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Xtracta

Full company profile

uuid0004b17

Namestring
Xtracta
Legal namestring
Xtracta Limited
Websiteurl
xtracta.com
Company typeenum
Private
Founded yearint
2017
Descriptiontext

Xtracta is a New Zealand-based, privately held AI company that provides template-free document data extraction technology. Its core platform automatically extracts structured data from scanned, photographed, or digital documents — invoices, receipts, contracts, purchase orders, bank statements, remittance advices, passports and IDs — without requiring per-document template configuration, and operates across dozens of languages. The underlying AI engine combines machine learning, natural language processing, image processing and Big Data cloud computing, and continuously improves by drawing on a global "knowledge pool" built from every document processed across the network. Xtracta exposes this engine through a REST API, an image-capture SDK, a mobile app, and a public cloud login, and markets a portfolio of document-type-specific Capture APIs on top of it.

Short descriptiontext

Xtracta is a New Zealand-based AI company providing template-free document data extraction via API and SDK. It serves enterprises, software vendors, and resellers globally through 10+ marketplace integrations, partner channels, and OEM licensing, processing 10 million+ pages monthly.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersAuckland, New Zealand
HQ citystring
Auckland
HQ countrystring
New Zealand
HQ regionstring
Oceania
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
AI document data extraction, intelligent document processing, OCR software platform, invoice capture automation, API-based document OCR
Industry3 codes
1Intelligent Document Processing (IDP) & OCR Automation
CodeHDAEAHACPrimaryYes
2Optical Character Recognition (OCR) & Document Vision
CodeHDAAAEADPrimaryNo
3Document Capture, Scanning, OCR/ICR & Intelligent Document Processing (IDP)
CodeHDAEAGADPrimaryNo
NAICS code1 code
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services518210
SIC code1 code
  • Services-Computer Processing & Data Preparation7374
Product category
Intelligent Document Processing (AI-powered OCR / Data Extraction)
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Paid plans / subscriptions
TypeSubscription Recurring
Description

Revenue is generated via plans or subscriptions that constitute volume limitations, feature limitations or other rules; plans are billed in advance and the supplier may apply payment terms at its discretion.

xtracta.com
2Per-document pricing
TypeUsage Based
Description

Cost-effective per-document pricing is offered alongside plans and can be combined to deliver quick ROI for high-volume document processing.

xtracta.com
3One-off paid services
TypeManaged Services
Description

Beyond plans, the supplier may provide non-plan paid services and reserves the right to set and enforce agreed values and payment terms for them.

xtracta.com
4OEM / white-label / embedded licensing
TypeLicensing Royalties
Description

Software companies and ISVs integrate Xtracta's API and SDK into their own products and brand it as their own, generating licensing/embedded revenue via partner channels.

xtracta.com
Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Pricing details2 tiers
1Plan / subscription tiers with volume and feature limits, billed in advance, plus per-document pricing.
ModelSubscriptionBilling cadenceMonthly
Notes

Supplier may set or change payment terms, volume limits and feature limits at its discretion; no refunds offered; customers must opt-in to new prices. Specific price points are not publicly disclosed.

xtracta.com
2Cost-effective per-document pricing can be combined with subscriptions for fast ROI.
ModelUsage-basedBilling cadencePay-as-you-go
Notes

Pricing per document rather than per seat; combined with plan/subscription tiers for high-volume processing.

xtracta.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Xtracta provides AI-powered, template-free data extraction software and OCR delivered via a REST API and image-capture SDK. It automatically captures structured information from scanned, photographed or digital documents — including invoices, receipts, contracts, purchase orders, bank statements, remittance advices, passports/ID cards and bespoke documents — across dozens of languages, with module-specific Capture APIs available for each document type.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • ~40% reduction in invoice entry time at Scandinavian Vehicle Distributors (Volvo), freeing 2-3 days per month for the AP team
+4 more records
Product overview1 text field

Xtracta is a single unified AI-powered data extraction platform, with a core engine that is exposed to developers and partners through a REST API and image capture SDK. On top of this core engine, the company markets a portfolio of document-type-specific Capture APIs as modular offerings, including Invoice Capture API, Receipt Capture API, Contract Capture API, Passport and ID Card Extraction API, Bank Statement Data Extraction API, Remittance Advice Extraction, Purchase Order Data Extraction, eInvoicing with Peppol, and an Other Documents Capture API for high-volume bespoke documents. These modules share the same underlying AI/OCR engine and can be embedded into partner software via the API, branded as the partner's own solution.

