Collective Shift
- Company typePrivate
- Founded2020
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
Collective Shift firmographics
Firmographics- Name
- Collective Shift
- Legal name
- Collective Shift
- Website
- https://collectiveshift.io
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Collective Shift is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Markets served
Collective Shift business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Premium Membership Subscriptions: Tiered subscription model with Pro and Platinum plans offering research reports, market analysis, educational content, community access, live sessions, and VIP services. Monthly, yearly, 2-year, and 3-year billing options available.
- Strategy Call Services: VIP 1-on-1 strategy calls with analysts for personalized investing guidance, available as part of Platinum membership or as an add-on service.
- Member Discounts: Partnership with external crypto tax software platforms offering 20% discounts to members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter Monthly |
| Subscription | Monthly | Insider Monthly |
| Subscription | Monthly | Pro Monthly |
| Subscription | Monthly | Platinum Plan |
| Subscription | Multi-year contract | Multi-Year Options |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Collective Shift product offering
Product offeringCore offering
Collective Shift operates a tiered membership platform that delivers independent cryptocurrency research, market analysis, and investor education to individual crypto investors and beginners worldwide. Paid Pro and Platinum memberships unlock monthly altcoin and Bitcoin/Ethereum research reports, the Shift List bullish/bearish analysis, weekly on-chain and trends analysis videos, a personal portfolio dashboard, a structured beginner course, and community access; Platinum adds VIP 1-on-1 strategy calls, private WhatsApp analyst groups, and annual in-person events.
Product overview
Collective Shift is a cryptocurrency education platform offering a tiered membership structure (Pro and Platinum plans) with research reports, market analysis, educational courses, and portfolio tools. The core offerings include monthly research reports (Altcoin Report, Bitcoin & Ethereum Report), the Shift List for altcoin analysis, weekly on-chain analysis videos, and a beginner course (CS10023). Premium Platinum members receive VIP services including 1-on-1 strategy calls with analysts, group live sessions, private WhatsApp group access, and annual in-person events. The platform also provides member tools including a personal dashboard for portfolio analysis, bookmarks for saving content, and community access through Facebook and Discord. Additional resources include an NFT collections tracker, security centre, comprehensive glossary, and the Ben & Bergs podcast. The platform targets both individual investors and businesses seeking cryptocurrency education and strategic insights.
Differentiator
Problem solved
Functional benefit
Products and services
- Pro Plan Tiered paid membership subscription ($199/month) for individual cryptocurrency investors that unlocks monthly Altcoin Reports, monthly Bitcoin & Ethereum Reports, Shift List analysis, weekly on-chain analysis videos, weekly trends and fundamental analysis, personal dashboard and portfolio analysis, beginner course, tutorials, airdrops, community Facebook access, group strategy calls, weekly Q&A sessions, and an annual in-person Pro member event.
- Platinum Plan Premium membership tier that includes every Pro Plan feature plus VIP services: 1-on-1 strategy call with analysts, monthly group live sessions with analysts, private WhatsApp group with analysts, annual in-person event with Platinum members, group market and altcoin analysis sessions, group onboarding, and early access to public content.
- Beginner Course (CS10023) Structured online beginner course covering Bitcoin fundamentals, cryptocurrency concepts, security practices, and how to buy Bitcoin, delivered through text-based learning, didactic videos, and guided tutorials. Designed for crypto newcomers progressing from 0 to 1 knowledge, with assessments and certification; included with paid memberships.
- Altcoin Report Monthly research report providing in-depth bullish/bearish analysis of altcoin opportunities in the cryptocurrency market. Included with paid Pro and Platinum memberships; aimed at active crypto investors seeking curated altcoin theses.
- Bitcoin & Ethereum Report Monthly research report providing comprehensive analysis of Bitcoin and Ethereum markets and trends. Included with paid Pro and Platinum memberships; aimed at investors with core crypto-market exposure.
