Village historique de Val-Jalbert

What Village historique de Val-Jalbert does

Village historique de Val-Jalbert is a privately-held heritage tourism destination operated by the Corporation du Parc régional de Val-Jalbert from Chambord, Quebec, in the Lac-Saint-Jean region of Canada. The site preserves an authentic 1920s company town from Quebec's first wood pulp mills, featuring more than 40 preserved buildings (worker houses, general store, post office, school-convent, industrial mill) presented as an open-air museum complemented by an immersive theatrical production titled 'Du cœur à l'ouvrage' and a cable car ascent to viewpoints over the Ouiatchouan waterfall. The company targets leisure tourists with a hybrid direct-to-consumer model spanning ticketed day visits, multi-day passports, on-site lodging (period-style hotel rooms, 14 year-round minimaisons, chalets, prêts-à-camper), a 188-site seasonal riverside camping operation, and the 4-course Restaurant du Moulin dining experience including trolleybus transport and illuminated waterfall viewing.

The product surface is enabled by a standard SMB hospitality technology stack with no proprietary AI or platform technology: ticketing runs on Penseweb, accommodation booking on Mews, restaurant reservations on Libroreserve, and the camping reservation app on Heroku. Revenue is generated across four streams — one-time license-style admission passports, recurring overnight accommodation bookings, subscription/recurring-seasonal camping fees, and per-cover restaurant revenue — without publicly disclosed pricing. Distribution is direct via the company's valjalbert.com storefront and amplified through regional tourism partnerships (Tourisme Lac-Saint-Jean, Vélo Québec, Bureau des congrès Lac-Saint-Jean, Saguenay-Lac-Saint-Jean tourism region) and proximity to the Véloroute des Bleuets cycling circuit, which passes through the site. Recent moves include a June 2025 new family attraction 'Repaire Secret Secret', expanded minimaison inventory, PMS consolidation on Mews, and a CAD $524,966 Government of Canada grant in February 2025.

Name

Village historique de Val-Jalbert

Legal name

Corporation du Parc régional de Val-Jalbert

Website

https://valjalbert.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Village historique de Val-Jalbert is a private heritage tourism operator in Chambord, Quebec that runs an open-air museum of a 1920s company town, offering ticketed village admission, immersive theatre, cable car views of the Ouiatchouan waterfall, on-site lodging (minimaisons, period rooms, chalets), seasonal camping, and the Restaurant du Moulin dining experience for leisure tourists in the Lac-Saint-Jean region.

Ownership category

akta.pro rank

Product category

Heritage Tourism

NAICS

Historical Sites (71212), Museums, Historical Sites, and Similar Institutions (712)

SIC

Hotels & Motels (7011), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Historic Sites, Heritage Landmarks & Archaeological Sites (THAJACAC)

akta.pro secondary industries

Snow & Mountain Unique Stays (Chalets, Ski Cabins) (THAMADAL), Mountain & Ski Homes (THAMAAAG), Historic Inns & Heritage B&Bs (THAGAHAC)

Keywords

• Heritage tourism
• Historical village visits
• Outdoor camping
• Cultural attractions
• Nature tourism

Headquarters

HQ city

Chambord

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Village admission tickets and passports: Day passes and multi-day passports giving access to the historic village, shows, and attractions. Core tourism revenue stream.
2. Camping fees: Seasonal camping with 188 sites offering various service levels (full hookups, partial hookups, unserviced). Season runs May 15 to October 12.
3. Accommodation bookings: 14 minimaisons (tiny homes) available year-round, period-style rooms in the village, chalets, and prêt-à-camper units. Booked through Mews platform.
4. Restaurant du Moulin: 4-course gourmet dining experience at the mill restaurant, including trolleybus transport and evening waterfall viewing.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Village historique de Val-Jalbert operates an authentic 1920s company town preserved as an open-air museum in Chambord, Quebec. It sells day passes and multi-day passports granting access to over 40 preserved historical buildings, an immersive theatrical show staged inside the historic paper mill, cable car rides to Ouiatchouan waterfall viewpoints, and on-site accommodations including period rooms, minimaisons, chalets, ready-to-camp units, and an 188-site riverside campground, complemented by a four-course gourmet restaurant.