Product and service1 record
1Xtracta Data Extraction Platform
Scale indicator7 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

UiPath embeds OCR/IDP capabilities inside its broader RPA and hyperautomation platform, targeting the same AP automation and document processing buyers as Xtracta but as part of a wider automation suite.

TypeDirect peer
Description

Hyperscience provides ML-based document processing for enterprise workflows including accounts payable and claims, competing head-on with Xtracta in semi-structured and complex document extraction.

TypeBroad incumbent
Description

Amazon's managed OCR service extracts text, tables and forms from documents and integrates natively with the AWS stack, posing bundled competitive pressure on Xtracta for AWS-centric customers.

TypeDirect peer
Description

Docparser is a smaller API-based document data extraction service focused on invoices, purchase orders and similar business documents, closely comparable to Xtracta in target buyer (developers, SMB/mid-market) and delivery model.

TypeDirect peer
Description

ABBYY is a long-established OCR and intelligent document processing vendor serving enterprise accounts payable and document automation use cases with a similar template-light/AI-augmented approach, making it one of Xtracta's closest direct comparables.

TypeDirect peer
Description

Rossum is an AI-native cloud IDP platform focused on invoices, purchase orders and other business documents, sold via API and marketplace channels — closely mirroring Xtracta's AI-first, template-free, API-first positioning.

TypeDirect peer
Description

Veryfi offers a developer-focused OCR/IDP API for receipts, invoices and IDs with per-document pricing, directly overlapping Xtracta's API and SDK offering to software companies and ISVs.

TypeBroad incumbent
Description

Microsoft's cloud OCR/IDP service is bundled inside the Azure ecosystem and pre-built models for invoices, receipts and IDs, competing with Xtracta especially for customers already standardized on Microsoft and listed as a Xtracta integration partner.

TypeBroad incumbent
Description

Google's cloud document understanding service offers pre-trained processors for invoices, receipts and contracts within the Google Cloud platform, representing a bundled alternative for enterprise buyers evaluating Xtracta.

TypeBroad incumbent
Description

Tungsten Automation provides an established portfolio of capture, OCR and document automation products aimed at enterprise AP and back-office workflows, competing with Xtracta for larger accounts.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers13 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration10 records

Each record includes

Title, Type, Description, Source

AI capability10 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature8 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Xtracta

Intelligent Document Processing (AI-powered OCR / Data Extraction)xtracta.com

Xtracta is a New Zealand-based AI company providing template-free document data extraction via API and SDK. It serves enterprises, software vendors, and resellers globally through 10+ marketplace integrations, partner channels, and OEM licensing, processing 10 million+ pages monthly.

What Xtracta does

Xtracta is a New Zealand-based, privately held AI company that provides template-free document data extraction technology. Its core platform automatically extracts structured data from scanned, photographed, or digital documents — invoices, receipts, contracts, purchase orders, bank statements, remittance advices, passports and IDs — without requiring per-document template configuration, and operates across dozens of languages. The underlying AI engine combines machine learning, natural language processing, image processing and Big Data cloud computing, and continuously improves by drawing on a global "knowledge pool" built from every document processed across the network. Xtracta exposes this engine through a REST API, an image-capture SDK, a mobile app, and a public cloud login, and markets a portfolio of document-type-specific Capture APIs on top of it.

