NEXTING
NEXTING is an Italian cross-media company providing TV content production, remote broadcast and ENG crew services, white-label OTT platforms, communications, production logistics, and AR/VR content development. It serves Italian and international broadcasters, sports organizations, and corporate clients from offices in Naples, Rome, Milan, Madrid and London.
- Company typePrivate
- Founded2017
- HeadquartersNaples, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
What NEXTING does
NEXTING s.r.l. is a privately held Italian cross-media company headquartered in Naples, founded in 2017, operating six integrated service pillars: Contenuti TV (TV content production including formats, documentaries and fiction), Broadcast (remote production, live ENG crews and web streaming), OTT Solution (white-label OTT platform and CDN distribution), Comunicazione (social media management, web copywriting and press office), Facilities (location management, booking and incoming hospitality), and NEXTING Lab (R&D for software, AR and VR 360 content). The company operates from five offices — Naples (HQ), Rome, Quarto, Milan, Madrid and London — and reports that its ENG crews have executed productions in more than 55 countries across Europe, the Americas, Asia, the Middle East, Africa and Oceania.\n\nRevenue is generated primarily through project-based professional services engagements under bespoke, quote-based pricing, supplemented by recurring OTT platform white-label licensing, one-time custom software development, and ongoing communication retainers. Named clients include Italy's principal broadcasters Rai, Mediaset and Sky as well as Sky Sport, Sky TG24, TV8, DAZN, ESPN, Fox, SuperTennis, Class CNBC and Mediapro on the media side; CONI, EOC, IOC, Juventus and Perform in sports; and Regione Liguria, Banca Sella, MSC and Milano Finanza in the corporate segment. NEXTING's technology stack combines proprietary remote-production orchestration with integrations to Dejero, MobileViewpoint, TVU Networks and LiveU for bonded cellular and IP video transmission, and the NEXTING Lab sub-brand houses software and immersive-content development.\n\nNEXTING has financed innovation through a series of EU and Italian public programs rather than venture capital: an industrial research grant under POR Campania FESR 2014/2020 (2022), a €56,000 award under the Bando TOCC / NextGenerationEU (2023) for an OTT platform with AI-guided cameras, a PON grant/loan package totalling €114,580.80 for a multimedia OTT platform on Campania cultural heritage, and 2025 PNRR funding via Bi-Rex for QuartoTag, the company's AI temporal video-tagging system. The company is registered as an Italian S.r.l. (VAT IT14502661003), employs 11–50 staff, and discloses no institutional VC backing beyond an approximately $232,836 ticket dated November 2020; ownership structure and management team beyond co-founder Giovanni Copertino are not publicly detailed.
NEXTING firmographics
Firmographics- Name
- NEXTING
- Legal name
- NEXTING s.r.l.
- Website
- https://nextingcompany.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NEXTING is an Italian cross-media company providing TV content production, remote broadcast and ENG crew services, white-label OTT platforms, communications, production logistics, and AR/VR content development. It serves Italian and international broadcasters, sports organizations, and corporate clients from offices in Naples, Rome, Milan, Madrid and London.
- Ownership category
- akta.pro rank
NEXTING industry classification
Industry- Product category
- Broadcast Production Services
- NAICS
- Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Broadcasting and Content Providers (516)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro primary industry
- Billing, Payments & Subscription Management (MPAHAJAC)
- akta.pro secondary industries
- Post-Production Facilities & Stage Services (Edit Suites, Screening Rooms) (MPAHAAAJ), Media Processing at the Edge (Transcoding, Packaging, DRM at Edge) (HDABAGAD), Localization Technology & Automation (TMS, Subtitle Tools, MT/AI, Speech-to-Text) (MPAHAFAH)
Keywords
Where NEXTING is headquartered
LocationHeadquarters
- HQ city
- Naples
- HQ country
- Italy
- HQ region
- Europe
Offices6 records
Markets served
NEXTING business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- TV Content Production: Production of TV content including formats, documentaries, mockumentaries, docu-reality, and fiction series for broadcasters and OTT platforms.