- Shift List Altcoin bullish and bearish analysis product providing strategic insights on cryptocurrency investments. Included with Pro and Platinum memberships; used by investors to identify directional bets in the altcoin market.
- Weekly On-Chain Analysis Videos
Quantifiable outcome
- Trusted by over 1,000 investors worldwide
- +3 more outcomes
Companies that use Collective Shift
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Collective Shift technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Collective Shift partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Crypto Tax Software Platform (Partner for 20% Member Discount)minorPartnership with one of the world's leading crypto tax software platforms offering Collective Shift members a 20% discount on the platform's services.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Collective Shift competitors and assessment
Company assessmentDirect peers
- Coin Bureau: Crypto education and research platform with a large YouTube channel, news articles, and VIP membership products. Closely comparable to Collective Shift in combining independent crypto research, education, and a community/membership monetisation layer.
- Bankless: Crypto-native media brand and membership community producing newsletters, podcasts, and premium research. Directly comparable in its content-led, subscription-driven approach to retail and prosumer crypto investors.
- Messari: Crypto research firm offering paid research reports, on-chain analytics, and a professional membership. Comparable in monetising independent crypto research, market analysis, and on-chain data via subscriptions.
- The Defiant: Crypto media subscription product (Defiant Plus) combining DeFi/crypto news, research, and education. Comparable in targeting retail-to-pro crypto investors with paid research and educational content.
- LearnCrypto: Crypto education platform with courses, tutorials, and market content aimed at beginners and intermediate investors. Comparable in using structured courses and educational content as the core value proposition.
Emerging players
- 99Bitcoins: Long-running crypto education site offering guides, news, and signals. Comparable in the education-first, retail-investor focus, though monetisation is more advertising- and signals-led than Collective Shift's tiered membership.
Broad incumbents
- Decrypt: Major crypto media outlet with news, education, and video content. Comparable in covering crypto news and education, but serves a broader, primarily free audience with a wider portfolio of formats.
- CoinDesk: Largest crypto media brand with research, indices, and events. Comparable in producing research and educational content for crypto investors, but operates at much greater scale and breadth.
- Cointelegraph: Global crypto news and education publisher. Comparable in delivering crypto news, analysis, and educational content to retail investors via a content-first model.
- Bitcoin Magazine: Pioneer Bitcoin-focused media brand producing news, long-form research, and events. Comparable in catering to Bitcoin/crypto investors with research-driven content and community products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Collective Shift social profiles
Digital presenceCollective Shift financial estimates
Financial estimateRevenue estimate
Valuation estimate
Collective Shift leadership team
Management profileNumber of profiles
Profiles3 records
Collective Shift funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Collective Shift M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Collective Shift
What does Collective Shift do?
Collective Shift operates a tiered membership platform that delivers independent cryptocurrency research, market analysis, and investor education to individual crypto investors and beginners worldwide. Paid Pro and Platinum memberships unlock monthly altcoin and Bitcoin/Ethereum research reports, the Shift List bullish/bearish analysis, weekly on-chain and trends analysis videos, a personal portfolio dashboard, a structured beginner course, and community access; Platinum adds VIP 1-on-1 strategy calls, private WhatsApp analyst groups, and annual in-person events.
Is Collective Shift a public or private company?
Collective Shift is a private company. It is classified as venture growth investor backed and is currently operating.
When was Collective Shift founded?
Collective Shift was founded in 2020. It employs 11 to 50 people.
Where is Collective Shift based?
Collective Shift is headquartered in Melbourne, Australia, in the Oceania region.
How does Collective Shift make money?
Three revenue lines are on record. Premium Membership Subscriptions are the primary driver. The others are strategy Call Services and member Discounts.
Who are Collective Shift's main competitors?
Direct peers on record are Coin Bureau, Bankless, Messari, The Defiant and LearnCrypto. 99Bitcoins is listed as an emerging player. Broad incumbents are Decrypt, CoinDesk, Cointelegraph and Bitcoin Magazine.
Does Collective Shift have an API?
No public API is recorded for Collective Shift.