DeÔnibus I BrasilbyBus
DeÔnibus operates Brazil's leading online intercity bus ticket marketplace, connecting travelers with 300+ bus companies across 5,000+ destinations in 26 states. The bootstrapped platform serves 7M+ cumulative passengers via web, mobile app, WhatsApp, and a charter rental marketplace.
- Company typePrivate
- Founded2011
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What DeÔnibus I BrasilbyBus does
DeÔnibus operates Brazil's leading online intercity bus ticket marketplace, connecting travelers with 300+ bus companies across 5,000+ destinations in 26 Brazilian states. Founded in 2011 by Breno Moraes and Mariana Malheira after the founders met during travels in India, the platform began as Brasil By Bus targeting foreign tourists before launching the DeÔnibus brand in 2017 to serve the domestic market. The platform has facilitated travel for over 7 million passengers covering 1 billion cumulative kilometers, and the founding team remains in operational leadership with Breno Moraes serving as CEO.
The technology stack is a self-serve digital marketplace delivered through a web platform, native iOS and Android mobile applications, and a WhatsApp purchase channel supporting PIX instant payments. Proprietary features include Embarque Fácil (digital boarding that lets passengers present ticket vouchers on their cell phones directly to bus drivers) and a multi-payment gateway spanning PIX, credit card with up to 12x installments, debit card, and bank transfer. The horizontal product segmentation is delivered through sub-brands: Brasil by Bus (English and Spanish international portals) and a dedicated corporate travel portal. The 2022 acquisition of FretaMais extended the offering into bus, minibus, and van charter rentals, creating an integrated road-travel marketplace spanning both scheduled routes and group charters.
The business model is a transaction-based marketplace charging commissions on each ticket sold, with pricing dynamic by route, operator, departure time, and seat class (short routes priced as low as R$6.90 via PIX, longer intercity routes such as São Paulo to Ubatuba starting from R$125.45). Distribution is direct-to-consumer, driven primarily by SEO-optimized destination and route landing pages, content marketing through the EuViajoDeÔnibus blog, and organic social media across Instagram, LinkedIn, TikTok, and Facebook. The company is bootstrapped and privately held, headquartered in São Paulo, with a team of 30+ employees, and has accumulated trust signals including the RA1000 customer-service seal from ReclameAQUI, the Humanizadas workplace certification, and participation in the UN Global Compact Brazil network.
DeÔnibus I BrasilbyBus firmographics
Firmographics- Name
- DeÔnibus I BrasilbyBus
- Legal name
- Brasil by Bus Viagens e Soluções S.A.
- Website
- https://deonibus.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DeÔnibus operates Brazil's leading online intercity bus ticket marketplace, connecting travelers with 300+ bus companies across 5,000+ destinations in 26 states. The bootstrapped platform serves 7M+ cumulative passengers via web, mobile app, WhatsApp, and a charter rental marketplace.
- Ownership category
- akta.pro rank
DeÔnibus I BrasilbyBus industry classification
Industry- Product category
- Online Bus Ticketing Marketplace
- NAICS
- Interurban and Rural Bus Transportation (48521), Charter Bus Industry (48551), Travel Agencies (561510)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- Intercity Bus Aggregators/Marketplaces (Scheduled Coach Ticketing Platforms) (THAIADAH)
- akta.pro secondary industries
- Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA), Mobile Ticketing & Digital Pass Apps (THAIAMAB)
Keywords
Where DeÔnibus I BrasilbyBus is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
DeÔnibus I BrasilbyBus business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Ticket Sales Commission: Platform charges commission on each bus ticket sold through the DeÔnibus platform. Revenue generated from transaction fees between passengers and bus companies.
- Marketplace Integration: Integrated marketplace combining bus ticket sales with bus rental/charter services following FretaMais acquisition, expanding revenue streams beyond individual tickets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard bus tickets with varying prices by route and date |
| Subscription | Pay-as-you-go | Digital boarding at no additional cost |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
DeÔnibus I BrasilbyBus product offering
Product offeringCore offering
DeÔnibus operates an online marketplace that connects passengers with 300+ Brazilian intercity bus companies, allowing travelers to search routes, compare prices, select seats, and purchase bus tickets across 5,000+ destinations in 26 states. The platform supports multiple payment methods (PIX, credit card up to 12x installments, debit, bank transfer), offers Embarque Fácil digital boarding via mobile voucher, and provides dedicated international (English/Spanish) portals plus an integrated charter bus rental marketplace (FretaMais) for group travel.
Product overview
DeÔnibus operates as a comprehensive online bus travel marketplace consisting of a core booking platform (DeÔnibus) for purchasing scheduled bus tickets across Brazil, complemented by a mobile app for on-the-go purchasing and digital boarding (Embarque Fácil), an international portal (Brasil by Bus) for English and Spanish-speaking travelers, a travel content blog (EuViajoDeÔnibus), and the recently acquired FretaMais charter bus rental marketplace. The platform aggregates 300+ bus companies, serves 5,000+ destinations, and processes digital payments via multiple methods including credit cards, PIX, and bank transfers.
Differentiator
Problem solved
Functional benefit
Products and services
- DeÔnibus Bus Ticket Platform Online marketplace platform where travelers can search intercity bus routes across Brazil, compare prices and schedules across 300+ bus companies, select seats, and purchase tickets for 5,000+ destinations in 26 states. Supports PIX, credit card (up to 12x), debit card, and bank transfer payments.
- Embarque Fácil (Digital Boarding)
- DeÔnibus Mobile App
- Brasil by Bus (International Portal)
- FretaMais (Charter Bus Rental Marketplace) Online marketplace for renting buses, minibuses, and vans for group travel, events, and charter services, integrated into the DeÔnibus platform following the 2022 acquisition.