- Broadcast Services: ENG Live Crew services, remote production, live streaming, and web streaming services for TV productions and events.
- OTT Platform Solutions: White-label OTT platforms and CDN distribution services for content creators and media companies.
- Communication Services: Social media management, web copywriting, SEO/SEM, digital storytelling, and press office services.
- Facilities Management: Location sourcing, booking, accommodation, logistics, and hospitality services for production crews.
- Software Development: Custom software, apps, web-apps, and website development tailored to client needs.
- AR/VR Content Creation: Immersive content creation services using AR, VR 360, and 180 technologies.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
NEXTING product offering
Product offeringCore offering
NEXTING is an Italian cross-media production company that delivers television content production, broadcast services (remote production, live electronic newsgathering, web streaming), OTT platform solutions (white-label platform and CDN distribution), communication services (social media management, web copywriting, press office), and production facilities (location management, booking, incoming services).
Product overview
NEXTING is a cross-media production company offering a unified portfolio of integrated services across the media value chain. The core offering consists of six interconnected service pillars: Contenuti TV (TV Content Production), Broadcast (live and remote production), OTT Solution (streaming platform services), Comunicazione (communication/marketing), Facilities (logistics and location services), and NEXTING Lab (R&D and technology development). The company operates across five locations (Milan, Rome, Naples, Madrid, London) with ENG crews working globally, serving major clients including Rai, Mediaset, Sky, DAZN, Juventus, CONI, and the IOC/EOC.
Differentiator
Problem solved
Functional benefit
Brands
- NEXTING Lab: Technology development division specializing in software development, augmented reality (AR), VR 360 content production, and custom app/web solutions.
Products and services
- TV Content Production End-to-end television content production for broadcasters, sports federations, and corporate clients covering scripted and unscripted formats.
- Remote Production Services Remote production workflows that enable live event coverage with reduced on-site crews, leveraging bonded cellular and IP-based contribution from partners such as Dejero, LiveU, TVU Networks, and Mobile Viewpoint.
- Live ENG (Electronic Newsgathering) Live electronic newsgathering services covering breaking news, sports, and events for broadcasters operating in Italy and across Europe.
- Web Streaming Services Managed web streaming for live events, conferences, and corporate communications, delivered over the company's CDN.
- OTT White-Label Platform White-label end-to-end OTT platform enabling broadcasters, sports leagues, and brands to launch their own streaming services without building infrastructure.
- CDN Distribution Content delivery network distribution services supporting linear and on-demand streaming delivery for media clients.
- QuartoTag AI Video Tagging Proprietary AI-based automatic video content tagging software used to make broadcast and OTT archives searchable and monetizable.
- Cross-Media Communication Services Integrated communication services including social media management, web copywriting, and press office support for corporate and media clients.
- Production Facilities & Booking Production facilities services including location management, booking, and incoming logistics for shoots and live productions.
- NEXTING Lab (AR / VR 360 R&D) Internal research lab developing AR experiences, VR 360 content, and experimental software for immersive cross-media storytelling.
Quantifiable outcome
- Remote production reduces costs while maintaining broadcast quality
- +2 more outcomes
Companies that use NEXTING
Customer profileNamed customers23 records
Segments4 records
Ideal customer profiles3 records
NEXTING technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature8 records
NEXTING partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Bi-Rex (Big Data Innovation & Research Excellence)coreBi-Rex is a competence center for Industry 4.0 consortium with 62 public and private entities, funded by PNRR. NEXTING received funding through Bi-Rex's Fifth Technology Innovation Call to develop the 'QuartoTag' AI-based temporal video tagging system.
- DejerocoreNEXTING is the commercial partner for Italy of Dejero, utilizing their wireless transmission technology for live broadcasting and remote production services. This partnership enables reliable video transmission from remote locations.
- MobileViewpointcoreNEXTING is a service provider using MobileViewpoint transmission technologies for live video broadcasting and remote production capabilities.
