Elevien

What Elevien does

Elevien d.o.o. is a Croatian gymnastics technology company founded in 2020 and headquartered in Osijek, operating a cloud-based digital platform that hosts the full workflow of gymnastics competitions, from athlete registration through judge scoring to public results display. The platform serves five user roles, competition organizers, judges, gymnasts, coaches, and fans, via iOS and Android mobile apps, a web-based admin and judge portal (app.elevien.com), and a public results portal (results.elevien.com). Its core product suite includes a free real-time scoring system that automatically applies FIG rules (averaging deductions across D and E judge panels, handling vault-specific scoring logic), a Video and Result Book that syncs recorded routines to official scores, a Live Scoreboard with sponsor branding, a curated database of FIG-licensed judges spanning 93+ countries, Remote Recording that lets judges trigger filming from the app, and a Registrations module.

The company's business model is freemium with explicit premium monetization. Core scoring is free for all competition sizes; revenue is generated through per-competition premium add-ons (Video and Result Book, Live Scoreboard, Remote Recording, equipment rental), usage-based equipment rental for specialized hardware, and quote-based multi-year enterprise contracts with national and international federations. Go-to-market combines product-led growth (free self-serve adoption via app stores and web) with enterprise field sales targeting national federations and large organizers, supported by channel effects from the judges network and flagship partnerships with the International Gymnastics Federation (FIG) and the European Gymnastics Federation, both of which contracted Elevien for their 2024 digital competition programs.

The platform has reached 50,000+ active users across 157 countries and has powered 2,500+ competitions ranging from local club meets to FIG World Cup events. Notable outcomes include the first ever fully live online international gymnastics competition under European Gymnastics, a 10x audience lift at the Novi Sad competition versus in-arena attendance, and a complaint reduction at the Malta National Championships from 50 to 1 after adopting the platform. The company has raised approximately $2.2M in a single funding round in March 2022 and operates with 11-50 employees under founder-CEO Tomislav Grubišić.

Name

Elevien

Legal name

Elevien d.o.o.

Website

https://elevien.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Elevien is a Croatian gymnastics competition management platform that lets organizers, judges, gymnasts, coaches, and fans run and watch meets from any device, with free core scoring and premium add-ons for video, scoreboards, and remote judging, serving clubs, national federations, and governing bodies like FIG and European Gymnastics.

Ownership category

akta.pro rank

Product category

Sports Competition Management Software

NAICS

Spectator Sports (71121)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Online Learning Content & Course Publishing Platforms (BPAMAJAL)

Keywords

• Gymnastics competition software
• Judging management platform
• Sports scoring system
• Competition management software
• Athlete performance tracking

Headquarters

HQ city

Zagreb

HQ country

Croatia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Freemium Core Platform: Core scoring functionality is completely free for all users. This enables mass adoption among clubs, local competitions, and individual organizers. Revenue is generated through premium features and partnerships.
2. Premium Feature Add-ons: Paid features include video and results book, scoreboard display, remote recording, equipment rental, and additional support. Pricing depends on competition type, size, and selected features. Contact-based pricing for custom competitions.
3. Equipment Rental: Optional equipment rental for competitions requiring specialized hardware. Includes smartphones, stands, and connectivity solutions.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Elevien provides an all-in-one digital platform for hosting gymnastics competitions, including real-time FIG-compliant scoring, a Video and Result Book that syncs routines with official scores, live scoreboards, remote recording, athlete registrations, and a curated database of FIG-licensed judges accessible globally. The platform is delivered through iOS/Android mobile apps and web applications and is used by clubs, national federations, international gymnastics bodies, judges, coaches, gymnasts, and fans.

Product overview

Elevien is an all-in-one digital platform for gymnastics competitions, encompassing mobile apps (iOS and Android), web-based admin/judge portals, and a public results portal. The platform provides a free integrated Scoring System, Video and Result Book, Judges Database, Remote Recording, Scoreboard display, Registrations management, and Online Support. The Scoring System serves as the core engine, while the Video and Result Book provides archival and transparency features. The Judges Database enables sourcing FIG-licensed officials globally. Remote Recording automates gymnast routine capture. The Scoreboard delivers real-time display, and Registrations streamlines athlete management. Online Support ensures 24/7 assistance. Users access features through the Elevien Mobile App, Elevien Web App (Admin/Judge Portal), and Elevien Results Portal. Core scoring is free; premium features include advanced analytics, additional storage, equipment rental, priority support, and enhanced functionality.