Xtracta firmographics

Firmographics
Name
Xtracta
Legal name
Xtracta Limited
Website
https://xtracta.com
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
11–50 employees
Short description
Xtracta is a New Zealand-based AI company providing template-free document data extraction via API and SDK. It serves enterprises, software vendors, and resellers globally through 10+ marketplace integrations, partner channels, and OEM licensing, processing 10 million+ pages monthly.
Ownership category
akta.pro rank

Xtracta industry classification

Industry
Product category
Intelligent Document Processing (AI-powered OCR / Data Extraction)
NAICS
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
SIC
Services-Computer Processing & Data Preparation (7374)
akta.pro primary industry
Intelligent Document Processing (IDP) & OCR Automation (HDAEAHAC)
akta.pro secondary industries
Optical Character Recognition (OCR) & Document Vision (HDAAAEAD), Document Capture, Scanning, OCR/ICR & Intelligent Document Processing (IDP) (HDAEAGAD)

Keywords

  • AI document data extraction
  • Intelligent document processing
  • OCR software platform
  • Invoice capture automation
  • API-based document OCR

Where Xtracta is headquartered

Location

Headquarters

HQ city
Auckland
HQ country
New Zealand
HQ region
Oceania

Offices2 records

Markets served

Xtracta business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

  1. Paid plans / subscriptions: Revenue is generated via plans or subscriptions that constitute volume limitations, feature limitations or other rules; plans are billed in advance and the supplier may apply payment terms at its discretion.
  2. Per-document pricing: Cost-effective per-document pricing is offered alongside plans and can be combined to deliver quick ROI for high-volume document processing.
  3. One-off paid services: Beyond plans, the supplier may provide non-plan paid services and reserves the right to set and enforce agreed values and payment terms for them.
  4. OEM / white-label / embedded licensing: Software companies and ISVs integrate Xtracta's API and SDK into their own products and brand it as their own, generating licensing/embedded revenue via partner channels.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyPlan / subscription tiers with volume and feature limits, billed in advance, plus per-document pricing.
Usage-basedPay-as-you-goCost-effective per-document pricing can be combined with subscriptions for fast ROI.

Go-to-market motion1 record

Distribution channels5 records

Xtracta product offering

Product offering

Core offering

Xtracta provides AI-powered, template-free data extraction software and OCR delivered via a REST API and image-capture SDK. It automatically captures structured information from scanned, photographed or digital documents — including invoices, receipts, contracts, purchase orders, bank statements, remittance advices, passports/ID cards and bespoke documents — across dozens of languages, with module-specific Capture APIs available for each document type.

Product overview

Xtracta is a single unified AI-powered data extraction platform, with a core engine that is exposed to developers and partners through a REST API and image capture SDK. On top of this core engine, the company markets a portfolio of document-type-specific Capture APIs as modular offerings, including Invoice Capture API, Receipt Capture API, Contract Capture API, Passport and ID Card Extraction API, Bank Statement Data Extraction API, Remittance Advice Extraction, Purchase Order Data Extraction, eInvoicing with Peppol, and an Other Documents Capture API for high-volume bespoke documents. These modules share the same underlying AI/OCR engine and can be embedded into partner software via the API, branded as the partner's own solution.

Differentiator

Problem solved

Functional benefit

Products and services

  • Xtracta Data Extraction Platform

Quantifiable outcome

  • ~40% reduction in invoice entry time at Scandinavian Vehicle Distributors (Volvo), freeing 2-3 days per month for the AP team
  • +4 more outcomes

Companies that use Xtracta

Customer profile

Named customers13 records

Segments5 records

Ideal customer profiles3 records

Xtracta technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability10 records

Feature8 records

Xtracta partnerships and signals

Strategic signal

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Xtracta competitors and assessment

