What Everlight Solar does

Everlight Solar is a privately-held residential solar installer founded in 2017 and headquartered in Salt Lake City, with operational presence in Madison, Wisconsin, and broader field activity across Wisconsin, Minnesota, and Nebraska. The company sells and installs solar panel systems directly to homeowners through a sales-led, field-based go-to-market motion, positioning itself as the fastest-growing solar provider in the Midwest. Revenue is generated through hardware sales of residential solar panel systems paired with installation services; pricing is not publicly disclosed.

The company has no disclosed proprietary technology platform, no patents, and no integrations; its differentiated assets are operational and reputational rather than technological. It has invested in workforce development, securing approval in May 2026 from the National Center for Construction Education and Research (NCCER) to deliver accredited training internally, and has been recognized through multiple Comparably workplace awards across four consecutive years and a 2026 Bravas Raves & Faves Gold Award in Madison. Leadership is provided by President and CEO William Creech, with a sales enablement function staffed by team members recognized individually in industry awards.

The business model is direct-to-consumer residential solar hardware sales and installation in the U.S. Midwest, targeting homeowners seeking to reduce energy costs and adopt clean energy. Distribution is executed through in-house field sales representatives covering Wisconsin, Minnesota, and Nebraska, supplemented by community engagement activity. The company has not raised disclosed external funding, has no parent company or M&A history, and operates as a standalone private entity.

Name

Everlight Solar

Legal name

Everlight Solar

Website

https://everlightsolar.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

Everlight Solar is a privately-held residential solar installer that sells and installs solar panel systems directly to homeowners across the U.S. Midwest, currently operating in Wisconsin, Minnesota, and Nebraska.

Ownership category

akta.pro rank

Product category

Residential Solar Installation

NAICS

Roofing Contractors (23816)

SIC

Asphalt Paving & Roofing Materials (2950)

akta.pro primary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

akta.pro secondary industries

Renewable Distributed Generation (Rooftop/Onsite Solar, Small Wind, Small Hydro) (EUACALAJ), Solar Roofing & Roof-Mounted PV Systems (IMADAFAO)

Keywords

• Residential solar installation
• Solar panel systems
• Clean energy services
• Home solar solutions
• Rooftop solar installer

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Solar Installation Services: Everlight Solar generates revenue through residential solar panel installation services, serving homeowners across multiple Midwestern states.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Everlight Solar fundamentally sells and installs residential rooftop solar panel systems for homeowners across the Midwest (Wisconsin, Minnesota, and Nebraska). The company provides turnkey solar installation services — from sales consultation and system design to professional installation performed by NCCER-certified technicians — enabling households to own their power generation rather than rent electricity from a utility.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Solar Panel Installation End-to-end rooftop solar panel installation service for residential homeowners in Wisconsin, Minnesota, and Nebraska, covering consultation, system design, hardware supply, and professional installation performed by NCCER-certified technicians.

Quantifiable outcome

• Fourth consecutive year receiving Comparably's Best Company Culture Award

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• National Center for Construction Education and Research (NCCER)coreStrategic or Co-development Partner · 5 May 2026Everlight Solar received approval to offer NCCER courses internally to team members, enabling nationally recognized credentials and hands-on training aligned with industry standards. This certification supports workforce development and contributes to professionalism in the solar and construction industries.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Sunrun: Largest U.S. residential solar installer offering D2C rooftop PV systems with lease, PPA, and cash purchase options. Directly comparable to Everlight Solar on customer segment (residential homeowners), product (rooftop PV), and D2C sales motion, though operating at vastly larger national scale.
• ADT Solar: National residential solar installer spun out of ADT, selling rooftop PV directly to homeowners. Closely comparable to Everlight on D2C residential rooftop installation model and target customer.
• Momentum Solar: Residential solar installer with a D2C, in-house sales and installation model operating across multiple U.S. states. Closely comparable to Everlight's sales-led GTM and multi-state residential focus.
• Blue Raven Solar: Residential solar installer using a D2C sales-led model with regional offices across multiple states. Directly comparable to Everlight on residential homeowner customer segment and field-sales GTM.
• Freedom Forever: U.S. residential solar installer with a sales-led D2C model and in-house installation crews across many states. Comparable to Everlight on customer segment, sales motion, and full-stack residential installation.
• Palmetto Solar: Residential and small commercial solar provider offering D2C rooftop PV with a focus on clean energy adoption. Comparable on residential customer, sales-led approach, and clean-energy value proposition.

Broad incumbents

• Tesla Energy: Tesla's solar business (formerly SolarCity) sells and installs residential rooftop solar alongside Tesla Powerwall and EV products. Comparable to Everlight on residential rooftop PV installation and D2C sales, but as part of a much broader EV/energy portfolio.

Regional players

• Trinity Solar: One of the largest privately held residential solar installers in the U.S., concentrated in the Northeast. Comparable on residential rooftop installation and in-house sales-led model, but operates in a different regional footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Everlight Solar