Differentiator

Problem solved

Functional benefit

Products and services

• Elevien Gymnastics Competition Platform

Quantifiable outcome

• 10x increase in audience reach compared to live attendance
• +4 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• European Gymnastics FederationflagshipStrategic or Co-development Partner · 21 May 2024Elevien and European Gymnastics signed a partnership agreement for 2024 to host digital competitions including the European Men’s Artistic Gymnastics Online Test Event and European Gymnastics Online Series. Partnership signed by President Dr. Farid Gayibov and CEO Lisa Worthmann with Elevien CEO Tomislav Grubišić. Series received 50,000+ views from 40,000+ users.
• International Gymnastics Federation (FIG)flagshipStrategic or Co-development Partner · 5 March 2024Elevien and FIG collaborate on FIG Apparatus World Cups and FIG World Challenge Cup Series. Video and Result Book feature implemented at Cairo, Cottbus, Baku, Antalya, Doha, Varna, Koper, Szombathely, and Osijek events. 61,000 viewers from 50 countries accessed qualification videos.
• European Gymnastics Federation (Online Series)coreStrategic or Co-development Partner · 2 December 2023Historic first 100% live online gymnastics competition held December 2, 2023 under European Men’s Artistic Gymnastics Online Test Event, followed by European Gymnastics Online Series in March-April 2024.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hy-Tek: Hy-Tek provides meet management software for sports like swimming and track with digital scoring, heat sheets, and result publishing. Highly comparable as a sport-specific competition management platform serving officials and organizers across thousands of events.
• Meet Mobile: Meet Mobile, by ACTIVE, delivers live results, heat sheets, and scoring for swim meets. Direct comparison point as a digital companion app that surfaces real-time scores to fans and families — the same crowd-facing engagement loop Elevien delivers via its results portal.
• Sportlyzer: Sportlyzer is a club and athlete management platform used heavily by gymnastics, swimming, and dance clubs. Directly comparable on vertical SaaS for gymnastics clubs — registrations, scheduling, training logs, and performance tracking — which overlaps with Elevien's organizer feature set.

Broad incumbents

• LeagueApps: LeagueApps is a sports league management platform for youth and adult sports organizers covering registration, scheduling, communication, and payments. Broader than gymnastics but operates in the same sports-organization SaaS category and overlaps on competition setup, scheduling, and fan communication features.
• SportsEngine: SportsEngine (an NBC Sports Next company) is a leading sports management platform for youth leagues, clubs, and tournaments. Comparable as a broad incumbent in sports organization software with deeper resources but less depth on FIG-style scoring for gymnastics.
• Genius Sports: Genius Sports is a global sports data and technology provider powering leagues, federations, and broadcasters with scoring, data, and content. Comparable in selling into international federations and providing the technology layer for officiated sports competitions at global scale.
• ACTIVE Network: ACTIVE is a large sports registration, ticketing, and event management provider for races, leagues, and competitions. Comparable as a marketplace/registration layer that connects athletes with competition organizers across many sports — an adjacent incumbent to Elevien's registrations and event-hosting features.

Emerging players

• Catapult Sports: Catapult provides wearable and video performance analysis for elite sports teams. Partially comparable through its video analysis and athlete-monitoring capabilities, which overlap with Elevien's video routine review and judge-feedback features used by coaches and gymnasts.
• BlueGatorade (Gymnastics Judging / Scoring apps): BlueGatorade-style gymnastics scoring and judging apps target the same judge and organizer segment as Elevien, often for club-level meets. Direct niche competitor comparison for digital gymnastics scoring, although smaller in scope and lacking Elevien's FIG partnership footprint.

Others

• Race Roster: Race Roster provides registration and results management for endurance events. Indirectly comparable as a digital platform serving competition organizers with registrations, results publishing, and organizer-facing dashboards — functions that mirror Elevien's organizer tooling.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/elevienapp
• LinkedInlinkedin.com/company/elevien
• Instagraminstagram.com/elevien.app

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elevien