- TVU NetworkscoreNEXTING utilizes TVU technology for broadcast-quality video transmission and remote production solutions.
- LiveUcoreNEXTING integrates LiveU's cellular bonding solutions for live video transmission and ENG services across their production operations.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
NEXTING competitors and assessment
Company assessmentDirect peers
- Globecast: Global broadcast distribution and content management provider offering contribution, OTT, CDN and managed broadcast services; comparable to nexting's broadcast + OTT/CDN offering at a larger scale.
- Deltatre: Sports media technology and digital services company providing OTT platforms, content production and broadcast tech to leagues and broadcasters; closely overlaps nexting's sports-broadcast and OTT stack.
- Tedial: Media asset management and media orchestration platform for broadcasters; overlaps nexting's NEXTING Lab / OTT platform layer and Al-powered content tagging ambitions.
- EMG (Euro Media Group): Pan-European broadcast services and outside broadcasting company; directly comparable in remote production, ENG crews, and live event coverage across sports, entertainment and news.
- Cinevideo: Italian broadcast production and outside broadcasting services provider; competes head-to-head with nexting for ENG crews, OB vans, and live event production for Italian broadcasters and sports federations.
Broad incumbents
- Brightcove: Established OTT/video platform-as-a-service provider offering white-label streaming, CMS, player SDKs and monetization; competing offering at the platform layer where nexting sells its OTT solution.
- Eutelsat: Satellite and non-terrestrial network operator providing broadcast distribution and managed services across Europe; adjacent to nexting's broadcast distribution and CDN offering.
- Akamai Technologies: Global CDN and edge cloud provider used by broadcasters for media delivery; competes with nexting's CDN distribution service and edge media processing at a much larger scale.
Emerging players
- VideoProfs: Dutch AI-based sports video tagging and clipping startup; competes with nexting's QuartoTag for AI video segmentation and highlight generation in live sports.
Regional players
- The Talent Lab (formerly The Edge Amsterdam): Amsterdam-based broadcast/post-production facility offering live production, post, and creative services across Europe; comparable service portfolio but serves Benelux/Western Europe market rather than Italy-centric nexting.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
NEXTING social profiles
Digital presenceNEXTING financial estimates
Financial estimateRevenue estimate
Valuation estimate
NEXTING leadership team
Management profileNumber of profiles
Profiles1 record
NEXTING funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NEXTING M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NEXTING
What does NEXTING do?
NEXTING is an Italian cross-media production company that delivers television content production, broadcast services (remote production, live electronic newsgathering, web streaming), OTT platform solutions (white-label platform and CDN distribution), communication services (social media management, web copywriting, press office), and production facilities (location management, booking, incoming services).
Is NEXTING a public or private company?
NEXTING is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NEXTING founded?
NEXTING was founded in 2017. It employs 11 to 50 people.
Where is NEXTING based?
NEXTING is headquartered in Naples, Italy, in the Europe region.
How does NEXTING make money?
Seven revenue lines are on record. TV Content Production is the primary driver. The others are broadcast Services, OTT Platform Solutions, communication Services, facilities Management, software Development and AR/VR Content Creation.
Who are NEXTING's main competitors?
Direct peers on record are Globecast, Deltatre, Tedial, EMG (Euro Media Group) and Cinevideo. Broad incumbents are Brightcove, Eutelsat and Akamai Technologies. VideoProfs is listed as an emerging player. The Talent Lab (formerly The Edge Amsterdam) is listed as a regional player.
Does NEXTING have an API?
No public API is recorded for NEXTING.
What industry is NEXTING in?
NEXTING's product category is Broadcast Production Services. Its primary akta.pro industry code is MPAHAJAC, Billing, Payments & Subscription Management, with a secondary code of MPAHAAAJ, Post-Production Facilities & Stage Services (Edit Suites, Screening Rooms). Its NAICS code is 51211 and its SIC code is 7812.