Company assessment

Broad incumbents

  • UiPath Document Understanding: UiPath embeds OCR/IDP capabilities inside its broader RPA and hyperautomation platform, targeting the same AP automation and document processing buyers as Xtracta but as part of a wider automation suite.
  • AWS Textract: Amazon's managed OCR service extracts text, tables and forms from documents and integrates natively with the AWS stack, posing bundled competitive pressure on Xtracta for AWS-centric customers.
  • Microsoft Azure AI Document Intelligence (Form Recognizer): Microsoft's cloud OCR/IDP service is bundled inside the Azure ecosystem and pre-built models for invoices, receipts and IDs, competing with Xtracta especially for customers already standardized on Microsoft and listed as a Xtracta integration partner.
  • Google Document AI: Google's cloud document understanding service offers pre-trained processors for invoices, receipts and contracts within the Google Cloud platform, representing a bundled alternative for enterprise buyers evaluating Xtracta.
  • Tungsten Automation (formerly Kofax): Tungsten Automation provides an established portfolio of capture, OCR and document automation products aimed at enterprise AP and back-office workflows, competing with Xtracta for larger accounts.

Direct peers

  • Hyperscience: Hyperscience provides ML-based document processing for enterprise workflows including accounts payable and claims, competing head-on with Xtracta in semi-structured and complex document extraction.
  • Docparser: Docparser is a smaller API-based document data extraction service focused on invoices, purchase orders and similar business documents, closely comparable to Xtracta in target buyer (developers, SMB/mid-market) and delivery model.
  • ABBYY: ABBYY is a long-established OCR and intelligent document processing vendor serving enterprise accounts payable and document automation use cases with a similar template-light/AI-augmented approach, making it one of Xtracta's closest direct comparables.
  • Rossum: Rossum is an AI-native cloud IDP platform focused on invoices, purchase orders and other business documents, sold via API and marketplace channels — closely mirroring Xtracta's AI-first, template-free, API-first positioning.
  • Veryfi: Veryfi offers a developer-focused OCR/IDP API for receipts, invoices and IDs with per-document pricing, directly overlapping Xtracta's API and SDK offering to software companies and ISVs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Xtracta social profiles

Digital presence

Xtracta financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Xtracta leadership team

Management profile

Number of profiles

Profiles1 record

Xtracta funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Xtracta M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Xtracta

What does Xtracta do?

Xtracta provides AI-powered, template-free data extraction software and OCR delivered via a REST API and image-capture SDK. It automatically captures structured information from scanned, photographed or digital documents — including invoices, receipts, contracts, purchase orders, bank statements, remittance advices, passports/ID cards and bespoke documents — across dozens of languages, with module-specific Capture APIs available for each document type.

Is Xtracta a public or private company?

Xtracta is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Xtracta founded?

Xtracta was founded in 2017. It employs 11 to 50 people.

Where is Xtracta based?

Xtracta is headquartered in Auckland, New Zealand, in the Oceania region.

How does Xtracta make money?

Four revenue lines are on record. Paid plans / subscriptions are the primary driver. The others are per-document pricing, one-off paid services and OEM / white-label / embedded licensing.

Who are Xtracta's main competitors?

Broad incumbents on record are UiPath Document Understanding, AWS Textract, Microsoft Azure AI Document Intelligence (Form Recognizer), Google Document AI and Tungsten Automation (formerly Kofax). Direct peers are Hyperscience, Docparser, ABBYY, Rossum and Veryfi.

Does Xtracta have an API?

Yes. Xtracta offers a public, partner-facing REST API plus an image capture SDK, mobile app, and one-on-one developer support. Developers can use the API to embed automated data capture into their own software for high-volume documents such as invoices, receipts, contracts, purchase orders, bank statements, remittance advices, passports/ID cards, and other document types. The API supports both desktop and cloud products and can integrate with virtually any software application. No templates are required; AI/ML handles new document designs autonomously.

What industry is Xtracta in?

Xtracta's product category is Intelligent Document Processing (AI-powered OCR / Data Extraction). Its primary akta.pro industry code is HDAEAHAC, Intelligent Document Processing (IDP) & OCR Automation, with a secondary code of HDAAAEAD, Optical Character Recognition (OCR) & Document Vision. Its NAICS code is 518210 and its SIC code is 7374.

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