights
2. Programmatic Advertising Management: The company manages programmatic advertising campaigns for clients, charging fees based on advertising spend or as a percentage of media buys placed across job boards and digital platforms
3. Professional Services: Consulting and managed services for enterprise clients including campaign strategy, optimization, and ongoing account management

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Recruitics is an AI-powered recruitment marketing SaaS platform that combines programmatic job advertising, recruitment analytics, and candidate engagement tools into a unified platform. The platform includes three core modules (Predict, Attract, Convert) that enable enterprise talent acquisition teams to plan, execute, and measure high-volume hiring campaigns across digital channels. It also offers agency services for strategic consulting, media planning, and creative employer branding.

Product overview

Recruitics is an AI-powered recruitment marketing platform consisting of a unified platform architecture with three core modules (Recruitics Predict, Attract, and Convert) supported by specialized products. The Vision platform provides AI-powered analytics, while Action, Reach Network, and AMP deliver programmatic advertising capabilities. ApplyAnywhere and AdaptiveApply address application process optimization, with Brand Navigator providing employer reputation analytics. Agency Services complement the technology with strategic consulting, creative, and media services. The platform serves enterprise clients with programmatic job advertising, analytics, and talent attraction solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Vision: AI-powered recruitment data analytics platform providing real-time insights and performance tracking for talent acquisition teams.
• Recruitics Predict
• Recruitics Attract
• Recruitics Convert
• AdaptiveApply
• Brand Navigator
• ApplyAnywhere
• REACH (Reach Network)
• AMP (Automated Marketing Platform)
• Action
• iON Platform
• Voice Survey

Products and services

• Recruitics Platform The complete talent attraction and conversion SaaS platform for modern talent acquisition teams, encompassing Recruitics Predict, Attract, and Convert modules, designed for enterprise and mid-market organizations with hiring needs.
• Recruitics Predict AI-powered analytics module that enables organizations to predict, plan, and refine hiring success through forecasting and outcome modeling, for talent acquisition teams.
• Recruitics Attract Programmatic advertising module that reaches top talent through efficient targeted job ad placement across multiple digital channels, for organizations seeking to maximize job ad visibility.
• Recruitics Convert Application workflow module that engages candidates with smooth application experiences, turning interest into quality applications and hires, for talent acquisition teams.
• ApplyAnywhere Apply process simplification tool designed to help organizations hire faster and smarter with reduced cost per quality applicant, for talent acquisition teams.
• Recruitics Agency Services Award-winning strategy, consulting, and creative services powered by exclusive technology and data, including programmatic job advertising, media planning, market intelligence, creative and branding, career sites, and strategic consulting, for enterprise clients.
• Brand Navigator Analytics tool within the Vision platform that measures employer reputation impact on hiring performance, providing insights on candidate sentiment, review data, and competitive positioning, for talent acquisition leaders.
• Voice Survey Tool Survey tool acquired through Change State LLC acquisition, enabling employer reputation measurement and candidate sentiment tracking, for HR and talent acquisition teams.

Quantifiable outcome

• NPS score of 65, indicating strong customer satisfaction
• +1 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability6 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• Maki PeoplecoreTechnology or IntegrationPartnership with Maki People to integrate their talent assessment technology with Recruitics' recruitment marketing platform, providing clients with enhanced candidate evaluation capabilities alongside programmatic advertising and analytics.
• Change State LLCcoreStrategic or Co-development PartnerRecruitics acquired Change State LLC, a strategic move to expand its capabilities and service offerings in the recruitment marketing space, enhancing the company's technology portfolio and market position.
• IndeedflagshipTechnology or IntegrationIntegration with Indeed as a major job board partner, enabling programmatic distribution of job postings and access to Indeed's candidate audience through Recruitics' advertising platform.
• ZipRecruiterflagshipTechnology or IntegrationIntegration with ZipRecruiter providing programmatic job advertising capabilities across their job board network, expanding reach for client recruitment campaigns.
• 100+ Job Boards and PlatformsflagshipChannel Partner/ Reseller/ DistributorExtensive network of job board integrations enabling programmatic distribution of job postings across multiple channels, providing clients with broad candidate reach through a single platform.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Phenom People: Phenom provides an end-to-end talent experience platform with candidate engagement, CRM, and AI-driven matching. Its recruitment marketing and analytics suite overlaps with Recruitics' Predict/Vision components.
• Eightfold AI: Eightfold AI delivers a deep-learning talent intelligence platform spanning recruitment, retention, and workforce planning. Its AI matching and analytics capabilities compete with Recruitics Predict and Vision for enterprise HR budgets.

Broad incumbents

• LinkedIn Talent Solutions: LinkedIn's Talent Solutions business offers job postings, recruiter tools, and analytics for enterprise hiring, and is a broad incumbent competing with Recruitics on both media inventory and analytics.
• Indeed: Indeed is the largest job site globally, offering sponsored jobs, hiring insights, and analytics. It functions as a partner for Recruitics' programmatic distribution while also representing a broad incumbent competitor for recruitment marketing budgets.
• ZipRecruiter: ZipRecruiter operates a leading job marketplace with employer advertising, ATS, and matching tools. It is both a flagship distribution partner of Recruitics and a competitive incumbent in recruitment advertising.

Direct peers

• Joveo: Joveo provides programmatic job advertising and recruitment analytics for employers and staffing firms. Its MOJO platform overlaps with Recruitics' Reach and Action modules on bidding, targeting, and reporting.
• Appcast: Appcast is a programmatic job advertising platform serving enterprise and mid-market recruiters, with click-based apply optimization and recruitment analytics. It is the closest direct competitor to Recruitics' Attract/Reach programmatic offering.
• VONQ: VONQ is a recruitment marketing technology provider offering programmatic job advertising and employer branding solutions to enterprise talent acquisition teams, competing for the same RFP budgets as Recruitics.
• Symphony Talent (Broadbean): Symphony Talent owns Broadbean, a leading job posting distribution and programmatic advertising network for recruiters and employers, directly comparable to Recruitics' Reach Network across the global recruiting market.
• PandoLogic: PandoLogic operates pandoIQ, an AI-driven programmatic job advertising platform using real-time bidding across job boards. It competes head-on with Recruitics' Reach Network and AMP for high-volume enterprise hiring.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/Recruitics-Inc
• Facebookfacebook.com/Recruitics
• LinkedInlinkedin.com/company/recruitics
• Instagraminstagram.com/recruitics

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recruitics