Fuelster Technologies

What Fuelster Technologies does

Fuelster Technologies Inc. is a privately held Delaware-incorporated company, founded in 2015 and headquartered in Potter Valley, California, that operates an on-demand mobile fuel delivery service through a consumer-facing smartphone app available on iOS and Google Play. The service allows individual drivers to summon a fueling truck to their parked vehicle's location in select service areas of Los Angeles and Las Vegas, with operating hours of 6 am to 11 pm seven days a week. The core technology platform comprises a mobile app with GPS-based location selection, real-time driver dispatch, and a separate driver-facing app for processing orders; deliveries are performed using a fleet of trucks equipped with Department of Transportation-certified tanks, certified meters, and automatic shutoff nozzles, and the company maintains $10 million in commercial auto and pollution liability coverage. Fuelster offers five fuel SKUs (Regular 87, Plus 89, Premium 91, Racing 99 octane, and Diesel), priced at parity with the lowest local gas station price with no subscription or service fee.

Fuelster's go-to-market combines a product-led growth motion (free app download driving self-serve ordering) with enterprise partnerships at high-traffic sports and hospitality venues, including the Los Angeles Dodgers at Dodger Stadium, the LA Kings at Staples Center / L.A. Live, and MGM Resorts properties in Las Vegas. The company also operates a corporate social responsibility layer through the Fuelster Forest Foundation, a 501(c)(3) nonprofit partnered with One Tree Planted to plant one tree for every 200 gallons sold, and a Los Angeles homelessness initiative branded #JUSTHELP. Distribution is purely regional (two US states) and the only disclosed external funding is approximately $396,999 raised in May 2017, suggesting a capital-efficient, founder-controlled operating model with no institutional investor or parent company identified.

Name

Fuelster Technologies

Legal name

Fuelster Technologies Inc.

Website

https://fuelster.co

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Fuelster Technologies operates an on-demand mobile fuel delivery app that brings gasoline and diesel directly to consumer vehicles in select Los Angeles and Las Vegas service areas, with additional enterprise partnerships at sports and hospitality venues including MGM Resorts, the LA Dodgers, and the LA Kings.

Ownership category

akta.pro rank

Product category

On-Demand Fuel Delivery Services

NAICS

Fuel Dealers (45721)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery) (EUALAIAD)

Keywords

• On-demand fuel delivery
• Mobile fuel delivery
• Contactless fuel service
• Gasoline delivery app
• Vehicle refueling service

Headquarters

HQ city

Potter Valley

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Fuel Sales (Transaction-based): Fuelster generates revenue through direct fuel sales at competitive prices matching the lowest local gas station prices. Customers pay per gallon through the mobile app upon delivery. The company replaces traditional brick-and-mortar gas stations with a mobile fleet, reducing real estate costs and investing in customer service.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Fuelster Technologies operates an on-demand mobile fuel delivery service via a free consumer mobile app. Customers request fuel delivery to their parked vehicle's location, and Fuelster dispatches a certified fuel truck carrying five fuel grades (Regular 87, Plus 89, Premium 91, Racing 99 octane, and Diesel). Pricing matches the lowest local gas station price with no subscription or service fees, and the service operates from 6 am to 11 pm, 7 days a week in select areas of Los Angeles and Las Vegas.

Product overview

Fuelster Technologies offers an on-demand mobile fuel delivery service as a single unified product. The core offering is the Fuelster App, which enables users to summon a fueling truck to their vehicle location. The company provides five fuel types: Fuelster Regular (87 octane), Fuelster Plus (89 octane), Fuelster Premium (91 octane), Fuelster Racing (99 octane), and Fuelster Diesel. The service operates as a mobile alternative to traditional gas stations, currently serving select areas in Los Angeles and Las Vegas. Pricing matches the lowest price of the nearest gas station with no subscription or service fee required. The company also operates two corporate social responsibility initiatives: the Fuelster Forest Foundation (environmental reforestation) and the Los Angeles Homelessness Campaign (#JUSTHELP).

Differentiator

Problem solved

Functional benefit

Brands

• Fuelster Forest Foundation: A 501(c)(3) nonprofit dedicated to raising funds to plant trees, partnering with One Tree Planted for global reforestation.

