Sustainable Lumber

Sustainable Hardwood Flooring and Reclaimed Wood Productssustainablelumberco.com

Sustainable Lumber Co. is a Missoula, Montana-based manufacturer and factory-direct seller of reclaimed, salvaged, and sustainably certified wood flooring, wall paneling, and thermally modified exterior siding, serving residential homeowners, commercial developers, and hospitality customers across the continental United States.

Company typePrivate
Founded2011
HeadquartersMissoula, United States
Headcount11–50
GTM typeB2B and B2C
OfferingHardware or Manufacturing

Sustainable Lumber firmographics

Firmographics

Name: Sustainable Lumber
Legal name: Sustainable Lumber Co.
Website: https://sustainablelumberco.com
Company type: Private
Founded year: 2011
Operating status: Operating
Headcount range: 11–50 employees
Short description: Sustainable Lumber Co. is a Missoula, Montana-based manufacturer and factory-direct seller of reclaimed, salvaged, and sustainably certified wood flooring, wall paneling, and thermally modified exterior siding, serving residential homeowners, commercial developers, and hospitality customers across the continental United States.
Ownership category
akta.pro rank

Sustainable Lumber industry classification

Industry

Product category: Sustainable Hardwood Flooring and Reclaimed Wood Products
NAICS: Sawmills and Wood Preservation (3211), Sawmills and Wood Preservation (32111), Sawmills (321113), Wood Product Manufacturing (321)
SIC: Lumber & Wood Products (No Furniture) (2400), Millwood, Veneer, Plywood, & Structural Wood Members (2430), Retail-Lumber & Other Building Materials Dealers (5211)
akta.pro primary industry: Sawmilling & Lumber Production (IMADADAA)
akta.pro secondary industries: Softwood Lumber Sawmills (IMAMABAA), Hardwood Lumber Sawmills (IMAMABAB), Engineered Wood Siding, Trim & Mouldings (IMAMACAI), Wood Siding, Cladding & Exterior Wood Profiles (IMADADAH), Hardwood Plywood & Decorative Panels Manufacturing (IMAMACAB)

Keywords

Reclaimed wood flooring
Sustainable lumber products
Thermally modified siding
Hardwood floor manufacturing
Reclaimed wood paneling

Where Sustainable Lumber is headquartered

Location

Headquarters

HQ city: Missoula
HQ country: United States
HQ region: North America

Offices3 records

Markets served

Sustainable Lumber business model

Business model

GTM type: B2B and B2C
Offering type: Hardware or Manufacturing
Cost components: Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

Hardwood Flooring Sales: One-time sale of custom pre-finished and unfinished hardwood flooring products including wide plank rustic white oak, Douglas fir, hickory, and beetle kill pine. Products sold by square foot with minimum order requirements.
Wall and Ceiling Products: Sale of reclaimed wood wall coverings, tongue and groove paneling, skiplap, and ceiling boards. Includes products like reclaimed distillery wood cladding and beetle kill pine panels.
Thermally Modified Wood Siding: Sale of Montanafied thermally modified spruce siding and soffits with optional Class A fire rating. Premium exterior building product with chemical-free processing.
Sample Sales: Sale of product samples (approximately 11 inch lengths) shipped via FedEx 2-Day. Samples available for all product lines at $30 for up to 4 samples.

Pricing tiers

Model	Billing	Price
Unit Pricing	Pay-as-you-go	Rustic White Oak Engineered Flooring
Unit Pricing	Pay-as-you-go	Knotty Pine T&G
Unit Pricing	Pay-as-you-go	Skiplap Wall/Ceiling Panels
Unit Pricing	Pay-as-you-go	Montanafied Thermally Modified Spruce Siding
Unit Pricing	Pay-as-you-go	Product Samples

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Sustainable Lumber product offering

Product offering

Core offering

Sustainable Lumber Co. manufactures and sells factory-direct sustainable wood flooring, wall coverings, ceiling boards, and exterior siding from reclaimed, salvaged, recycled, and SFI-certified wood sourced within roughly 100 miles of its Missoula, Montana facility. The product portfolio centers on Rustic White Oak Engineered Flooring, Douglas Fir collections, Beetle Kill Pine paneling, reclaimed distillery wood cladding, Skiplap interlocking boards, REC.² recycled pallet panels, and the trademarked Montanafied thermally modified spruce siding. Products are sold by square foot to residential homeowners, commercial developers, hospitality venues, architects, and builders across the continental U.S.

Product overview

Sustainable Lumber Co. is a manufacturer and factory-direct seller of sustainable wood flooring, walls, and ceilings based in Montana. The product portfolio centers on three core categories: (1) Flooring products including Rustic White Oak Engineered Flooring, Douglas Fir collections (Mountain Collection with Skip Circular-Sawn and Wire-Brushed Canyon options, Full Circular-Sawn, Hand-Scraped Vintage Collection), Hickory, and specialty Beetle Kill Pine; (2) Wall products including reclaimed wood wall coverings, Skiplap interlocking boards, Reclaimed Distillery Wood Cladding, and REC.² Wood Panels from recycled materials; (3) Exterior products led by the Montanafied Spruce Siding (thermally modified wood). The company also offers custom milling, sample ordering, and factory-direct shipping across the continental U.S.