Product overview

Village historique de Val-Jalbert is an open-air museum and tourism destination featuring an authentic 1920s company town with 40+ preserved historical buildings. The offering combines historical village visits with immersive theatrical experiences, cable car access to waterfall viewpoints, and diverse accommodations including period rooms, fully-equipped minimaisons, chalets, ready-to-camp units, and a 188-site riverside camping. On-site dining is available at the Restaurant du Moulin. The site operates seasonally from May to October with various ticketed experiences and reservation-based services.

Differentiator

Problem solved

Functional benefit

Products and services

• Village Historique Visit

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• MewscoreTechnology or IntegrationProperty management system for accommodation bookings including rooms, minimaisons, chalets, and prêt-à-camper units. Guests book through Mews distributor links.
• LibroreservecoreTechnology or IntegrationRestaurant reservation system for the Restaurant du Moulin dining experience. Manages table reservations and dining bookings.
• Tourisme Lac-Saint-JeanminorGTM or Marketing PartnerRegional tourism organization providing cross-promotion and visibility within the Lac-Saint-Jean destination marketing ecosystem.
• Vélo QuébecminorGTM or Marketing PartnerCycling tourism organization. Val-Jalbert is a stop on the Véloroute des Bleuets, a major cycling circuit around Lac Saint-Jean.
• Bureau des congrès Lac-Saint-JeanminorGTM or Marketing PartnerConvention and meeting bureau for the region, providing group tourism referrals and MICE market connections.
• Saguenay-Lac-Saint-Jean tourism regionminorGTM or Marketing PartnerRegional tourism marketing organization for the broader Saguenay-Lac-Saint-Jean area.
• Veloroute des BleuetsminorGTM or Marketing PartnerCycling trail organization. The Veloroute passes directly through Val-Jalbert, providing cycling tourists direct access to accommodations.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Upper Canada Village: Large open-air heritage village in Morrisburg, Ontario depicting 19th-century rural life. Closely comparable in business model: preserved historic buildings, immersive theatrical experiences, on-site dining, and themed accommodations operated as a regional tourism destination in a similar Canadian heritage-tourism category.
• Village Québécois d'Antan: Open-air museum in Drummondville, Quebec recreating a 19th–early 20th-century Quebec village. Same product archetype (living history village with preserved buildings, period actors, family attractions) and overlapping Quebec regional market with Val-Jalbert.
• Fort Ticonderoga: Iconic historic site in New York state combining preserved fortifications, immersive programming, on-site dining, and lodging. Comparable model of monetizing an authentic heritage asset through ticketed experiences, family programming, and destination tourism.
• Old Sturbridge Village: Major New England living-history museum depicting early 19th-century rural life with 40+ historic buildings, immersive demonstrations, dining, and ticketed admissions. Closely analogous operating model to Val-Jalbert's open-air museum with diverse on-site revenue streams.
• Hôtel-Musée Premières Nations: Authentic-themed hotel and interpretive site in Wendake, Quebec. Combines heritage-driven lodging, dining, on-site cultural programming, and ticketed attractions — directly comparable to Val-Jalbert's "Chambres maison d'époque" and immersive theatrical offering.
• Heritage Park Historical Village: Canada's largest living history museum in Calgary, Alberta with 180+ historic buildings, immersive experiences, dining, and ticketed admission. Highly analogous Canadian heritage attraction with comparable operating model.

Broad incumbents

• Upper Canada Village / Crysler Park Marina (Parks Ontario portfolio): Ontario provincial park system that operates Upper Canada Village alongside extensive campgrounds and accommodations. Comparable as an established incumbent operator of historic sites and adjacent lodging (camping, cabins) at scale.
• Domaine de la Seigneurie Saint-François (SÉPAQ network): Quebec government network (SÉPAQ) operating parks, historic sites, and accommodation infrastructure including camping and ready-to-camp across the province. Comparable as a broad incumbent in Quebec heritage tourism operating comparable lodging/attraction combinations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/VillageValJalbert
• LinkedInlinkedin.com/company/village-historique-de-val-jalbert

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Village historique de Val-Jalbert