What Attain Partners does

Attain Partners is a privately held management and technology consulting firm headquartered in McLean, Virginia, founded in 2009 with 101-250 employees operating across 35 U.S. states. The firm provides strategy, technology, and compliance consulting to four primary verticals: higher education, nonprofit organizations, healthcare foundations, and state and local government. Its core technology stack is anchored on Salesforce platform specialization (Education Cloud, Marketing Cloud, Pardot, Experience Cloud, CRM) supported by complementary integrations with Cayuse (research administration), Boomi (iPaaS), Blackthorn (event management), Formstack, Kindsight ascend, Amp Impact, and Luminance. The firm has completed over 1,000 Salesforce projects for 1,200+ clients and holds Salesforce Summit Partner status, including the 2022 Consulting Partner of the Year designation for Education.

The firm operates through sub-branded practice areas including Attain Digital (CRM, ERP, Data Services, Analytics, Application Modernization) and Attain Research (grants management, research compliance, library planning) and maintains a wholly owned subsidiary, Juran, Inc., acquired in May 2022, which delivers IACET-accredited quality management and Lean Six Sigma training via the IMPRO e-learning platform. Its proprietary product portfolio includes Attain Rate, Attain Research Performance, Attain Strategic Finance Performance, the Attain Accelerate Salesforce accelerator suite, and tiered Managed Services for CRM (Core, Plus, Transform). AI/ML capabilities include AI-powered accelerators in Data Services and Analytics, predictive analytics, generative AI within data science services, and a Legal-Grade AI partnership with Luminance for contract automation.

The business model is professional services at its core, anchored on enterprise field sales to public-sector buyers accessed through contract vehicles (MEEC, University System of Maryland CATS, NC DIT, Virginia Tech, UConn Health, Carahsoft, University of Utah) and a Salesforce partner channel. Revenue streams include management consulting, Salesforce implementation and managed services, research administration services, and Juran training/certification. Named client relationships include all eight Ivy League schools, 70+ of the top 100 U.S. research institutions, and 150+ leading nonprofits, with the firm reporting a 95% client retention rate and a 4:1 average consulting ROI. The go-to-market motion blends direct enterprise sales with channel-led delivery through the Salesforce Summit Partner ecosystem and alliance partners, supplemented by content marketing, industry conferences, and webinars.

Name

Attain Partners

Legal name

Attain Partners

Website

https://attainpartners.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

101–250 employees

Short description

Attain Partners is a McLean, Virginia-based consulting firm providing strategy, technology, and compliance services to higher education, nonprofit, healthcare, and state and local government clients, with deep Salesforce platform specialization, a research administration practice (Attain Research), and a quality management subsidiary (Juran).

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Other Management Consulting Services (541618), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Corporate & Foundation Relations (Sponsorships, Grants, Partnerships) (EDALAOAE)

akta.pro secondary industry

Retention, Persistence & Completion Programs (EDALABAD)

Keywords

• Management consulting services
• Technology consulting firm
• Salesforce implementation services
• Grants management consulting
• Public sector advisory

Headquarters

HQ city

Mclean

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Management Consulting Services: Strategy and advisory consulting across technology, operations, organizational transformation, change management, and process modernization for public sector clients
2. Salesforce Implementation and Managed Services: Implementation, strategy development, and managed services for Salesforce platform across education, nonprofit, and healthcare sectors with over 1,000 completed projects
3. Research Administration Services: Grants management, indirect cost rate proposals, compliance, regulatory navigation, and research administration outsourcing for academic institutions
4. Juran Training and Certification: Quality management training and certification programs including Lean Six Sigma, delivered through in-person, virtual, and hybrid models with IACET accreditation

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Attain Partners is a strategy, technology, and compliance consulting firm that delivers management advisory, Salesforce implementation, managed services, data and analytics, research administration, and quality management services. The firm serves higher education, nonprofit, healthcare, and state and local government clients through dedicated practices including Attain Digital, Attain Research, and the Juran quality management subsidiary.

Product overview

Attain Partners is a management and technology consulting firm that offers a portfolio of proprietary products and specialized service practices. The core product suite includes Attain Rate (rate management), Attain Research Performance (research analytics), and Attain Strategic Finance Performance (financial analysis). The firm operates specialized practice areas including Attain Digital (digital transformation via CRM/ERP) and Attain Research (research administration consulting). Key product components include Attain Accelerate (Salesforce accelerator tools and templates), Managed Services for CRM (Salesforce support and maintenance), and Salesforce Digital Engagement (Marketing Cloud/Pardot services). Through its acquisition of Juran, the firm also offers quality management training and certification including Lean Six Sigma via the IMPRO e-learning platform. The company provides technology services spanning Advanced Analytics, Application Development and Modernization, Data Science, Emerging Technology, and Enterprise Business Solutions, alongside strategy services including Advancement Advisory, Change Management, and Fundraising Advisory.