Products and services

• Fuelster App (On-Demand Fuel Delivery Service) Free mobile application (iOS and Android) that enables consumers to request on-demand fuel delivery to their parked vehicle's location. Users create a profile with vehicle and payment information, place an order via the app, and receive real-time delivery updates. Available in select areas of Los Angeles and Las Vegas, 6 am to 11 pm, 7 days a week. Customers pay per gallon at prices matching the lowest local gas station, with no subscription or service fee. Five fuel grades are offered: Regular (87 octane), Plus (89 octane), Premium (91 octane), Racing (99 octane), and Diesel.

Quantifiable outcome

• Delivery within one hour in certain locations
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• MGM ResortscoreStrategic or Co-development Partner · 14 December 2020MGM Resorts launched on-demand mobile fuel delivery service at Las Vegas properties through partnership with Fuelster. The partnership provides contactless fuel delivery for guests as a key health and safety consideration during travel. MGM Resorts is a major hospitality company operating resort properties including MGM Grand, Bellagio, and other Las Vegas venues.
• Los Angeles DodgerscoreGTM or Marketing Partner · 1 January 2020Fuelster is a proud partner of the Los Angeles Dodgers, providing exclusive mobile fuel delivery service to fans, players, and employees at Dodger Stadium beginning the 2020 baseball season. Also participated in Dodgers Fanfest 2020. The partnership provides high-demand mobile fuel delivery service to sports fans.
• One Tree PlantedminorStrategic or Co-development PartnerFuelster partnered with One Tree Planted, a 501(c)(3) nonprofit dedicated to global reforestation. For every 200 gallons sold by Fuelster, One Tree Planted plants one tree. The partnership supports Fuelster's corporate social responsibility and sustainability initiatives through the Fuelster Forest Foundation.
• LA Kings (NHL)coreGTM or Marketing PartnerFuelster is an official partner of L.A. Live and the exclusive on-demand fuel delivery service of the NHL ice hockey team the LA Kings, which plays at Staples Center. This partnership provides exclusive fuel delivery services at the arena and events.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Filld: On-demand fuel delivery startup offering app-based gasoline delivery directly to consumer and fleet vehicles; one of the closest direct competitors to Fuelster's mobile delivery model before being acquired by Shell.
• Yoshi: App-based on-demand fuel delivery and vehicle maintenance service targeting both consumers and corporate fleets; closely comparable GTM (mobile app, fleet operations, route-based dispatch) to Fuelster.
• Booster Fuels: On-demand fuel delivery service that delivers gasoline and diesel directly to vehicles at workplaces, homes, and fleets using certified mobile tankers; competes head-to-head with Fuelster on mobile delivery to parked vehicles.
• WeFuel: Mobile on-demand fuel delivery service operating a fleet of tanker trucks that deliver gasoline to customer vehicles at their location; direct competitor in the same mobile-fueling category as Fuelster.

Others

• Wawa:

Regional players

• Cafu: On-demand fuel delivery service operating in the Middle East; demonstrates the international replicability of the mobile delivery model Fuelster operates, providing a geographic analog for expansion scenarios.

Emerging players

• Pump (Purple Inc.): Mobile fuel delivery startup focused on commercial fleets and consumer delivery; comparable on-demand model but with greater emphasis on fleet customers, relevant adjacent comp to Fuelster's consumer-anchored service.

Broad incumbents

• Shell USA: Major integrated oil major and parent of Filld; operates the largest retail fuel network in the US and has invested heavily in mobile/on-demand delivery, making it a broad incumbent benchmark for Fuelster's eventual exit or partnership landscape.
• GetGo: Convenience-store and fuel retailer with strong loyalty/mobile app presence; broad incumbent comp for app-driven consumer fuel-and-convenience behavior that Fuelster targets.
• RaceTrac: Large US convenience and fuel retailer operating hundreds of stores with a fleet fueling program; representative incumbent benchmark for Fuelster's pricing and partnership economics in the US retail fuel market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/gofuelster
• YouTubeyoutube.com/channel/UC8OnCZKRGnFhxUeXCvYNo_g
• Facebookfacebook.com/Fuelster-1602959630001264
• LinkedInlinkedin.com/company/fuelster
• Instagraminstagram.com/gofuelster

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fuelster Technologies