- Corporate Travel Portal
Quantifiable outcome
- 7 million+ happy travelers served
- +3 more outcomes
Companies that use DeÔnibus I BrasilbyBus
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
DeÔnibus I BrasilbyBus technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature4 records
DeÔnibus I BrasilbyBus partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- ACE (Startup Acceleration Program)coreEarly-stage acceleration program that helped DeÔnibus form their business foundations. Participated in the program during the company's initial growth phase, providing mentorship and support for startup development.
- EndeavorcoreGlobal entrepreneurship organization that provided knowledge and support to help DeÔnibus scale their services and operations across Brazil.
- GooglecoreTechnology partner that helped DeÔnibus expand knowledge and leverage digital tools to improve their platform services and online presence.
- FretaMaiscoreAcquired marketplace for bus, minibus, and van rental/charter services. Acquisition aimed to create an integrated bus travel marketplace and expand DeÔnibus's service offerings beyond individual tickets to include group charter services. Strategic move to grow revenue and support digitalization of Brazil's road transport sector.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
DeÔnibus I BrasilbyBus competitors and assessment
Company assessmentDirect peers
- ClickBus: Largest Brazilian intercity bus ticket marketplace, aggregating multiple carriers for online booking. Closest direct competitor to DeÔnibus in the same scheduled coach ticketing category in Brazil.
- Buser: Brazilian charter and scheduled bus marketplace; direct peer to the FretaMais charter side of DeÔnibus and an emerging competitor in the scheduled ticketing category as well.
- BusBud: Intercity bus booking platform operating across the Americas, including Brazil, with a similar aggregator model connecting passengers to multiple carriers. Comparable product and GTM motion.
- RedBus: Intercity bus ticketing marketplace (founded in India, expanding globally) with the same asset-light marketplace model and operator-integration depth as DeÔnibus.
- BuscaOnibus: Brazilian intercity bus search and ticketing platform historically a direct competitor; acquired by DeÔnibus in January 2025. Strongest mirror for DeÔnibus's product scope.
Broad incumbents
- Rome2Rio: Door-to-door travel search and booking platform covering bus, rail, ferry, and air. Comparable in discovery-and-comparison layer that DeÔnibus applies specifically to Brazilian intercity bus.
- Omio: Multimodal (bus, rail, air) booking platform with global reach. Comparable travel-distribution technology stack and marketplace economics, though broader scope than DeÔnibus's bus-only focus.
- FlixBus: Global intercity bus operator and platform that operates in Brazil as both a partner on DeÔnibus and a direct low-cost competitor. Comparable on aggregator model and supplier-side muscle.
Emerging players
- Wanderu: Intercity bus and ground-travel booking platform in North America with a comparable aggregator business model and digital boarding emphasis.
- 12Go: Online booking platform for buses, ferries, trains, and transfers across Southeast Asia and beyond. Similar ticketing-marketplace mechanics and consumer-facing comparison UX.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
DeÔnibus I BrasilbyBus social profiles
Digital presenceDeÔnibus I BrasilbyBus compliance and trust
Trust signalCompliance4 records
DeÔnibus I BrasilbyBus financial estimates
Financial estimateRevenue estimate
Valuation estimate
DeÔnibus I BrasilbyBus leadership team
Management profileNumber of profiles
Profiles2 records
DeÔnibus I BrasilbyBus subsidiaries and ownership
Company hierarchySubsidiaries1 record
DeÔnibus I BrasilbyBus funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DeÔnibus I BrasilbyBus M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DeÔnibus I BrasilbyBus
What does DeÔnibus I BrasilbyBus do?
DeÔnibus operates an online marketplace that connects passengers with 300+ Brazilian intercity bus companies, allowing travelers to search routes, compare prices, select seats, and purchase bus tickets across 5,000+ destinations in 26 states. The platform supports multiple payment methods (PIX, credit card up to 12x installments, debit, bank transfer), offers Embarque Fácil digital boarding via mobile voucher, and provides dedicated international (English/Spanish) portals plus an integrated charter bus rental marketplace (FretaMais) for group travel.
Is DeÔnibus I BrasilbyBus a public or private company?
DeÔnibus I BrasilbyBus is a private company. It is classified as venture growth investor backed and is currently operating.
When was DeÔnibus I BrasilbyBus founded?
DeÔnibus I BrasilbyBus was founded in 2011. It employs 11 to 50 people.
Where is DeÔnibus I BrasilbyBus based?
DeÔnibus I BrasilbyBus is headquartered in São Paulo, Brazil, in the Latin America region.
How does DeÔnibus I BrasilbyBus make money?
Two revenue lines are on record. Ticket Sales Commission is the primary driver. The others are marketplace Integration.
Who are DeÔnibus I BrasilbyBus's main competitors?
Direct peers on record are ClickBus, Buser, BusBud, RedBus and BuscaOnibus. Broad incumbents are Rome2Rio, Omio and FlixBus. Emerging players are Wanderu and 12Go.
Does DeÔnibus I BrasilbyBus have an API?
No public API is recorded for DeÔnibus I BrasilbyBus.
What industry is DeÔnibus I BrasilbyBus in?
DeÔnibus I BrasilbyBus's product category is Online Bus Ticketing Marketplace. Its primary akta.pro industry code is THAIADAH, Intercity Bus Aggregators/Marketplaces (Scheduled Coach Ticketing Platforms), with a secondary code of THALAMAA, Online Booking & Reservation Platforms (B2B/B2C). Its NAICS code is 48521 and its SIC code is 4100.