Differentiator

Problem solved

Functional benefit

Brands

• Attain Digital: Digital transformation practice driving enterprise impact for education and nonprofit clients, covering CRM, ERP, Data Services, Analytics, and Applications Modernization
• Attain Research
• Juran, an Attain Partners Company

Products and services

• Attain Rate A standalone product offering focused on rate management services for institutional clients, particularly for indirect cost rate proposals and financial analysis in higher education and research institutions.
• Attain Research Performance A standalone product focused on research performance measurement and analytics designed for academic institutions to evaluate research output, compliance, and operational efficiency.
• Attain Strategic Finance Performance A standalone product for strategic financial performance analysis that leverages proprietary financial ratios and analytic tools developed over 30 years for institutional financial planning and assessment.
• Juran Quality Management A wholly-owned subsidiary providing quality management solutions, training, and certification programs including Lean Six Sigma (LSS), delivered through in-person, virtual, and hybrid models with IACET accreditation.
• IMPRO e-Learning Platform A custom e-learning platform powered by Juran where learners access self-paced course content, modules, materials, resources, and the Juran Knowledge base for quality management education and training.

Quantifiable outcome

• 30% increase in Major Gift Pipeline Velocity
• +6 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability9 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core, major and emerging.

• SalesforcecoreTechnology or IntegrationSalesforce is a leading cloud platform and SaaS provider of enterprise CRM. Attain Partners is Salesforce 2022 Consulting Partner of the Year – Education and a Salesforce Summit Partner with extensive implementation, strategy development, and managed services experience from delivering 1,000+ Salesforce projects.
• CayusecoreTechnology or IntegrationCayuse provides integrated, cloud-based research platform powering applications that maximize researcher success. Attain Partners is a Cayuse preferred partner providing pre-award and post-award grants management, regulatory compliance, and implementation services for research administration.
• BoomimajorTechnology or IntegrationBoomi is a unified, cloud-native Integration Platform as a Service (iPaaS) helping organizations connect applications, data, and processes across hybrid IT environments. Attain Partners leverages Boomi for data integration, automation, and governance across Higher Ed, Healthcare, and Nonprofit sectors.
• BlackthornmajorTechnology or IntegrationBlackthorn provides Salesforce-native event management platform for high-volume, multi-format events with mobile check-in, virtual delivery, and integrated analytics. Attain Partners uses Blackthorn for event management implementations for institutional clients.
• FormstackmajorTechnology or IntegrationFormstack provides all-in-one forms, documents, and digital signature solution for Salesforce. Used by 800+ colleges and universities worldwide. Attain Partners and Formstack developed an Admissions Application Template to accelerate Salesforce Admissions Connect implementation.
• Kindsight (UC Innovation)majorTechnology or IntegrationKindsight provides ascend platform for Advancement and constituent engagement. Attain Partners is an official ascend Certified Implementation Partner with certified proficiency in implementing and leveraging the ascend platform.
• Amp Impact (Vera Solutions)majorTechnology or IntegrationAmp Impact brings data and teams together across program lifecycle built on Salesforce platform. Attain Partners is among an exclusive group of partners enabled to implement Amp Impact, empowering organizations to generate holistic insights.
• LuminanceemergingStrategic or Co-development PartnerLuminance provides Legal-Grade AI for contract automation and augmentation. Attain Partners combines Luminance's AI capabilities with Research team expertise to deliver tailored AI solutions for complex legal, compliance, and operational needs of research institutions.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• MAXIMUS: Public sector services firm with significant footprint in government technology modernization, grants, and citizen services; competes with Attain's government and healthcare practices.
• Accenture Federal Services: Large-scale federal and public sector consulting arm of Accenture; competes with Attain on major government, healthcare, and higher education transformation deals as a broader incumbent.
• ICF International: Public sector consultancy with strong research, grants, and education practices; comparable to Attain's Attain Research and grants management offerings at a larger scale.
• CGI Federal: Federal IT and consulting arm of CGI, providing systems integration and digital transformation services to government clients that overlap with Attain's public sector work.
• Booz Allen Hamilton: Major federal and public sector consulting firm competing on grants management, research administration, and digital transformation opportunities in higher education and government.
• Deloitte Consulting (Government & Public Services): Big Four consultancy with extensive public sector, education, and nonprofit practices that overlap with Attain's higher ed, healthcare, and government verticals.

Direct peers

• Slalom: Mid-sized management and technology consulting firm with a strong Salesforce practice and public sector focus, directly comparable in size, go-to-market, and Salesforce Summit Partner positioning to Attain Partners.
• West Monroe (now part of EY): Management and technology consultancy serving mid-market and public sector clients with deep Salesforce, cloud, and data capabilities; structurally similar to Attain Partners in practice mix and delivery model.

Emerging players

• InfoReliance (now part of Credence Management Solutions): Salesforce and cloud consulting firm focused on federal and public sector clients; comparable to Attain's Salesforce practice and channel-driven go-to-market.
• Emerge LLC: Salesforce Summit Partner with higher education and nonprofit specialization; closest comparable to Attain in vertical focus, partner tier, and delivery model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/attainllc
• Facebookfacebook.com/AttainLLC
• LinkedInlinkedin.com/company/about

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Attain Partners