Differentiator

Problem solved

Functional benefit

Products and services

Rustic White Oak Engineered Flooring

Quantifiable outcome

40-60% less moisture absorption in thermally modified wood
+5 more outcomes

Companies that use Sustainable Lumber

Customer profile

Named customers14 records

Segments4 records

Ideal customer profiles3 records

Sustainable Lumber technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Sustainable Lumber partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core and minor.

T&G FlooringcoreChannel Partner/ Reseller/ Distributor · 1 April 2013Authorized distributor located in Denver, CO. T&G Flooring prides themselves on educating clients on appropriate flooring that individually suits their customers' specific lifestyles. They specialize in helping customers through the emotional decision-making process of purchasing hardwood floors.
The Flooring PlacecoreChannel Partner/ Reseller/ Distributor · 1 October 2012Bozeman, MT showroom displaying sustainable Douglas Fir cabinets, doors, and flooring. Staffed by friendly and educated professionals assisting customers with interior needs.
Lifetime Wood TreatmentminorChannel Partner/ Reseller/ DistributorSustainable Lumber Co. is a distributor of Lifetime Wood Treatment, a product used for aging wood to achieve reclaimed, barn wood, vintage, or antique appearance. Lifetime Wood Treatment has been treating marinas, houses, and decking for over 60 years.
SFI (Sustainable Forestry Initiative)coreStrategic or Co-development PartnerWood sourced exclusively from SFI (Sustainable Forestry Initiative) certified forests. Every board of Montanafied Spruce helps sustain local jobs and encourages responsible forest management.
Jurenka Custom HomesminorChannel Partner/ Reseller/ DistributorBuilder partner instrumental in company's early success. Helped develop original color selection and used flooring in homes featured in the Helena Building Industry Association 2011 Parade of Homes.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Sustainable Lumber competitors and assessment

Company assessment

Direct peers

Thermory: Thermally modified wood manufacturer specializing in exterior decking, cladding, and siding. Directly comparable to Sustainable Lumber's Montanafied line in thermal modification technology, performance claims, and exterior cladding target market.
Reclaimed Wood Exchange: Large-scale reclaimed wood supplier offering flooring, paneling, beams, and exterior siding. Directly comparable product breadth across interior and exterior reclaimed wood applications.
Olde Wood Ltd: Wide-plank reclaimed and sustainable wood flooring specialist with engineered and solid construction. Comparable in product category, target customer (builders and homeowners), and premium positioning.
Goodwin Heart Pine: Reclaimed and sustainable wood flooring manufacturer specializing in heart pine, cypress, and other antique woods. Similar direct-to-customer model and product category.
Mountain Lumber Company: Reclaimed and sustainable hardwood flooring manufacturer with comparable engineered flooring offerings and a focus on rustic/reclaimed aesthetics for residential and hospitality customers.
Pioneer Millworks: Direct peer offering reclaimed, recycled, and sustainable wood flooring, paneling, and siding with a similar factory-direct model. Comparable product mix of engineered flooring and wall cladding for residential and commercial customers.
TerraMai: Reclaimed and sustainable wood products company selling flooring, paneling, and cladding with strong sustainability mission. Directly comparable in environmental positioning, product breadth, and commercial/residential customer mix.
Vermont Plank Flooring: Premium wide-plank hardwood flooring manufacturer offering engineered and solid flooring in sustainable species. Comparable target customer (luxury residential and architectural) and factory-direct ethos.
Longleaf Lumber: New England-based reclaimed lumber and flooring manufacturer with engineered and solid flooring lines. Comparable scale, reclaimed/sustainable sourcing story, and custom milling capabilities.

Emerging players

Real Wood Floors: Premium engineered and solid hardwood flooring manufacturer with custom finishing capabilities. Partial overlap in product category and target customer, though broader species mix and less sustainability-specific positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Sustainable Lumber compliance and trust

Trust signal

Compliance2 records

Sustainable Lumber financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Sustainable Lumber leadership team

Management profile

Number of profiles

Profiles1 record

Sustainable Lumber funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Sustainable Lumber M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sustainable Lumber

What does Sustainable Lumber do?

Is Sustainable Lumber a public or private company?

Sustainable Lumber is a private company. It is classified as family owned and is currently operating.

When was Sustainable Lumber founded?

Sustainable Lumber was founded in 2011. It employs 11 to 50 people.

Where is Sustainable Lumber based?

Sustainable Lumber is headquartered in Missoula, United States, in the North America region.

How does Sustainable Lumber make money?

Four revenue lines are on record. Hardwood Flooring Sales are the primary driver. The others are wall and Ceiling Products, thermally Modified Wood Siding and sample Sales.

Who are Sustainable Lumber's main competitors?

Direct peers on record are Thermory, Reclaimed Wood Exchange, Olde Wood Ltd, Goodwin Heart Pine, Mountain Lumber Company, Pioneer Millworks, TerraMai, Vermont Plank Flooring and Longleaf Lumber. Real Wood Floors is listed as an emerging player.

Does Sustainable Lumber have an API?

No public API is recorded for Sustainable Lumber.

What industry is Sustainable Lumber in?

Sustainable Lumber's product category is Sustainable Hardwood Flooring and Reclaimed Wood Products. Its primary akta.pro industry code is IMADADAA, Sawmilling & Lumber Production, with a secondary code of IMAMABAA, Softwood Lumber Sawmills. Its NAICS code is 3211 and its SIC code is 2400.